Imperfect Action
Steph Taylor
How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
Episodes
Mentioned books
Apr 4, 2019 • 5min
Branding | 5 go-to resources about branding
Branding is something I’ve only really become interested in, in the last year or two. And that’s because I’ve witnessed its power firsthand. I’ve put in a lot of effort to learn as much about branding as I can. This episode, I’m sharing some of my go-to resources about branding. Links: Smack Bang Designs blog: https://smackbangdesigns.com/blog How to Style Your Brand: https://www.amazon.com/gp/product/0956454534/ref=dbs_a_def_rwt_bibl_vppi_i0 Brand Brilliance: https://www.amazon.com/gp/product/0956454542/ref=dbs_a_def_rwt_bibl_vppi_i1 The Brand Planner ebook: http://www.hellofunction.com/shop The 60-Minute Brand Strategist: https://www.amazon.com/60-Minute-Brand-Strategist-Essential-Professionals/dp/1118625161 Wordfetti (Brandfetti podcast coming soon): https://instagram.com/wordfetti
Apr 2, 2019 • 7min
Branding | 7 little branding things that will make a big difference to your business
Branding underpins everything you do in marketing your business, so it’s pretty important. But, what if you don’t have the budget to do a full brand refresh or rebrand? Here are 7 little things you can do to make a big difference in your business. Download the Instagram cheat sheet at http://stephtaylor.co/ig Follow me on Instagram @stephtaylor.co
Mar 31, 2019 • 43min
Branding | Tess Robinson on the anatomy of a great brand
Branding is such an important part of marketing your business - but it's far too often overlooked. Tess Robinson is the queen of branding and, in today's episode, we're talking about the anatomy of a great brand, as well as how she has grown Smack Bang Designs (and her amazing team) to what it is today. Find out more about Tess and Smack Bang Designs at www.smackbangdesigns.com and at @smackbangdesigns
Mar 28, 2019 • 7min
Instagram Marketing | 6 tools to streamline your Instagram marketing
There are a heck of a lot of Instagram-related tools and apps out there. Lucky for you, I’ve tried a LOT of them and, this episode, I’m sharing 6 of my favourite tools to streamline your Instagram marketing. Download the Instagram cheat sheet at http://stephtaylor.co/ig Follow me on Instagram @stephtaylor.co
Mar 26, 2019 • 5min
Instagram Marketing | Why Instagram isn’t just a promotional tool
What if you thought of Instagram as more than just a way to promote your business? This episode, I’m going to try and shift your mindset around Instagram a little bit… Download the Instagram cheat sheet at http://stephtaylor.co/ig Follow me on Instagram @stephtaylor.co
Mar 24, 2019 • 6min
Instagram Marketing | 7 things to stop doing on Instagram, right now
Frankly, I’m a bit sick of seeing these things on Instagram. None of these things will actually grow your business, beyond maybe getting you more followers or more engagement - but these followers and these people engaging, they’re usually not the right people. Register for my free masterclass at http://stephtaylor.co/roadmap Follow me on Instagram @stephtaylor.co
Mar 21, 2019 • 6min
Instagram Marketing | 6 Instagram myths you need to stop buying into
The thing with Instagram is that nobody really knows what’s going on, except for the people at Instagram. And, because nobody really knows, it means that people love to speculate about things. This episode, I’m sharing 6 Instagram myths you NEED to stop buying into. Register for my free masterclass at http://stephtaylor.co/roadmap Follow me on Instagram @stephtaylor.co
Mar 19, 2019 • 5min
Instagram Marketing | How to increase your engagement on Instagram
How can you get more engagement on Instagram? Sometimes, it can feel like you’re simply posting to crickets - like nobody on social media cares about your business or what you have to say. So, this episode, I’m looking at how you can boost engagement on social media. Let’s get stuck in. Register for my free masterclass at http://stephtaylor.co/roadmap Follow me on Instagram @stephtaylor.co
Mar 17, 2019 • 7min
Social Media Marketing | 9 reasons you're not making sales from social medi
“Why aren’t my followers buying from me?” is something I get asked a lot. There are a bunch of reasons why your followers aren’t buying from you. This episode, I’m sharing 9 reasons why you’re not making sales from social media. Register for my free masterclass at http://stephtaylor.co/roadmap Follow me on Instagram @stephtaylor.co
Mar 14, 2019 • 5min
Marketing Strategy | What is ROI + Why does it matter?
The money you spend marketing your business isn’t an expense, it’s an investment. Just like you’d expect to see a return from investing in shares or putting money in a term deposit, you should also be seeing a return on your marketing investment. This episode, I’m looking at why you need to keep an eye on your marketing ROI. Register for my free masterclass at http://stephtaylor.co/roadmap Follow me on Instagram @stephtaylor.co
