Imperfect Action
Steph Taylor
How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
Episodes
Mentioned books
Feb 25, 2020 • 48min
Brooke Vulinovich on launching a membership, using Instagram in a launch and dealing with the ups and downs of running a business
Brooke Vulinovich is regularly called “the Queen of Media” and it’s easy to see why. She’s built a business teaching entrepreneurs about Instagram, and in today’s episode we’re chatting about her journey (including some of the ups and downs along the way!). In this episode, we chatted about: The challenges Brooke has faced along her business journey to date (including a few very expensive oops moments!) How Brooke launched her Social Club membership, and why she chose to launch a membership rather than an online course. Brooke’s top tips on getting media coverage and how she earned the title “the Queen of Media”. How to get more Instagram followers in 2020 and some of Brooke’s insider tips on how to optimise your Instagram account for success. How to use Instagram when you’re launching something new in your business. You can find Brooke on Instagram @brookevulinovich and her website at www.brookevulinovich.com Are we Insta friends yet? You can find me over there at @stephtaylor.co Wanna launch an online course, membership or digital product in 2020? Grab my FREE ebook - The Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap
Feb 23, 2020 • 7min
Launch fails | “I launched and it flopped. What now?” 5 steps to rescue a failed launch
So, you finally launched. And it didn’t go as well as you were hoping. That sucks - trust me, I’ve been there and it’s one of the worst feelings ever. You’ve probably poured your heart, soul and a few limbs into making this launch a success, so when it doesn’t work out, it can really hurt. A failed launch doesn’t make you a failure. What would make you a failure is never even trying in the first place. So, rather than quitting, there are a few things you can do. This episode, I’m sharing 5 steps to rescue your failed launch. Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 20, 2020 • 6min
Impostor Syndrome | Real talk: How impostor syndrome shows up in my business
Impostor syndrome in business. It’s something we all deal with, but nobody really talks about. It shows up differently for everyone, but it’s still there - and personally, it’s something I have to work through almost on a daily basis. I have got better at dealing with it, but I’d be lying if I said it didn’t affect me at all. This episode, I’m getting real with you guys - I’m sharing 3 major ways that impostor syndrome shows up for me. Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 18, 2020 • 7min
Product launches | 6 signs you should launch a digital product in your business
How do you know when it’s time to launch a digital product in your business? Maybe you’ve been thinking of launching an online course. Or a membership. Or an ebook, or some templates. I’d be lying if I said creating and launching a digital product was SUPER EASY, but it’s also not as difficult as you think it is. And it’s 100% worth it. This episode, I’m sharing 5 signs that it’s time to seriously think about adding a digital product to your business. Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 16, 2020 • 7min
Launching 101 | Do I need to "launch"? Can't I just put it on my website? 5 reasons to launch a product
When you’re first creating something new - whether its a course, a digital product, or even a physical product - it’s tempting to assume that if you build it they will come. But, for most of us, if we build it and don’t tell them about it, they will not come. If you “soft launch” a product and just put it on your website, you’re probably going to be disappointed. This episode, I’m sharing 5 reasons why you need to launch your product. Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 13, 2020 • 10min
Launching an online course | How much does it cost to launch an online course?
Wondering how much it costs to launch an online course? You're not alone. In fact, if you're anything like most of my students, you probably think the cost of launching an online course is WAY more than it actually is. This episode, I'm breaking down all the costs of launching an online course - you'll be pleasantly surprised, I think! Links: - Kajabi 28-day free trial: http://stephtaylor.co/kajabi - Airtable 30-day trial of premium: http://stephtaylor.co/airtable - Screenflow: http://stephtaylor.co/screenflow Download my Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 11, 2020 • 5min
Digital product pre-launch | Why the 90 days before you launch are make or break
The pre-launch phase of a launch is hands down the most important part of your digital product launch. (That is, the 90 days before you launch). This episode, I'm sharing a few reasons why your digital product pre-launch runway is a non-negotiable in any digital product launch. Download my Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 9, 2020 • 6min
Benefits of launching | The benefits of launching nobody talks about
Launching can make you a nice chunk of cash, quickly. But, there are a bunch of other launching benefits that people don't usually talk about. This episode, I'm sharing the unexpected side effects of launching that boost your business. Download my Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 6, 2020 • 8min
What to launch | Should you launch an online course vs. a membership vs. an ebook?
What should you launch first? Should you launch an online course? Should you launch a membership? Or, maybe an ebook? This episode, I'm looking at the pros and cons of launching an online course, vs. launching a membership site, vs. launching an ebook. Download my Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
Feb 4, 2020 • 7min
Launching 101 | I wanna launch a digital product. Where do I start with launching??
Where the heck do you start when you're launching something?! Oh, if only I had a dollar for every time someone asked me where to start with the first launch of an online course, membership or other digital product. This episode, I'm sharing the launching 101 - where to start launching your online course, membership or digital product. Download my Complete Roadmap for a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co
