The LinkedIn™ Branding Show
The LinkedIn™ Branding Show empowers entrepreneurs, experts, and businesses on how to use personal and business branding on LinkedIn™ to win dream clients and land industry opportunities outside of the often talked about LinkedIn clichés.
Join your hosts, Michelle B Griffin and Michelle J Raymond, aka #MichelleSquared, for real conversations plus actionable takeaways with a community of powerful and impactful professionals looking to grow with a "good together" approach to personal and business branding. Learn more at MichelleSquared.com and purchase The LinkedIn™ Branding Book on Amazon.com
Latest episodes
Aug 29, 2024 • 17min
How "Page Advocacy" is the NEW Way for Company Pages to Grow on LinkedIn
IN THIS EPISODE:
Michelle J Raymond introduces her new concept and framework of "page advocacy" for company pages to empower employees and teams to grow on LinkedIn and beyond. It's a new twist and "bring everyone together" approach using The Power of Two to grow the brand, culture and hiring, sales, marketing and more.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized
that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a
member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding & PR strategist, speaker and author who has devoted her career to connecting people, growing communities, and building brands.
As the founder of Standout Women, Michelle teaches female experts and entrepreneurs to position, brand and publicize their brilliance into thought leadership for next-level opportunities, profit and impact.
She is a public speaker, podcast guest, and host of Standout Women℠ LIVE show and a top-ranked personal
branding podcast by Feedspot.
LinkedIn:
https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community
Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert.
Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to
answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
LINKS
Listen to Michelle J Raymond's Podcast on Page Advocacy
Company Pages Episodes With Examples
TRANSCRIPT
The episode transcript is available to read here.
Aug 22, 2024 • 16min
How to Position and Brand Yourself on LinkedIn: Why "Narrowing Laning" Helps You Become Top of Mind
IN THIS EPISODE:
In this episode we chat about the dangers of commoditization of experts on LinkedIn. With the crowded feeds of thousands like you and the plague of pop-up experts it's critical you're well positioned and branded to be top of mind for those you're here to support. We share examples of those who're doing this top of mind positioning and branding and be "known for that ONE thing you do."
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized
that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a
member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding & PR strategist, speaker and author who has devoted her career to connecting people, growing communities, and building brands.
As the founder of Standout Women, Michelle teaches female experts and entrepreneurs to position, brand and publicize their brilliance into thought leadership for next-level opportunities, profit and impact.
She is a public speaker, podcast guest, and host of Standout Women℠ LIVE show and a top-ranked personal
branding podcast by Feedspot.
LinkedIn:
https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community
Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert.
Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to
answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available to read here.
Aug 15, 2024 • 14min
Scared to Self-Promote on LinkedIn? Flip Your Fears With These 3 Perspectives + Profile Tweaks
IN THIS EPISODE:
This episode is for you, hidden experts and introverts, or anyone on the sidelines who wants to "put themselves out there" but feels held back. We discuss how to self-promote that's not cringe but contribution and the exact areas on your profile to review and update to keep you top of mind for those you're here to serve. We Flip the Switch On Your Limiting Inner Voice:
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized
that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a
member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding & PR strategist, speaker and author who has devoted her career to connecting people, growing communities, and building brands.
As the founder of Standout Women, Michelle teaches female experts and entrepreneurs to position, brand and publicize their brilliance into thought leadership for next-level opportunities, profit and impact.
She is a public speaker, podcast guest, and host of Standout Women℠ LIVE show and a top-ranked personal
branding podcast by Feedspot.
LinkedIn:
https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community
Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert.
Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to
answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
LINKS
Lisa McGuire's post on LinkedIn mentioned in the episode.
TRANSCRIPT
The episode transcript is available to read here.
Aug 8, 2024 • 14min
Is Your LinkedIn Company Page Stuck In a Rut? It's Likely this ONE Issue: Plus Three Engaging Page Examples
IN THIS EPISODE:
Want more reach, engagement and followers for your LinkedIn company page? If your page isn't feeling the love, we share how to get it back on track plus three examples of company pages that are feeling the LinkedIn Love.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized
that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a
member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding & PR strategist, speaker and author who has devoted her career to connecting people, growing communities, and building brands.
As the founder of Standout Women, Michelle teaches female experts and entrepreneurs to position, brand and publicize their brilliance into thought leadership for next-level opportunities, profit and impact.
She is a public speaker, podcast guest, and host of Standout Women℠ LIVE show and a top-ranked personal
branding podcast by Feedspot.
LinkedIn:
https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community
Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert.
Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to
answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
LINKS
Hootsuite Company Page
Duolingo Company Page
New Zealand Police Company Page
TRANSCRIPT
The episode transcript is available to read here.
Aug 1, 2024 • 18min
How to Break Out As a Well-Differentiated Speaker Using LinkedIn as Your Launching Pad
IN THIS EPISODE:
Is speaking on stages on your radar? We share our personal stories, strategies and best tips on how to launch yourself as a speaker (or podcast guest) sharing your unique perspectives using LinkedIn as your starting point.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized
that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a
member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands. As The Brand Therapist,℠ Michelle untangles
your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your
business. She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal
branding podcast by Feedspot. LinkedIn:
https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community
Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert.
Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to
answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available to read here.
Jul 25, 2024 • 16min
Are You Top of Mind for What You *Actually* Do? How To Be Clear and Memorable in Your Message
IN THIS EPISODE:
You may think people understand what you do and how you do it but shockingly most people can’t remember. The latest data says 65 touch points before people recall what you do. In this episode we share our stories and best tips to be remembered and referred on LinkedIn.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.)
THE BACKSTORY:
Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized
that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a
member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US:
Michelle B. Griffin is an international personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands. As The Brand Therapist,℠ Michelle untangles
your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your
business. She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal
branding podcast by Feedspot. LinkedIn:
https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T.Community
Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert.
Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/ For more tips, subscribe to Michelle's YouTube Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to
answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available to read here.
Jul 18, 2024 • 16min
Our Honest Takes: Realistic Time Frames to Grow Your Personal Brand on LinkedIn RIGHT Now
IN THIS EPISODE:
All that glitters is NOT gold. Those you see who are "overnight sensations" on LinkedIn seldom are. We share our realistic timeframe, strategize, and tips on what's reasonable and foundational to build and grow your personal brand right now.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook,
50-page actionable bonus with your book purchase.)
THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have
supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US: Michelle B. Griffin is an international
personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands.
As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business.
She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal
Branding Community, The P.Y.O.T. Community
Michelle J. Raymond is a globally recognized LinkedIn™️
Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn:
https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/
For more tips, subscribe to Michelle's YouTube
Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available to read here.
Jul 11, 2024 • 17min
How to Avoid These Cringe Worthy Podcast Pitching and Guesting Mistakes for Your Brand
IN THIS EPISODE:
We're getting spicy again with the top mistakes in pitching yourself and guesting on podcasts. LinkedIn is one of the top places to be seen as an expert in your niche, and these tips will help you land guest spots on industry shows and skyrocket your visibility in your field.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook,
50-page actionable bonus with your book purchase.)
THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have
supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US: Michelle B. Griffin is an international
personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands.
As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business.
She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal
Branding Community, The P.Y.O.T. Community
Michelle J. Raymond is a globally recognized LinkedIn™️
Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn:
https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/
For more tips, subscribe to Michelle's YouTube
Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available to read here.
Jul 4, 2024 • 18min
Try These Easy and Affordable Branding Tips to Be a Standout On LinkedIn
IN THIS EPISODE:
What makes you different and 'top of mind' to others? With millions of daily users on LinkedIn, it can be hard to make a name for yourself.
In this episode, we share easy and fun ways to stand out rather than blend in with the masses, using our favorite tips and real-life examples from our LinkedIn connections.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook,
50-page actionable bonus with your book purchase.)
THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have
supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US: Michelle B. Griffin is an international
personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands.
As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business.
She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal
Branding Community, The P.Y.O.T. Community
Michelle J. Raymond is a globally recognized LinkedIn™️
Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn:
https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/
For more tips, subscribe to Michelle's YouTube
Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available to read here.
Jun 27, 2024 • 20min
Are Your Referable? Top LinkedIn Profile Tips to Become a No-Brainer Recommendation for New Clients and Opportunities
IN THIS EPISODE:
One of the fastest ways to build your brand and business is by referral partners. Does your profile communicate clearly what you do, for whom, and how you serve others? Without a clear, specific, compelling profile, you may miss out on "referable ready." We share our personal stories, tips, and top profile areas to optimize so you're the one they reach out to and recommend.
OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: https://mybook.to/The_LinkedIn_Branding_Book
(Plus bonus Brand Squared Workbook,
50-page actionable bonus with your book purchase.)
THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have
supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at https://MichelleSquared.com
Follow The LinkedIn Branding Community Page for exclusive news, updates, and announcements.
ABOUT US: Michelle B. Griffin is an international
personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands.
As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business.
She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal branding podcast by Feedspot.
LinkedIn: https://www.linkedin.com/in/michellebgriffin/
Website: https://michellebgriffin.com
Join Michelle's free LinkedIn Personal
Branding Community, The P.Y.O.T. Community
Michelle J. Raymond is a globally recognized LinkedIn™️
Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses.
LinkedIn:
https://www.linkedin.com/in/michellejraymond/
Website: https://b2bgrowthco.com/
For more tips, subscribe to Michelle's YouTube
Channel: https://www.youtube.com/@MichelleJRaymond
SUBMIT YOUR QUESTION
Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode.
TRANSCRIPT
The episode transcript is available here.
