Business Transformation Pitch with The CX Goalkeeper

Gregorio Uglioni
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Feb 28, 2022 • 22min

The Dark Side of Customer Experience with Michael Bartlett - Second Half

The CX Goalkeeper had a smart discussion with Michael Bartlett. Michael is the creator of the CCXP exam simulator and the director of Experience Innovation at JMARK. He is a serial founder and philanthropreneur dedicated to helping animal rescues. We discussed about in the 2 episodes with him: cataloging priyome ("well established principles and patterns") if you know the enemy, it makes easier because you know what to do about it the Iceberg Model and how to leverage it The importance of understanding goal and social frictions when creating experiences the Endless Waiting Local optimization The key takeaways from the books what will Customer Experience look like in 10 years time … and much more Thank you, Michael! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast Additional information: www.cxgoalkeeper.com/MichaelBartlett2
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Feb 21, 2022 • 24min

The Dark Side of Customer Experience with Michael Bartlett - First Half

The CX Goalkeeper had a smart discussion with Michael Bartlett. Michael is the creator of the CCXP exam simulator and the director of Experience Innovation at JMARK. He is a serial founder and philanthropreneur dedicated to helping animal rescues. We discussed about the key takeaways from the book in 2 episodes. Today, I published the first one, next week the next one. some highlights: cataloging priyome ("well established principles and patterns") if you know the enemy, it makes easier because you know what to do about it the Iceberg Model and how to leverage it The importance of understanding goal and social frictions when creating experiences the Endless Waiting Local optimization … and much more Thank you, Michael! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast Additional information: www.cxgoalkeeper.com/MichaelBartlett
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Feb 14, 2022 • 33min

Women in CX: an outstanding highly committed community - E61 with Clare Muscutt

There Are More Male CEOs With The Name "John" Than Women CEOs The CX Goalkeeper had a smart discussion with Clare Muscutt Member-centered community designer, she brings together women in customer experience from across the globe to collaborate, inspire, learn from, and support each other to succeed In this episode you will learn: - Women in CX (WiCX) – the fastest growing community built through co-creation - The Mission of WiCX - The secret ingredients of creating an extremely engaged community - It's not about exchanging people at the decisioning table, it's about making the table bigger. … and much more more information: www.cxgoalkeeper.com/claremuscutt Thank you, Clare! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast
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Feb 7, 2022 • 23min

The Experience Maker - How To Create Remarkable Experiences - E60 with Dan Gingiss - 2nd Half

"Find your slice of cake & a candle and transform it into chocolate box & a sparkler" The CX Goalkeeper had a smart discussion with Dan Gingiss Dan Helps Companies Make Customer Experience Their Best Sales & Marketing Strategy. He is a Keynote Speaker, an Author and a Podcaster This is the second episode. The first one was published last week. In this episode you will learn about: - Dan's latest book: The Experience Maker: how to create remarkable experiences that your customers can't wait to share - how the get WISER - 5 key words to create remarkable experience: - the definition of WISER – Witty, Immersive, Shareable, Extraordinary and Responsive - the "Dubrovnik Principle" … and much more additional information: www.cxgoalkeeper.com/dangingiss2 Thank you, Dan! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast
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Jan 31, 2022 • 25min

The Experience Maker - How To Create Remarkable Experiences - E59 with Dan Gingiss - 1st Half

"Find your slice of cake & a candle and transform it into chocolate box & a sparkler" The CX Goalkeeper had a smart discussion with Dan Gingiss Dan Helps Companies Make Customer Experience Their Best Sales & Marketing Strategy. He is a Keynote Speaker, an Author and a Podcaster. The discussion with Dan was split in 2 episodes. This is the first one... stay tuned for the second one next week. In this episode you will learn: - What remarkable experiences are and why they are relevant - The required balance between acquisition and retention - The concept of the leaky bucket … and much more Looking for more? www.cxgoalkeeper.com/DanGingiss How to contact Dan: https://twitter.com/dgingiss https://dangingiss.com/ Thank you, Dan! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast
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Jan 24, 2022 • 23min

The Importance of Communication - E58 with Filippo Poletti

Only in the dictionary "success" comes before "work" The CX Goalkeeper had a smart discussion with Filippo Poletti Filippo Poletti is one of THE TOP VOICE OF LINKEDIN in Italy. He is an Italian journalist and a digital communication manager. In this episode you will learn about: - His book "Time for IoP", the importance of having an Intranet of People - The link between branding and music - the importance of understanding that we are a people business - How to achieve the Intranet of Value … and a lot more Please don't forget Filippo's latest book: "Grammatica del nuovo mondo" (language: Italian) More on: www.cxgoalkeeper.com/FilippoPoletti #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast
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Jan 17, 2022 • 26min

Inside Your Customer's Imagination - E57 with Chip Bell - 2nd Half

Trust the frontline! They are the ambassadors and the scouts. The CX Goalkeeper had a smart discussion with Chip Bell Chip Bell is a World-Renowned Authority On Customer Loyalty And Service Innovation The discussion is available on all common PODCASTING platforms as Apple, Google, Amazon, Spotify and Stitcher as well as a WEBCAST on YouTube. The discussion was split in 2 episodes. This is the second one... In this episode you will learn all about the book: Inside Your Customer's Imagination: 5 Secrets for Creating Breakthrough Products, Services, and Solutions (1) curiosity that uncovers insight, (2) grounding that promotes clear focus, (3) discovery that fosters risk-taking, (4) trust that safeguards partnership purity, and (5) passion that inspires energized generosity … and much more His book suggestion: - Purple Cow, Seth Godin Chip's golden nugget: Trust the frontline! They are the ambassadors and your scouts. How to contact Chip: www.chipbell.com Thank you, Chip! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast
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Jan 10, 2022 • 25min

Inside Your Customer's Imagination - E56 with Chip Bell - 1st Half

The CX Goalkeeper had a smart discussion with Chip Bell Chip Bell is a World-Renowned Authority On Customer Loyalty And Service Innovation The discussion was split in 2 episodes. This is the first half. In this episode you will learn: - How to align privacy and personalization - The responsibility of impacting people's life - The balance between generosity and curiosity - The role of customer service - how Chip Bell foresees the future of CX and Service … and much more. His book suggestion: - Purple Cow, Seth Godin Chip's golden nugget: Trust the frontline! They are the ambassadors and your scouts. How to contact Chip: www.chipbell.com Thank you, Chip! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast
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Jan 3, 2022 • 30min

Customer service costs: what are we talking about? - E55 with Vincent Placer

The CX Goalkeeper had a smart discussion with Vincent Placer CEO of Colorado Group and ECXO Ambassador for the French Chapter The discussion is available on all common PODCASTING platforms as Apple, Google, Amazon, Spotify and Stitcher as well as a WEBCAST on YouTube. In this episode we discuss about: - Some insights on the ECXO - to link costs and returns early in the innovation process - investing in CX leads to return in the medium and long run - understanding the cost to serve - the 3 fields to optimize costs … and much more His book suggestion: - Noise; Daniel Kahneman, Olivier Sibony, Cass R. Sunstein - Introductory Statistics; Thomas H. Wonnacott, Ronald J. Wonnacott Vincent's golden nugget: «Join the ECXO!» How to contact Vincent: https://www.linkedin.com/in/vincentplacer/ Thank you, Vincent! Thank you, ECXO! #customerexperience #leadership #cxgoalkeeper #cxtransformation #podcast #ecxo #costmanagement
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Dec 27, 2021 • 38min

From Experience Design To Experience Delivery - E54 with Mario Sepp

The CX Goalkeeper in collaboration with the ECXO had a smart discussion with Mario Sepp Mario is Owner and Founder of Gastspiel and an Ambassador of the ECXO. In this episode you will learn: some insights on the ECXO what are the relevant key components of a CX transformation where to focus on at the beginning … and much more His book suggestion: - The Lean Startup; Eric Ries - Service Design Thinking; Marc Stickdorn und Jakob Schneider - Service Design Doing; Marc Stickdorn , Markus Hormess, et al. Mario's golden nugget: People are looking for people who keep promises. How to contact Mario: https://www.linkedin.com/in/mario-sepp-647813a0/ Thank you, Mario! #customerexperience #leadership #cxgoalkeeper #ecxo #podcast

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