

MINDSET ZONE
Ana Melikian
Our mindsets determine the way we see the world, as well as, the way we behave and who we are as people. It’s very easy and normal to stay stuck in fixed mindsets – limiting beliefs about our abilities and skills that prevent us to learn new things. We can intentionally cultivate a growth mindset that allows us to stretch our minds and amplify the realm of possibilities of what we do, and who we are. Amplifying our mindsets is one of the secrets of success, for most entrepreneurs, business owners, and professionals out there.
Episodes
Mentioned books

Mar 25, 2022 • 27min
The Courage Mindset with CB Bowman
“My intent is not to shame or blame. My intent is to create awareness.”CB Bowman
Today, CB joins me to redefine courage. She explains that our classic understanding of courage is too lofty and unattainable and that the real thing is much more down-to-earth. She gives examples of everyday tasks that take courage and defines courage as the ability to act despite adversaries and despite supporters.
She notes the importance of creating awareness, and she posits that everyone holds responsibility for how what they say comes across to others. She also introduces her 6-step process of courage.
This Week on The Mindset Zone:
Redefining courageThe different parts of the world we live in that require courageThe importance of being aware of how your actions come across to othersThe 6-step process of courage
The Guest:
Meet CB Bowman, MBA, the host of the "Courage: To Leap & Lead” videocast & podcast. CB is a Certified Master Corporate Executive Coach with 20+ years of experience working in marketing, coaching, and branding. Her keynote, "The Courage to Leap & Lead" inspires others to go for the gold by finding courage through simple solutions to complex problems, by re-envisioning how we think about courage in terms of profitability, and a willingness to see failure as a success. CB was named one of the Power List of the Top 200 Biggest Voices in Leadership in 2022 by Leadershum; Top 50 Coaches in the World by Thinkers50; Global Gurus also named her as one of the top 15 experts in branding and ranked by Marshall Goldsmith Top Global Coaches as the #1 coach for increasing the quality of coaching. She is also a Member of MG100.
Resources Mentioned:
Connect with CB Bowman: LinkedIn | WebsiteBook recommendation: It's the Little Things: Everyday Interactions That Anger, Annoy, and Divide the Races by Lena WilliamsRelated Mindset Zone episode:Ana Talks mindsets with CB Bowman
Expand what's possible!

Mar 18, 2022 • 27min
The Howard Stern Show – How to Show Up and Create a Best Selling Book: A True Story by Debbie Allen
"You’ll never have it perfect. You just have to jump in sometimes with as much knowledge as you have, and go from there."Debbie Allen
Today, Debbie returns to the show to share her story—in particular, the story of how she got on the Howard Stern Show. She talks about how to toot your own horn and stand up for yourself and shares the story of how she challenged Howard on the air.
She notes the value of asking: what do I have to lose? She also shares what she learned about entrepreneurship with and from her dad in his successes and failures.
This Week on The Mindset Zone:
Debbie’s story of being on the Howard Stern ShowStanding up for yourselfThe value of asking what you have to loseLessons in entrepreneurshipWhy you shouldn’t wait for the perfect moment to jump in
The Guest:
The World’s #1 Authority on Expert Positioning, Debbie Allen—AKA The Expert of Experts—is an internationally recognized business growth and market positioning expert. She has been a professional speaker and business mentor for 25 years and has presented before thousands of people in 28 countries. Debbie is a bestselling author of 9 books including Confessions of Shameless Self-Promoters and Success is Easy. She also hosts the Access to Experts Podcast, is VIP Contributor for Entrepreneur Magazine, and is an award-winning entrepreneur who has built and sold numerous million-dollar companies in diverse industries. She has appeared on the Howard Stern Show.
Resources Mentioned:
Connect with Debbie Allen: Website | LinkedInTwo of Debbie's books:Confessions of Shameless Self-PromotersSuccess Is Easy: Shameless No-Nonsense Strategy to Win in BusinessRelated Mindset Zone episodes:Success is Easy with Debbie AllenGrowth Mindset – Yes, We Can Learn It
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Mar 12, 2022 • 34min
A Woman’s Mindset Development with Clementina Esposito
“Not everybody is willing to do that work, but until we really stand for ourselves and for what is real-unconditional love-all the other changes will be very hard-pressed to stick.”Clementina Esposito
Today, Clementina joins me to share her story. We discuss the no-win situation many women find themselves in, talk about the power of dress, and explore how to create a space to talk about gender equality.
We note the importance of getting rid of shame and blame, discuss the power of curiosity, and emphasize the importance of being patient and accepting when stories are shared.
This Week on The Mindset Zone:
Finding your way out of a no-win situationCreating a space to talk about gender equalityThe nuances of the gender conversationGetting rid of shame and blameThe power of curiosity in constant learningThe importance of patience and acceptance
The Guest:
Clementina Esposito is the founder of The Clementina Collective, where no one writes alone, everyone values the power of a well-told story, and ugly truths become beautiful in “the end.” She teaches Authors and Entrepreneurs at the intersection of business, health, and spirituality to find their voice, speak their truth, and heal the wounds that keep them from expressing themselves. Equally and rigorously trained in business and creative writing, Clementina was an English professor for 20 years before starting her own business. Her deep reverence for the coupling of story and strategy is what energizes the results-driven, intellectually sound, emotionally resonant, and instinctively true-to-voice content she helps clients create. Skilled at delivering feedback with energy and passion that makes the next steps clear, Clementina helps the people who work with her stay the course to excellence while making much more efficient use of time, energy, and emotion in the process.
Resources Mentioned:
Connect with Clementina Esposito on LinkedInVisit her website at clementinacollective.comRead her article Open Letter Ms. Wenger #Ilooklikeanengineer
Expand what's possible!

Mar 4, 2022 • 30min
The Art of Supportive Confrontation with Flip Brown
“You can’t grow your business without growing yourself.”Flip Brown
Today, Flip joins me to talk about supportive confrontation. He notes that, contrary to popular belief, confrontation can be a good thing. He points out that no one can make a person feel anything, and he distinguishes between happiness and other similar states such as contentment or fulfillment.
He defines business culture and explores what’s behind the Great Resignation. He shares what James Taylor said about the secret to life, and he discusses the importance of taking care of our planet.
This Week on The Mindset Zone:
Supportive confrontationWhy confrontation can be a good thingWhy no one can make you feel anythingThe importance of working from the presupposition that everyone has good intentHappiness vs. contentment vs. fulfillmentBusiness culture and what people look for in itThe Great ResignationThe importance of taking care of the planet
The Guest:
Flip Brown is the founder and owner of Business Culture Consultants and the author of Balanced Effectiveness at Work: How to Enjoy the Fruits of Your Labor without Driving Yourself Nuts. Flip’s work is based on the belief that our work can serve to unlock our human potential and produce greater meaning and fulfillment. He assists his business and individual clients to help them see, change, and integrate their patterns of communication, interaction, and behavior. He draws from his extensive experience over five major careers in business, nonprofit management, psychology, teaching, and coaching. He also incorporates being a craftsman, musician, and gardener. Flip subscribes to the philosophy that business should be a force for good, and his company is a Certified B Corp and a member of 1% for the Planet and Vermont Businesses for Social Responsibility. He loves his job.
Resources Mentioned:
Connect with Flip Brown on LinkedInVisit his website at businesscultureconsultants.com/Read his article The Art of Supportive ConfrontationBuy his book Balanced Effectiveness at Work: How to Enjoy the Fruits of Your Labor without Driving Yourself Nuts
Expand what's possible!

Feb 25, 2022 • 33min
Beyond Optimism & Resilience with Janice Perkins
“Authentic optimism is a deep-seated mindset and a daily practice that, over time, means that I face things looking for something good to come from it, even when it’s a setback or a trauma. And I think all of those things come from that deep well of hope.”Janice Perkins
Today, Janice joins me to talk about optimism versus hope. She talks about what authentic optimism really means, noting that it needs to be founded in a deep well of hope. She notes that hope can coexist with trauma and sadness, and she shares her BRIGHT acronym.
Janice explores what makes a good support system, observes the importance of stubbornness, and points out that your legacy will be the impact you leave on people. We discuss the difference between “critical” and “urgent”, and she notes the importance of figuring out how you personally define “important”.
This Week on The Mindset Zone:
Optimism vs hopeWhy hope can coexist with traumaThe BRIGHT acronymWhat makes a good support systemBuilding authentic positivity and hopeThe importance of stubbornnessLetting go of dead yesterdays and unborn tomorrowsCritical vs urgent
The Guest:
Janice Perkins, MBA is an international speaker, trainer, and leadership coach. She is known as the Leadership Warrior who liberates hope-inspired capacity for individuals, teams, and organizations. Janice is the founder of Capacity Communications where she helps people get out of their own way for larger impact and higher innovation. She also hosts the Methods of Leaders webinar series with Marshall Goldsmith and the MG 100 Coaches program. Janice is very active in her local community, being a board member of Global Connections for Women Foundation (GC4W), on the advisory board for the NXTUS organization which helps connect startups to investors and pilot partners from around the globe, a board member of the Wichita Independent Business Association (WIBA) and a member of Women of Wichita which unites the power and donations of women back into our community.
Resources Mentioned:
Connect with Janice Perkins: ihavecapacity.com | LinkedIn
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Feb 18, 2022 • 35min
Change is a Messy Journey: From Wall Street to New Hope with Irma Jennings
“It’s these magic moments that drop in and say, ‘It’s time to go left now.”Irma Jennings
Today, Irma joins me to share her story. She talks about how she got involved in Wall Street in the first place and gives an insight into what it was like to be a woman on Wall Street in the 1970s.
She notes the power of curiosity, talks about being a good parent while working, and discusses handling the messiness of life.
Irma also shares how she pivoted from trading to identifying food as medicine and the ensuing lessons she learned.
This Week on The Mindset Zone:
How Irma got involved in Wall StreetBeing a woman on Wall Street in the 70sThe power of curiosityBeing a good parent while workingIdentifying food as medicineHandling the messiness of changeThe power of resilience
The Guest:
Irma Jennings, INHC, Holistic Bone Coach, went from the boardroom on Wall Street to the cutting board in her kitchen to pursue her true passion, Food for Healthy Bones®. She has never looked back. Irma earned her certification from the Institute for Integrative Nutrition, continued her studies with extraordinary "Food as Medicine” teachers around the world in India, Bali, Costa Rica, and Thailand. She keeps learning more every day to help women with osteopenia and osteoporosis navigate these diagnoses, treatment options, as well as, how to eat (and live) healthier to strengthen their bones (and themselves) from the inside out. Irma sees clients privately (in person and on zoom) and has a thriving community, Bones Tribe, where members exceed their expectations about living vibrant lives.
Resources Mentioned:
Connect with Irma Jennings on LinkedInFind great resources on her website: https://food4healthybones.comCheck her out on the PBS special, “Stronger Bones, Longer Life” with Dr. Lani Simpson where she showcased Food for Healthy Bones.You can check out her “Food Stamp Challenge” blog where she’ll show you how to feed your bones for less than $5.00 a day.
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Feb 11, 2022 • 31min
From Fear to Greatness with Izabela Lundberg
“For me, there was no option of ‘Can I? Should I?’ I just did it.”Izabela Lundberg
Today, Izabela joins me to share her story, discussing how her experience escaping the war zone of the Yugoslav Wars with her sister helped to prepare her for the work she does with organizations and leaders today. She talks about the turning point that occurred with her father’s dying words, notes the power of following your instincts when it comes to defeating fear, and emphasizes the importance of embracing change.
We talk about the problem with directly comparing your struggles to others’, and Izabela discusses how to overcome the fear of being rejected.
This Week on The Mindset Zone:
Izabela’s storyThe power of following your instinctsIzabela’s experience coming to the USHow Izabela’s experience prepared her for her work todayEmbracing changeExamining your fear
The Guest:
Izabela Lundberg hosts the Legacy Leaders Show, a top-rated global business and entrepreneurship podcast offering real and raw business, sport, and life lessons with practical advice for current and upcoming leaders. Izabela's superpower is working with leaders and organizations ready to disrupt the status quo, take risks, and lead like a champion while solving, transforming, and accelerating the expansion and growth of their thriving teams and organizations. She has a dynamic worldview after living in six countries, speaking six languages, and traveling to over 50 countries working with diverse organizations. Izabela is a recognized catalyst of sustainable solutions for global leaders and their most pressing challenges.
Resources Mentioned:
Connect with Izabela Lundberg: Website | LinkedInRecommend book: The World Messenger: From Fear to Greatness: Business, Sports & Life Lessons by Izabela Lundberg
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Feb 4, 2022 • 34min
Spiral Dynamics Leadership Mindset with Natasha Todorovic
“Defining a belief is filling in the gap between knowing and not knowing.”Natasha Todorovic-Cowan
Today, Natasha joins me to talk about Spiral Dynamics®. She explains what it is and why it’s important, sharing clients’ stories. She discusses relationship systems, explaining why they’re important for mutual understanding as we change, evolve, develop, and grow.
Natasha shares her experience and memories of former Yugoslavia. She offers her tips on navigating the change and disruption caused by Covid-19, notes the importance of asking how other people hold their beliefs and shares her 5 Point Model of Change.
This Week on The Mindset Zone:
What is Spiral Dynamics®Human nature and how we change, evolve, develop, and growWhy we need to see each other in systems instead of transactionallyNavigating Covid 19 disruptionsThe 5 Point Model of Change
The Guest:
Natasha Todorovic-Cowan is the CEO and co-founder of the National Values-Center Consulting (and owner of Spiral Dynamics® brand). For over 25 years, she has been working with leaders, consultants, coaches, and organizations applying her proprietary Spiral Dynamics® cultural DNA survey, leadership assessments, and change readiness index to predict hurdles to change. Her techniques for handling corporate change are rooted in 70 years of research and application in a variety of industries and sectors. She has delivered over 200 Spiral Dynamics® certification programs in 14+ countries and on 5 continents! She has spoken at the World Future Society Conference on the future of work and running online programs since 2010, helping people connect and understand human factors through technological tools as well as in person.
Resources Mentioned:
Connect with Natasha Todorovic-Cowan: spiraldynamics.org | LinkedInRecommend book: Levels of Human Existence
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Jan 29, 2022 • 31min
Cultivating Innovation with Libba Pinchot, Ph.D.
“The antidote is action.”Dr. Libba Pinchot
Today, Dr. Pinchot joins me to talk about how we can help people cultivate innovation. She defines innovation, explaining why it’s not top-down.
We discuss the mindset of innovation and talk about the different types of failure, noting that some failure is good and acceptable. We talk about the price of disengaged employees and share some statistics on the mindset of today’s youth.
Dr. Pinchot notes the need for integrity in companies, emphasizes the importance of avoiding blaming and shaming, and posits that people are basically good.
Scroll down for the transcript...
This Week on the Mindset Zone:
Cultivating innovationThe definition of innovationWhy innovation isn’t top-downWhy the mindset doesn’t just reside in the individualThe different types of mistakesHow the definition of intrapreneurship has changed over the yearsThe definition of integrity
The Guest:
Dr. Libba Pinchot is a nationally recognized expert in helping leaders achieve triple bottom line success (Profit, People, Planet) through widespread innovation and intrapreneurial engagement. She specializes in creating organizational transformations designed to spread throughout the company, the supply chain, and well beyond. She loves working with extraordinary leaders and organizations dedicated to making people and the world better. She has worked with companies such as Apple, IBM, Intel, HP, Texas Instruments, DuPont, Exxon, GE, P&G, J&J, Ford, and Stanford University.
Resources Mentioned:
Connect with Libba Pinchot: Intrapreneur.com | LinkedInBook recommendation: Intrapreneuring in Action: A Handbook for Business InnovationArticle: Young People's Voices on Climate Anxiety, Government Betrayal, and Moral Injury: A Global Phenomenon.
Summary transcript of the interview:
Ana Melikian: Dr. Libba Pinchot is a nationally recognized expert on helping leaders achieve triple bottom line success through widespread innovation and intrapreneurial engagement. It’s truly my pleasure to have you here in the Mindset Zone podcast to speak about how can we help people cultivate innovation and seems logical that the first question to be: how do you define innovation?
Libba Pinchot: Thank you so much, Ana. The simplest definition is meeting the needs of the future starting now. The point about innovation is that there was a long tradition of innovation being very top-down in these big organizations. And it wasn't very successful because in actual fact the number of people in the organization, the number of brains in the organization, are spread throughout the employee base. Everybody has an opportunity to improve the way work is done, how the customer is served, how other employees can benefit, how communities and societies can benefit, and so. Innovation isn't top-down. Everyone sees ways that they can improve things. And if they're engaged and supported in making changes, that benefit both the company and the future and society, they love coming to work, being able to innovate.
Ana Melikian: I love that. So, it's not so much about gaskets or technology, but about a mindset of innovation.
Libba Pinchot: It is about the mindset of innovation. I'm in the right place. I see.
Ana Melikian: Yes. I love it. Innovation as "meeting the needs of the future." And by tapping into the collective, not just the leaders of the organization, but truly the collective of all stakeholders it may be possible to be in sync with what is going to happen in the future to be able to meet those needs. Is that the idea?
Libba Pinchot: Yes. The mindset isn't just residing in the individuals, whether they're an innovation specialist or sustainability specialist, or just all of us average people who have jobs in companies. The innovation is in a context with a lot of barriers in it. For example, there's a drive in all companies that everything has to be profitable. To get the resources, to make an innovation, you often have to prove that it will be profitable, which is really hard to do ahead of time. That's a barrier and the short-term focus of companies and they really are not used to investing in things that have a long payoff. And yet, if you're meeting the needs of the future, a lot of those things will have to have a long term payoff. And there are the internal silos: the finance people, the sustainability people. They now work together, but it's not necessarily official. And then there's the individualism in this idea of what a firm is. That's a mindset: that a firm is supposed to be competitive with all the other firms, and it's not necessarily supposed to be part of the community and so forth. And yet some of the biggest cost savings around sustainability have been when people in organizations have gotten together and done some long-term purchases of power and save millions and millions of dollars, so that the Finance people say, "Oh, my God, this is so incredible. Would you please do more," but that's across organizational endeavor that kind of breaks the rules.
Ana Melikian: One of the definitions of mindset is that the beliefs, conscious and unconscious, that an individual or organization has determined the way they see the world, the way they behave. So, by creating and cultivating a place that allows innovation, new solutions can come up. If they see challenges as an obstacle that they cannot solve, there is not much room for innovation, but if they see them as something they can expand possibilities and play with, maybe some innovative solution can be generated.
Libba Pinchot: Yes. And, the context that the leadership creates. It's the culture that the leadership creates so that people are actually allowed to make mistakes. Failing your way to success, you learn. Are the mistakes above the waterline or below the waterline? Think of a boat and drilling a hole in a boat. Is it above the water line or below? You don't have the authorization to make a mistake that would harm the company, but you do have the authorization to make some little mistakes.
Ana Melikian: So, to cultivate this innovation mindset in the organization and individuals, there has to be room for playing, room for exploring.
Libba Pinchot: Yes, and that has to be the culture of the company, which is true in some companies, but not all of them. Paul Polman who was CEO of Unilever and wrote this book called "Net Positive" with Andy Winston, had a blog today where he said, that it's the employees that are going to be the key accelerator of getting business to be more environmental and more ethical. He said, what if CEOs treated their employees with the same respect that they treat their investors; and build a purpose-driven culture. So, when I'm talking about a culture, it's a culture that is very employee-focused.
Employees seem to have a more accurate view of what's going on in companies. If three-quarters of the leaders say, “Oh, we're doing everything we can for climate change” for instance, only half of the employees agree with that. And if three quarters say that the leaders put the same emphasis on sustainability as profit, only half the employees believe that. Yet, two-thirds of the employees - this was in 2017, I bet, it's way more now - two-thirds of employees say that they want their employers to more actively address social and environmental issues. And when you look at the great resignation that's going on – and I believe so much of it is people who have had an illness and inadequate daycare and inadequate social support – there are companies that are waking up to the fact that they're losing talent because they do not have a purpose-driven company.
Ana Melikian: And I think this is an opportunity. I think if we apply innovation to the great resignation situation is also an opportunity to come up with many changes.
Another concept that I think you are the originator of, that connects with this beautifully, is the concept of intrapreneurship. Can you tell us a little bit about it?
Libba Pinchot: Intrapreneurship is a concept we've been talking about for 35, 40 years, and it's changed over time. Originally, these innovators who saw an idea, gather a team, and they always would have to find a sponsor because you can't get resources unless you have someone who's a little higher up and you have to be protected from the hierarchy. And they would get together and do a project. You can look at the history of the wonderful things, whether it's the scotch tape I have in my hand, or some wonderful technology or health care innovations. It often would come out of an informal team called intrapreneurs. We would do training and train the sponsors and train the intrapreneurs on how to basically have a small business within the organization. So, they had to learn to do all the aspects of a business. And although they didn't take home the profits at the end of the day, the company got stronger and they were so thrilled to be able to have that independence, to put their ideas into play. Nowadays we actually need that intrapreneurial spirit spread throughout the organization, in part, because the change that's required, the innovation that's required, given the incoming change in society and the planet requires so much innovation. And plus, people are not settling for just being cogs in the wheel.
Ana Melikian: It's almost that now intrapreneurship has to be part of the culture.
Libba Pinchot: That's right.
Ana Melikian: And, going back again to create that safe place, to play, to try new things, to fail forward and, and to make mistakes in a context that allows innovation and that allows people to try new things.
Libba Pinchot: One thing I've been thinking about in the last three or four months is the price of disengaged employees, the price of inaction. It's a psychological price too. We have a lot of despair in society now for very legitimate reasons,

Jan 21, 2022 • 14min
From Resistance to Embracing Mel Robbins #5SecondRule
“You were inspired by somebody and you have a request? Make it! That's why you're here! Experiment with it, and I think you'll be shocked about what happens."Mel Robbins
Sometimes we humor our knee-jerk reactions of resistance too much. In this episode, I talk about Mel Robbins’ The 5 Second Rule, explaining why and how to listen more to our good impulses before doubts have a chance to creep in.
I summarize Mel’s thesis that, if you don’t physically act on an impulse within five seconds, you kill it. I explain why I initially resist her message and why I’ve been converted. I note the power of counting backward, explaining why it’s effective, and I explore the different ways to use the #5SecondRule.
This Week on The Mindset Zone:
Mel Robbins’ 5 Second RuleWhy your problem isn’t that you don’t have enough ideasWhy counting down to the moment of action is effectiveThe different ways to use the 5 Second RuleHow a triangle can help us change
Resources Mentioned:
The 5 Second Rule by Mel RobbinsMel Robbins: How to Stop Screwing Yourself Over
Expand what's possible!
Transcript of this episode:
I still remember clearly, walking down the stairs in my family house where I grew up in Portugal, thinking about something I wanted to do.
Without saying anything to my mom about my desires she would somehow suggest the same thing I had been thinking.
And just like that, her suggestion was the kiss of death to my desire. Maybe this is typical teenage resistance. Annoying as it must have been to my mother, perhaps my resistance was good, a sign I wanted to create my own way and identity.
Fast forward to the present time, now in my late forties, I still sometimes get the knee-jerk reaction of resisting things that are good for me.
In 2021, I had come across the work of Mel Robbins several times, by references to her book "The 5 Second Rule," her keynotes, or interviews she did in podcasts and other media. My first impression of Mel was very positive. I like her high energy and go-getter attitude. My curiosity was further sparked by her telling the story that her 5-second rule was almost an after-thought to end her now-famous TEDx "How to stop screwing yourself over." So, I decided to watch it. I thought she had done a great job and found the 5-second rule concept interesting. Mel explains:
"If you have one of those little impulses that are pulling you, if you don't marry it with an action within five seconds, you pull the emergency brake and kill the idea. Kill it!
If you have the impulse to get up and come dance while the band is playing, if you don't stand up in five seconds, you're going to pull the emergency brake.
If you have an impulse about, you were inspired by somebody's speech today, and you don't do something within five seconds – write a note, send yourself a text –anything physical to marry it with the idea, you will pull the emergency brake and kill the idea."
She follows up by saying, and I absolutely love this part:
"Your problem isn't ideas. Your problem is you don't act on them.
You kill them. It's not my fault. It's not anybody's fault.
You're doing it to yourself. Stop it!"
Then, she goes on to challenge the audience:
"I want you to practice the 5-second-rule. You see somebody and you think you have an impulse, they look interesting? Walk over there!
You were inspired by somebody and you have a request? Make it! That's why you're here!
Experiment with it, and I think you'll be shocked about what happens."
I love this challenge to action. It's a great example of how we can start the change process through a simple act - just doing it!
But do you need a book, a 240-page book to explain what Mel did so clearly in 2-minutes in her talk?
So, I initially resisted getting the book, but because references to it keep popping up in several places, and Mel Robbins is one of the most sought-after motivational speakers in the world, and the book sold over a million copies and was translated at least into 32 languages, I decided to listen to it in Audible.
I love her story, how Mel discovers the 5 Second Rule, and the realization that knowing what you need to do isn't enough to create change. As I like to say, insight is not enough.
It was powerful to listen to how she struggled to get out of bed each morning. How she never felt like getting up, how hitting the snooze button was a habit so difficult to break, and how the 5-second rule changed that.
It was interesting to learn how research supports the 5-second rule, the moment you have the instinct to act on a goal that is important to you, you can count backward 5-4-3-2-1 and physically move or your brain will stop you with excuses, fears, and anxiety.
As Mel put it:
"Whenever you feel an instinct fire up to act on a goal or a commitment, or the moment you feel that yourself hesitate on doing something and you know you should do, use the Rule. Start by counting backward to yourself: 5- 4- 3- 2- 1. The counting will help you focus on the goal or commitment and distract you from the worries, thoughts, and fears in your mind. As soon as you reach “1,” move. That’s it. It’s so simple but let me hammer this home one more time. Anytime there’s something you know you should do, but you feel uncertain, afraid, or overwhelmed…just take control by counting backward 5- 4- 3- 2- 1. That’ll quiet your mind. Then, move when you get to “1.” "
It all made sense, but I kept resisting, with a startling resemblance to my teenager self’s defiant and annoying "I can do better" attitude. I have two masters and a Ph.D. in Psychology. I'm a Board Certified Coach and an expert in human potential, I know many different avenues of helping people change. This can be one way, but there are other ways too. Sure, but the reality is that even being able to wake up early, I couldn't break my habit of hitting the snooze button, and the idea of implementing the 5-4-3-2-1-launch out of bed to begin my day started to grow on me.
So, more than halfway through the book I decided to give it a try. Why not? And, guess what? It worked! And 30 days later it still works!
The proof was in the pudding.
I wake up earlier without hitting the snooze button, started owning my mornings–another concept from the book.
Suddenly, I had time to do yoga, and start running again.
Powerful stuff. Why had I resisted so long? I began to recriminate myself but recognized I was falling into the trap of my critical voices, so I decided to use the 5-second rule in a different way: 5-4-3-2-1-be gentle with myself.
I'm now embracing the 5-second rule to help me stop and start all kinds of things and that's what counts.
I often invite people to see their thoughts, feelings, and behaviors as a triangle, instead of seeing them in a linear, unidirectional way. Imagine a triangle with one side representing our thoughts or mindsets, another our feelings or emotions, and the other our actions or behaviors. If a triangle loses one of its sides, it ceases to exist.
The same thing is true of the change you want to create in your life.
Change happens when you think, feel, and act it into being so. And you can start the change process by entering any of these three sides in any order at any time, and shifting one side will change the other sides too. The 5-second rule is a great example of starting the change process with a simple action that can lead to a powerful mindset shift. And, we can expand a lot of possibilities this way.
As Mel Robbins says it:
“Just Do It” is a concept—it’s what you need to do. The #5SecondRule is a tool—it’s how you make yourself do it.
So if you feel inspired to know more about the 5-second rule, go ahead and get the book, or go listen to Mel's TEDx. Just 5-4-3-2-1-and expand what's possible!


