Get Radical With Your Business

This episode includes a conversational trip down memory lane with Ben Herman. We discussed his first professional exposure to the world of websites to his journey to become the CEO and founding partner of Mad Fish Digital (which has been recognized as one of Portland's Fastest Growing Companies three years in a row). Since 2003, Ben has focused on SEO strategies for B2B and B2C companies around the world. In this candid interview, we delve into the origin of the company name, going from bootstrapper to a member of the prestigious Entrepreneur's Organization (EO) and adapting his company to meet the stringent requirements to be a B-Corp. SHOW LINKS: Mad Fish DigitalBen Herman - LinkedInEntrepreneur's Organization (EO)B CorporationFor complete show notes and more information visit hereCONTACT HEATHER:Zeitzwolfe Accounting: https://www.zeitzwolfeaccounting.comSign up for a Complimentary Health Check Analysis for Creative Agencies Get a PDF copy of Ten Pitfalls Entrepreneurs Should Avoid When Growing Their AgencyFollow Heather on Instagram: @zeitzwolfeHeather Zeitzwolfe - LinkedInTo book a Discovery Call (via Zoom) - Click Here NEED PAYROLL?: Gusto is a great solution! Use this link and receive a $100 Amazon Gift CardContact Heather: Instagram - LinkedIn - Email: heather@GetRadBiz.comGet Radical With Your Business: Facebook - WebsiteBook a Discovery Call (via Zoom) - ScheduleZeitzwolfe Accounting: Website - Facebook

My guest today is Nicole Choman has been in marketing for 20 years. She's the CEO of OAKwave, a marketing strategy firm located in Raleigh, NC. She's also the author of the newly released book Bad Marketing (We've Turned Marketing Into Our Worst Nightmare), a candid examination of the state of marketing and how to survive the digital apocalypse created over the last thirty years. LINKS:OAKwave WebsiteNicole Choman - LinkedInBad Marketing by Nicole Anne Choman -  available on Amazon For complete show notes and more information visit hereCONTACT HEATHER:Zeitzwolfe AccountingSign up for a Complimentary Health Check Analysis for Creative Agencies Get a PDF copy of Ten Pitfalls Entrepreneurs Should Avoid When Growing Their AgencyFollow Heather on Instagram: @zeitzwolfeHeather Zeitzwolfe - LinkedInTo book a Discovery Call (via Zoom) - Click HereNEED PAYROLL?: Gusto is a great solution! Use this link and receive a $100 Amazon Gift Card. Disclaimer: This is an affiliate link. If you make a purchase, I may receive a commission at no extra cost to you. Contact Heather: Instagram - LinkedIn - Email: heather@GetRadBiz.comGet Radical With Your Business: Facebook - WebsiteBook a Discovery Call (via Zoom) - ScheduleZeitzwolfe Accounting: Website - Facebook

Welcome to the premiere episode of the Get the Balance Right podcast. In this episode the tables are turned, host Heather Zeitzwolfe is interviewed by Bryan Cargill (Tactus Media). The episode contains a portion of a conversation, which originally aired as a Facebook Live Video while recording for Bryan's podcast the Media Marketing Podcast. Get to know your host as she discusses Ten Pitfalls Entrepreneurs Should Avoid When Growing Their Agency (see below to get a copy of the free PDF). CONTACT HEATHER:Zeitzwolfe Accounting: https://www.zeitzwolfeaccounting.comSign up for a Complimentary Health Check Analysis for Creative Agencies Get a PDF copy of Ten Pitfalls Entrepreneurs Should Avoid When Growing Their AgencyFollow Heather on Instagram: @zeitzwolfeHeather Zeitzwolfe - LinkedInTo book a Discovery Call (via Zoom) - Click HereFor complete show notes and more information visit hereLINKS FOR BRYAN CARGILL: Tactus Media Company:  Website - YouTube - VimeoMedia Marketing PodcastLinkedIn: NEED PAYROLL?: https://gusto.com/partners/invite/zeitzwolfe-accounting. Disclaimer: This is an affiliate link. If you make a purchase, I may receive a commission at no extra cost to you. Contact Heather: Instagram - LinkedIn - Email: heather@GetRadBiz.comGet Radical With Your Business: Facebook - WebsiteBook a Discovery Call (via Zoom) - ScheduleZeitzwolfe Accounting: Website - Facebook

My guest today is Cathey Armillas the world-renown public speaker and creator of How to Rock a TED Talk. Cathey coaches visionaries and thought leaders to help them transform their ideas into amazing and memorable speeches. Cathey is also the author of the Unbreakable Rules of Marketing and a non-traditional marketing strategist whose creative and irreverent approach caught the attention of the David Letterman Show. Listen to our conversation where we discuss giving a keynote vs. a TED Talk, the awesomeness of Big Brothers Big Sisters and how the magic starts with the clarity of an idea. Show Links:Cathey Armillas:  Website - LinkedInThe Unbreakable Rules of Marketing (available on Amazon)The TED Talk Essential Elements Professional Speech vs. TED TalkBig Brothers Big Sisters: https://www.bbbs.orgCathey's TED Talk (Share Your Life): Cathey and I pimpin' out Sir Mix-A-Lot's Baby Got BackTEDx PortlandToastmasters International  For complete show notes and more information visit hereCONTACT HEATHER:Zeitzwolfe Accounting: https://www.zeitzwolfeaccounting.comSign up for a Complimentary Health Check Analysis for Creative Agencies Get a PDF copy of Ten Pitfalls Entrepreneurs Should Avoid When Growing Their AgencyFollow Heather on Instagram: @zeitzwolfeHeather Zeitzwolfe - LinkedInTo book a Discovery Call (via Zoom) - Click HereNEED PAYROLL?: Gusto is a great solution! Use this link and receive a $100 Amazon Gift Card. Disclaimer: This is an affiliate link. If you make a purchase, I may receive a commission at no extra cost to you. Contact Heather: Instagram - LinkedIn - Email: heather@GetRadBiz.comGet Radical With Your Business: Facebook - WebsiteBook a Discovery Call (via Zoom) - ScheduleZeitzwolfe Accounting: Website - Facebook