In this captivating podcast episode, I had the pleasure of interviewing Amanda Neely, a certified financial planner. We dived into her journey from being an activist in the nonprofit sector to becoming a successful entrepreneur. Amanda shared invaluable insights on the importance of working with a certified financial planner and how it transformed her business. We also explored different strategies to reach new audiences and the significance of continuous learning in the field. Tune in to gain practical tips on managing money, improving communication around finances, and finding joy in financial planning. Join us as we discuss the challenges of standing out in a crowded financial sector and the need for more women in entrepreneurship and finance. Don't miss out on Amanda's personal story of how whole life insurance helped her navigate a business emergency without going into debt. Plus, she introduces the powerful Still Method to help you achieve your financial goals. Check out the Wealth Wisdom Financial podcast or YouTube channel to learn more from Amanda and her expertise in financial planning. - Amanda Neely's journey from nonprofit activist to financial planner- Different approaches to reaching new audiences through content marketing- Struggles in managing money and improving communication around finances- The role of low interest rates in banks and a lighthearted anecdote about crypto mining- The importance of aligning personal and business goals and the use of whole life insurance in financial management KEY QUESTIONS00:00:31 how did you get into the world of finance and to be out on your own?00:02:50 how do you get in front of new people?00:04:28 do you help people more with their personal aspect or do you do corporate and business stuff too?00:07:42 Are you teaching them to your child too?00:08:54 who's your ideal client?00:11:54 So what are a few big goals that you have in the next year or two?00:13:19 What do you feel is your number one roadblock?00:14:25 what's the best advice you've ever received?00:16:03 What's the best advice that you've ever given?00:17:32 What are your thoughts on women in entrepreneurship and finance?00:19:14 What would you like to share about becoming your own banker?00:22:08 Where can you help people? Like, where in the world do your clients need to reside?00:22:58 Is there anything that you'd like to share with us that we haven't talked about yet?00:24:46 Is there anywhere else that we can go to learn more about you and what you do? Amanda NeelyHome | Wealth Wisdom FinancialWealth Wisdom FinancialWealth Wisdom Financial | Cincinnati OHInstagram (@wealthwisdomfp) Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

Welcome to Entrepreneur Conundrum, where we delve into the minds of successful individuals and uncover the secrets to their achievements. In today's episode, we have the privilege of sitting down with Matthew Brackett, a seasoned expert with over 30 years of experience in education, leadership development, and consulting. Matthew's vast international experience has allowed him to guide global leaders in safeguarding their priorities and commitments. But how did he reach this point? Growing up in a small town in New England as the 10th of 13 children, Matthew's journey took him through seminary and eventually led him to a career in leadership coaching, mentorship, education, and advisement. In our conversation, Matthew emphasizes the importance of effective communication and self-awareness in both personal and professional relationships. He believes that the ability to listen and understand is crucial to fostering better conversations, not only in romantic partnerships but also in leadership positions. Matthew shares eye-opening statistics: 75% of global leaders agree that leadership development improves the bottom line, while 85% of companies with strategic leadership development are better equipped to navigate change successfully. His dream is to influence senior individuals in high-ranking roles, and he envisions this as a significant boost to his business. Matthew also highlights the significance of having a curious mind, overcoming cognitive biases, and addressing limiting beliefs through networking and seeking the guidance of neutral third parties. Matthew's final words of wisdom revolve around self-awareness, urging us to embrace this often overlooked aspect of our humanity. If you're curious to learn more about Matthew Brackett and his invaluable insights, be sure to tune in to this episode of Entrepreneur Conundrum.- Matthew Brackett's experience in education and leadership development (30+ years)- Starting his own business and the desire to make a difference- Strategic use of social media for promotion and networking- Four elements for better conversations: listening and understanding- Importance of self-awareness in leadership and personal growth KEY QUESTIONS:00:01:24 So how did you get to where you are today?00:04:09 So how did you end up starting your own business?00:05:37 Who would you say is your ideal avatar?00:07:31 How do you get in front of them?00:08:51 Do you use LinkedIn and other forms of social media then?00:19:54 What are some, big goals that you're looking to achieve the next couple of years?00:21:15 How would that affect your business?00:21:52 What do you think is the number one roadblock that's stopping you from doing that?00:23:19 Do you have any tips for self leadership during our entrepreneurial journey? Like overcoming some of those limiting beliefs?00:24:26 What's the best advice that you've ever been given?00:28:30 Talking about that transition aspect, what do you think comes with the transition of being an entrepreneur?00:30:11 What's the best advice you have given to someone?00:34:38 Is there anything that we haven't talked about that you wanted to touch on?Matthew BrackettHomehttps://www.linkedin.com/in/matthew-brackett/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

In this captivating podcast episode, join me as I take you on an exhilarating journey through Kimberly Spencer's extraordinary life. From selling bags of glitter water as a child to becoming a highly successful entrepreneur, She has defied societal norms and embraced a unique path. Her story is a testament to the power of individuality and the impact it can have on building a successful empire. Her experiences and insights are truly inspiring. As an award-winning coach, speaker, and author, She has been featured on various platforms and is excited to share her wisdom on how to make a positive impact while achieving financial success. Her upbringing in an entrepreneurial family laid the foundation for her mindset, and she initially aimed for Hollywood, inspired by celebrities' financial success and philanthropy. However, my journey took an unexpected turn. Through sheer determination and an unwavering work ethic, she discovered her true calling as a coach and trainer. She embodies the belief that success is within reach for those who believe in themselves and their potential. This podcast episode serves as a motivational guide for aspiring entrepreneurs, emphasizing the importance of hard work and the necessary skills for building a thriving business. Kimberly reflects on the challenges faced with her business partner and the emotional struggles that followed. Through perseverance and resilience, she was able to overcome these obstacles, sign a buyout agreement, and even take a much-needed honeymoon to Italy. It was during this time of reflection that she had a flash of inspiration and came up with the name for my own company, "Crown Yourself," even without a clear vision of the product or problem she would solve. Tune in to the Entrepreneur Conundrum podcast today! - Kimberly's journey to entrepreneurship and embracing her uniqueness- transition from screenwriting to directing and founding their own company- journey of self-doubt, mindset shift, and finding their product- Importance of building genuine relationships and being trauma-informed in business- Emphasizing commitment, courage, and setting boundaries in entrepreneurship KEY QUESTIONS00:01:41 How did you get to be where you are today?00:11:22 How do you get in front of those people?00:12:30 Is it more networking or one on one type aspect? Or do you kind of do that on social media, too, with building the relationships and stuff?00:13:53 Is there a common theme that your clients tend to have when they first come to you?00:15:48 Do you have any tips or anything that you would be willing to share with our listeners that might be in that same boat?00:25:44 How would you go about doing the cultivate our confidence because we've had the success in it but yet we're always self doubting.00:31:59 So what are some big goals that you're looking to achieve the next year or two?00:33:33 So how would that affect your business?00:39:23 What do you think's the number one roadblock that's holding that would be in the way of you achieving those goals?00:42:34 How do you not let your kids be the excuse?00:45:03 What's the best advice that you have ever received? 00:51:34 What's the best advice that you've ever given? Connect with KimberlyCROWN YOURSELF by Kimberly Spencer | High Performance Life Coaching for Entrepreneurs Building Their EmpireWebsite: https://crownyourself.comFacebook: Crown YourselfFacebook Group: Crown Yourself | FacebookTwitter: crownyounowTwitter: realkimspencerInstagram: https://www.instagram.com/crownyourself.now/Instagram: https://instagram.com/kimberly.spencerTikTok: Kim 👑 Conscious Queen-B on TikTokPinterest: Crown YourselfYoutube: Crown YourselfLinked In: https://www.linkedin.com/in/kimberlyspencer-crownyourself/Company Linked In: https://www.linkedin.com/company/crown-yourself-enterprises Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC 

Join host Virginia Purnell as she engages in an enlightening conversation with renowned author and anxiety expert Stan Popovich in this episode of Entrepreneur Conundrum. Discover Stan's effective strategies for overcoming fear and anxiety as he shares his personal journey and offers invaluable advice to individuals of all walks of life. With a diverse range of methods for reaching new audiences, Stan emphasizes the importance of providing free support and guidance online. In a saturated market, Stan and Virginia believe that their differentiating factor lies in the impact of their free advice, leaving an indelible mark on countless lives. Tune in to this captivating podcast and gain the tools to conquer your fears and anxieties for success.- Stan Popovich's personal journey with fear and anxiety- Providing free advice and support to those in need- Reaching new audiences through various methods- The importance of addressing mental health in decision-making- Strategies for managing stress and anxiety KEY QUESTIONSVirginia 00:01:54 Who would you say your ideal avatar or client?Virginia 00:02:22 So what do you do to get in front of new clients?Virginia 00:03:04 Do you share on social media?Virginia 00:03:34 What are some big goals that you're looking to achieve the next year or two?Virginia 00:03:52 How would that affect your business?Virginia 00:04:08 What do you think is the number one roadblock that might be helping you from being able to reach that goal and to reach more people?Virginia 00:05:07 What advice would you have for people who, you know, that fear of always trying to make the right decision? Do you have any fear for people or not fear? Do you have any advice for people who might be managing that in regards to their business and the right?Virginia 00:07:09 Do you have any tips on balancing family, career and daily?Virginia 00:08:33 Have you had anxieties of being a leader, like the impostor syndrome or however you want to look at it? Do you have any tips on that?Virginia 00:10:49 What's the best advice that you have ever given? Stan PopovichManage Fear, Anxiety, and Depression | A Layman's Guide to Managing Fearhttps://www.linkedin.com/in/stanleypopovich/managingfearhttps://www.instagram.com/stanpopovich/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

In the latest episode of Entrepreneur Conundrum, join us as we dive into the remarkable journey of Trivelle Simpson, the founder of Drive Group. With just his tax return in 2016, he transformed his business into a multi-million dollar empire. But that's not all – Trivelle is also an acclaimed artist and speaker, sharing his wisdom on the importance of perspective in success. Discover how his time at Shell Service Capital fueled his drive to venture out on his own, and why he believes that two lions in a room can either be a danger or a moment for mentorship. From client acquisition strategies to the power of word of mouth, Trivelle shares invaluable insights to help you scale your business. Don't miss this inspiring episode on the Entrepreneur Conundrum podcast. Subscribe, leave a review, and join us for the next episode! - Trivelle Simpson's journey from starting Drive Group to becoming a multimillion-dollar company- The importance of learning from both wins and losses- Transitioning from Drive Group to Shell Service Capital and back to entrepreneurship- Targeting North American clients and focusing on a mix of novice and expert clientele- The power of word-of-mouth and the goal of making every lead a hot lead KEY QUESTIONSVirginia 00:02:08 So what made you decide to go out on your own?Virginia 00:06:14 Who is your ideal client?Virginia 00:09:14 So how do you get in front of your ideal people?Virginia 00:10:59 So do you have a referral program in place?Virginia 00:12:46 So what big goals are you looking to achieve in the next year or two?Virginia 00:14:57 So how would that goal affect your business?Virginia 00:18:14 What's the number one roadblock that is in the way of you achieving that goal?Virginia 00:21:01 Now for you to, come to the realization that you need to step into a higher role as the leader, is it just all of a sudden you're like, man, what's the bottleneck? Or is there certain, quarterly check ins that you do with yourself? How do you get to that realization?Virginia 00:24:54 What's the best advice that you've ever been given?Virginia 00:27:36 What's the best advice you've ever given?Virginia 00:36:31 How does being self made affect you in approach to investments? Trivelle SimpsonWebsite: The Drive GroupInstagram: instagram.com/thedrivegroupincYouTube:  The Drive GroupFacebook: The Drive Group Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

Welcome to Entrepreneur Conundrum, where we dive deep into the world of entrepreneurship and uncover the secrets to success. In this captivating episode, we unravel the enigma of building resilience, explore the transformative power of holistic medicine, and unveil the art of building personal brands for nurses. Join me, your host Virginia Purnell, as I engage in a thought-provoking conversation with the remarkable Ashley Wynn-Grimes. As a nurse who has dedicated herself to empowering fellow nurses, Ashley shares her awe-inspiring journey of transitioning from traditional nursing to unlocking the potential of holistic medicine. Brace yourself as she reveals the profound significance of the endocannabinoid system and its impact on our well-being. Prepare to be captivated as Ashley unveils how a traumatic encounter with cyber theft redirected her path, leading her to a mission of educating others about holistic medicine. She passionately emphasizes the need to prioritize patient care and fearlessly exposes the shortcomings of our current healthcare system. But that's not all. In this episode, we uncover the unique experiences of nurses who yearn for greater fulfillment in their careers, urging them to explore personal branding and expand their horizons. Ashley discovered that some nurses lacked confidence due to the stigma surrounding the cannabis industry. Ever the trailblazer, she established herself as an entrepreneur, inspiring others to do the same. Discover the power of breaking free from limited perspectives as we delve into alternative opportunities within the industry. Ashley's expertise shines as she discusses the endocannabinoid system, shedding light on its role in maintaining harmony within our bodies. Her passion for educating others and witnessing their personal growth is truly inspiring. Be prepared to gain invaluable insights as we explore personal boundaries in podcasting, the challenges of project management, and the art of organizing a business. Ashley unveils her ideal avatar – a female nurse feeling burnt out, who discovers the transformative power of cannabis. Join us as we unravel her strategic methods for reaching her target audience, from engaging podcasts and social media platforms to captivating speaking engagements and word-of-mouth referrals. Ashley's vision for the future is nothing short of remarkable. Brace yourself as she shares her aspirations of launching a cannabis nursing school and establishing a home health center. However, she acknowledges the roadblocks she faces, navigating uncharted territory and embracing uncertainty. Her unwavering determination and willingness to seek advice from trusted advisors sets her apart. Throughout this episode, we unravel the significance of embracing our emotions and the power of authenticity. Discover the role of cannabis in personal spiritual practices and its potential as a transformative medicine. As more states evolve their cannabis programs, education and information become paramount. Join us as we explore the various methods of consumption and the importance of understanding ratios and terpene profiles for desired effects. But wait, there's more. We delve into the concept of resilience, offering advice on building strength and seeking resources during challenging times. Discover the hidden well of strength within you, as we explore the multidimensional nature of resilience and the power it holds in our lives. Don't miss out on this enlightening conversation. Tune in to Entrepreneur Conundrum, subscribe, and leave a review. Prepare to be inspired, empowered, and transformed. Together, let us embark on a journey of resilience, holistic medicine, and personal branding for nurses. Stay tuned for our next captivating episode. - Transition to holistic medicine and importance of endocannabinoid system- Traumatic experience with cyber theft leading to new career direction- Prioritizing patient care and shortcomings of healthcare system- Building personal brand and expanding beyond current roles- Educating others about the endocannabinoid system- Personal boundaries in podcasting and challenges of project management- Reaching target audience through podcasting, social media, networking- Goals of growing team, stabilizing business, launching cannabis nursing school- Importance of having advisors and thinking beyond limitations- Advice on approaching everything with passion and authenticity- Importance of confronting and dealing with emotions as leaders- Cannabis as medicine and holistic approaches to health and well-being- Need for education and information about cannabis- Building resilience and seeking resources in challenging times- Recognizing and accepting strength in various forms- Choosing whose opinions and advice to prioritize- Contacting Ashley on Instagram for questions or inquiries KEY QUESTIONS00:03:52 What inspired you to help others build their personal brand and I guess become more than just a nurse?00:06:55 Isn't there a receptor in every single cell, not just a but receptors in every single cell for those?00:07:12 So you were able to teach other people about this really cool system so that they now know about it?00:09:28 So who would you say is your ideal avatar?00:10:29 So how do you get in front of them?00:11:13 For social media channels, is there some that you prefer or do over others?00:11:46 What are some big goals that you're looking to achieve in the next year or two?00:12:20 How would that change your business?00:13:17 What do you think is the number one roadblock that's kind of stopping you from getting there?00:14:02 What's the best advice that you've ever given?00:14:48 What's the best advice you've ever received?00:16:48 You talk and promote about cannabis and how to use it as a medicine. Do you want to expand on that at all?00:19:48 So you've had to learn resilience do you have any advice for those of us that might either be in a position where we're really needing some of that right now or to tuck away for those times when we do?00:22:51 So just being aware of who you're letting affect you and not affect you?Ashley Wynn-Grimeswww.cannabisnursingschool.comwww.instagram.com/cannabisnursingsolutionshttps://www.linkedin.com/in/cannabisnursingsolutions/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

Welcome to Entrepreneur Conundrum! In this episode, we dive into the main idea of personalization and its importance in ecommerce. Our guest, Eric Melchor, takes us on a journey from founding a non-profit for kids fitness to becoming a personalization ambassador for Optimunk, a startup providing tools for unique customer journeys. We also discuss Eric's move to Bucharest, Romania, during the COVID-19 pandemic and the challenges of working remotely while caring for a newborn and young child. With a focus on personalization, Eric shares his company's vision and future roadmap, including their Ecommerce Revolution reality show and Personalization Boot Camp. We touch upon the use of dynamic content in digital marketing and the importance of multiple projects for personal fulfillment. Eric emphasizes the value of quality friendships and making decisions based on avoiding regret. Join us for this insightful conversation and connect with Eric on LinkedIn. Don't miss out on this episode of Entrepreneur Conundrum. - Eric's journey to Optimunk- Family move to Bucharest- Personalization in ecommerce- Juggling work and parenthood- Challenges with young children- Podcasting for business and networking- Goals for Ecommerce Revolution- Use of dynamic content- Roadblocks to success- Importance of multiple projects- Decisions and avoiding regrets- Better lifestyle in Bucharest- Building quality friendships- Eric's career and beliefs KEY QUESTIONSVirginia Purnell 00:01:40 So can you kind of share your journey with us on where you are today?Virginia Purnell 00:03:10 Were you ever nervous to make that huge leap?Virginia Purnell 00:09:05 So how do you get in front of your ideal avatars?Virginia Purnell00:13:15 What are a couple big goals that you have that you're hoping to achieve the next year or two?Virginia Purnell 00:15:19 So how would that affect your business?Virginia Purnell 00:17:52 What do you think is your number one roadblock that's stopping you from hitting any of those goals?Virginia Purnell 00:21:37 You've got a lot of different things going on in your world. How do you juggle everything and keep that balance?Virginia Purnell 00:25:29 What's the best advice that you have ever received?Virginia Purnell 00:26:13 How do you know the difference between whether you should go down that path, but you're just a little, let's say nervous too, versus it's not a good path?Virginia Purnell 00:30:16 So what's the best advice you've ever given?Virginia Purnell 00:32:50 Is there anything that we haven't touched on that you would like to touch on? Eric Melchorhttps://www.linkedin.com/in/ericmelchor/Home - Fly MovementFly Movement works to get kids activeExpat in Romania - Eric Melchor (US): We came here because we wanted to get away from the gun violence in the StatesInnovators Can Laugh(new project -Make Friends Simplified Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

Welcome to another episode of Entrepreneur Conundrum! In this week's episode, we delve into the world of entrepreneurship, soft skills, and public speaking. Our guest, Rikki Smith, the founder of Stratus Training and Consulting, shares her expertise on empowering entrepreneurs to own their experiences. Are you struggling with the need for more soft skills? Rikki highlights the importance of skills like public speaking and customer service in today's fast-paced world. She also discusses how public speaking can help leverage your business and open doors to new opportunities. As a small business owner, Rikki knows the importance of setting big goals and planning for the future. She encourages entrepreneurs to dream big, get people involved, and not be afraid of failure. Join us as we explore the power of public speaking and how it can help grow your business. Don't miss this opportunity to learn from a true expert in the field. Tune in to Entrepreneur Conundrum and start taking steps towards your entrepreneurial success today. -Entrepreneurship & soft skills-Value of learning & sharing-Preparing for workforce-Focus on soft skills-Increase in need for soft skills-Public speaking for business-Social media advertising-Big goals for small business-Traveling for speaking gigs-Always plan for future-Overcoming roadblocks-Dreaming big-Leveraging public speaking-Get help and don't be scared. KEY QUESTIONSVirginia   00:00:50 Can you share a little bit with us about your entrepreneurial journey? Kind of where you got to, where you are today?Virginia  00:02:32 So who would you say is your ideal clients?Virginia  00:04:34 Are you noticing an increase in the need for more soft skills these days?Virginia  00:05:37 So how do you get in front of your ideal people?Virginia  00:07:30 What are some big goals that you're looking to achieve in the next year or two?Virginia  00:09:23 so how would some of those goals affect your business?Virginia  00:10:31 Do you feel like there's a roadblock? And, what would you say is your biggest roadblock?Virginia  00:11:34 Do you have any tips on overcoming some of those?Virginia  00:14:22 What's the best advice you think you've ever been given?Virginia  00:15:10 What's the best advice you've ever given?Virginia  00:15:37 Do you have any tips on overcoming that fear?Virginia  00:17:06 So if I can envision it and dream it up, then I can have it. Right? Rikki SmithHomePinterest:PinterestYouTube:Rikki Smith - Faith on FridayLinkedIn: https://www.linkedin.com/in/rikkismith10/Twitter:RikkBatInstagram:Instagram (@rikkismith10)Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336 virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

Are you an entrepreneur looking to transition through career changes or preparing for retirement? Then you won't want to miss the latest episode of Entrepreneur Conundrum. Our guest, Rosemary Carmenati, an international speaker and elite mentorship trainer, shares her journey of how she fell into a successful career in sales and later became an entrepreneur in the fitness industry. She incorporates her background as a personal trainer and yoga teacher into her programs, and also draws on her 30+ years of experience in corporate sales to help entrepreneurs transition with renewed purpose and vitality. In this episode, Virginia Purnell also discusses the importance of self-awareness, mindset, and positive self-talk in both personal and professional contexts. Join us as we explore the power of collaborations, community support, and surrounding oneself with positive influences to achieve success. Don't miss out on this inspiring episode and take control of your future today.- Rosemary's journey in sales and fitness- Personal growth after physical limitations- Vi's ideal avatar for retirement coaching- Importance of purpose in retirement- Overcoming procrastination- Importance of positive environment- Embracing The Four Agreements- Importance of self-awareness and mindset- Rewiring our brain with affirmations- Taking control of our emotions- Assessing the impact of those we surround ourselves with- Importance of long-term program participationKEY QUESTIONSVirginia Purnell 00:01:05 How did you get to where you are today?Virginia Purnell 00:06:04 So who would you say is your ideal avatar?Virginia Purnell 00:08:28 So how do you get in front of those people?Virginia Purnell 00:10:04 So what are a couple of big goals that you're hoping to achieve in the next year or two?Virginia Purnell 00:11:32 So how would it affect your business?Virginia Purnell 00:13:31 So I know that you're pretty optimistic and stuff, but what would you say would be the number one roadblock that would be holding you back from reaching those goals?Virginia Purnell 00:19:53 What do you think the best advice that you have ever received is?Virginia Purnell 00:23:39 What do you think the best advice you've ever  given?Virginia Purnell 00:29:25 Is there anything that we haven't touched on yet that you wanted to discuss? Rosemary Carminatiyourtransformationtrainerhttps://www.linkedin.com/in/rosemary-chttps://www.facebook.com/profile.php?id=100020309200393For Freebie: contact Rosemary and let her know that you would like the freebie :) Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

Welcome to the Entrepreneur Conundrum, where we bring you the latest insights and strategies on marketing. In this episode, we are joined by Laura Hanlon and Adam Smith, co-directors of Pink Leopard Ecommerce Growth Acceleration Agency. They share their journey and passion for helping  ecommerce businesses increase their bottom line through paid ads and email marketing. What sets Pink Leopard apart is their people-focused agency, where they attract, retain, and cultivate the best talent. Laura and Adam emphasize the importance of understanding each business's unique requirements and direction to make considered recommendations for them to thrive online. They also discuss the importance of an omnichannel approach to marketing, using multiple platforms together like Facebook, Instagram, and TikTok for optimal results. An emphasis is placed on retaining clients and the strategies that a successful agency has used to achieve this goal. The key takeaway is that an agency should take a holistic approach to client retention, focusing on various strategies to keep clients happy and engaged. Additionally, they share their best advice, including the notion that you are your greatest resource, and the importance of giving your team as much information as possible to ensure alignment and better decision-making. In this podcast, Adam and Laura discuss the importance of being upfront and honest with employees to prevent rumors and maintain a positive workplace culture. Don't miss this episode and gain insights to take your ecommerce business to the next level. Check out Pink Leopard's website and social media platforms for more information. Remember, enjoy the journey and reflect on accomplishments while pursuing entrepreneurship. - Pink Leopard agency founders- Passion for ecommerce growth- Unique business requirements- People-focused agency- Ideal client avatar- Channels for outreach- Holistic approach to marketing- Importance of omnichannel marketing- Power of email marketing- Revenue goals- Hybrid remote work model- Selectivity in clients- Strategies for client retention- Collaboration with other agencies- Strategies for generating leads- Spreading risk in business- Importance of transparency- Enjoying the journey KEY QUESTIONSVirginia Purnell  00:01:30  So how did you guys get to where you are today?Virginia Purnell  00:04:08  So did you sell off your ecommerce business or just kind of close the doors on it?Virginia Purnell  00:04:56  So who would you guys say is your ideal avatar?Virginia Purnell  00:05:58  How do you guys get in front of them?Virginia Purnell  00:11:24  So what are some big goals you guys are looking to achieve over the next year or two?Virginia Purnell  00:12:32  How would those goals change your business?Virginia Purnell  00:15:23  What do you guys think is the number one roadblock that's stopping you from reaching your goals?Virginia Purnell  00:17:17  Speaking of, speaking of your customers and stuff, or your clients, do m you have any tips on retaining clients?Virginia Purnell  00:20:46   how do you guys generate a consistent flow of leads or a topic that you want to talk about? Virginia Purnell  00:23:47  So I'm going to ask you guys a couple of questions and I would like to hear the answers from each of you. Laura, if you want to go first, what's the best advice you have ever received?Virginia Purnell  00:26:43  What's the best advice you've ever given, Adam?Virginia Purnell  00:28:45  Is there anything that we haven't touched on that you wanted to share with us? Laura Hanlon & Adam SmithPink Leopard | Facebook & Google Advertising | BirminghamPink LeopardInstagram (@pinkleoparduk)https://www.linkedin.com/company/pink-leopardPink Leopard's Creator Profilehttps://www.linkedin.com/in/adam-smith-pinkleopard/https://www.linkedin.com/in/laurahanlon-pinkleopard Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC