Entrepreneur Conundrum

Among the countless difficulties COVID-19 has brought upon businesses, hosting live events is one of the biggest challenges. With health concerns as top priority, venues closed and large in-person gatherings were canceled to keep people safe and healthy.However, with the cancellation of in-person events, the demand for virtual events skyrocketed. Event companies, in particular, have had to pivot their approach to industry events, finding new ways to meet with stockholders, investors and new customers.May Yeo started her hospitality career as a food and beverage trainee at the Raffles Hotel, Singapore. It was there that she fell in love with the industry and decided to pursue her career further. In 2004, she came to Miami and worked her way up to Director of Catering and Conference Services and Director of Event Planning at several luxury hotels.As an event planner, she worked with celebrities, dignitaries, and leaders including Former President Bill Clinton, Rock Bands like U2, World Class Tennis Players including Venus Williams, Novak Djokovic, and Rafael Nadal, and Nascar drivers Jimmy Johnson and Jeff Gordon.In 2012, May decided to take all that she had learned and started her own event planning company, M2 Hospitality. She brought the hustle as she built her company to multiple 6-figures while shattering industry norms.She ran her company without owning inventory, an office space, any event venues, and not a single full-time employee. She created an entirely new model for event planning that continues to be relevant and successful even as the pandemic raged on.Today, May is passionate about helping other event planners increase profitability, grow their business, and create impact on their own terms. Her coaching business walks EVENTrepreneurs through building a business and life they are excited to wake up to.How does the event planning industry impact other industries? How do you leverage people and technology to create successful events? Where do you begin to innovate your business to stay on top of any crisis?Tune in to gain insights from the experiences of fellow entrepreneurs and learn more about setting your business up for success! Time Stamps:[00:00:34]VIRGINIA: Thank you for being here. So, can you tell us a little bit about like your entrepreneurial journey, how you decided to go out on your own? [00:08:40]VIRGINIA: So who would you say is your ideal avatar?[00:11:12]VIRGINIA: Your ideal clients like with the coaches how do you get in front of them? What do you do?[00:14:21]VIRGINIA: So you have a book then? [00:15:45]VIRGINIA: What do you think is the number one roadblock that's stopping you from reaching your goals? [00:18:31]VIRGINIA: So what's the best advice that you've ever received?[00:21:02]VIRGINIA: What's the best advice you've ever given?[00:22:41]VIRGINIA: So I have a question, a little outside of all of this. So how do you juggle,  everything between your career,  your a mom and everything else that you have going on?[00:27:21]VIRGINIA: Is there anything that we haven't talked about that you would like to share with us?  May Yeo SilversAbout M2 | M2 HospitalityMeet Your Mentor - May Yeo Silvers | Events4Anyonehttps://instagram.com/mayyeosilvers?utm_medium=copy_link Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:01:03] VIRGINIA: So can you tell us a little bit about like this entrepreneurial journey? [00:05:14] VIRGINIA: So is that kind of like a common mistake that you see a lot of. Current clients making is just too much hustle and then the burnout.[00:06:32] VIRGINIA: Do you have a tip for anyone that's stuck in that hamster wheel?[00:08:44] VIRGINIA: I was going to ask you too, who the first person was that you've brought in?  Where'd you find your intern? Was there a college site that was local?[00:12:13] VIRGINIA: What do you do to get visible in front of your clients?[00:13:42] VIRGINIA: So what is a couple of big goals that you have for the next few years?[00:15:08] VIRGINIA: Growing your podcast, developing more relationships, doing your book, like how will all of that affect your business?[00:16:35] VIRGINIA: What do you think might be the number one roadblock from you getting where you want to go with your goals?[00:18:17] VIRGINIA: Do you have a tip or something that helped you overcome that? Imposter syndrome aspect.[00:21:27] VIRGINIA: What's the best advice that you have ever received?[00:23:47] VIRGINIA: So what's the best advice you've ever given?[00:25:30] VIRGINIA: Is there anything that you wanted to share with us today that we have not talked about yet? Nia LewisThe Solopreneur Hustle Podcasthttps://www.instagram.com/solopreneurhustle/The Solopreneur Hustle PodcastThe Solopreneur Hustlehttps://www.linkedin.com/in/niaslewis/ Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:01:11] VIRGINIA: So what kind of brought you out of the corporate world and to start your entrepreneurial journey?[00:02:05] VIRGINIA: So who's kind of like your avatar, your ideal client?[00:04:04] VIRGINIA: So what are a couple of common mistakes that you see your clients making?[00:06:01] VIRGINIA: So you have a book coming out, along with your book which I want to talk about a little bit later, what are a couple other goals that you,are looking to achieve?[00:08:37] VIRGINIA: What do you feel like are top roadblocks that might be stopping you?[00:13:31] VIRGINIA: So what is the best advice that you've ever received?[00:14:59] VIRGINIA: What do you think the best advice you've ever given is?[00:15:52] VIRGINIA: So is there anything that you would like to share with us that we haven't talked about yet?Jaime Ellishttps://www.jaime-ellis.com/https://www.indiegogo.com/projects/bridging-the-gap-by-jaime-ellis/#/Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:00:40] VIRGINIA: Thanks for being Here with us today. Can you kind of tell us what your entrepreneurial journey has been like? Like has this, has this always been what you have done?[00:03:47] VIRGINIA: So who is your ideal client?[00:07:13] VIRGINIA: So how do you get in front of agency owners?[00:09:37] VIRGINIA: What's some of your big goals that you have now for the next year or two?[00:18:23] VIRGINIA: What's the best advice that someone's ever given you? Was there something specific that definitely helped you through those rough times? Or just in general?[00:21:44] VIRGINIA: Where can people go to find out more, learn more about you and what you do?Chris BadenFlowChat - Official CommunityChris Baden@chrisbaden_Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:01:00] VIRGINIA: So what made you, other than realizing that you had awesome skills to help entrepreneurs, what kind of made you do that shift? [00:02:40] VIRGINIA: So you went through a little bit of transition and stuff throughout your online journey the last few years. So who do you kind of focus with now?[00:03:57] VIRGINIA: What do you do to get in front of them?00:05:09] VIRGINIA: So what are some common mistakes that you see so many of your clients making?  [00:16:03] VIRGINIA: So what are a couple of big goals that you're looking to achieve in the next years or two?[00:16:42] VIRGINIA: So how would that goal change your business? [00:19:13] VIRGINIA:  So do you feel like there's anything that's stopping you from writing the book? [00:20:09] VIRGINIA: You alluded to ask you a question and so I'm assuming that what you're meaning is, so what you're doing right now to attract more business or to stand out and get visible online is that you're publishing everyday comment you had made?[00:23:18] VIRGINIA: What would you say would be the best advice that you've ever given? [00:27:54] VIRGINIA: Was there anything that I haven't asked you that you would like to share with us?  Louise Courvillewww.LouiseCourville.comhttps://www.instagram.com/virtually.famoushttps://www.linkedin.com/in/louisecourville Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:00:32] VIRGINIA: How did you get into the entrepreneurial space or what kind of gotcha here? [00:07:30] VIRGINIA: So who is kind of like your ideal avatar for ReMojo?[00:09:48] VIRGINIA: So what do you guys do to get in front of those gentlemen?[00:12:40] VIRGINIA: So what are some of your big goals that you're looking to achieve in the next year or two? [00:16:41] VIRGINIA: What's the best advice that you have ever received? [00:21:38] VIRGINIA: So what's your best advice you've ever given? [00:24:22] VIRGINIA: So do you have a couple of businesses on there in their marketing and in their growth. Do you have any tips or anything like that to share? [00:27:27] VIRGINIA: Is there anything that I haven't asked that you would like to share? [00:30:34] VIRGINIA: So where can we go to learn more about you? Jack JenkinsRemojohttps://www.linkedin.com/in/jackjenkinsremojo/ Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:01:16] VIRGINIA:  So what inspired you to start This entrepreneurial journey? And how did all of that get going? [00:02:32] VIRGINIA: Have you had businesses that you started that failed? [00:03:27] VIRGINIA: So how do you get in front of your current customers or your ideal customers within any of the businesses that you guys have going now?[00:04:37] VIRGINIA: So what do you guys do to get in front of those people? Because they're more online, right? [00:07:16] VIRGINIA: We can stick to the coaching and consulting or online space if you want but who would be like an ideal avatar for you?[00:08:14] VIRGINIA: So do you see any problems that they typically tend to make?[00:10:59] VIRGINIA: What are some goals that you have goals you have for your next year?[00:11:26] VIRGINIA: How would that change your business?[00:11:41] VIRGINIA: Do you think there's a roadblock at all that's holding you back from achieving? [00:11:56] VIRGINIA: What is the best advice you have ever received?[00:12:17] VIRGINIA: So what's the best advice you've ever given?[00:14:00] VIRGINIA: Was there anything that we haven't touched on today or that I haven't asked you that you would like to share with us?Mike Harveymikeharvey.co/groupmikeharvey.co/fbsVirginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:01:04] Virginia: So how did you get to kind of get you are today? Like how did your journey come to be?[00:02:38] Virginia: That's exciting. Have you gotten busy the last couple of years then?[00:05:05] Virginia: So your clients that you work with now, what are some of the common mistakes you see them making?[00:07:19] Virginia: Who's your ideal client?[00:08:35] Virginia: So what do you, how do you get in front of those people?[00:12:34] Virginia: What are a couple of big goals that you have that you're hoping to achieve in the next couple of years?[00:13:58] Virginia: How do you feel like those goals? So implementing some courses and, and helping. That X number of female entrepreneurs. How do you think that will affect your business?[00:15:34] Virginia: Have you ever thought about doing group coaching or group masterminds?[00:18:02] Virginia: What do you feel is your number one roadblock that might be in the way of you reaching those goals?[00:21:52] Virginia: So what’s the best advice you've ever received?[00:25:31] Virginia: What's the best advice you've ever given?[00:27:42] Virginia: Is there anything that you would like to share that I haven't asked you yet? Jessica Totillo CosterHome - eCommerce Badassery‎eCommerce Badassery on Apple PodcastsFacebook:Ecommerce BadasseryInstagram: https://www.instagram.com/ecommercebadassery/Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:01:25] VIRGINIA: Was it hard? Or do you have any tips or anything like that? For those who might be listening that have that hard time from pulling themselves out from the learning and start implementing.00:02:07] VIRGINIA: So when you were on like your office job or your nine to five, was that kind of like a similar role with what you're doing right now? Or was it kind of completely different?[00:02:51] VIRGINIA: So what do you like most about the work that you get to do now?[00:03:38] VIRGINIA: So who is your ideal avatar? [00:04:20] VIRGINIA: How do you get in front of them? [00:05:06] VIRGINIA: So a lot of networking and referrals is kinda what you'll see? [00:06:11] VIRGINIA: So what are a couple of goals that you're looking to achieve over the next year? [00:06:44] VIRGINIA: Do you think that we get hit double hard being women entrepreneurs with trying to do it all?[00:07:21] VIRGINIA: Has that helped you with growing a team and getting the right people on your team? [00:08:02] VIRGINIA: What were your thoughts when you first hired on a team member? [00:08:50] VIRGINIA: So going back to some of your big goals and how would that change your business? [00:09:53] VIRGINIA: What do you think is your number one roadblock that might be holding you back? [00:10:26] VIRGINIA: So with everything that you have achieved over the last few years, what's the big challenge for you now?00:11:09] VIRGINIA: What's the best advice that you have ever received?[00:11:58] VIRGINIA: What's the best advice you've ever given?[00:13:04] VIRGINIA: So with your business and stuff, did you at the beginning, did you worry about a mission statement or a vision statement or anything or was that kind of evolved as you went along?[00:14:01] VIRGINIA: Did you notice a difference in your business once you put that mission and vision statements out there? Like the before and after.[00:14:45] VIRGINIA: Do you have any tips for us on how to effectively do that or even get started with that?[00:15:40] VIRGINIA: So is there anything that I haven't asked you or that we haven't touched on that you would like to share with us?Susan ElizabethHome - Operations Made Easyhttps://www.instagram.com/heysusanelizabeth/ Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC

[00:00:45] VIRGINIA: So first off how'd you get started on the entrepreneurial? [00:02:14] VIRGINIA: So you help your clients to be able to determine more of their pricing points and stuff like that. Then So is that a main one that you see your avatar your ideal clients making?[00:06:52] VIRGINIA: How much is her website?[00:09:57] VIRGINIA: You're going to need a much bigger why for sure. [00:10:00] Business entrepreneurs that you help with their pricing and stuff like that.  Who are your ideal clients with that?  [00:19:45] VIRGINIA: What do you do to get in front of your ideal clients?[00:21:10] VIRGINIA: What are some of your big goals that you've have with your business in the next couple of years?[00:22:47] VIRGINIA: And it's nice that you're not focusing on the money aspect, right? Like it's one thing that you had mentioned earlier as well neither do I[00:23:44] VIRGINIA: What do you feel is like the number one roadblock from stopping you from reaching your goals there? [00:27:32] VIRGINIA: I have really enjoyed our interview, but we are unfortunately running out of time. Is there anything that you would like to leave with us that I haven't asked you yet? Robin Waitehttps://robinwaite.comhttps://fearless.bizTwitter: https://twitter.com/RobinMWaiteFacebook: https://facebook.com/RobinMWaiteLinkedIn: https://www.linkedin.com/in/RobinmwaiteInstagram: https://www.instagram.com/robinmwaite/Virginia Purnellhttp://facebook.com/distinctdmhttps://www.linkedin.com/in/virginiapurnell/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comBook a Free Call http://bit.ly/DDMBookACallEC