
Entrepreneur Conundrum
Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.
Latest episodes

Apr 21, 2025 • 35min
How Community Connections Fuel Business Growth with Tiffany Klusacek
Episode Notes:Tiffany’s real estate journey: from solo agent to team leader Building an intentional business after accidental success Why handwritten lists and true accountability transformed her work How Tennessee’s Elite uses client appreciation and local events to build loyalty Creative marketing (hello, pie pickup events!) Setting big goals, moving into a new space, and tripling her team Mental health tips for entrepreneurs balancing growth and life Tiffany’s favorite piece of business advice: hire slow, fire fast! 👉 Find Tiffany at realestatable.com or tiffanyklusacek.realtorFollow her on IG @tn.elite, @tiffanyklusacek.realtor and @realestatable🎧 Listen now: entrepreneurconundrum.com/TiffanyKlusacekKey Questions (01:37) Can you share some of your journey about how you got to where you are today?(04:19) Are you getting in your own way?(05:41) It sounds like you could be in a position where you juggle a lot of items. How do you manage your time around it all?(08:33) Do you find you're more intentional because you are writing it down?(09:59) Who are your ideal clients?(11:20) How do you get in front of new people?(12:43) You don't do much with social media then?(18:08) How do you come up with ideas for that?(20:30) Are there repeat events that you guys do the annually then or over and over?(24:36) How would that affect your business?(25:52) What is the best advice that you have ever received?(29:56) Do you have any tips on mental health and entrepreneurship?(33:34) Is there something we haven't talked about yet that you would like to touch on?(34:19) Where can we go to learn more about you and what you do?.Tiffany Klusacekrealestatable.comtiffanyklusacek.realtorinstagram - tn.elite, tiffanyklusacek.realtor & realestatableFacebook - TennesseesElite, Realestatable & TiffanyKlusacekRealtor Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Apr 14, 2025 • 23min
From Birth Plans to Business Impact: Kristin Revere on Doulas, Diapers & Doing Good
Virginia and Kristin discuss:Kristin’s unexpected journey into birth workChallenges in the medical system and her motivation to serveWhat sets Gold Coast Doulas apart in the postpartum spaceThe importance of overnight care and support for new parentsHow they attract ideal clients through podcasting, blogging, and community relationshipsHer experience launching Supported: Your Guide to Birth and BabyBuilding a B Corp and organizing a community-wide diaper driveAdvice for entrepreneurs: Trust your instincts and lean into your passionResources & Links🖥️ Gold Coast Doulas📘 Supported: Your Guide to Birth and Baby🎙️ Ask the Doulas Podcast📚 The Becoming CourseFollow Kristin🔗 LinkedIn📘 Facebook📺 YouTube📸 Instagram Key Questions(00:52) How did you end up where you are?(05:26) Who would you say is your ideal client?(07:05) Do you notice, is there a difference in, let's say, a first-time mom versus mom who's already have multiple children?(07:50) How do you get in front of those people?(08:58) What are the goals that you guys have next year?(09:42) What are some of your thoughts with thinking outside of the box?(11:24) What are some things that you guys do that help the postpartum depression and things like that?(14:26) What's the best advice that you have ever received?(14:39) What's the best advice you've ever given?(15:09) Is there anything that you would say to those who are unsure whether a doula would be right for them or if that's something they'll need?(18:09) You had mentioned Thinking Outside the box, and you had partnered with a construction agency company, to be able to help their employees. Are there a couple of other things like that that you have done?(20:57) What are some social media? Are you on Facebook a lot, or is there certain channels on social media that you read?(21:43) Any final thoughts for us?(22:06) Where can we go to learn more about you and what you do? Kristin Reverewww.goldcoastdoulas.comwww.supportedbook.comwww.thebecomingcourse.comwww.askthedoulas.comhttps://www.linkedin.com/in/kristin-revere-b44308/https://www.facebook.com/goldcoastdoulas/https://www.youtube.com/channel/UCxV1ZvmdeSYoy3LZe1D1P5Qhttps://www.instagram.com/goldcoastdoulasVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Apr 7, 2025 • 45min
Identity-Based Habits for Entrepreneurs: Sustainable Growth with Ronnie Loaiza
Guest: Ronnie LoaizaTopic: Creating Identity-Aligned Habits for Sustainable SuccessWhat We Talked About:Ronnie’s transition from personal trainer to habit and life coach How COVID revealed deeper mindset struggles for many professionals The link between habits, identity, and goal achievement Why motivation and willpower aren't sustainable strategies Practical examples of tiny actions that spark transformation The truth about affirmations and what to do instead How EFT, confirmation, and consistent cues build powerful habits What to consider before jumping into new systems or trends Roni’s goals for more in-person connection and speaking opportunities Connect with Ronnie:🌐 Website 🔗 LinkedIn 📸 Instagram: @roniloaiza 📘 Facebook Group Key Questions: (01:26) How did you get the space of coaching and where you are today?(07:16) Who would you say is your ideal client nowadays?(12:29) How do you get in front of said people?(21:45) So when you work with habits, how does that relate with the book Atomic Habits?(30:55) What are some of the big goals that you have?(35:13) What do you feel is you're number one road block stopping you doing all that?(42:15) We've covered a bunch of stuff, but is there something that we haven't touched on yet that you would like to talk about?(43:50) Where can we go to learn more about you and what you do? Ronnie Loaizahttps://ronnielolifecoach.com/https://www.linkedin.com/in/ronnielolifecoach/https://www.instagram.com/ronnielolifecoach/https://www.facebook.com/groups/takeactionwomensleveluphub Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Mar 31, 2025 • 29min
Why Every Business Needs a Wordsmith (and How Maggie van Galen Became One)
Guest: Maggie van GalenWebsite: maggievangalen.comWhat we cover in this episode:Maggie’s early love of storytelling and her path from journalism to authorshipHow motherhood inspired her first children’s book seriesThe pivot from in-person school visits to writing copy for businessesHer ideal clients—and how she helps them speak in ways their audiences understandThe power of networking and relationship-driven marketingHer process for capturing a client’s voiceGoals for 2024 and how she defines success on her own termsThe importance of continual learning and surrounding yourself with honest, uplifting peopleGiving back through her children’s book sales to Canines for Disabled Kids Special Mention:15% of all book proceeds (purchased via Maggie’s website) go to Canines for Disabled Kids through May 1.Key Questions(00:53) How did you end up where you are today?(05:42) Who is your ideal client?(07:17) How do you get in front of them?(09:44) When you start working with somebody, is there this commonality, a mistake or something that they have that they're not quite doing?(12:10) How is the process that you use for coffee and content writing? And I just want to say, how do you get inside the client's head? But capture your client's voice with your words.(13:48) What are some of your big goals that you want to achieve in the next year?(18:23) What is the best advice you have ever received?(20:38) What's the best advice you've ever given?(23:57) How do you make sure that your cup stay filled and that you get the help that you need in your business?(27:29) Is there anything that we haven't talked about yet that you'd like to touch on?(28:30) Where can we learn more about you and what you do?Maggie van Galenwww.maggievangalen.comIG www.instagram.com/maggievangalen/FB www.facebook.com/maggievangalenauthor/LI www.linkedin.com/in/maggievangalen/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Mar 24, 2025 • 35min
Financial Clarity & Profit Power: Ahuva Gruen’s CFO Secrets
Episode Notes:Guest: Ahuva Gruen, Fractional CFO and Founder of AG Financial CPATopics covered:Ahuva’s entrepreneurial roots and journey to becoming a fractional CFOCommon financial pitfalls businesses faceThe importance of understanding cash flow, profit margins, and financial processesHow Ahuva helps businesses eliminate waste, maximize profits, and plan for growthWhy accountability is a crucial driver of successHer holistic approach to financial consulting, focusing on people, processes, profit, and productsLearn more at:🌐 ahuvacfo.com🔗 Ahuva on LinkedInKey Questions(01:20) Can you tell us a little bit about how you got to where you are today?(04:26) Who would you say are your ideal clients to work with today?(05:24) And how do you get in front of them?(05:49) You had mentioned that they have - they don't really know where their money's going, where their expenditures are. Is there another kind of common aspect that's going on with businesses before you start working with them?(11:13) Do you work with businesses all over the world or are you just in one geographical location?(12:09) What are some of your big goals that you're looking to achieve in the next year or two?(12:34) By expanding would that be bringing, bringing on like team members or you just bringing like or just bringing on more clients for you to work?(16:52) Is there anything that you'd like to talk about regarding the significance of cutting out unnecessary expenses while still maintaining the quality standards?(23:12) When you work with clients you talk about like concentrating their efforts on the most profitable customers. How exactly would you do that?(27:13) What is the best advice that you have ever received?(29:31) Is there something that we haven't touched on that you wanted to talk about?(33:54) Where can we go to learn more about you and what you do?Ahuva Gruen https://www.agfinancialcpa.com/https://www.linkedin.com/in/ahuvagruen/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Mar 17, 2025 • 34min
From Dog Lover to Franchise Leader: Ryan Wimpey’s Tip Top Success Story
Episode Notes:Guest: Ryan Wimpey, founder of Tip Top Canine Dog Training and Tip Top Canine FranchisingKey topics:Ryan’s journey from hobby trainer to managing three businessesThe story behind Tip Top Canine’s rapid growth and franchising successHow the TIPTOP method changes dog behavior effectivelyThe importance of adult learning principles in staff and client trainingBalancing brand growth and quality control in franchisingWhy empathy and pattern recognition are crucial in dog trainingRyan’s best business advice: "Ready, fire, aim" and systemizing processesLearn more about Ryan at https://tiptopk9.com or check out their franchising opportunities.Key Questions(02:27) So we got a little bit of how you got to where you are today. Is there any gaps you want to fill in at all for us?(03:51) When did you guys start offering courses?(04:33) Who is your ideal client?(06:35) Do you fill me in on how I'm supposed to do it the same way you did it?(08:47) Llet's say I'm your ideal avatar or customer. How do you get in front of me? How do I know about So normally, you're googling.(13:00) You had mentioned... So their ability to process stuff is about a three-year-old in people aspect. Is that what you said?(14:58) Your business is already huge and massive. What goals do you have in the next year or two?(15:37) Doubling your franchises, how would that affect your business?(17:13) Do you guys have a hard time finding dog trainers as part of your staff?(18:52) With those who are who you're hiring for dog training, do you put them through, let's say, a certain training yourself so that it falls under the way that you guys want it done?(20:04) So let's go back to your goal with expanding the franchises and the stores and all that stuff. What do you think is the number one road block for getting that to happen?(22:35) Do you guys buy any other stores or locations?(23:47) What is the best advice that you have ever received?(24:37) What's the best advice you've ever given?(27:46) What do you have to share about principles of adult learning?(31:46) Is there anything that we haven't touched on yet that you would like to talk about?(32:15) So is there a certain geographical area in the states that you're in, or are you sprinkled out all over?Ryan WimpeyWebsite / http://www.tiptopk9.com/ YouTube / https://www.youtube.com/@TipTopK9 Facebook / facebook.com/profile.php?id=100063581240998 Instagram / tiptopk9 Tik Tok / https://www.tiktok.com/@tiptopk9?is_from_webapp=1&sender_device=pc____🔗 Personal LinkedIn: / ryan-wimpey-849287316Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co

Mar 10, 2025 • 8min
Virginia Purnell’s Top 4 Budget-Friendly Marketing Strategies for Business Owners
Welcome to the 200th episode of Entrepreneur Conundrum!Today, Virginia Purnell dives into the four key digital marketing strategies that can help business owners save time and money while growing their online presence. If you've ever felt overwhelmed by marketing, this episode is for you!💡 Here’s what you’ll learn:✔️ How to turn customer reviews into engaging social media content✔️ How to launch a podcast without it consuming your time✔️ Why email marketing is still one of the best tools for engagement & sales✔️ How to optimize your website for speed, professionalism, and SEOThese simple but highly effective strategies will help you increase visibility, connect with your audience, and drive leads—all without blowing your budget!🚀 Want help implementing these strategies? Virginia can help!💬 DM her on Instagram or Facebook (@entrepreneurconundrumpodcast @distinctdm) or LinkedIn (@distinctdm)📩 Visit distinctdigitalmarketing.com to learn more.

Mar 3, 2025 • 19min
Cold Email Isn’t Dead: How Adam Rosen Fills Sales Pipelines with High-Quality Leads
In this episode, I talk with Adam Rosen, a world-traveling entrepreneur who has cracked the code on cold email outreach. Adam sold his first tech startup in 2019 and has since built a thriving business helping companies generate consistent sales meetings through expert-level email strategies.We cover:✔️ How Adam built a seven-figure business while traveling the world✔️ The biggest mistakes businesses make with cold email✔️ How to scale a remote team and maintain strong company culture✔️ Why systems and automation are key to business growth✔️ Tips for staying resilient through business ups and downsPlus, Adam shares insights from his newsletter The Nomad Cloud, which has grown to over 350,000 subscribers, offering resources for entrepreneurs who want to travel and grow professionally.📌 Connect with Adam:Website: eocworks.comNewsletter: thenomadcloud.comLinkedIn: Adam I RosenEmail: adam@eocworks.comKey Questions(00:59) Where are you right now?(01:40) How did you get to be where you are today.(02:55) Who is your target audience?(03:21) Obviously, they're really big companies, so they might not. But do they have any misconceptions or things that they're doing wrong before they start working with you guys?(04:47) So do you work with more B2B companies then?(04:52) Do you get in front of your ideal clients just through email outreach, or is there other things that you're doing on social media or anything?(05:38) What are some big goals that you have in the next year or two?(06:02) How has it been getting systems in place to support your growth?(06:58) What do you feel is your number one roadblock or are getting to your goal?(08:11) How has building a team culture been for you?(09:55) Can you share with us some of the things that you did to help move through those?(11:53) What was it like with building the seven-figure business while you were bootstrapping all over (14:33) What's the best advice that you have ever received?(15:53) What's the best advice that you've ever given?(16:20) Do you have any tips for us or things for us to think about or implement when it comes to cold email outreach?(17:52) Is there anything that we haven't talked about or touched on that you would like to?(18:50) Where can we go to learn more about you and what you do?Adam Roseneocworks.comlinkedin.com/in/adamiroseninstagram.com/adamirosenVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.cohttps://entrepreneurconundrum.com

Feb 24, 2025 • 30min
How Grief Impacts Your Bottom Line & What to Do About It with Suzanne Jabour
📜 Episode Notes:💡 Guest: Suzanne Jabour, Certified Grief Educator & Speaker🔹 The misconceptions about grief🔹 How grief shows up in the workplace🔹 Supporting grieving employees and colleagues🔹 The hidden costs of grief in organizations🔹 Alternative grief support strategies🔹 Breaking the stigma around grief conversationsLinks & Resources:🌎 Website: suzannejabour.com📌 LinkedIn: linkedin.com/in/suzannejabour📷 Instagram: @suzannejabour📢 Don’t forget to subscribe and leave a review! Key Questions(00:57) Can you share with us a little bit how you ended up where you are today?(03:26) Do you only help people who are dealing with a death or is there different types of grief?(05:26) Do you have Like a specific type of grief that you work with or type of people that you work with, just whoever is open to working with you with grief?(08:07) Where do you go to get in front of new people?(12:40) What do you think is your number one roadblock from you getting to that goal?(14:10) What are some primary resources for grief in the workplace?(15:44) What are some alternative support mechanisms and resources for grieving employees, other than just the EAP?(18:48) There's the personal losses, job changes, organizational shifts. How do all of those contribute to grief?(24:09) What is the best advice that you have ever received?(25:19) What's the best advice you have ever given?(28:07) Is there anything that we haven't touched on yet that you would like to talk about?(29:06) Where can we go to learn more about you and what you do?Suzanne Jabourhttps://linktr.ee/SuzanneJabourGriefEducationhttps://suzannejabour.comhttps://www.facebook.com/suzannejabourhttp://instagram.com/suzannejabourgriefeducationhttp://www.linkedin.com/in/suzanne-jabourhttps://www.youtube.com/@SuzanneJabour?sub_confirmation=1Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Feb 17, 2025 • 22min
Balancing Business, Parenting & Homeschooling with Amanda Schenkenberger
Episode Notes:Amanda’s personal homeschooling journey and how it shaped her approachHow she helps parents move from chaos to confidence in homeschoolingTime management strategies for homeschool parentsThe importance of mindset and avoiding burnoutHow to balance homeschooling, entrepreneurship, and family lifeAmanda’s goals for the future, including writing books and expanding her impactPractical advice for women entrepreneurs managing homeschooling and mental healthLearn more about Amanda:🌎 Website: homeschoolfamilylegacy.comKey Questions?(01:28) How did you get to where you are today?(03:10) Right now, you do a lot of things, how do you manage your time with it all?(05:33) How do you make sure that the home stuff and the kids stuff doesn't take precedence over your work stuff?(07:12) How do you get in front of your ideal clients?(09:32) Do you find them on Facebook or Instagram or both?(11:11) What are a couple of big goals that you're looking to achieve in the next year or two?(12:15) And how would that affect your business?(13:11) What do you feel is your number one roadblock for helping you achieve all of this?(15:10) What's the best advice that you have ever received?(16:35) What about the best advice that you have given?(17:31) Do you have any tips for women entrepreneurs, even those in the homeschooling realm and doing the business stuff with their mental health?(20:34) Is there anything that you would like to talk about that we haven't touched on yet?(20:58) Where can we go learn more about you and what you do? Amanda Schenkenbergerwww.homeschoolfamilylegacy.comhttps://www.facebook.com/mandy.schenkenberger/Private Homeschool Mom Group: https://www.facebook.com/groups/406588401355635/https://www.instagram.com/homeschoolcoachingmama/ Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co
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