Entrepreneur Conundrum

Guest: Michelle WilsonBusiness: Wilson LegalLinkedIn: linkedin.com/in/wilsonlegalInstagram: @wilson.legalYouTube: @wilsonlegal164Topics Discussed:Michelle’s surprising path to law (it all started with a speeding ticket) Launching her firm with $10K and no heating The impact of the BRCA1 gene on her business operations How she stepped away for 12 weeks—and had her best month ever Using mindset coaching and systems to scale Her vision to reach $10M in revenue and serve 10,000 Georgia families The role of letters, legacy, and emotionally intelligent estate planning What makes an “A” client—and why she lets the “F” ones go Book Mentioned:So I Can Love You Longer: A Mother’s Message to Her DaughterAvailable on Amazon, Kindle, and Audible.Key Questions(01:05) How did you get to be where you are?(06:49) Have you stepped yourself out of your business?(09:29) How does that make you feel? Mixed emotion?(10:37) Who would you say are your ideal people to work with? Your ideal clients?(13:17) How do you get in front of these people?(16:19) To work with you, do I need to live near you?(20:52) What are some big goals we have for the next year or two?(22:08) What do you think is the number one roadblock that's stopping you from getting those goals?(27:25) One of the things I was going to ask is, how have you found overcoming financial obstacles?(31:04) Did you find that you went online more? That your business went online?(34:48) What is some of the best advice that you have ever received?(38:31) What's the best advice that you have ever given?(42:21) Anyway, is there anything that we haven't talked about yet that you would like to?Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

In this episode of Entrepreneur Conundrum, Virginia Purnell sits down with Lorie Spence and Carolyn Pritchard, cofounders of Bridge Medical Communications, a woman-led Canadian company focused on closing the gap between healthcare professionals and patients.With over 40 years of combined experience in healthcare and a deep passion for patient outcomes, Lorie and Carolyn share their journey of building Bridge, launching the Connect division, and pioneering new ways for providers and patients to collaborate. They also discuss their upcoming Empower Her conference focused on women’s health and their new initiative to support aspiring entrepreneurs.Topics discussed:How Bridge Medical Communications was born Their ideal clients and where they operate Patient-centered care and empowering both providers and patients The evolution of social media in healthcare communications Launching the “Empower Her” conference in March 2024 The value of cofoundership and aligned values Advice for future entrepreneurs and co-founders How action and persistence fuel long-term success 👥 Guest Links:🌐 Website: https://www.bridgemedcomms.com🔗 Lorie Spence on LinkedIn: https://www.linkedin.com/in/lorie-spence-35a30a16🔗 Carolyn Pritchard on LinkedIn: https://www.linkedin.com/in/carolyn-pritchard📸 Instagram: @cofoundershq📸 Instagram: @bridgemedcommsKey Questions(01:37) How did you guys end up where you are today?(02:15) Who do you guys mainly work with now? Who's your ideal client?(02:35) Where are those groups located? Which country are they?(03:14) When you talk about linking health care providers with patients, what's your ideal scenario?(05:02) Are you doing anything online, like social media aspect, your things like that?(07:41) Along with that conference, what are some other big goals that you guys have in the next year?(09:52) Can you guys talk a little bit about the power of collaboration and the value of having a co founder or someone to work like that?(11:46) What's some of the best advice that you guys have ever received?(13:23) What's the best advice that you've ever given?(15:33) Can you explain a little bit or elaborate on... Because you would like to build a team of women as you're expanding and growing and stuff like that, is there a particular reason why you would like to just be in and supporting female entrepreneurs or female team?(16:26) I appreciate you guys being with us today. Thank you. Is there something that we haven't touched on yet that you guys would like to talk about?(16:59) With the other healthcare professionals, are they out on their own aspect with this, or are they more closely related with the hospitals and the healthcare system? Where's their picture in all of this?(17:55) If I was a nurse's practitioner and I wanted to maybe out on my own or do some courses and stuff like that? Is that something that you help now or something that you're wanting to build when you help more the entrepreneurial?(18:34) Where can we go to find out more about you guys and what you're doing?Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Guest: Christian BanachWebsite: www.ChristianBanach.comLinkedIn: linkedin.com/in/christianbanachWhat we cover:Christian’s journey from concert promoter to sales leaderWhy most firms plateau with word-of-mouth referralsThe evolving landscape of outbound prospectingWhy email marketing is broken (and how to fix it)The mindset shift from lead generation to relationship-makingStrategic planning when your sales cycles are longCreating newsletters your audience actually wants to readChristian’s long-term goal to build and exit his business Resources & LinksSign up for Christian’s newsletter: ChristianBanach.comKey Questions(00:57) Is there anything else that you'd like to fill in with us about how you got to where you are today?(02:18) So today, who are the ideal clients that you want to work with?(03:37) Is there typically something that clients have, just before they start working with you, that they're either doing or a misconception that they have that's basically holding them back?(06:23) How do you guys get in front of those companies?(08:32) What are some big goals that you guys have in the next year or two?(10:11) And how would that affect your business?(11:19) Is it hard to remove yourself from being the bottleneck?(12:27) Other than maybe being yourself, and if it on that side, what do you feel is the number one roadblock that's getting in the way from you guys achieving the goals that you just shared?(13:33) Do you have any tips or anything like that that you can share with us in regards to email marketing?(17:10) What was the best advice that you have ever received Please.(19:17) What's the best advice you've ever given?(20:54) Do you ever have a call to action on those emails where it's like, if you had a similar story, want to let me know about it or anything like that?(22:46) Why do you feel like relationship making is the future for business development?(24:37) If relationships take a while, and it takes a while before I can get them as business, how does that change your business planning and your future planning and stuff like that?(26:49) Is there anything in particular that you would like to talk about today?(27:49) Where can we go to learn more about you and what you do?Christian Banach https://www.linkedin.com/in/christianbanach/www.ChristianBanach.comVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

 Episode NotesTodd Payne’s path from ministry to emotional intelligence coachingDiscovering the transformative power of the EnneagramHow emotional intelligence enhances relationshipsTodd’s unique coaching model for couples: individual and joint sessionsBuilding deeper, more fulfilling relationships through self-awarenessThe role of hope in personal and relational growthHow Todd relocated to Portugal after losing his home in a wildfireTips for setting realistic goals and staying presentLearn more about Todd at:🔗 konnectfully.com📘 Facebook🔗 LinkedInConnect with Virginia:🔗 @distinctdm (Facebook, Instagram, Twitter, LinkedIn)🔗 @entrepreneurconundrumpodcast (Facebook, Instagram)🔗 @enconundrumpod (Twitter)🔗 distinctdigitalmarketing.com | distinctdigitalmarketing.coKey Questions(01:02) How did you end up where you are today?(06:02) Who are your ideal people to work with?(08:01) How do you get in front of those people?(09:43)  Which platforms are you on with social media?(10:34) What are some of your big goals in the next year or two?(20:02) What do you feel is your number one roadblock stopping you from achieving your goals?(22:53) What's the best advice that you have ever received?(27:00) What is the best advice you've ever given?(33:08) What do you have for tips in terms... I know we were just talking about self-mastery and being aware for changing things. Do you have anything about setting realistic goals or any tips for us?(38:03) Do you have any tips on how to be present in the moment?(41:36) Is there anything that we haven't talked about yet that you would like to talk about?(44:11) Where can we go to learn more about you and what you do?

 Episode Notes:Tiffany’s real estate journey: from solo agent to team leader Building an intentional business after accidental success Why handwritten lists and true accountability transformed her work How Tennessee’s Elite uses client appreciation and local events to build loyalty Creative marketing (hello, pie pickup events!) Setting big goals, moving into a new space, and tripling her team Mental health tips for entrepreneurs balancing growth and life Tiffany’s favorite piece of business advice: hire slow, fire fast! 👉 Find Tiffany at realestatable.com or tiffanyklusacek.realtorFollow her on IG @tn.elite, @tiffanyklusacek.realtor and @realestatable🎧 Listen now: entrepreneurconundrum.com/TiffanyKlusacekKey Questions (01:37) Can you share some of your journey about how you got to where you are today?(04:19) Are you getting in your own way?(05:41) It sounds like you could be in a position where you juggle a lot of items. How do you manage your time around it all?(08:33) Do you find you're more intentional because you are writing it down?(09:59) Who are your ideal clients?(11:20) How do you get in front of new people?(12:43) You don't do much with social media then?(18:08) How do you come up with ideas for that?(20:30) Are there repeat events that you guys do the annually then or over and over?(24:36) How would that affect your business?(25:52) What is the best advice that you have ever received?(29:56) Do you have any tips on mental health and entrepreneurship?(33:34) Is there something we haven't talked about yet that you would like to touch on?(34:19) Where can we go to learn more about you and what you do?.Tiffany Klusacekrealestatable.comtiffanyklusacek.realtorinstagram - tn.elite, tiffanyklusacek.realtor & realestatableFacebook - TennesseesElite, Realestatable & TiffanyKlusacekRealtor Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Virginia and Kristin discuss:Kristin’s unexpected journey into birth workChallenges in the medical system and her motivation to serveWhat sets Gold Coast Doulas apart in the postpartum spaceThe importance of overnight care and support for new parentsHow they attract ideal clients through podcasting, blogging, and community relationshipsHer experience launching Supported: Your Guide to Birth and BabyBuilding a B Corp and organizing a community-wide diaper driveAdvice for entrepreneurs: Trust your instincts and lean into your passionResources & Links🖥️ Gold Coast Doulas📘 Supported: Your Guide to Birth and Baby🎙️ Ask the Doulas Podcast📚 The Becoming CourseFollow Kristin🔗 LinkedIn📘 Facebook📺 YouTube📸 Instagram Key Questions(00:52) How did you end up where you are?(05:26) Who would you say is your ideal client?(07:05) Do you notice, is there a difference in, let's say, a first-time mom versus mom who's already have multiple children?(07:50) How do you get in front of those people?(08:58) What are the goals that you guys have next year?(09:42) What are some of your thoughts with thinking outside of the box?(11:24) What are some things that you guys do that help the postpartum depression and things like that?(14:26) What's the best advice that you have ever received?(14:39) What's the best advice you've ever given?(15:09) Is there anything that you would say to those who are unsure whether a doula would be right for them or if that's something they'll need?(18:09) You had mentioned Thinking Outside the box, and you had partnered with a construction agency company, to be able to help their employees. Are there a couple of other things like that that you have done?(20:57) What are some social media? Are you on Facebook a lot, or is there certain channels on social media that you read?(21:43) Any final thoughts for us?(22:06) Where can we go to learn more about you and what you do? Kristin Reverewww.goldcoastdoulas.comwww.supportedbook.comwww.thebecomingcourse.comwww.askthedoulas.comhttps://www.linkedin.com/in/kristin-revere-b44308/https://www.facebook.com/goldcoastdoulas/https://www.youtube.com/channel/UCxV1ZvmdeSYoy3LZe1D1P5Qhttps://www.instagram.com/goldcoastdoulasVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Guest: Ronnie LoaizaTopic: Creating Identity-Aligned Habits for Sustainable SuccessWhat We Talked About:Ronnie’s transition from personal trainer to habit and life coach How COVID revealed deeper mindset struggles for many professionals The link between habits, identity, and goal achievement Why motivation and willpower aren't sustainable strategies Practical examples of tiny actions that spark transformation The truth about affirmations and what to do instead How EFT, confirmation, and consistent cues build powerful habits What to consider before jumping into new systems or trends Roni’s goals for more in-person connection and speaking opportunities Connect with Ronnie:🌐 Website 🔗 LinkedIn 📸 Instagram: @roniloaiza 📘 Facebook Group Key Questions: (01:26) How did you get the space of coaching and where you are today?(07:16) Who would you say is your ideal client nowadays?(12:29) How do you get in front of said people?(21:45) So when you work with habits, how does that relate with the book Atomic Habits?(30:55) What are some of the big goals that you have?(35:13) What do you feel is you're number one road block stopping you doing all that?(42:15) We've covered a bunch of stuff, but is there something that we haven't touched on yet that you would like to talk about?(43:50) Where can we go to learn more about you and what you do? Ronnie Loaizahttps://ronnielolifecoach.com/https://www.linkedin.com/in/ronnielolifecoach/https://www.instagram.com/ronnielolifecoach/https://www.facebook.com/groups/takeactionwomensleveluphub Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Guest: Maggie van GalenWebsite: maggievangalen.comWhat we cover in this episode:Maggie’s early love of storytelling and her path from journalism to authorshipHow motherhood inspired her first children’s book seriesThe pivot from in-person school visits to writing copy for businessesHer ideal clients—and how she helps them speak in ways their audiences understandThe power of networking and relationship-driven marketingHer process for capturing a client’s voiceGoals for 2024 and how she defines success on her own termsThe importance of continual learning and surrounding yourself with honest, uplifting peopleGiving back through her children’s book sales to Canines for Disabled Kids Special Mention:15% of all book proceeds (purchased via Maggie’s website) go to Canines for Disabled Kids through May 1.Key Questions(00:53) How did you end up where you are today?(05:42) Who is your ideal client?(07:17) How do you get in front of them?(09:44) When you start working with somebody, is there this commonality, a mistake or something that they have that they're not quite doing?(12:10) How is the process that you use for coffee and content writing? And I just want to say, how do you get inside the client's head? But capture your client's voice with your words.(13:48) What are some of your big goals that you want to achieve in the next year?(18:23) What is the best advice you have ever received?(20:38) What's the best advice you've ever given?(23:57) How do you make sure that your cup stay filled and that you get the help that you need in your business?(27:29) Is there anything that we haven't talked about yet that you'd like to touch on?(28:30) Where can we learn more about you and what you do?Maggie van Galenwww.maggievangalen.comIG www.instagram.com/maggievangalen/FB www.facebook.com/maggievangalenauthor/LI www.linkedin.com/in/maggievangalen/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

Episode Notes:Guest: Ahuva Gruen, Fractional CFO and Founder of AG Financial CPATopics covered:Ahuva’s entrepreneurial roots and journey to becoming a fractional CFOCommon financial pitfalls businesses faceThe importance of understanding cash flow, profit margins, and financial processesHow Ahuva helps businesses eliminate waste, maximize profits, and plan for growthWhy accountability is a crucial driver of successHer holistic approach to financial consulting, focusing on people, processes, profit, and productsLearn more at:🌐 ahuvacfo.com🔗 Ahuva on LinkedInKey Questions(01:20) Can you tell us a little bit about how you got to where you are today?(04:26) Who would you say are your ideal clients to work with today?(05:24) And how do you get in front of them?(05:49) You had mentioned that they have - they don't really know where their money's going, where their expenditures are. Is there another kind of common aspect that's going on with businesses before you start working with them?(11:13) Do you work with businesses all over the world or are you just in one geographical location?(12:09) What are some of your big goals that you're looking to achieve in the next year or two?(12:34) By expanding would that be bringing, bringing on like team members or you just bringing like or just bringing on more clients for you to work?(16:52) Is there anything that you'd like to talk about regarding the significance of cutting out unnecessary expenses while still maintaining the quality standards?(23:12) When you work with clients you talk about like concentrating their efforts on the most profitable customers. How exactly would you do that?(27:13) What is the best advice that you have ever received?(29:31) Is there something that we haven't touched on that you wanted to talk about?(33:54) Where can we go to learn more about you and what you do?Ahuva Gruen https://www.agfinancialcpa.com/https://www.linkedin.com/in/ahuvagruen/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarketing.co

 Episode Notes:Guest: Ryan Wimpey, founder of Tip Top Canine Dog Training and Tip Top Canine FranchisingKey topics:Ryan’s journey from hobby trainer to managing three businessesThe story behind Tip Top Canine’s rapid growth and franchising successHow the TIPTOP method changes dog behavior effectivelyThe importance of adult learning principles in staff and client trainingBalancing brand growth and quality control in franchisingWhy empathy and pattern recognition are crucial in dog trainingRyan’s best business advice: "Ready, fire, aim" and systemizing processesLearn more about Ryan at https://tiptopk9.com or check out their franchising opportunities.Key Questions(02:27) So we got a little bit of how you got to where you are today. Is there any gaps you want to fill in at all for us?(03:51) When did you guys start offering courses?(04:33) Who is your ideal client?(06:35) Do you fill me in on how I'm supposed to do it the same way you did it?(08:47) Llet's say I'm your ideal avatar or customer. How do you get in front of me? How do I know about So normally, you're googling.(13:00) You had mentioned... So their ability to process stuff is about a three-year-old in people aspect. Is that what you said?(14:58) Your business is already huge and massive. What goals do you have in the next year or two?(15:37) Doubling your franchises, how would that affect your business?(17:13) Do you guys have a hard time finding dog trainers as part of your staff?(18:52) With those who are who you're hiring for dog training, do you put them through, let's say, a certain training yourself so that it falls under the way that you guys want it done?(20:04) So let's go back to your goal with expanding the franchises and the stores and all that stuff. What do you think is the number one road block for getting that to happen?(22:35) Do you guys buy any other stores or locations?(23:47) What is the best advice that you have ever received?(24:37) What's the best advice you've ever given?(27:46) What do you have to share about principles of adult learning?(31:46) Is there anything that we haven't touched on yet that you would like to talk about?(32:15) So is there a certain geographical area in the states that you're in, or are you sprinkled out all over?Ryan WimpeyWebsite / http://www.tiptopk9.com/ YouTube / https://www.youtube.com/@TipTopK9 Facebook  / facebook.com/profile.php?id=100063581240998 Instagram  / tiptopk9 Tik Tok  / https://www.tiktok.com/@tiptopk9?is_from_webapp=1&sender_device=pc____🔗 Personal LinkedIn:   / ryan-wimpey-849287316Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co