

The Real Estate Espresso Podcast
Victor Menasce
Welcome to The Real Estate Espresso Podcast, your morning shot of what's new in the world of real estate investing. Join investor, syndicator, developer, and author Victor J. Menasce as he shares his daily real estate investment outlook. Our weekday episodes deliver 5 minutes of high-energy, high-impact content to fuel your success. Plus, don't miss our weekend editions featuring exclusive interviews with renowned guests such as Robert Kiyosaki, Robert Helms, Peter Schiff, and more.
Episodes
Mentioned books

Oct 14, 2024 • 5min
How To Deal With Shrinking Markets?
On today’s show we are talking about demographics and migration. This is a topic you’re going to hear a lot more about in the coming weeks and months. Demographics is like a law of physics when it comes to real estate investing. It’s like gravity. It’s no surprise that fertility rates are well below the rate required to maintain population constant.
If you want to examine at what declining population looks like, you only need to look at Japan. Japan’s fertility rate has been below the minimum 2.1 required to maintain population constant for a long time. Japan’s population has been declining sharply for the past 15 years. There are now 11M empty, vacant homes in Japan.
So when we look at our future, we need to look at those places in the world where people have walked before us. Now some people are quick to dismiss the comparison. After all, Japan is nothing like North America.
We tend to buy into the narratives that promote investing. We need to be very mindful of oversupply. When oversupply happens in a market, and when demand drops, bad things happen.
---------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 13, 2024 • 16min
Talking with Investors with Robby Butler
Robby Butler is Director of Capital Markets at Y Street Capital. On today's show we are discussing some of the nuances of conversations with potential investors. How does a conversation become a consultative process versus a sales process?
To connect with Robby you can find him on LinkedIn or at Y Street Capital www.ystreetcapital.com or email him directly at robby.butler@ystreetcapital.com.
-----------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 12, 2024 • 18min
A Personal Best Marathon with Clayton Young
Clayton Young was one of two long distance runners who enabled the US to qualify for the Olympic Marathon in Paris. On today's show we're discussing Clayton's 9th place finish in the Paris Marathon and the entire experience from the preparation, the aftermath and now the preparation for the New York City Marathon in early November.
--------------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 11, 2024 • 5min
Presenting A Master Plan To City Council
On today’s show I’m going deep into a planning rationale that was presented to an information session at Colorado Springs City Council earlier this week.
Whenever you are presenting a concept to the city, you are asking for them to vote in favor of your project. In order to make an effective presentation you have to put yourself into the shoes of the person sitting in the council chamber who is tasked with listening to your proposal and then at some point in the process voting in favor or against your project.
You can see the entire segment of the meeting in front of Council here --> https://youtu.be/3Lan3yvHcvQ
-----------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 10, 2024 • 5min
Quarterly Business Imperatives
On today’s show we are talking about quarterly goal setting.
Our company uses a system that has become very popular among companies both large and small. We use the EOS based on the book Traction by Gino Wickman. EOS stands for the Entrepreneurial Operating System. We review our results against the goals we set for the past quarter and we set the business imperatives for the quarter. A business imperative is called a ROCK. This is something that we treat as a top priority. It is something that is tracked on a weekly basis. So on today’s show I’m going to outline one of the Rocks for the quarter.
-------------
*Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 9, 2024 • 6min
How Investors Lie To Themselves
I had dinner last night with a commercial lender from Cleveland, Ohio. The lender had their Lead underwriter with them. We had an extensive discussion about all of the ways that borrowers are lying to themselves.
We see this type of problem whenever we are conducting due diligence on opportunities that are presented to us. We see all kinds of underwriting errors. So on today’s show we are going to cover the top ways in which investors lie to themselves.
-------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 8, 2024 • 6min
Can You Truly Prepare For a Storm?
A few weeks ago I did an episode on hurricane preparation. Great ideas for storm preparation are fantastic until reality sets in.
Hurricane Milton is scheduled to make landfall in Florida on Thursday. The storm will weaken as it makes landfall. However the size of the storm is such that traversing the land of the state of Florida will not take that much energy out of the storm by the time it reaches the Atlantic coast. Properties along the Gulf coast definitely need to expect a severe storm. But central Florida which is inland also needs to be prepared.
This hurricane is so intense that our team had to make a priority decision between evacuation or additional storm preparations. Naturally, and quite correctly they chose to evacuate. The number of people clogging highways heading North and out of the state has already created massive delays. Friends of mine as far south as Fort Myers are evacuating.
Unfortunately we have a few shipping containers on site. They are not weighted down, nor are they anchored in the ground. With the right wind conditions, they will likely be destroyed even though we are nearly 70 miles inland from the coast. Again we had to make the decision to prioritize evacuation of people over protection of property.
We verified our builders risk policy coverage and we believe we have ample insurance coverage. Now we can only wait for the aftermath when we can survey the damage.
-----------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 7, 2024 • 6min
Beginner Series - Flips In Today's Environment
Today’s show is another in our beginner series. Our listeners are sophisticated. Many of you own large portfolios of apartments. But you also have people in your life who are interested in learning more, but maybe don’t have access to high quality information. The idea of sending your spouse to a $199 weekend bootcamp for beginners where they are going to be abused by sleazy sales people sounds unthinkable. So where do they go. Look no further. We are going to dedicate a couple of shows a month to topics that will accelerate the learning for less experienced investors, and might give the most sophisticated investors a new way of explaining a concept that is otherwise complex to describe.
On today’s show we are talking about flipping. I’m hearing a lot of investors who are currently advocating shifting focus to house flipping at the moment. I’m really wondering what is behind that.
Market conditions that favor house flipping include:
The ability to purchase distressed properties at a deep discount to the market.
A shortage of supply for finished homes in great areas
Availability of construction labor and materials at low enough prices to make the numbers work.
Fairly fast movement of properties on the open market.
When pressed about why flipping is the strategy for right now, the answer invariably is the desire for short term projects where you can turn a profit in a short timeframe.
It is true that flips can be short term projects. But as in all real estate related projects you need clarity on the source of income.
Income can come in one of three ways
Earned income
Residual income
Capital gains.
These are the only three. Those engage in flipping activity are absolutely in that first category, earned income. You need to be doing transactions on a continual basis. If you stop doing deals, then the income stops. It is active earned income.
---------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital)

Oct 6, 2024 • 13min
Live Case Study on Active Adult
Today's show is a talk that I gave recently to a live audience on how we transformed a project from merely OK to much stronger by repositioning the product design.
----------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)

Oct 5, 2024 • 11min
George Ross on Global Supply Chains
George Ross is famous for his previous role as Executive Vice President in the Trump Organization. Today George is an advisor to our firm. On today's show George is discussing the merits of a potentially hazardous dual relationship. The party could be a supplier to a development project and an investor. George is advising on the safeguards to protect the project.
---------------
**Real Estate Espresso Podcast:** Spotify: [The Real Estate Espresso Podcast](https://open.spotify.com/show/3GvtwRmTq4r3es8cbw8jW0?si=c75ea506a6694ef1) iTunes: [The Real Estate Espresso Podcast](https://podcasts.apple.com/ca/podcast/the-real-estate-espresso-podcast/id1340482613) Website: [www.victorjm.com](http://www.victorjm.com) LinkedIn: [Victor Menasce](http://www.linkedin.com/in/vmenasce) YouTube: [The Real Estate Espresso Podcast](http://www.youtube.com/@victorjmenasce6734) Facebook: [www.facebook.com/realestateespresso](http://www.facebook.com/realestateespresso) Email: [podcast@victorjm.com](mailto:podcast@victorjm.com) **Y Street Capital:** Website: [www.ystreetcapital.com](http://www.ystreetcapital.com) Facebook: [www.facebook.com/YStreetCapital](https://www.facebook.com/YStreetCapital) Instagram: [@ystreetcapital](http://www.instagram.com/ystreetcapital)