Speaking Your Brand: Public Speaking Tips and Strategies

What can we learn from political speeches to apply to our own presentations? Quite a bit! For this episode, we watched speeches given by former First Lady Michelle Obama, Senator and Presidential Candidate Elizabeth Warren, and Congresswoman Alexandria Ocasio-Cortez (known as AOC). I’m joined by one of our speaking coaches Diane Diaz as we talk about the similarities and differences in their speeches, including: Understanding who their real audience is Using certain stories and historical references to relate to their audience The impact of visual imagery when telling a story Repetition of key phrases The change in tone and content between Michelle Obama’s 2008 and 2016 DNC speeches - and why The role authenticity plays Stereotypes that women leaders have to overcome The generational differences we see with Alexandria Ocasio-Cortez’s speaking style   This episode is part of our Storytelling series, episodes 137-140.   About Us: The Speaking Your Brand podcast is hosted by Carol Cox. In this episode, Carol is joined by one of our speaking coaches, Diane Diaz. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Speeches: Michelle Obama's 2008 DNC speech Michelle Obama's 2016 DNC speech Elizabeth Warren's Sept. 2019 campaign speech Alexandria Ocasio-Cortez speeches Greta Thunberg’s speech at the United Nations Climate Summit 2019 Links: Show notes at https://www.speakingyourbrand.com/140 Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 33-777. Get on the interest list for the Master Your Speaking group coaching program at https://www.speakingyourbrand.com/mastery.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 92: Deconstructing My TEDx Talk: Why We’re Uncomfortable with Women in Power Episode 94: Speaking and Showing Up Powerfully as Women with Molly Baker McPherson Episode 125: Handling Hard Conversations at Live Events with Sarah & Beth of Pantsuit Politics Episode 137: The Missing Ingredients in Your Stories [Storytelling Series]

We're continuing our series on storytelling with this on-air coaching call episode about what stories you should select to include in your signature talk, whether it's a business presentation, a conference session, or, in this case, a keynote. My guest is Marie Fiebach, who is a speaker and a regular contributor on her local TV station. Marie is part of our Master Your Speaking online group coaching program and she’s been working on her keynote talk. I invited her to come on the podcast to share with us how she selected the main story that was going to be the thread throughout her talk, as well as some of the other stories that she chose, including ones that showcase her credibility and her experience. This is a fun episode! We cover a lot, from call backs that comedians like Whitney Cummings use, to adding props and funny memes, to incorporating music and songs in your talks.   This episode is part of our Storytelling series, episodes 137-140.   About My Guest: Marie Fiebach has been working with non-profits for more than 20 years. Through her work in strategic planning and fundraising leadership, she has helped many organizations break through the status quo and achieve goals once thought to be impossible. Marie has helped organizations plan and execute fundraisers with revenues in excess of $100,000, developed a food program for at-risk teens, designed and executed a process for recruiting and hiring a new executive director, and so much more. She currently sits on two local non-profit boards and is a weekly guest on KAKE TV's Good Morning Kansas. She lives, works, and volunteers in Wichita, Kansas. When she is not helping others dream bigger you may find her pursuing her passion for helping busy families at FeedYourFamilyTonight.com.   About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/139 Connect with Marie on her websites: https://mariefiebach.com/ and https://feedyourfamilytonight.com/.  Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Get on the interest list for the Master Your Speaking group coaching program at https://www.speakingyourbrand.com/mastery.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 81: Be a Better Speaker – Top Takeaways from Watching Presenters at Podcast Movement Episode 118: Push Past Your Speaking Plateau Episode 119: Deconstructing a Keynote: Writing, Preparation, and Delivery Episode 137: The Missing Ingredients in Your Stories [Storytelling Series]  

If you're sharing something personal in a presentation or a talk, you know that you should make it a story and include stories in your presentations in general. What about if you're presenting on topics that are more data-driven or research-based? You should definitely include stories as well. My guest in this episode is Karen Corbin, PhD, RD, who's a scientist herself and has a company with a great name called Geeks That Speak® to inspire and empower scientists to become powerful storytellers. Incorporating storytelling into their presentations is crucial, whether they’re presenting at conferences to peers or to the general public.  Stories can help spark curiosity, give context to facts and data, and make the information being presented more memorable. You don’t have to be a scientist to learn a lot in this episode. What Karen and I talk about applies to any topic. This episode is part of our Storytelling series, episodes 137-140.   About My Guest: Karen D. Corbin, PhD, RD is the Owner and Chief Geek of Geeks That Speak® and an Investigator at the AdventHealth Orlando Translational Research Institute for Metabolism and Diabetes. She is an expert in human nutrition and metabolism. Her scientific career is devoted to finding new approaches to prevent and treat diseases like diabetes and fatty liver disease. She is also an expert is scientific storytelling. After spending years traversing the worlds of healthcare and science, she realized that a fundamental gap exists for translating ideas into solutions: the common inability of scientists and other “geeks” to deliver information in a way that is impactful, relevant and inspires action. This led Dr. Corbin to an important conviction: by helping scientists translate complex scientific information in a way that is accessible to a broad range of audiences, she could help advance the innovation that will solve many of society’s most pressing problems So, she created the movement “Geeks That Speak®” to inspire and empower scientists to become powerful storytellers.    About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.    Links: Show notes at https://www.speakingyourbrand.com/138 Connect with Karen on her website at https://www.geeksthatspeak.com/.  New York Times article: “N.I.H. Head Calls for End to All-Male Panels of Scientists.” Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching. Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review!   Related Podcast Episodes: Episode 57: How to Use Simple Story Structure to Create Compelling Content with Carol Cox Episode 61: A Game Changer for Your Business and Presentations: Developing Your Own Framework Episode 76: Why the Stories We Tell Matter with Leena Nasser of The Chopra Institute Episode 113: Storytelling Isn’t Enough – Your Content Needs to be E.P.I.C.

We’ve all heard to use stories in our presentations. Stories make our content more interesting and memorable for the audience and can aid in learning. What I’ve seen is that we’re good at providing a *summary* of the story. But, what we’re not doing is *telling* a story. What’s the difference? 5 key ingredients that will spice up your stories. How do you go about telling a good story? Make it an I.D.E.A.L. story. You know I love acronyms and alliterations, so I came up with the acronym I.D.E.A.L. In this episode, we go through each letter - each ingredient - for a great story.   → Download the free PDF with the I.D.E.A.L. story ingredients at https://www.speakingyourbrand.com/137.     This episode is the first of our new series on Storytelling, episodes 137-140.   About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes and free PDF at https://www.speakingyourbrand.com/137   Book “Storycraft: The Complete Guide to Writing Narrative Nonfiction” by Jack Hart.   Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999.   Join our Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.    Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy.   Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.    Say hi to me on Instagram and Twitter: @CarolMorganCox.   Subscribe to the podcast on Apple Podcasts and leave a review!   Related Podcast Episodes: Episode 57: How to Use Simple Story Structure to Create Compelling Content with Carol Cox Episode 76: Why the Stories We Tell Matter with Leena Nasser of The Chopra Institute Episode 98: Expanding Your Personal Story into a Universal Message with Nicole Rochester, M.D. Episode 113: Storytelling Isn’t Enough – Your Content Needs to be E.P.I.C. Episode 119: Deconstructing a Keynote: Writing, Preparation, and Delivery

How can you increase leads and sales at your presentations? By asking for them! Having a feedback form that the audience fills out is one of the best ways to generate leads, especially if you don’t feel comfortable making a hard sales pitch in your presentation or if the place you’re speaking at forbids “selling from the stage.” Since I first started talking about the feedback form on this podcast in 2017, I get asked regularly which episode someone can listen to specifically about it. I haven’t had one specific episode - until now. In this episode, I describe what the feedback form is, what’s included on it, and how to use it. And then you’ll hear from six women in the Speaking Your Brand community who have used the feedback form at their presentations and the results they’ve received. Be sure to listen until the end - I have a bonus tip that you won’t want to miss. This episode is part of our Money series, episodes 132-136. If you’re ready to position yourself as a paid speaker as well as generate more leads from your speaking engagements, join our Monetize Your Speaking online group coaching program. This is a 3-month online, hands-on program that will help you find/refine your unique topic, create your speaking page, packages and fees, optimize your LinkedIn profile, improve your current presentation to make it more sales-driven, and position yourself as a premium speaker.   Appearing in order in this episode: Janna Lundquist is founder of Janna Lundquist Consulting and is known as the Team Whisperer.  Karen Wilson is a clinical neuropsychologist, founder of ChildNEXUS.com, and owner of West LA Neuropsychology, PC. Annette Adamska is your Small Business Stage Manager. Lorena Klingel is founder of Learn to Flourish. Lorena was on in episode 117: Turning Your Signature Talk into a Lead Generation Webinar. Kathy McEwan is a certified professional organizer and owner of a home organizing company called Second Set of Hands. She’s host of the podcast Organize for Success. Pam Andrews is founder of The Scholarship Shark and host of the podcast of the same name. Pam was on in episode 48: Strategies to Get Visible. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/136 Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Join our Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 48: Strategy Session to Get Visible with Pam Andrews [Coaching] Episode 57: How to Use Simple Story Structure to Create Compelling Content Episode 68: Getting Paid to Speak and Negotiating Speaker Fees Episode 74: Increase Conversions at Your Speaking Engagements [Coaching] Episode 110: Making the Most of Speaking at Trade Shows and Conferences with Sue Monhait Episode 117: Turning Your Signature Talk into a Lead Generation Webinar with Lorena Klingel [Coaching]  

For the past few episodes, we’ve talked about how you can monetize your speaking, whether it’s by getting paid a fee or generating leads and sales. Have you thought about putting on your own live, in-person event as another way to monetize your speaking and business? Notice that the title of this episode is “profits” (plural). That’s because, as you’ll hear, there are multiple benefits for you of putting on a live event. My guest is Anna Seewald, who has built a community from her own podcast and Facebook group. She decided at the end of 2018 that she was going to put on a live event in 2019. In this episode, Anna and I talk about: Why she decided to host an in-person, one-day event The reality of breaking even on the event itself The profits you can make that are more than the money How Anna decided on her ticket prices Anna paid her speakers (yay!) Where most of her ticket sales came from - and the surprising role social media played Revenue streams from the event besides ticket sales Lessons learned for next time, including you being the keynote speaker   This episode is part of our Money series, episodes 132-136. If you’re ready to position yourself as a paid speaker as well as generate more leads from your speaking engagements, join our Monetize Your Speaking online group coaching program. This is a 3-month online, hands-on program that will help you find/refine your unique topic, create your speaking page, packages and fees, optimize your LinkedIn profile, improve your current presentation to make it more sales-driven, and position yourself as a premium speaker.   About My Guest:  Anna Seewald, M.Ed is a Parent Educator, Keynote Speaker, Author and Host of The Authentic Parenting Podcast. With background in psychology and education, having worked with children for 18 years, today she helps conscious moms and dads to become calm and connected to themselves and their children through trauma-informed education. She believes in helping children by helping parents. She has a private practice that specializes in parent education, where she provides one-on-one parent coaching, parenting, court ordered, and co-parenting classes.    About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/135 Connect with Anna on her website: http://www.authenticparenting.com. Listen to Anna’s podcast “Authentic Parenting”. Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Join our Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 52: Producing Live Events to Showcase Your Business & Brand with Renee Warmack Episode 69: What Event Organizers Look for in Speakers with Erin Smith Episode 90: Hosting Your Own Workshop or Retreat with Blair Thielemier Episode 109: How to Put On a Winning Workshop with Carol Cox and Diane Diaz

How can you approach an uncomfortable or difficult topic with your audience, so that they open up and you can facilitate a productive conversation, learning, and action taking? For many companies, the gender pay gap is one of those issues that they want to be seen as making progress on, yet having real conversations around it, that lead to action, can be challenging. This is the situation that my guest, Michelle Gyimah, finds herself in regularly. Michelle lives in the U.K. and works with companies to improve the pay and leadership gap between men and women. Michelle faced this issue herself when she went back to work after having children and what she found was frustrating: resistance by companies to part-time and remote work for women at her skill level who should be paid equitably but aren’t. In this episode, Michelle and I talk about: The gender pay gap is more than money The way the world of work is structured is putting up barriers Michelle’s personal story How Michelle gets people at all levels of a company to open up and have these difficult conversations about the gender pay and leadership gap The solutions are found when you come to the table The kind of company culture that’s open to this The workshop activities Michelle uses Bringing people’s objections out into the open (this is for any topic you speak on) Women speakers not getting paid, especially ones like Michelle who speak on the gender pay gap {rant}   This episode is part of our Money series, episodes 132-136. If you’re ready to position yourself as a paid speaker as well as generate more leads from your speaking engagements, join our Monetize Your Speaking online group coaching program. This is a 3-month online, hands-on program that will help you find/refine your unique topic, create your speaking page, packages and fees, optimize your LinkedIn profile, improve your current presentation to make it more sales-driven, and position yourself as a premium speaker.   About My Guest: Michelle Gyimah is the Director of Equality Pays, a gender equality consultancy dedicated to closing workplace pay gaps. In addition to working with employers, Michelle is also a passionate advocate for enabling women to get equal pay and close their pay gaps. She does this by supporting their equal pay investigations and teaching women workplace negotiation skills to allow them to get more of what they want. Michelle has over 10 years’ experience of working at the Equality and Human Rights Commission and holds a Masters in Human Rights from The University of Manchester. Michelle is a regular contributor to numerous national business magazines, international conferences and lives in Manchester, UK. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/134 Connect with Michelle on her website: http://www.equalitypays.co.uk  Connect with Michelle on LinkedIn: https://www.linkedin.com/in/michellegyimah/  Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Join the Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 54: Building a Culture of Trust with Your Team and Audience with Dr. Laura Gallaher Episode 97: Thinking Bigger – I Get Coached On-Air by Geraldine Carter Episode 125: Handling Hard Conversations at Live Events with Sarah & Beth of Pantsuit Politics Episode 126: Gain Skills and Visibility By Serving on a Board with Shireen Motara Episode 131: Pitching and Negotiating for Bigger Speaking Opportunities with Maureen Taylor [Confidence Series]

When we’re doing unpaid speaking engagements, the expectation is that, because it’s free, we can use it for building brand awareness and for lead generation. However, many conferences and groups explicitly forbid “selling from the stage.” I’ve never liked that phrase because it conjures up images of a pitchman on stage hawking their wares like on an infomercial. It’s a turn off to the audience and for many of us speakers it feels awkward and inauthentic. But, there IS a way to sell who you are and what you do in your presentations authentically and by providing value to your audience. My guest is Nikki Rausch, who is my sales coach and who last appeared on the podcast in episode 34 in September 2017. In this episode, Nikki and I talk about: How to sell from the stage in an authentic and genuine way How to prime people in the audience to want more Why you should pre-frame your offer at the beginning of your presentation Planting seeds throughout your presentation by telling stories Transitioning to your offer and how to determine what price point the offer should be for that audience What to do after your presentation is over to get consult calls scheduled right then and there Nikki’s Selling Staircase framework (5 steps) Negotiating your speaking fees This is the second episode in our new podcast series on Money, episodes 132-136. Nikki was a guest speaker in our Master Your Speaking group coaching program and the women were blown away by her feedback to them. If you’re ready to position yourself as a paid speaker as well as generate more leads from your speaking engagements, join our Monetize Your Speaking online group coaching program. This is a 3-month online, hands-on program that will help you find/refine your unique topic, create your speaking page, packages and fees, optimize your LinkedIn profile, improve your current presentation to make it more sales-driven, and position yourself as a premium speaker. About My Guest:  Founder and CEO of “Sales Maven”, an organization dedicated to authentic selling, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”.   With 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, Nikki shattered sales records in many industries, receiving multiple “top producer” awards along the way. Today, entrepreneurs and small business owners from a wide range of disciplines hire Nikki to show them how to sell successfully and authentically, without being pushy or “salesy.” An engaging and sought-after speaker, she shares the secrets of her sales success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients.  About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/133 Connect with Nikki on her website at https://yoursalesmaven.com.  Get Nikki’s free ebook gift “Closing the Sale” at https://www.yoursalesmaven.com/ebook.  Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Join the Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 34: Relationship Selling with Nikki Rausch Episode 59: Why You Shouldn’t Sell from the Stage – and What to Do Instead with Carol Cox Episode 61: A Game Changer for Your Business and Presentations: Developing Your Own Framework  Episode 74: Increase Conversions at Your Speaking Engagements with April Caldwell [Coaching] Episode 96: Booking Corporate Workshops from Local Speaking Gigs with Louise Brogan [Coaching]

As we gain more experience as speakers and build our platforms, many of us want to get paid to speak. But, we don't know where to start - or we're asking to be paid and hearing "it's not in our budget." In this episode, I’m joined by one of our speaking coaches Diane Diaz to talk about 7 reasons why you aren’t getting paid to speak - and what to do to change it. A few of the reasons may seem obvious (not knowing to ask to be paid in the first place), but some of them may surprise you and be ones you haven’t considered. If you’re ready to position yourself as a paid speaker as well as generate more leads from your speaking engagements, get on the interest list for our upcoming Monetize Your Speaking online group coaching program. This is a 3-month online, hands-on program that will help you find/refine your unique topic, create your speaking page, packages and fees, optimize your LinkedIn profile, improve your current presentation to make it more sales-driven, and position yourself as a premium speaker. This is the first episode in our new series on Money. About Us: The Speaking Your Brand podcast is hosted by Carol Cox. In this episode, Carol is joined by one of our speaking coaches, Diane Diaz. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our one-on-one and group coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/132 Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Get on the interest list for the Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 61: A Game Changer for Your Business and Presentations: Developing Your Own Framework  Episode 68: Getting Paid to Speak and Negotiating Speaker Fees Episode 106: Get More Speaking Opportunities with a Powerful Personal Brand with Diane Diaz Episode 123: The Key Elements You Need to Get Paid Speaking Engagements with Li Hayes Episode 131: Pitching and Negotiating for Bigger Speaking Opportunities with Maureen Taylor [Coaching]

Have you held back from pitching yourself for bigger speaking engagements? Or have you not raised your speaking fees even after you’ve been speaking for a while? Or have you not asked to be paid at all? Just like in our businesses, we need to develop confidence in the value, expertise, and experience we provide as speakers at an event. And sometimes having an outside perspective, like a coach, can be the push you need. My guest is Maureen Taylor, known as The Photo Detective. Maureen has been a speaker for years and has appeared on national TV programs like The View and The Today Show. As a member of our Master Your Speaking group coaching program, Maureen has been encouraged by me and the other women in the group to go after bigger speaking opportunities and to raise her fees. In this on-air coaching call, Maureen and I talk about: How nerves can appear even when you’ve been speaking for years (and oftentimes it’s because of a certain type of audience) What to do when you’re hit with a bundle of nerves to gain your confidence back The energy you have as a speaker and the energy and personality of the audience How to handle hecklers in the audience Negotiating your speaker fees Pitching yourself, including what to write in the introductory email Strategies to make it easier to promote yourself   Whether you’ve been speaking for years or have started more recently, you’ll learn a lot from this episode. This episode is part of our Confidence Series, episodes 127-131. About My Guest: Maureen Taylor is a frequent keynote speaker on photo identification, photograph preservation, and family history at historical and genealogical societies, museums, conferences, libraries, and other organizations across the U.S., London and Canada.  She’s the author of several books and hundreds of articles and her television appearances include The View and The Today Show (where she researched and presented a complete family tree for host Meredith Vieira).  She’s been featured in The Wall Street Journal, Better Homes and Gardens, The Boston Globe, Martha Stewart Living, Germany’s top newspaper Der Spiegel, American Spirit, and The New York Times. Maureen was recently a spokesperson and photograph expert for MyHeritage.com, an internationally known family history website and also writes guidebooks, scholarly articles and online columns for such media as Smithsonian.com.  About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.  Links: Show notes at https://www.speakingyourbrand.com/131 Connect with Maureen on her website at https://maureentaylor.com/. Listen to Maureen’s podcast “The Photo Detective.” Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999. Get on the interest list for the Monetize Your Speaking group coaching program at https://www.speakingyourbrand.com/group.  Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy. Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.  Say hi to me on Instagram and Twitter: @CarolMorganCox. Subscribe to the podcast on Apple Podcasts and leave a review! Related Podcast Episodes: Episode 46: We All Need a Wingwoman with Mia Scharphie Episode 72: How to Speak Strategically for Better Business Results Episode 92: Deconstructing My TEDx Talk: Why We’re Uncomfortable with Women in Power Episode 127: Developing Confidence in Public Speaking