Speaking Your Brand: Public Speaking Tips and Strategies 139: [Coaching] Selecting the Best Stories to Include in Your Signature Talk with Marie Fiebach [Storytelling Series]
We're continuing our series on storytelling with this on-air coaching call episode about what stories you should select to include in your signature talk, whether it's a business presentation, a conference session, or, in this case, a keynote.
My guest is Marie Fiebach, who is a speaker and a regular contributor on her local TV station.
Marie is part of our Master Your Speaking online group coaching program and she’s been working on her keynote talk.
I invited her to come on the podcast to share with us how she selected the main story that was going to be the thread throughout her talk, as well as some of the other stories that she chose, including ones that showcase her credibility and her experience.
This is a fun episode! We cover a lot, from call backs that comedians like Whitney Cummings use, to adding props and funny memes, to incorporating music and songs in your talks.
This episode is part of our Storytelling series, episodes 137-140.
About My Guest: Marie Fiebach has been working with non-profits for more than 20 years. Through her work in strategic planning and fundraising leadership, she has helped many organizations break through the status quo and achieve goals once thought to be impossible.
Marie has helped organizations plan and execute fundraisers with revenues in excess of $100,000, developed a food program for at-risk teens, designed and executed a process for recruiting and hiring a new executive director, and so much more. She currently sits on two local non-profit boards and is a weekly guest on KAKE TV's Good Morning Kansas. She lives, works, and volunteers in Wichita, Kansas. When she is not helping others dream bigger you may find her pursuing her passion for helping busy families at FeedYourFamilyTonight.com.
About Us: The Speaking Your Brand podcast is hosted by Carol Cox. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com.
Links:
Show notes at https://www.speakingyourbrand.com/139
Connect with Marie on her websites: https://mariefiebach.com/ and https://feedyourfamilytonight.com/.
Join the free Speaking Your Brand community at https://www.speakingyourbrand.com/join/ or text the word SPEAKING to 444-999.
Get on the interest list for the Master Your Speaking group coaching program at https://www.speakingyourbrand.com/mastery.
Sign up for a Strategy Session at https://www.speakingyourbrand.com/strategy.
Create your signature talk or TEDx talk. Get all the details at https://www.speakingyourbrand.com/coaching.
Say hi to me on Instagram and Twitter: @CarolMorganCox.
Subscribe to the podcast on Apple Podcasts and leave a review!
Related Podcast Episodes:
- Episode 81: Be a Better Speaker – Top Takeaways from Watching Presenters at Podcast Movement
- Episode 118: Push Past Your Speaking Plateau
- Episode 119: Deconstructing a Keynote: Writing, Preparation, and Delivery
- Episode 137: The Missing Ingredients in Your Stories [Storytelling Series]
JOIN US: Our in-person Speaking Accelerator Workshop is coming up in Downtown Orlando on October 30, 2025. Create and practice your signature talk in one day using our proven framework, so you can confidently share your message and attract more opportunities. It's a fun, supportive environment where you get personalized feedback, professional photos, and more. Limited to 15 attendees. Get the details and secure your spot at https://www.speakingyourbrand.com/orlando/.