

Prodity: Product by Design
Kyle Evans
Fascinating conversations with founders, leaders, and experts about product management, artificial intelligence (AI), user experience design, technology, and how we can create the best product experiences for users and our businesses.
Episodes
Mentioned books

Sep 13, 2020 • 1h 6min
Product Roadmaps: Love, Hate (and Hate) - And How to Fix Them
Product roadmaps can be an extraordinary tool, or an extraordinary pain. It all depends on how we create them and use them. In this episode, we tackle product roadmaps, what they are, what they aren't, and how to get the most out of your roadmap. We also sprinkle in some pumpkin spice, because we all love pumpkin spice.Notes:What a roadmap isn'tWhat a roadmap isWhat is its purposeWhat are the principles in creating a roadmapWhat are the components of a roadmapWho should be involvedLinks:Product Roadmaps: Love, Hate (& Hate) articleTwitter thread

Aug 30, 2020 • 1h 24min
Reviewing the 10 Heuristics for Good Product Design
If you like Netflix, Audible, motorcycles, movies, or online shopping, we've got examples from all of the above and more. Join us for a thorough analysis of key usability principles and how many of the products you use incorporate them (or don't).Links from the episode:10 Usability Heuristics for User Interface DesignGoogle slides from our showSlidesgo Templates

Aug 10, 2020 • 1h 1min
Creating a Product Strategy and Involving Product Designers in Your Strategy
In this episode we have a great conversation about product strategy, where design fits in strategy, and how to involve your product team, including UX designers in the strategy and vision.Where does strategy fit?What are the major headaches for product managers?What difficulties are there in getting support for product strategy?How can we create the product vision, strategy and measure it to ensure success?We also tackle other important questions:Star Trek, Star Wars, or Battlestar Galactica?What is a Timberking 2000 and why Kyle needs one

Jul 25, 2020 • 1h 15min
What To Do When You Don't Have A Full-Time Designer On Your Team
Why don't teams have designers?What can you do if you don't have a designer?Get inspirations from wherever you canFind tools and libraries to leverageUtilize UI kitsWhat if you have a little budget for contract work?There are some good options such as UpworkUnderstand and be upfront about your budget, timeline and scaleLinks from our discussion:Collect UIDribbleAdele UXPinJakob Neilsen 10 Heuristics of UI DesignCanva Presentation Templates

Jul 3, 2020 • 58min
Moving Into A Product Design Career
We cover an array of topics, includingJordan's background before designHow he got into designHow he moved into product design from graphic designHow is background contributed to the moveWhat he wished he knew before

Jun 23, 2020 • 1h 15min
Creating & Designing Inclusive Products
What is inclusivity?How does it align with accessibility?Why is inclusivity important in product design and development?How can we begin to identify and overcome some of our own blind spots?References:Why does Siri sound white?Census Data

Jun 17, 2020 • 48min
Moving Into Product Management
Very few of us take a straight-line path into product management, and Chris is no exception. He talks about how his background helped prepare him for a career in product management, and what he learned along the way to help him be successful.A few things Chris wishes he knew coming into product management:Product managers often make decisions without all the information. How can we better prepare for this?Not everyone understands the value of product management. How can we do better?Product management is incredibly fun. As much hard work as it is, there are few careers as rewarding.Listen for a ton of other great information on moving into product management, the origin of Doritos, hamburgers, and using tacos to gauge your purchasing habits.

Jun 5, 2020 • 44min
Doing Product Discovery
What is product discovery?It is the process of building great productsIt is about building the right product and ensuring we build the product rightWhy is product discovery important?We need to address risks in product developmentHow do we do product discovery?How does remote work impact product discovery?We need to think about communicationWhat are some examples?

May 15, 2020 • 55min
The Benefits of Design Thinking
What is design thinking?EmpathizingDefiningIdeatingPrototypingTestingImplementingWhy is design thinking important?"Design thinking gets us out of our normal way of doing business and opens the door to numerous possibilities"How can we implement design thinking?What are the most important aspects?Links and mentions:Design thinking framework (Nielson Norman Group) Sprint (book)Lightning Decision Jam

May 8, 2020 • 60min
Doing User Research
What is user research?A tool to understand needsA way to find out what you don't knowWhat are types of research?InterviewsFocus groupsField studiesUsability testsSurveysQuestionnairesmany more...Why do research?To inform the design, the direction and gather insight"Be ready to be surprised"TipsHave a planDo it oftenDoesn't have to be perfectAdopt the mindset of a scientistHave fun and get the repsVolunteer to be on the other side to understand what it's likeReferenced in the show:User Research BasicsStop doing user research. Start having conversations.