

Product Mastery Now for Product Managers, Leaders, and Innovators
Chad McAllister, PhD
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To see all seven areas go to https://productmasterynow.com. Hosted by Chad McAllister, PhD, product management professor and practitioner.
Episodes
Mentioned books

6 snips
Apr 29, 2024 • 33min
487: Product Innovation Management: First of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD
Chad McAllister, PhD dives into product innovation management, discussing factors influencing innovation, challenges in product work, and the significance of creating value for customers. The podcast explores essential skills for product managers and emphasizes the importance of vision, strategy, and commercialization in product management.

Apr 22, 2024 • 32min
486: The 7 Knowledge Areas of Product Mastery – with Chad McAllister, PhD
Chad McAllister, a product management expert, discusses the seven knowledge areas for product mastery. He shares his journey from software project management to earning a PhD in Innovation. Topics include the importance of product management associations, evolution of product management knowledge, and key tools in product management.

Apr 15, 2024 • 36min
485: How product managers can navigate “Big-Bet” transformations – with John Rossman
The habits that set apart transformational product leaders Today we are talking about why organizations are increasingly facing...

Apr 8, 2024 • 31min
484: Making customer research easier – with Prashant Mahajan
Tools for making voice-of-the-customer insights more accessible to product managers Today we are talking about aspects of the Market...

Apr 1, 2024 • 38min
483: Nailing the customer experience to improve product value – with Jason Friedman
How product managers can design their customer experience journey We all want to create products that customers find...

Mar 25, 2024 • 28min
482: People-first product leadership for higher performing teams – with Diana Stepner
How product managers can empower their teams Today we are talking about how product leaders can create more...

Mar 18, 2024 • 29min
481: Lessons learned developing medical products – with Ron Richard
Product management insights from medical innovations Today we are talking about product management and innovation of medical products. ...

Mar 11, 2024 • 35min
480: Putting Design Thinking into practical action – with Tom Granzow
The Discover, Analyze, Create, Develop Design Thinking Framework for product managers You’ve heard about Design Thinking or even...

Mar 4, 2024 • 31min
479: Beyond the pint glass–Learnings from creating the new Molson Coors Non-Alcohol portfolio – with Marlon Hernandez
Product management insights from Molson Coors’s non-alcohol portfolio transformation I am interviewing speakers at my favorite annual conference...

Feb 26, 2024 • 28sec
478: Discovering the heart of innovation Part II – with Merrick Furst, PhD
How product managers can create products that customers cannot be indifferent to In episode 468, Dr. Merrick Furst...


