Product Mastery Now for Product Managers, Leaders, and Innovators

How Snap-On puts customers at the center of product management Watch on YouTube TLDR In this episode, Ben...

Vertical and horizontal alignment in product management Watch on YouTube TLDR In this episode of Product Mastery Now,...

How product managers can see around corners Watch on YouTube TLDR In this episode of Product Mastery Now,...

Kristyn Corrigan, Principal at Applied Marketing Science and PDMA Board member, dives into the transformative power of Voice of the Customer (VOC) research. She explains how many product managers rely on assumptions rather than real insights, urging a shift in approach. The discussion reveals effective methodologies for gathering customer insights, like qualitative interviews and AI analysis. Kristyn shares practical advice on engaging customers through active listening, and highlights how these insights can unlock innovation and enhance product development.

A product manager’s journey to Product VP Watch on YouTube TLDR In this episode, I talk with Adam...

UX research practices to maximize product team resources Watch on YouTube TLDR During my conversation with Nick Cawthon,...

Product portfolio management skills that transform product managers into strategic leaders Watch on YouTube TLDR Innovation portfolio management...

Join Steve Johnson, a seasoned product coach and author, as he dives into the evolving world of product management. He emphasizes how AI is revolutionizing the field by handling tactical tasks, freeing product managers to focus on strategy. Steve discusses the importance of understanding customer problems over rushing to solutions and how organizational silos can stifle innovation. He also highlights the vital role of Product Ops in enhancing collaboration and suggests that the key to success lies in embracing a problem-centered approach.

In this engaging conversation with Catherine Connelly, a renowned tech entrepreneur and author, she shares her journey from co-founding MyYearbook to shaping The Meet Group. Catherine discusses the crucial elements for fostering a culture of innovation, emphasizing psychological safety and the importance of learning from failures. She highlights the need for risk-free experimentation to encourage creativity and how integrating customer feedback can spark breakthrough ideas. With actionable strategies, Catherine inspires product leaders to embrace a mindset of continuous iteration.

How product leaders can stay as focused as a bee Watch on YouTube TLDR In today’s distraction-filled world,...