
In the Sauce
A podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn from them as well. This is the story of building Haven’s Kitchen. But it’s also the story of every growing business. Because we’re all In the Sauce.
Latest episodes

May 20, 2020 • 58min
Building and Mothering
Nicole Centeno is Founder and CEO of Splendid Spoon, the online meal delivery company that offers ready-to-eat, nourishing, plant-based smoothies, soups and grain bowls. On this episode of ITS, Nicole and Ali talk about how Splendid Spoon leaned into direct to consumer early on, the complexities of supply chain and how the lessons we learn from parenting apply to our businesses in ways we could never imagine.In The Sauce is powered by Simplecast.

May 17, 2020 • 50min
Building a Chocolate Factory
Daniel Sklaar is Founder of FINE & RAW chocolate, the Brooklyn- based raw chocolate company focused on sustainable ingredient sourcing and minimal processing. Daniel started Fine and Raw in a Williamsburg loft in 2007 and opened a factory in Bushwick 5 years later. Today, FINE & RAW is still going strong and 100% owned by Daniel. On this episode of ITS, Daniel and Ali talk about building organically, leaving room for creativity, and how too many people making decisions is usually a bad idea.In The Sauce is powered by Simplecast.

May 11, 2020 • 54min
Building with Your Competitor
John Sherwin and Jai Jung Kim, co-founders of HYDRANT, were each on their own path building hydration powders to take on Gatorade and the sports/energy drink categories. Then they met and decided to build Hydrant together and start selling their bright little packets of electrolytes online. On this episode of ITS, Jai, John and Ali talk about that partnership, how DTC companies expand into stores, strategy in the age of COVID and what's next for the company.In The Sauce is powered by Simplecast.

Apr 27, 2020 • 56min
Building, Because That's What Women Do
Ariel Pasternak and Atara Bernstein are the co-founders of Pineapple Collaborative, a company on a mission to connect and celebrate women who love food. What started as community builder, is now a full-fledged "lifestyle brand" as the duo launched their first pantry products DTC last year. On this episode of ITS, Ali, Atara and Ariel talk true community, shifting from a service business to a product business, and why "selling something" doesn't mean you're not building a true community.In the Sauce is powered by Simplecast.

Apr 24, 2020 • 1h 4min
Women Makers: Raising the Bar (LIVE at Whole Foods Market Tribeca)
In this special live episode of In The Sauce - Ali joins Whole Foods Market Tribeca to celebrate women makers across the country who raise the bar! Recorded on February 27th, 2020: We hear from a diverse group of women how they have overcome adversity to create products we love. Our panelists include: Maria Loi of Loi, Pooja Bavishi of Malai, Homa Dashtaki of White Moustache, Essie Bartels of Essiespice, and Janie Deegan of Janie’s Life-Changing Baked Goods.In The Sauce is powered by Simplecast.

Apr 20, 2020 • 1h 2min
Building and Recovery
Sylvie Charles is Founder and CEO of Just Date Syrup, the squeeze bottles of the pure, delicious sugar substitute made with Organic, California dates. On this episode of ITS, Sylvie shares the path that took her from medical school, through a major back injury, to building a chutney company and finally landing on Just Date. Life rarely goes the way we plan, Sylvie and Ali's conversation is focused on how to adjust to new realities, make thoughtful plans and ultimately build something sweet.In the Sauce is powered by Simplecast.

Apr 14, 2020 • 57min
Building Better Emails
Phillip Rivers is founder and CEO of Go Tetra, a messaging agency that specializes in email marketing. On today's episode of ITS, Phil and Ali talk about email marketing, why it's re-emerging as an important communications channel, why it often remains underused, and how businesses can hit the sweet spot of consistent communication without annoying their consumers.In the Sauce is powered by Simplecast.

Apr 6, 2020 • 47min
Building without the VC's
Chris Kirby is the Founder and CEO of Ithaca Hummus. On this episode of ITS, Chris tells Ali the story of Ithaca, how he's grown into 5000 stores without venture funding, and how he's managing the company during the current pandemic.In The Sauce is powered by Simplecast.

Apr 1, 2020 • 58min
Building a House Made of Bricks
Chris Fenster is the Founder and CEO of Propeller Industries, an "outsourced" CFO and accounting partner that helps close to 300 early-stage entrepreneurs build CPG companies. On this episode of ITS, Ali and her Director of Operations, Marissa, ask Chris what early stage companies need to be doing right now: From forecasting and cash management to protecting relationships with investors, buyers, and co-packers. Chris breaks down the best practices he's seeing founders employ and his predictions regarding the coronavirus and it's implications on the future.In The Sauce is powered by Simplecast.

Mar 25, 2020 • 59min
Building in a Whole New World
Gabi Lewis and Greg Sewitz are the founders of Magic Spoon,the high protein, low carb cereal that has pretty much changed cereal forever. They've also been friends and business partners since college and Magic Spoon is their second company together. On this episode of ITS, Ali talks with Gabi and Greg about how founders can prepare themselves for the new reality of the Coronavirus.In the Sauce is powered by Simplecast.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.