The Jered Williams Show

On this episode of the Jered Williams show, Jered sits down with Sergio, the owner of Bananas Creative, a Canadian branding agency that specializes in helping home service businesses develop memorable and effective brand identities. Sergio shares his personal journey from Mexico to Canada, and how he built his agency from the ground up. The discussion covers the importance of comprehensive branding, the power of vehicle wraps as a marketing tool, and the value of involving a client's spouse or partner in the branding process. Sergio also provides insights into creating unique, approachable brand personas that help businesses stand out in a crowded market, and the significance of passion and expertise in delivering exceptional service to clients.

Brandon Counts, a Virginia-based plumber and founder of Potomac Plumbing, shares his inspiring journey from childhood experiences to starting his own successful business. He dives into the challenges of pricing strategies and the significance of customer relationships. Brandon discusses scaling his business through focused marketing and a shift to water filtration services, emphasizing the lucrative potential in the plumbing industry today. His insights on overcoming price objections and the importance of coaching make this a must-listen for aspiring tradespeople.

On this episode of the Jered Williams Show, Jered welcomes special guest Ellen Rohr, who shares her journey in the plumbing industry. Ellen discusses her experiences of starting a plumbing business with her husband, the challenges they faced, and how she learned to price their services properly. She talks about her involvement in the plumbing community, including her relationships with industry leaders, and how she helped her husband's business transition to a flat-rate pricing model. Ellen also discusses her time working at Benjamin Franklin Plumbing and her subsequent decision to become a franchise owner, providing insights into the pros and cons of franchising versus owning all the locations. Towards the end, Ellen shares her thoughts on the importance of building a strong financial foundation for a business and the opportunities available in acquiring existing plumbing companies.

On this episode of the Jered Williams show, Jered interviews Brent Watson, the owner of Vision Plumbing in Kelowna, British Columbia. Brent shares the story of how his family business started in the 1980s and the challenges they faced transitioning from a construction-focused company to a service-focused one. Brent discusses the importance of understanding your numbers, implementing flat-rate pricing, and investing in training for his team. He also talks about the company's expansion into new services like duct cleaning and electrical work, as well as their use of technology like Podium's AI assistant to improve customer service and lead generation. Overall, the episode highlights the journey of a family business adapting to industry changes and finding success through data-driven decision making and a focus on providing value to their customers.

On this episode of the Jered Williams show, Jered and his guest Tyler Williams discuss their upbringing and how it shaped their mindset around money and business. They talk about the challenges of overcoming the "middle-class poor" mentality they grew up with, and how that impacted their early business ventures. The conversation covers topics like pricing, spending money to make money, setting goals, and the importance of creating your own opportunities rather than just reacting to what the world presents. Overall, the episode explores the mental shifts required to build a successful business, especially for those coming from more conservative financial backgrounds.

On this episode of the Jered Williams show, Janet, the owner of Potomac Plumbing in Virginia, shares her journey of building a successful plumbing business. Janet explains how she and her husband, Brandon, started with three technicians and a CSR, but struggled with profitability and lack of structure. After making the difficult decision to scale back, they focused on building a strong brand, implementing effective marketing strategies, and leveraging Janet's community involvement to connect with their target audience - women in their local area. Through personal branding, social media, and hosting community events, Janet has helped Potomac Plumbing grow to a one million dollar business with just two technicians, showcasing the power of a strategic, relationship-driven approach to building a thriving plumbing company.

On this episode of the Jered Williams show, Doug Wyatt, a seasoned business leader in the HVAC and plumbing industry, shares his inspiring journey from humble beginnings in a small town to building successful contracting businesses. Wyatt emphasizes the importance of developing a strong company culture, effective communication, and a relentless work ethic. He discusses his strategies for scaling a business, including implementing systems, processes, and accountability measures, as well as the challenges he faced and overcame. Wyatt's passion for personal development and his commitment to helping others achieve success are evident throughout the conversation, making this an insightful and motivating episode for anyone in the trades.

On this episode of the Jered Williams show, Jered interviews Isaac from Water Tech Plumbing Inc. Isaac shares his journey into the plumbing industry, starting as a server in the restaurant business and then transitioning to work with a small plumbing company. He later joined a larger construction company, gaining experience in various plumbing roles before starting his own business in 2019. Isaac discusses the challenges of balancing residential and commercial work, ultimately focusing on the commercial side while growing the residential service side of the business. Jered provides valuable insights on pricing, marketing strategies, and the importance of building a strong brand to help Isaac scale his service business.

On this episode of the Jered Williams show, Jered and his guest Eddie Barkhurst discuss the top reasons why 95% of plumbing businesses fail. They cover the "technician trap" where business owners get stuck working in the business rather than on the business, the importance of having the right roles and systems in place as the business grows, the need to work on the business and not just in it, and the value of having a clear vision for the future. They emphasize the importance of using tools like the Wealthy Plumber's hourly rate calculator to make data-driven decisions, and encourage listeners to join the Wealthy Plumber School Group to access pre-built systems and resources to help grow their plumbing businesses.

On this episode of the Jered Williams Show, the hosts discuss strategies for effectively leading and managing a team. They emphasize the importance of setting aside dedicated "thinking time" to address problems and plan for the future. They also caution against common leadership pitfalls like making bad assumptions, ignoring reality, and letting emotions drive decisions. The hosts advocate for building clear systems, SOPs, and checklists to reduce errors and empower employees. Additionally, they stress the significance of aligning company culture and incentives with the overall business objectives. Ultimately, the discussion underscores the need for simplicity, clarity, and accountability when it comes to managing a growing team and organization.