

That’s My Personal Business
Eden Strader
“Our personal lives and businesses are so intertwined” - said everyone ever with no further details.
That’s My Personal Business is pulling back the curtain on all things personal, all things business, and all things in between - showing you what it *actually* takes to become a successful creative and photographer through self work, actionable steps, social media strategy and more.
Every Monday we’re helping you skip the learning curve by hearing from industry professionals including your host, Eden Strader - a destination wedding photographer turned business coach, leading creative entrepreneurs in building a life of artistic growth, wealth, and freedom. Helping photographers and creatives scale their businesses four-fold, sell out workshops in a week, fill out their calendars and more, Eden scaled her own business to over $1 million in revenue by age 27 while still having a beautiful life outside of her business.
It’s time for you to learn how to do the same.
That’s My Personal Business is pulling back the curtain on all things personal, all things business, and all things in between - showing you what it *actually* takes to become a successful creative and photographer through self work, actionable steps, social media strategy and more.
Every Monday we’re helping you skip the learning curve by hearing from industry professionals including your host, Eden Strader - a destination wedding photographer turned business coach, leading creative entrepreneurs in building a life of artistic growth, wealth, and freedom. Helping photographers and creatives scale their businesses four-fold, sell out workshops in a week, fill out their calendars and more, Eden scaled her own business to over $1 million in revenue by age 27 while still having a beautiful life outside of her business.
It’s time for you to learn how to do the same.
Episodes
Mentioned books

Jul 10, 2023 • 56min
How to start booking luxury weddings with Molly McCauley
On today's episode of TMPB, Molly McCauley pulls back the curtain on how she doubled her prices with the styled shoots that changed the trajectory of her career, how to break into luxury weddings, and how to be aware of an ROI when you're investing in your business. And the most exciting part?
Molly and I are hosting a workshop/retreat in TULUM this November!!! Read more about this once in a lifetime experience, and apply to join us before we sell out! https://makeprettyworkshop.com/tulum-workshop
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Follow Molly on IG: https://www.instagram.com/mollymccauley_photo/
Molly's website: https://mollymccauley.com/
Tulum Workshop: https://makeprettyworkshop.com/tulum-workshop
Follow Eden on IG: https://www.instagram.com/edenstrader/

Jul 3, 2023 • 25min
101 Essays that will change the way you think (book club!)
In this episode, the host discusses the book '101 Essays That Will Change the Way You Think' by Brianna Wiest, focusing on the topics of resistance, hindsight on painful trials, building the life you dream about, embracing discomfort for growth, healing and deserving, and embracing abundance and intuition.

Jun 26, 2023 • 50min
Building a business that’s YOU with India Earl
This summer we're going to be revisiting the top 10 TMPB podcast episodes! So come and listen again to our most loved episodes- or for the first time if you haven't been here before!
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Eden is joined by the one and only India Earl to talk all about her success in the industry, building a business that is YOU, creating a trusting relationship with your clients, continuing to refine your business, and creating a loyal community. India has gained one of the most loyal followings and recognizable businesses in the industry- come listen to her share the nuggets of wisdom she's learned throughout the years!
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Follow India on IG: https://www.instagram.com/indiaearl/
Follow Eden on IG: https://www.instagram.com/edenstrader/
Download our free Pre-Wedding Photography Questionnaire: https://edenstrader.com/wedding-photography-questionnaire-free-template
Let's Get Lit (the Artificial Light freebie): http://edenstrader.com/let-s-get-lit-how-to-shoot-with-artificial-light
Our $19 Six Figure Creative Masterclass: https://eden-strader-photography.mykajabi.com/offers/T82MKBTk/checkout

Jun 19, 2023 • 41min
The importance of niching down with Abbi Hearne
This summer we're going to be revisiting the top 10 TMPB podcast episodes! So come and listen again to our most loved episodes- or for the first time if you haven't been here before!
Today we're joined by Abbi Hearne of The Hearnes Photography. Abbi Hearne is an elopement photographer based in Moab, Utah. She runs The Hearnes Adventure Photography with her husband Callen specializing in outdoor elopements and intimate weddings in beautiful places.
In this episode we're diving into how they've built such a unique business, how to find and build your niche, and building a business around your life and love. Come take a listen!
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Follow Eden on IG: https://www.instagram.com/edenstrader/
Join our free Manifesting Challenge so you can manifest your dream life: https://edenstrader.com/manifesting-challenge
Let's Get Lit (the Artificial Light freebie) http://edenstrader.com/let-s-get-lit-how-to-shoot-with-artificial-light
The Six Figure Creative Crash Course https://eden-strader-photography.mykajabi.com/offers/T82MKBTk/checkout

Jun 12, 2023 • 37min
Community, continuous growth + social media with Marina Williams
This summer we're going to be revisiting the top 10 TMPB podcast episodes! So come and listen again to our most loved episodes- or for the first time if you haven't been here before!
On this episode Eden is joined by none other than TikTok star and photographer extraordinaire Marina Williams! Marina is talking all things community, continually growing as an artist and educator, and pulling back the curtains on what her success + growth have been like on social media. It's an incredible episode with lots of honesty, insight, and education- see you in there! xx
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Follow Marina on IG: https://www.instagram.com/marinawphoto
Follow Eden on IG: https://www.instagram.com/edenstrader/
Join our free Manifesting Challenge so you can manifest your dream life: https://edenstrader.com/manifesting-challenge
Let's Get Lit (the Artificial Light freebie) http://edenstrader.com/let-s-get-lit-how-to-shoot-with-artificial-light
Pinterest Possibilities free guide: http://edenstrader.com/pinterest-possibilities-pinterest-marketing-for-creatives

Jun 5, 2023 • 35min
Happier - How to change your mindset and better your life!
This summer we're going to be revisiting the top 10 TMPB podcast episodes! So come and listen again to our most loved episodes- or for the first time if you haven't been here before!
In this episode we are dissecting all things happiness! We talk about finding your happiness archetype, Marie Kondo-ing your life, how to become happier, leaving my childhood religion, and much more.
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Come follow Eden on IG! https://www.instagram.com/edenstrader/
Join our INCREDIBLE Manifesting Challenge freebie so you can manifest your dream life: https://edenstrader.com/manifesting-challenge
Let's Get Lit (the Artificial Light freebie) http://edenstrader.com/let-s-get-lit-how-to-shoot-with-artificial-light
Pinterest Possibilities free guide: http://edenstrader.com/pinterest-possibilities-pinterest-marketing-for-creatives
"Happier" by Tal Ben-Shahar: https://www.amazon.com/shop/edenstrader?listId=174R73PDQQWML&ref=cm_sw_em_r_inf_list_pub_edenstrader_dp_uXKD4vmSML9UE

May 29, 2023 • 15min
How I made $40k the month I kicked my ex husband out
In this short but sweet episode, I talk about how I made $40k in the month that I kicked my ex husband out- and how you can make the most out of a launch or when expanding your business. My secret? Come listen to find out!
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Indoor and Artificial Light course (including 14 new modules!! This is our best selling photography course that has changed so many lives.) https://edenstrader.com/artifical-light-workshop
Harsh Light course (getting updated soon- come join before price goes up!) https://eden-strader-photography.mykajabi.com/offers/XRFziTtw
Manifesting Challenge http://edenstrader.com/manifesting-challenge
Let's Get Lit (the Artificial Light freebie) http://edenstrader.com/let-s-get-lit-how-to-shoot-with-artificial-light
Pinterest Possibilities (the Pinterest freebie) http://edenstrader.com/pinterest-possibilities-pinterest-marketing-for-creatives

May 22, 2023 • 17min
How to fix creative blocks
For me, being creatively blocked means feeling panicked. Rushed. Frustrated. So? I came up with a whole system to help get myself unblocked- and it works. If you tend to get creative blocks and struggle to get out of them, come listen to my tips and tricks and try them out for yourself!
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The scanner I love: https://www.amazon.com/shop/edenstrader/list/11KXHB72Q22CO?linkCode=spc&tag=edenstrader-20&domainId=influencer&asc_contentid=amzn1.ideas.11KXHB72Q22CO
Freebie for the creative ready to dive into their marketing systems and strategy! https://edenstrader.ck.page/6e17a824d7

May 8, 2023 • 40min
Anna Considine on the magic of burnout and her experience with psychosis
We don't talk enough about the effects of poor mental health in the industry. That's why today we're hearing from Anna of Studio Gently, who talks about her experience with psychosis and how it changed her life and business, what she learned from burnout, and what things in life we should put more of our focus on.
This episode is so beautiful and needed for anyone going into busy season or having a hard time in their life- so come listen to Anna's beautiful story.
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Studio Gently website: https://studiogently.com/
Studio Gently IG: https://www.instagram.com/studiogently/
Eden Strader IG: https://www.instagram.com/edenstrader/

May 1, 2023 • 21min
SEO tips and tricks- improve your website’s SEO!
Welcome back to TMPB! Today we're talking about something that has been incredible for my business (+ my clients businesses): SEO. It can be so intimidating to get started, even though so many creatives know how crucial it is to their business. So today we're going to talk about what SEO even is, and my best tips and tricks for using it. Come listen to start improving your website's SEO and start attracting more clients!
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Links
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Marketing Systems and Strategy freebie! https://edenstrader.ck.page/6e17a824d7
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Dive into the 15+ module course Systems, Strategy and Soul: get started for $199! (Also receive our SEO Masterclass valued at nearly $600 when you purchase SSS this week!) https://edenstrader.com/systems-and-strategy-for-creative-entrepreneurs
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If you have any questions about the course before you dive in, feel free to email us at hello@edenstrader.com!