
Outcomes Rocket
At Outcomes Rocket, we are the shared knowledge hub for healthcare's toughest problems. Our goal is twofold and clear. To help inspire and guide our listeners to 1. Improve patient outcomes and 2. Experience business success in healthcare. Tune in to learn more!
Latest episodes

Feb 21, 2024 • 19min
The Power of Community-Driven Identification in Mental Health with Ilyas Patanam, Chief Growth Officer and co-founder of NOCD
OCD is a condition that affects 1 in 40 people, but over 90% of people remain either misdiagnosed or undiagnosed.In this episode, Ilyas Patanam, Chief Growth Officer and co-founder of NOCD, a healthcare company addressing the mental health crisis, shares his inspiration, rooted in helping individuals struggling with mental health conditions. NOCD focuses on treating OCD, a highly treatable yet often misdiagnosed condition, with an emphasis on education and awareness. Throughout this conversation, Ilyas underscores the importance of connecting individuals with specialized therapists using exposure response prevention therapy, highlighting NOCD's unique approach to tailored treatment. He also discusses setbacks and offers valuable advice on repositioning a brand and predicting a future shift in behavioral health towards self-identification through content and community engagement as a powerful tool for initiating treatment.Listen to this eye-opening episode and learn about NOCD's targeted focus, the impact of clear messaging, and the future trends shaping mental healthcare!Resources:
Watch the entire interview here.
Connect with and follow Ilyas on LinkedIn here.
Learn more about NOCD on LinkedIn and their website.
Email Ilyas here.

Feb 20, 2024 • 14min
A Smarter Approach to Understanding Patient Preferences with Kathleen McQuade Ellmore, Co-Founder and Managing Partner of Engagys
Unless your data is structured, thinking about applying AI isn't going to yield the outcomes you need.In this episode, Kathleen McQuade Ellmore, Co-Founder and Managing Partner of Engagys, shares her expertise in transforming healthcare organizations to drive behavior change, lower costs, improve outcomes, increase revenue, and enhance the overall patient experience. Kathleen underscores the importance of focusing on "below-the-waterline" elements in healthcare digital transformation, emphasizing the role of Consumer Data Platforms (CDPs) in capturing and synthesizing structured data from consumer interactions. Additionally, she explores the application of agile methodologies in transforming engagement processes, resulting in notable cost savings and improved outcomes. Kathleen also addresses the capture of preferences and permissions to enrich personalized consumer interactions, emphasizing the necessity for logical preference categorization and dynamic two-way interaction between healthcare providers and consumers.Listen to this discussion and learn how addressing below-the-waterline elements can lead to successful healthcare digital transformation and improved patient outcomes!Resources:
Watch the entire interview here.
Connect with and follow Kathleen on LinkedIn here.
Learn more about Engagys on LinkedIn and their website.
Listen to Kathleen’s previous episode of the podcast here.
Email Kathleen here.

Feb 19, 2024 • 5min
Fostering Social Bonds Through Workplace Fitness with Ed Buckley, the CEO of FitOn Health
With short, engaging workouts, the FitOn app allows individuals to integrate fitness into their busy schedules, anytime and anywhere.In this episode, Ed Buckley, the CEO of FitOn Health, recounts his journey from being a fitness instructor in grad school to leading FitOn Health, a company that has expanded its services to 18,000 employers nationwide. Emphasizing the uniqueness of their platform, Ed discusses how FitOn Health offers both digital content and in-person experiences under one umbrella. The primary challenge addressed by FitOn Health is employee engagement, with Ed highlighting the importance of solutions that enhance physical health and promote social connections among coworkers. Presenting the FitOn app as a valuable tool for individuals at any fitness level, Ed underscores that wellness benefits like FitOn Health are now considered a business necessity, providing a competitive edge in attracting and retaining talent.Tune in and learn how FitOn Health is revolutionizing workplace well-being holistically!Resources:
Watch the entire interview here.
Connect with and follow Ed on LinkedIn here.
Learn more about FitOn Health on LinkedIn, Instagram, X, and their website.
Download the FitOn app on the App Store or the Play Store.

Feb 16, 2024 • 16min
Unlocking Seamless Healthcare Experiences with Digital Identity with Jason Sherwin, Senior Director of Business Development at Clear, and Ryan Howells, a Principal at Leavitt Partners and Program Manager at CARIN Alliance
From airports to the world of healthcare, digital identities have seamlessly transformed how we navigate and personalize our experiences.In this episode, Saul Marquez hosts Jason Sherwin, Senior Director of Business Development at Clear, and Ryan Howells, a Principal at Leavitt Partners and Program Manager at CARIN Alliance. The discussion delves into the significance of digital identity in healthcare. Jason explains how Clear's consumer-facing identity platform, known for its privacy and trust in the aviation industry, can empower safer and more convenient healthcare experiences. Ryan, representing the CARIN Alliance, highlights the importance of identity and patient data access, emphasizing their work in enabling consumers to control their health information. They both describe practical initiatives where consumers can access their health data easily, offering providers and payers the means to streamline processes and enhance patient experiences.Learn how digital identity solutions can revolutionize healthcare and make patient data more accessible and user-friendly.Resources:
Connect with and follow Jason on LinkedIn.
Visit CLEAR on their website and follow them on LinkedIn.
Connect with and follow Ryan on LinkedIn.
Learn more about Leavitt Partners on this website and LinkedIn.
Visit CARIN Alliance on their website and follow them on LinkedIn.

Feb 16, 2024 • 13min
Global Health, Local Impact: Tech-Driven Health Equity Initiatives with John Sargent, co-founder of BroadReach Group
BroadReach Group has managed to positively impact millions of lives in Africa with successful programs in Africa.In this episode, John Sargent, co-founder of BroadReach Group, shares insights into the work his organization has been doing to address health disparities globally, particularly in underserved communities. BroadReach Group has a 20-year history of leveraging Fourth Industrial Revolution technologies to address global health equity issues, particularly focusing on HIV, tuberculosis, and malaria in Africa. John explains how, in response to the COVID-19 pandemic, the organization evolved to address healthcare disparities in the U.S., specifically in the realm of social determinants of health. He also discusses the development of their technology platform and its application in proactively identifying and addressing SDOH issues.Join this engaging conversation as it provides valuable insights into the importance of addressing social determinants to improve patient outcomes.Resources:
Watch the entire interview here.
Connect with and follow John Sargent on LinkedIn here.
Learn more about BroadReach on LinkedIn and their website.
You can also contact Adeel via email at Jsargent@brhc.com

Feb 15, 2024 • 22min
How to Empower Your Medtech Sales Team and Drive Adoption of New Technology with Jake Carr, Director of Sales Enablement and Strategy at NICO Corporation
True success is evidenced by elevated utilization rates, affirming the solution's tangible value to the sales team.In this episode, Jake Carr, Director of Sales Enablement and Strategy at NICO Corporation, shares insights into the challenges of managing hyper-growth in Medtech and the importance of technology acquisition and onboarding for sales teams. He discusses how his company leverages technology to improve patient outcomes in the treatment of brain tumors and hemorrhagic stroke. Jake emphasizes the need to involve sales reps in the decision-making process for technology implementation and highlights the value of showing immediate wins and success stories to drive user engagement. Throughout this discussion, he provides actionable strategies for maximizing the effectiveness of technology solutions and shares valuable insights for leaders in the Medtech industry.Tune in to the conversation as Jake Carr offers valuable insights for Medtech leaders looking to leverage technology for sales team growth. Resources:
Watch the entire interview here.
Connect with and follow Jake Carr on LinkedIn here.
Learn more about NICO on LinkedIn and their website.
Learn about the demo with AcuityMD.

Feb 15, 2024 • 24min
How Healthtech Can Improve Care Delivery for Midlife Women with Joanna Strober, CEO and Founder of Midi Health
Midi Health fills the gap in women's healthcare by focusing on midlife women experiencing symptoms related to estrogen depletion.In this episode, Joanna Strober, founder of Midi Health, discusses her transition from venture capital to founding Midi Health, which addresses healthcare gaps for women 35 and older experiencing estrogen-related symptoms. She explains how Midi Health offers accessible care through its website, emphasizing patient experience and aiming for national recognition to fill gaps in women's health education and care, highlighting historical undervaluation and misinterpretation of research findings.Listen to this interview and learn more about Midi Health's innovative approach to women's healthcare!Resources:
Connect and follow Joanna Strober on LinkedIn.
Follow Midi Health on LinkedIn.
Discover the Midi Health Website!
Buy Joanna’s book, Getting to 50/50, here.
About Memora Health:Memora Health is the leading technology platform for virtual care delivery and complex care management. Memora partners with leading health systems, health plans, life science companies, and digital health companies to transform the care delivery process for patients and care teams. The company’s platform digitizes and automates complex care workflows, supercharging care teams by intelligently triaging patient-reported concerns and data to appropriate care team members and providing patients with proactive, two-way communication on their care journeys.

Feb 15, 2024 • 10min
Federated Computing and Rhino Health: Connecting the World's Data with Ittai Dayan, co-founder and CEO of Rhino Health
The world is moving towards data federation, and Rhino Health's federated computing platform is at the forefront of this transformative shift.In this episode, Ittai Dayan, co-founder and CEO of Rhino Health, explains Rhino Health's federated computing platform, utilizing federated learning and edge computing technologies. The platform supports global collaborations with hospitals, biopharma companies, and professional societies, aiming to democratize and diversify AI development and deployment in healthcare without centralizing data. Ittai emphasizes the company's unique ability to connect data without centralization, addressing issues related to time, control, and compliance. In this conversation, he also touches on Rhino Health's role in overcoming obstacles in the AI revolution for healthcare and positions the company as a leader in shaping the future of federated computing amid evolving data regulations and privacy concerns. Tune in and learn about the groundbreaking advancements Rhino is working on to lead the way towards data federation!Resources:
Watch the entire interview here.
Connect with and follow Ittai Dayan on LinkedIn.
Learn more about Rhino Health on LinkedIn and their website.

Feb 14, 2024 • 24min
Innovations in Data Governance, AI, and Knowledge Management for Better Outcomes with James Kugler, CEO of EMD Digital at Merck KGaA and Director of Syntropy, and Carl Bate, founder & CEO at Evidium
Healthcare AI should prioritize empowering knowledge, expertise, and scientific improvement for its evolving development. In this episode, James Kugler, CEO of EMD Digital at Merck KGaA and Director of Syntropy, and Carl Bate, founder & CEO at Evidium, discuss their work in healthcare outcomes and accelerating research, sharing insights on how their organizations are adding value to the healthcare ecosystem. James highlights Syntropy's focus on healthcare data governance and the challenges of information distribution and creation. Carl explains Ethidium's commitment to creating a system of curation and knowledge in healthcare, emphasizing the importance of grounded knowledge in structured data and AI for the advancement of healthcare outcomes. They advocate for a knowledge-grounded approach in the AI era, emphasizing quality information and expressing optimism about humanity's ability to address healthcare challenges through ethical AI applications.If you're interested in learning more about how their organizations are reshaping the healthcare ecosystem, listen to the full episode to gain profound insights into the ongoing discussion.Resources:
Watch the entire interview here.
Connect with and follow James Kugler on LinkedIn.
Learn more about Merck KGaA, Darmstadt, Germany, on their LinkedIn and website.
Connect with and follow Carl Bate on LinkedIn.
Discover more about Evidium on LinkedIn and on their website.
Follow Syntropy on LinkedIn and visit their website.

Feb 13, 2024 • 4min
Enhancing Revenue Cycle Efficiency Through RPA and AI with Peter Camp, CTO and founder at CampTek Software
Maximize automation ROI by targeting high-value processes with efficient resource utilization.In this episode, Peter Camp, CTO and founder at CampTek Software, shares insights into how his company adds value to the healthcare ecosystem through RPA (Robotic Process Automation) and AI. He discusses the importance of automation in healthcare, emphasizing the need to identify high-value processes for automation to achieve quick ROI. Peter also highlights specific areas within the revenue cycle that can benefit from automation, such as prior authorization and eligibility checking. Furthermore, he discusses the potential for automation to extend beyond the revenue cycle into areas like HR, supply chain, and even clinical use cases with generative AI. If you want to learn more about RPA and AI in healthcare, this episode is a must-listen!Resources:
Watch the entire episode here.
Connect with and follow Peter on LinkedIn.
Learn more about CampTek on their LinkedIn and website.