

Woman Owned: The Growth Podcast for Women Entrepreneurs
Eleanor Beaton
Get inspired as Eleanor shares transparent insights about her own journey bootstrapping a media and coaching company from a $5K business loan to millions in revenue.
A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership.
This show holds over 1.6 million downloads and a global top 1% ranking.
A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership.
This show holds over 1.6 million downloads and a global top 1% ranking.
Episodes
Mentioned books

Mar 8, 2017 • 6min
Happy International Women's Day!
Happy International Women's Day! This year's motto of International Women's Day is "Be Bold." Which leads to the questions, what does it mean to be truly bold? What would be possible if you were able to unlock 15% more confidence, influence, presence and power- simply put, if you were able to be more bold? Keep Reading >> To create incredible transformation in this world, it is important for us to act in bold ways and harness our confidence. Steps to Being Bold Make the commitment to your dream/goal/idea Have the courage to take action Break things down so you can actually execute said dream/goal/idea Develop the confidence you need to be bold and implement the actions My challenge to you Don't wait for confidence to take your next steps. Make the commitment to the best version of you and to make the changes you want to make so you can ultimately create the life, career, impact and significance that you desire.

Mar 6, 2017 • 36min
[FFL 133] The Art of Persuasive Copy and Pre-Celebrating With Sarah Grear
Today on Fierce Feminine Leadership… Today we're talking to the accomplished copy conversion mentor, speaker and published author, Sarah Grear. Sarah has personally written copy for over 200 businesses from start-ups to 7 figures. She has been featured by Huffington post as one of the top 50 must follow entrepreneurs for 2017. Keep Reading >> Her focus is on helping entrepreneurs turn online lookers into online buyers with persuasive writing. Today Sarah will demonstrate to us the wealth of opportunity inherent in the world of online business for women entrepreneurs. More about Sarah Grear…. Sarah has been a speaker at many events, including social media week in Los Angeles Her DIY online writing class has over 1000 students She was previously a travel blogger After doing several online videos, Sarah was offered many speaking opportunities. People saw her confidence and authority shine through the camera and realized her potential. The online world helps you close the income gap for earning online, and changes the possibilities from what you were told could not be possible to reality. There is no ceiling for how much you can earn within the online world. According to Sarah, many of her female clients have closed the income gap and been successful in their online businesses by leaning into their strengths. Being clear on what you are good at and building a strong team to fill in the gaps where you have weaknesses is crucial. 3 power moves that Sarah implements to help her be more successful: Celebration- Sarah celebrates every step of her business. All the little things need to be celebrated. No matter the results you have got out of your launch or event, you should still celebrate. Learn how to upgrade your thoughts-You need to learn how to look at things in a positive light, and look at them as upgrades. Learn how to be playful. Learn to be playful, even when there are a lot of moving parts around you. This will allow you to stay grounded and focus on your goals. Mentioned this episode The Well Fed Writer Connect with Sarah Grear https://www.sarahgrear.com/

Mar 3, 2017 • 10min
[FFL 132] How to Deal with Hecklers
Today on Fierce Feminine Leadership... When it comes to advancing your career and growing your business, I'm a huge advocate of engaging in panel presentations, speaking on stages, and doing workshops. Recently, I was speaking to... Keep Reading >> Recently I was coaching a very successful, experienced, and established woman in business about speaking and taking the stage more, and she expressed to me that one of her number one concerns around doing that is opening herself up to public criticism. When you are on a stage and somebody raises their hand to ask a question, there is always the possibility that you may encounter some kickback from an audience member. Here's what you can do if you find yourself face-to-face with a dreaded heckler: 5 Tips to Handle Hecklers: Breathe. This is an opportunity for you to step into your leadership and demonstrate your poise. Do that by making sure that your brain is filled with good clean oxygen. Determine if the person is simply asking a tough question or if it is a personal attack. If it's a tough question, you have several choices: You made endeavour to answer that question, You may respond with a question, You may pivot the question to something you actually want to talk about, Or you may simply say" let me get back to you on that, I don't have that information right now." Don't engage, disengage. Do not respond to them by staring at them directly but by looking around at the audience while you are responding. Do not give a heckler energy and focus because that is what they feed on. If there is a rant, interrupt the rant. Say "Excuse me sir/ma'am, what is your question?" If they start ranting again you ask them to use the words "My question is" to receive more clarity. Ask for support. You may ask someone from your team to speak with this person individually or you may choose to involve the audience. You may say respectfully, to the audience, "Should I go on with the rest of my presentation, or do you want to hear more from this person?" At this point you will likely receive support to move on with your presentation. Calling all Coaches, Consultants and Thought Leaders… If you are starting a business or have just launched a business and you are in the thought leader, coach, consultant, or expert space, I want to share with you a fabulous new video training series that I've just launched. In this 4 video training series you'll learn: The biggest mistakes that I see coaches, consultants and thought leader based people making when they are building their businesses. Tips and strategies that you can put in place in your business right now in order to build a healthy thriving business Head over to http://www.eleanorbeaton.com/training to learn more.

Feb 27, 2017 • 11min
[FFL 130] Don't Justify - Position
Sometimes as women we tend to justify our position, or build up a strong argument in favour of our ask. When we don't want to justify and we don't want to beg, what we need to do is position. Keep Reading >> Positioning is ultimately a skill, that when mastered will become one of the most powerful communication tools you have. This tool can ultimately separate women of pre-eminence from everybody else. You use positioning anytime you want to influence an outcome: when asking someone for a sale, when engaged in business development, when sitting around the boardroom table, or when asking for a job/raise/promotion. Why is it that so many of these opportunities break down? It's a lack of, or improper positioning. Positioning is the way you frame your ask, argument or offer to make it relevant, compelling and urgent. If you want to influence an outcome, you must make it relevant, compelling, and urgent to the person who you are addressing. The idea behind this is that people are far too preoccupied and stressed to care about what you have to say. On a day-to-day basis, the average person focuses primarily on their own problems and issues. If you want to really reach a person, you need to give someone a reason to care about what it is you have say. Most people are tuned into "WIIFM" (What's In It For Me) radio. Moreover, most people do not like change and will avoid making decisions until they need to. That is why if you are trying to make a change, you MUST make it relevant, compelling and urgent.

Feb 24, 2017 • 36min
[FFL 129] You Can't Be What You Can't See With Yassmin Abdel Magied
On Today's Episode.…… Mechanical engineer, social advocate, and writer Yassmin Abdel-Magied discusses redefining the narrative and views on young Muslim women. Eleanor and Yassmin discuss how Yassmin has set out to do the things that she wants to do, rather than go along with the expectations deemed by society around her. Keep Reading >> As a young Muslim women Yassmin faces unconscious bias and racism in her line of work as a mechanical engineer where she is surrounded primarily by white males. Yassmin is a force to be reckoned with and has proven time after time that it is possible to stand out and be who you want to be as well as do what you want to do in life. About Yassmin She is mechanical engineer by profession, amatuer boxer, and race car enthusiast 2015 winner of the Queensland Young Australian Of the Year Award Yassmin advocates for the empowerment of youth, women, and those from culturally and linguistically diverse backgrounds Yassmin founded the non-profit organization Youth Without Borders at age 16 and today at age 25 she is a passionate advocate for young Muslim women. The Truth About Racism is a documentary that Yassmin filmed last year that covers the neuroscience behind racism and bias. Recently started an organization called MUMTAZA which empowers women of color to reach positions of power and influence Takeaways Live your own story- choose what you want to do versus following what everybody else is doing Consciously choose to believe your dreams are possible- First you need to consciously make the decision you're going to do something and then figure out how you're going to execute. Don't let doubt negate your ideas or dreams Make your dreams achievable by breaking them down into smaller steps to get there Within Yassmin's line of work and organizations she has started, she has encountered criticism. Typically if you are a women, who is young, black, Muslim etc, you will most likely be told you are wrong and that you shouldn't have the opinions that you have. Yassmin's goal is to bring light to these racial issues and be an advocate for the empowerment of young diverse women. Connect with Yassmin http://www.yassminam.com/ Youth Without Borders Check out My Free Video Training Series… If you are starting a business or have just launched a business and you are in the thought leader, coach, consultant, or expert space, I want to share with you a fabulous new video training series that I've just launched. In this 4 video training series you'll learn: The biggest mistakes that I see coaches, consultants and thought leader based people making when they are building their businesses. Tips and strategies that you can put in place in your business right now in order to build a healthy thriving business Head over to http://www.eleanorbeaton.com/training to learn more.

Feb 22, 2017 • 8min
[FFL 128] It's Not The Big Things That Are Holding You Back
On this Episode of Fierce Feminine Leadership... When it comes to creating the success that you crave, many women let themselves down by not executing on the little things day in and day out that will ultimately make a difference. The little things are what can hold you back from success in your business You wake up every day with choices. Will you say "yes" to an invitation to speak at an event? Will you ask for the sale? Each day you are faced with moments where you can lean in to the challenge, and take a small step. You mustn't listen to the voice inside you that says it is too hard or too much work. If you do, the big things will not happen for you. Remember… If you have big dreams and big goals, you MUST take the small consistent daily risks required to get yourself a seat at the big tables. It's the emails and calls that you have to execute if you want to achieve your BIG GOALS this year. It is the COURAGE you must have in the moment to keep showing up. If you show up for the little things, the big things will take care of themselves. Final thoughts... If you execute on just a few simple shifts or small changes, you can add thousands of dollars to your revenue. To be successful you must be confident in yourself and be confident in the shifts you are making. If you want to alter your trajectory for your business an career through major changes, stop worrying so much on the big things and focus instead on the little moments throughout the day that will make a difference. Calling all Coaches, Consultants and Thought Leaders… If you are starting a business or have just launched a business and you are in the thought leader, coach, consultant, or expert space, I want to share with you a fabulous new video training series that I've just launched. In this 4 video training series you'll learn: The biggest mistakes that I see coaches, consultants and thought leader based people making when they are building their businesses. Tips and strategies that you can put in place in your business right now in order to build a healthy thriving business Head over to http://www.eleanorbeaton.com/training to learn more.

Feb 20, 2017 • 17min
[FFL 127] How Powerhouse Women Network
On this Episode of Fierce Feminine Leadership…… The most powerful opportunities in your career are most likely to be coming from your connections. In a study of thousands of senior women, done by the LeanIn Organization and McKinsey & Co., they discovered that senior women actually attributed most of their career advancement to their connections. The research also showed that women have far fewer ties to influential people than men. Rather than networking across or down as most women do, women need to cultivate powerful ties to senior, powerful, influential and well-connected people. Networking can be an incredible tool to help you build or advance your career if done correctly. Networking 101 Spend 10-20% of your time developing powerful relationships. Powerhouse women understand that their success is not just what they can do personally, but their success is derived from their delivery system. Show up at networking events ready to connect with others as everyday people. Talk to them about experiences that shaped you as a person or even your vacation plans. This allows the conversation to be interesting and be about more than just work. Triage is the name of the game. Powerhouse women research the event formats that they are going to attend and prioritize events that offer plenty of mingling. They are not just showing up to see a speaker, they are showing up to mingle and network with other people at the event. Do your research! Find out who is going to be at the event and even do some research a head of time to find out what they do and more about their company. This will put you in a powerful and knowledgeable position. Ask for the contact information from the ppl you want to connect with most. Keep in touch with people. The last thing you want to do is lose that connection. Final Remarks Networking is one of the most powerful and important things you can take part in. Networking allows you to have meaningful connections and find people within organizations that can benefit you and your life. Keeping in touch with those connections is vital for your future, as you may need to call on one of your relationships for something one day. Calling all Coaches, Consultants and Thought Leaders… If you are starting a business or have just launched a business and you are in the thought leader, coach, consultant, or expert space, I want to share with you a fabulous new video training series that I've just launched. In this 4 video training series you'll learn: The biggest mistakes that I see coaches, consultants and thought leader based people making when they are building their businesses. Tips and strategies that you can put in place in your business right now in order to build a healthy thriving business Head over to http://www.eleanorbeaton.com/training to learn more.

Feb 17, 2017 • 36min
[FFL 126] The Confidence Factor With Carol Sankar
Today I'm talking to Carol Sankar, founder of the global executive leadership firm The Confidence Factor for Women in Leadership. They focus on diversity and inclusion initiatives for high level women. Keep Reading >> Carol has been feature on TEDx, The Steve Harvey Show, Bounce TV, The Society for Diversity, and the Huffington Post. We are going to talk about why confidence is like a beautiful piece of jewelry, and some insights Carol has gained on the differences between how men and women step into leadership to build and scale their businesses. Building your confidence is the single most significant asset that you can cultivate if you want to smash the glass ceiling, take your seat at the table where the big deals and decisions are made, and have a voice! Takeaways You must wear confidence as a beautiful accessory that only you know how special you feel when you have it on. You must work to develop confidence. You have to have an open and honest discussion with yourself to stop playing small, stop minimizing your accomplishments and to stop discounting yourself. Carol learned that she needed to build up people's confidence before anything else. People had too much self sabotaging behaviour to move forward in their business. Everything came down to them not believing in themselves. Connect with Carol Sankar: http://www.carolsankar.com/ Sign up for my Free Video Training Series… In "3 Critical Mistakes Women Entrepreneurs Make That Prevent Them From Replacing Their Corporate Salaries" you'll discover: Why your addiction to being efficient will keep you in under-earning jail. The critical mindset shift you MUST make if you want to separate yourself from the millions of women entrepreneurs who are never able to replace their corporate salary. 3 internal shifts you must make to join the top 2% of women entrepreneurs. Head over to http://www.eleanorbeaton.com/training to learn more.

Feb 15, 2017 • 14min
[FFL 125] 5 Reasons Adversity is Your Best Friend
I highlight some common reasons why adversity is not only your best friend, but an incredible tool for deepening your leadership. Keep Reading >> 5 Great Reasons Why Adversity Is Your Friend It deepens your ability to empathize with people. It gives you a much broader range of experience that you can then use to connect more effectively with your staff, colleagues, stake holders and customers. It gives you great stories. You must learn how to use these stories provide examples and illuminate your meaning. The three most important types of stories to note are: "to hell and back", "reversal", and "hero saga" stories. It deepens your grit and your resilience. Anybody can have a dream. Anybody can have a goal. It takes a woman with true grit and resilience to see it through. You build up that grit and resilience through experiencing adversity. It helps you attract better people into your life. Game recognizes game meaning if you've experienced adversity, you'll connect with others who have as well. It helps you appreciate what you have. Sometimes it takes getting down on your luck or experiencing a health wake up call to help you appreciate what you already have. Final Thoughts…... If you are a fierce woman in business, adversity is your middle name. Understand that you can lean into adversity, see it for the gift that it is and embrace it. Make friends with adversity, because as long as you are trying, adversity is absolutely going to be a part of the journey and a part of the destination. Calling all Coaches, Consultants and Thought Leaders… If you are starting a business or have just launched a business and you are in the thought leader, coach, consultant, or expert space, I want to share with you a fabulous new video training series that I've just launched. In this 4 video training series you'll learn: The biggest mistakes that I see coaches, consultants and thought leader based people making when they are building their businesses. Tips and strategies that you can put in place in your business right now in order to build a healthy thriving business Head over to http://www.eleanorbeaton.com/training to learn more.

Feb 13, 2017 • 40min
EP124 How to Spot Your Unconscious Bias with Desiree Adaway
Today I am talking Desiree Adaway, the Principal Owner at the Adaway Group based in Nashville, North Carolina. She specializes in leading difficult conversations on race, class, and gender and building resilient, equitable and inclusive organizations. One of her prime success factors is the incredible skill she has for not caring with other people think of her. Her purpose is to move the needle on diversity and inclusiveness inside organizations. What you will learn How to help create more diversity and inclusiveness inside your organization, and how to implement these changes. How to test where your unconscious bias lay in your organization You will hear Desiree challenge Eleanor how the assertion that Facebook algorithms are making it harder to have a good broad diverse range of conversations. Takeaways We need to change our vision of who is the definition of a leader -most organizations are still very bias towards gender, specifically white males. Women in positions of leadership and power can help move the needle on inclusiveness by becoming mentors to other women, specifically women of color. Some of the most common forms of unconscious bias are: where we are posting our job openings who are we hiring how we look and how we judge people by the institutions that they have attended Recognizing your own biases is difficult. The Harvard Implicit Bias test can help. Sometimes you have to step away from a situation and ask yourself "where did that thought come from", and learn how to handle a situation differently. Connect with Desiree Adaway: Desireeadaway.com Calling all Coaches, Consultants and Thought Leaders… If you are starting a business or have just launched a business and you are in the thought leader, coach, consultant, or expert space, I've got a fabulous new video training series that I've just launched. In this 4 video training series you'll learn: The biggest mistakes that I see coaches, consultants and thought leader based people making when they are building their businesses. Tips and strategies that you can put in place in your business right now in order to build a healthy thriving business Head over to http://www.eleanorbeaton.com/training to learn more.


