Woman Owned: The Growth Podcast for Women Entrepreneurs

Eleanor Beaton
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Dec 5, 2017 • 19min

[FFL 228] 5 Lessons from Reviewing my 2017 Financials

I used to believe that I’m more of a words person than a numbers person. As the CEO of my business, I had to discipline myself to like numbers, so I can have a better understanding of our day to day operations and be more equipped in making critical and wise financial decisions for my company, whether it’s investing on new software or a new team member. Keep Reading >> On today’s episode, I’m going to share five lessons I have learned from reviewing my 2017 books. I also share how I disciplined myself to become a numbers person and the things you need to create a business in the learning and development industry that’s scalable and financially-rewarding.   “Stop talking. Stop dreaming. Start doing.”   Today on the Fierce Feminine Leadership Podcast: How often I track sales and review financials Why you should pay close attention to the relationship between your revenue and expenses How long before you see a return on investment Payoffs of living modestly Why you should invest in a team for the support you need Why work with a great coach and community How to trust the process     Set Your Ideas and Earning Power in Motion! Are you a powerhouse woman entrepreneur and ready to build a 7-figure foundation for your business? Get ready for this year-long development program where you can learn leadership strategies, develop accountability, and receive customized business support. Visit IncubatorMastermind.com for more details.   Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!   What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.    
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Nov 30, 2017 • 30min

[FFL 227] Behind the Scenes of a Powerhouse Career in Finance with Marinela Tudoran of Credit Suisse

Originally from Romania, Marinela Tudoran is the Managing Director of the Global Markets Technology division at Credit Suisse. Initially working in academia in Europe, Marinela accepted a job offer in the IT field in Japan and later joined Credit Suisse in Tokyo. She currently lives in New York where she manages a team of brilliant people working in the different parts of the world. She is also Co-President of the Women’s Bond Club, a group established in 1921 and the first of its kind in supporting women in finance and technology careers. Keep Reading >> Marinela joins me today to share the values, risks, and benefits of exploring career paths abroad, and the mindset and behaviors that led her to grow and succeed in her career. She also shares why the transition from working behind the scenes to motivating people in the front lines is the biggest challenge for her and how she overcame it.   “It’s the wish list versus the battlefield where you’ll have to do whatever it takes to get things done.” - Marinela Tudoran   Today on the Fierce Feminine Leadership Podcast: Strategies to acquire the qualitative experience and get results The most significant turning point in her career that got her a seat at the table The advantage of being a new member of the team Barriers and challenges she had to overcome The significance of getting out of your comfort zone and its connection to career advancement Lessons from overcoming gender bias while working in a different culture Why she gets inspired by Margaret Thatcher Her top three success factors   Marinela’s Advice for Fierce Feminine Leaders: Care about and like what you do. Be competitive and make the most out of every experience. Be yourself and stand up for what you believe. Trust yourself. Encourage people. Take risks. Stay positive no matter what.     Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!   What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.  
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Nov 28, 2017 • 31min

[FFL 226] Secrets of Building a Successful Consulting Business in STEM with Sarah Nolet

Sarah Nolet is a start-up adviser, speaker, and writer. She is a food systems innovation expert who’s known globally because of the cause she pursues, the experts and companies she works with, and her role as the founder of AgThentic. She has a Master’s degree in System Design and Management from MIT and a Bachelor’s degree in Computer Science and Human Factors Engineering from Tufts University. Keep Reading >> Sarah joins me today to share the two significant concerns she tries to resolve through her consulting company and how to successfully launch a consulting business in STEM. She also explains how you can quickly develop a solid brand and how to set up your systems and organization in a way that scalability and expansion are possible.   “Follow your gut even if it’s something that defies conventional wisdom. It’s worth taking that chance” - Sarah Nolet   Today on the Fierce Feminine Leadership Podcast: What a consulting project looks like for her firm Where entrepreneurs can get started to start their agri-tech involvement How she realized the contributions she wanted to make in the industry The connection between early participation in competitive sports and future career success The most significant turning point in her career Why scalability is one of the biggest challenges she faced How she works with experts and leaders remotely Tools for effective communication Strategies for doing business with larger organizations Overcoming challenges of being a woman in the agri-tech industry   Sarah’s Advice for Fierce Feminine Leaders: Take things one step at a time. Don’t be afraid to reach out to people to build your network.   Resources Mentioned: Whatsapp Slack Skype Hootsuite Google Drive Apple Calendar Clocker   Connect with Sarah Nolet: AgThentic Sarah Nolet on Twitter     Dial Up Your Impact, Influence, and Income in 2018 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!   What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.      
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Nov 21, 2017 • 27min

Encore Episode: [FFL 142] How to Leverage The Power of Youtube with Sunny Lenarduzzi

Over the last decade, social media has become a major marketing tool for many businesses and entrepreneurs. The power of video marketing – especially YouTube – has created a firestorm for small businesses, solopreneurs, and corporate entities as a way to give customers a better, more visual way, to get to know and connect with their favorite brands.
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Nov 16, 2017 • 41min

[FFL 223] Fun, Fearlessness and the Power of Voicing Your Ideas with PayPal's Martha Cass

Martha Cass is the senior director of Global Communications for PayPal. She likes to call herself the company’s “corporate storyteller.” She graduated with a history degree and with zero plans on how to start her career. Initially wanting a job in journalism, she ended up in public relations, then found herself as a stay-at-home mom, and back to the corporate world. Keep Reading >> Martha joins me today to share how she handled the transitions she made from being a hands-on, stay-at-home mom for eight years to working back in the corporate world. She explains why fun is a compelling career strategy and how vital your primary relationships are in the advancement of your career. She also shares some practical advice on creating opportunities for seats to open up at the table of your organization instead of passively waiting for one.   “Expressing a risky thought or a half-baked idea is sometimes the best thing you can do to move things forward.” - Martha Cass   Today on the Fierce Feminine Leadership Podcast: Martha’s responsibilities as the company’s corporate “storyteller” Top three strategies that allow her to have a big impact locally and remotely The effects of being “fun” in your career Pivoting from a tech PR to head PR to founding her consulting company Three strategies she used to make the business a success while being a hands-on mom Looking at careers as a playground than a straight path The challenge of feeling comfortable with seeking help from others Essential things to teach your child as a working parent What would happen if perfection is your goal Why her husband and John Rainey inspire her Martha’s top three success factors The one quality she looks for when finding people to join her team   Martha’s Advice for Fierce Feminine Leaders: Try to say “yes” as much as possible and figure out how to do it as you go along. Never dismiss any person as not important to your network. Invest in people and build a great team. Never stop learning so you can maintain your place at the table as you change and grow with the company. Be authentic to who you are.   Have the Millionaire Mindset! Are you ready to break the glass ceiling in your corporate career or business? Register to join the 7-Figure Mindset Masterclass, our last masterclass before the year ends! Learn the mindset of successful, fierce women. Discover what separates them from the dreamers and learn strategies you can adapt for the growth of your career and business. Hurry and Visit EleanorBeaton.com/7FigureMindset to claim a spot today.   Find Your Voice. Change Your World!  Join our 3-day leadership retreat: Your Million Dollar Message: Find Your Voice, Craft Your Strategy, Change the World to learn how your message can help you change the way you speak, lead, and run your business!   You will learn: Day 1: Where to Find the Speaking Gigs that will Explode Your Visibility Day 2: How to Craft an Expert Talk - and How to Tailor Your Expert Talk to Any Speaking Situation Day 3: How to Establish Yourself as the Preeminent Expert in your field   The Million Dollar Message Retreat: Find Your Voice, Craft Your Strategy, Change the World retreat starts November 10, 2017! There are only a few spots left so head over to YourMillionDollarMessageRetreat.com to claim your spot today!   Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!   What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.    
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Nov 14, 2017 • 41min

[FFL 222] Leadership Lessons from the NFL's Anne Gordon

As one of the top-ranking women in the National Football League, Anne Gordon has been the Senior Vice President of Marketing, Media, and Communications for Philadelphia Eagles since 2012. She started her career as a journalist and then became a partner at the investment firm Dubilier & Company. To stay healthy and fit, she pursues an active lifestyle through biking, swimming, and weight training. Keep Reading >> Anne joins me today to share her leadership and effective communication strategies to make sure that she and her staff are all working as one and pursuing the same direction. Anne also shares her career journey, the vital skills she learned that play a crucial part in her role today, and how she established herself after every pivot and career transition she has made.   “When challenges happen, go with your gut and trust in your vision.” - Anne Gordon     Today on the Fierce Feminine Leadership Podcast: The significance of the daily early morning huddles among her department leaders How she monitors and deals with the more prominent issues The scope of her responsibilities and those of the departments under her How she creates a safe working environment to produce the best outcome Explaining how to “think in pictures” The edge journalists have when working in the TV and marketing industries Her guiding factor in career trajectory The two challenges she faces and how she overcomes those How she deals with crises The people who inspire her and why   Anne’s Advice for Fierce Feminine Leaders: Recognize your strengths - that something about you that you can bring to the tables of the business world. Don’t be afraid to take risks. Pay it forward.   Resources Mentioned: Red Notice Book by Bill Browder Sophie’s Choice Book by William Styron     Have the Millionaire Mindset! Are you ready to break the glass ceiling in your corporate career or business? Register to join the 7-Figure Mindset Masterclass, our last masterclass before the year ends! Learn the mindset of successful, fierce women. Discover what separates them from the dreamers and learn strategies you can adapt for the growth of your career and business. Hurry and Visit EleanorBeaton.com/7FigureMindset to claim a spot today.   Find Your Voice. Change Your World!  Join our 3-day leadership retreat: Your Million Dollar Message: Find Your Voice, Craft Your Strategy, Change the World to learn how your message can help you change the way you speak, lead, and run your business!   You will learn: Day 1: Where to Find the Speaking Gigs that will Explode Your Visibility Day 2: How to Craft an Expert Talk - and How to Tailor Your Expert Talk to Any Speaking Situation Day 3: How to Establish Yourself as the Preeminent Expert in your field   The Million Dollar Message Retreat: Find Your Voice, Craft Your Strategy, Change the World retreat starts November 10, 2017! There are only a few spots left so head over to YourMillionDollarMessageRetreat.com to claim your spot today!   Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!   What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.    
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Nov 9, 2017 • 11min

[FFL 221] Let Your Output Match Your Ambition

Some women have achieved the seven-figure mark in their businesses, and there are others who have reached the seven-figure compensation mark in the corporate world as well. Being successful is not an impossibility. While learning how to set the right goals is a crucial factor in your success, taking action to pursue your ambition is another thing.
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Oct 31, 2017 • 39min

[FFL 218] Cydni Tetro - How To Magnetize Opportunity

A great inspiration as a technology entrepreneur and executive, Cydni Tetro specializes in providing an ideal and smooth customer experience while creating communities within her circle of influence. She has partnered with some globally leading brands such as Disney, Star Wars, Warner Brothers, and Marvel, and owns a consulting company that focuses on digital transformation. Cydni also co-founded Women Tech Council, an organization that focuses on the economic impact of women in technology. Keep Reading >> Today, Cydni joins me to share the strategies she created and implemented to attract opportunities effectively instead of searching for them. She emphasizes the significance of giving back to the community and the vital role it played in the growth of her business and the advancement of her career. She also shares how constructive criticism helped her thrive and mentions some essential points she takes into account when creating a seamless user experience.   “All these opportunities - the doors open because I have given back to my network.” - Cydni Tetro   Today on the Fierce Feminine Leadership Podcast: The fruit of Cydni’s give-back principle What her company is focusing on currently Opportunities from the intersection of networks The code that opened the doors of opportunities for her How to build your network and invest in them The founding of Women Tech Council How to overcome the perfectionist approach Turning point from a controlling MBA graduate to a humble and determined leader How she manages her energy Facing the challenge of self-doubt The relationship between customer experience and storytime Chief principles when designing the customer experience   Cydni’s Advice for Fierce Feminine Leaders: Get involved in the activities happening in your industry or the community where you live. Don’t wait passively. Make things happen.   Connect with Cydni Tetro: Women Tech Council Website SheTech Program Student Innovators Program Forge DX Website   Find Your Voice. Change Your World!  Join our 3-day leadership retreat: Your Million Dollar Message: Find Your Voice, Craft Your Strategy, Change the World to learn how your message can help you change the way you speak, lead, and run your business!   You will learn: Day 1: Where to Find the Speaking Gigs that will Explode Your Visibility Day 2: How to Craft an Expert Talk - and How to Tailor Your Expert Talk to Any Speaking Situation Day 3: How to Establish Yourself as the Preeminent Expert in your field   The Million Dollar Message Retreat: Find Your Voice, Craft Your Strategy, Change the World retreat starts November 10, 2017! There are only a few spots left so head over to YourMillionDollarMessageRetreat.com to claim your spot today!   Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!   What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.    
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Oct 26, 2017 • 37min

[FFL 217] Leading Full Out with Kelly Olexa of Fitfluential

Kelly Olexa used to call herself the most reluctant entrepreneur and leader until she found Jesus a few years back. Today, Kelly is the founder and CEO of Fitfluential, a global network of fitness fanatics and influencers who share their journey to fitness online through the different social media platforms. Keep Reading >> Kelly joins me today to share how she built a seven-figure business and how she plans to make Fitfluential the next HGTV of the fitness industry. She also shares how you can set boundaries with your team, especially if there are family members involved, so you can step up effectively as a leader by unlearning your limiting beliefs and through the transformation and renewal of your way of thinking.   “You’re the boss. Trust your vision. Drive the ship.” - Kelly Olexa   Today on the Fierce Feminine Leadership Podcast: Kelly’s new mission for Fitfluential and what made her decide to shift the business model Challenges she encountered through her business transition Phases that the Fitfluential team went through as they worked on the shift Why she founded the company Explaining “the reluctant entrepreneur” and “reluctant leader” Defining Impostor Syndrome and how to recognize it How she overcomes years of people-pleasing on a daily basis Effects of fear, family conditioning, and limiting self-beliefs   Kelly’s Advice for Fierce Feminine Leaders: Stop worrying about making people like you and approve of you. You are the sum total of the people you spend time with. Pour into yourself every day and transform the way you think, but you’ve got to be the leader in changing the way you think. Have more trust in yourself. Trust your gut.   Resources Mentioned: What Color Is Your Personality? Book by Carol Ritberger Tony Robbins Business Coaching Program Grant Cardone   Connect with Kelly Olexa: Fitfluential Website Fitfluential Radio   Find Your Voice. Change Your World!    Join our 3-day leadership retreat: Your Million Dollar Message: Find Your Voice, Craft Your Strategy, Change the World to learn how your message can help you change the way you speak, lead, and run your business!   You will learn: Day 1: Where to Find the Speaking Gigs that will Explode Your Visibility Day 2: How to Craft an Expert Talk - and How to Tailor Your Expert Talk to Any Speaking Situation Day 3: How to Establish Yourself as the Preeminent Expert in your field   The Million Dollar Message Retreat: Find Your Voice, Craft Your Strategy, Change the World retreat starts November 10, 2017! There are only a few spots left so head over to YourMillionDollarMessageRetreat.com to claim your spot today!   Love the show? Let us know!  Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton! What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing!    And, if you really want to ramp up your fierceness… Reach out to us for a free 30-minute Bold Women in Business Makeover Session with me or one of the fabulous coaches on my team! Explore your path and discover how you can be the fiercest lady-boss possible. Visit EleanorBeaton.com/Discover.   Dial Up Your Impact, Influence, and Income in 2017 Are you ready to take your leadership and influence to the next level in 2018? Join the Impact & Influence Leadership Lab for Women with Eleanor Beaton – the world’s premier leadership training and implementation program designed specifically for female leaders! This is an 8-week mentoring program for professional, ambitious women in business who are ready to take their leadership skills to the next level and truly step into their power. Visit the Leadership Lab for Women website to see all of the amazing content, tools, and services you will receive by registering today to claim your seat at the table!   5 Ways Ambitious Career Women Give Their Power Away at Work Free Training   Are you ready to realize where your power leaks are and how to plug them? Join us for the 90-minute Free Master Class: 5 Ways Ambitious Career Women Give Their Power Away at Work!   You will learn…   5 surprising power leaks that derail the careers of highly ambitious female leaders How to tell if a lack of self-awareness is holding you back from opportunity and threatening your reputation Why so many professional women struggle to transform from being a do-er to being a leader Why the failure to change could keep you overlooked and underpaid Proven strategies to boost your confidence and personal power - even in the most competitive work environments and cultures    
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Oct 19, 2017 • 35min

[FFL 215] How To Start A Business From Your Passion with Jen Fitzpatrick

Jen Fitzpatrick is the founder of Female Entrepreneur Mentorship Movement a global movement dedicated to creating change by empowering women and youth around the world by providing resources, instilling knowledge, and through mentorship programs. She founded FEMM by bringing together her experiences as an educator, photographer, event planner, and advocate for the rights of women and children.

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