Peaceful Profits Podcast

About 6 years ago I stumbled upon this little diddy of an exercise: The EODD System. Since then, I’ve been able to fully exit the day-to-day of more than 4 different companies I’ve started. Hasn’t always been easy, but if you’re looking to reduce the amount of hours you put into your business I’d recommend trying this exercise out. Takes about 2 weeks, costs nothing, and doesn’t require hiring to make it work.

The fastest way to make business easy is to work with people you like. Better, more sustainable energy… Easier to be productive… More positive feeling and vision for the future… Bigger results for your clients because they’re easy to get results for… Better testimonials, case studies, etc. which makes selling easier… Etc. and etc. The hard part is actually finding those dream clients. In today’s episode I’ll show you 3 ways to attract the kind of clients that make work fun.

Over the years I have built a dozen or so sales teams for myself and my clients. I’ve learned 2 things: Most business owners are ready to hire sales people NOW but their business is still 6+ months away from being ready. Don’t hire until your business is ready even if that means you have to wait beyond when you think you are ready. Hiring and retaining good sales people is a result of a healthy business more than it is about a “hiring process” or “filtering talent”. Today’s episode is for anyone in that phase of building a sales team and the 3 mistakes to avoid. Without hesitation I can say that hiring and building sales teams for myself continues to be one of the lynchpins for creating freedom in my own companies. If your goal is freedom, you’re gonna have to learn how to hire for sales. This episode can help. P.S. If you’d like me to fill your sales team’s calendars with the best quality prospects in the industry, read this book then send us an email. We’re taking on a handful of clients this month to fill up calendars using books and low ticket offers.

Next week is my annual call for private consulting clients. In that offer, you’ll work directly with me to accomplish these 4 things in the next 12 months guaranteed: Double your revenue Double your margin 3 months of emergency cash reserves for the business Work 15 hours less per week Whether you and I get to work together or not, I wanted to share with you the exact process of how I’ve been doubling companies since 2012.

Want the “#1 hack” to significantly improve your marketing and selling? Here it is… Get really good results for your clients. If you can do that for your clients, it’ll have a huge domino effect on the effectiveness of your marketing and client acquisition… But unfortunately, this is what every business owner struggles with the most. (even the biggest and most successful gurus don’t always get good results for every client) That’s why today, I’m going to share the 4 reasons why your clients don’t get results so you can know how to better help your clients, and make your marketing and your business so much easier.

In the perfect world, our offers are so compelling by themselves that we don’t even need sales and marketing. People see what we have for sale and come flocking in droves to fill our pockets with the green stuff. Unfortunately, that’s not the real world. Sometimes, we’re stuck with having to sell a bad offer. Maybe we’re selling it for a client. Maybe we don’t know how to make good offers. Maybe we’re just so stubborn about our offers we refuse to improve them so we have to figure out better ways of selling. Whatever the situation, if you’ve got a bad offer, here’s how to sell it. DISCLAIMER: It’s ALWAYS smarter/faster/more profitable to just make a bad offer better than trying to find sneaky ways to sell bad stuff. However, I’ve been doing this for 15+ years… I’m a realist. Sometimes you just gotta sell what you have. This episode will help you do that BUT promise me you’ll at least try and improve the offer you have. P.S. If you’d like my team and I to help you create an offer that doesn’t require these kinds of strategies to sell (because it’s so awesome) click here and let’s chat. Helping people create offers that do the heavy lifting of sales and marketing is what I do.

There are 2 types of advice out there: The stuff you tell your clients and the public The stuff you tell the people you love in private Today, I want to share with you the advice I give to the people I love. Some of it might surprise you (like: I tell my kids NOT to start a business). Some of it might help put this business stuff into better perspective. Some of it might just confirm what you already knew. All of it is advice I give my kids as an entrepreneurial father.

If you’ve got an existing audience, here’s a quick little client-getter we’ve been using with clients that brings in qualified prospects quick. This is ultra-simple which is why it works. No funnels. No paid traffic. Just a straightforward application of a “call-and-response”  strategy that works. P.S. If you don’t have a big enough audience to pull that ^^^ strategy off, read this. It’s the fastest and least expensive way I know to scale audiences quickly.

There are 5 books every entrepreneur needs to read if they want to make their business as simple and as profitable as possible. While they aren’t necessarily the best books I’ve ever read or my personal favorites… They have a ton of valuable lessons that’ve helped my business grow. And I bet if you haven’t read these books you’re more than likely missing core principles to become successful as an entrepreneur. I reveal all 5 books and the key takeaways in my new podcast episode below.

Here’s an easy question to ask yourself to see if your nurture content in your business is broken: Do you get zero booked calls or product sales whenever you send out your content to your audience? If you answered yes, then you have broken nurture content. In my newest podcast episode, I reveal 6 reasons why your nurture content isn’t performing and how you can easily fix it. So that every time you send nurture content to your audience, they’ll always book a call or purchase your products.