

Lift Free And Diet Hard with Andrew Coates
Andrew Coates
The Lift Free and Diet Hard Podcast dives deep into the science and practice of living a strong, healthy, and intentional life. Hosted by Andrew Coates, the show brings together inspiring guests to share insights, stories, and practical advice that empower listeners to build confidence, make informed choices, and stay resilient in their fitness and wellness journeys. Every episode encourages thoughtful exploration of what it means to lift free, diet hard, and live fully.
Episodes
Mentioned books

Jan 10, 2019 • 1h 9min
Dani Singer EP 72: Hating On Cardio
Dani Singer takes a break from his busy schedule to talk to us about choice minimalism to improve your life and that of clients. He details the creation of his business and how he came to work with The PTDC and what it’s done for his career. We hate in cardio a little and explain where we feel it matters. Dani also adds his thoughts on standing out in a crowded fitness industry space in 2019

Jan 3, 2019 • 1h 9min
Sohee Lee EP 71: 1 Million IG Followers
Sohee returns to tell us about adopting her new puppy Jellie and unleashes her thoughts on social media and the rush to be relevant for new fitness professionals. She details some of the catalysts of her industry success to date, attitudes and behaviours that lead to client success, and hard pills for people to swallow about fitness and nutrition. Sohee also details her upcoming project The Beginners Guide to Lifting Weights for Women

Dec 27, 2018 • 1h 13min
Eric Helms EP 70: Dodging Wrenches and Too Much Early Career Success
Eric Helms explains his personal evolution and maturity as a coach from his early years to now. We delve into the role luck has played in Eric’s career and the importance of putting yourself in the position to benefit from luck, while not just waiting for lucky breaks. Eric explains what he meant in a social media post about how “you shouldn’t want to be hugely successful early in your career, and his thoughts on recent use of social media to gain fitness industry credibility. We get away from the technical knowledge you can find in Eric’s work to dive into his thoughts and philosophies about our ever changing industry.

Dec 20, 2018 • 1h 3min
Bryan Krahn EP 69: Drunk On A Park Bench
Bryan Krahn shares his musings about his friend and mentor Charles Poliquin, his life, death, and often controversial status in the industry. Bryan goes off script in a thoughtful exploration of his experience within the fitness industry, protecting your mental space, how coaching is really managing emotions, and a discussion of unresolved food issues.

Dec 13, 2018 • 1h 4min
Marty Macphee EP 68: Marty and the Bikini Girl Factory
Mega Marty MacPhee blows us away in a charismatic and entertaining episode. We discuss the advantage of working in the competitive fitness industry with an evidence based approach, recovering from injury and mentally handling the time off, Marty’s approach to empower and educate his clients and how it’s the opposite of a lot of what we see, exploring the right and wrong reasons to compete, and being prepared for being talking at and about you when you undergo a physical transformation and not all of it is good.

Dec 6, 2018 • 1h 15min
Nick Tumminello EP 67: When Fitness Calls
Nick Tumminello bring his critical thinking to the podcast to discuss Gatekeeper Syndrome and how our industry struggles to agree on what constitutes a good personal trainer. Nick shares some nuanced thoughts about social media, how we interact, and how to avoid giving trolls your attention. Nick shares some keys to longevity in the industry. We also learn why Nick prefers to watch the movie vs read the book. Hope you enjoy one of our most intellectual and thought provoking episodes to date

Nov 29, 2018 • 1h 13min
Dani Shugart EP 66: The Better You Are At Social Media The Worse You Are At Life.
Dani Shugart joins The Fitness Devil to talk about her quest to educate our industry about breast implant illness. We discuss how attaching fitness and nutrition labels to yourself can be detrimental to your results, the brain benefits of exercise, what the spotlight effect is and how it scares people away from working out, and some honest criticism of life on social media. Dani cuts loose and speaks her mind on this one.

Nov 22, 2018 • 1h 7min
Bret Contreras EP 65: The Inception of Pain and Gain
Bret Contreras unleashes candid thoughts on how he pushed through criticism to establish his industry changing ideas about Glute training. Bret shares the challenges involved in moving states and opening The Glute Lab, unexpected expenses and having to dive into his reserves of work ethic to succeed. Bret details his thoughts on the use of language on our industry that makes people feel broken and damaged. Join one of our best episodes to date.

Nov 15, 2018 • 1h 9min
Episode 64: Derek Stanley, Jeb Johnston, Nick Sorrell EP 64: The Knowledge Base Jam
Today’s episode features returning guest and firebrand Nick Sorrell along with our two friends Derek Stanley and Jeb Johnston. All 3 are Stronger U coaches. We spend this episode discussing the importance of controlling your attitude in the face of events beyond your control. The importance of empowering people and breaking away from victim mentality. How forming small consistent habits add up to long term successes. Each of our guests share some difficult personal experiences and how that shaped their life outcomes.Special Guests: Derek Stanley, Jeb Johnston, and Nick Sorrell.

Nov 8, 2018 • 1h 6min
Episode 63: Jeff Snow EP 63: Fridge Raider
Jeff Snow brings his practical solution based approach to nutrition. We focus on how to set your environment for success, how cannabis directly and indirectly affects nutrition, managing snacking and it’s triggers, the myth of late evening eating and where it can cause weight gain, and a discussion about children and nutrition. Special Guest: Jeff Snow.