
RSPA Trusted Advisor
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is a content series designed specifically for point of sale resellers and software developers.
Latest episodes

Aug 25, 2021 • 41min
RSPA Trusted Advisor Ep. 54: What Lies Ahead for the Retail IT Channel?
In Episode 54 of “The Trusted Advisor,” the RSPA’s Jim Roddy connects with David Gosman of HP, Michel Sirois of BlueStar Canada, and Jeremy Julian of VAR/ISV CBS NorthStar to analyze “What Lies Ahead for the Retail IT Channel?”
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Aug 11, 2021 • 54min
RSPA Trusted Advisor Ep. 53: Growing Your VAR Business with POS.com’s Kelli Stewart and Jim Stewart
Episode 53 of “The Trusted Advisor” features the wildly popular “Battle of the Channel Stars” format, an industry-focused conversation in a fun and competitive framework. The RSPA’s Jim Roddy talks with Kelli Stewart and Jim Stewart of VAR POS.com about strategies and tactics for VARs to grow their sales. Among the topics discussed are investing in activities that deliver higher value, ramping up an outbound sales force, and entering new markets by creating micro niches inside the current market you serve.
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is a content series designed specifically for retail IT resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Jul 6, 2021 • 18min
RSPA Trusted Advisor Ep. 52: Stop Pulling Out Your Hair, Start Working On Your Business
In Episode 52 of “The Trusted Advisor,” the RSPA’s Jim Roddy shares several VAR and ISV best practices including five simple steps to alleviate your customers’ phone frustrations and one giant step that will change the trajectory of your business. Roddy says, “As the leader of an organization, you need to take a step back from your day-to-day tasks and frequently ask yourself why you do what you do.”
For more information on RetailNOW, July 25-27 in Nashville, or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Jun 29, 2021 • 33min
RSPA Trusted Advisor “Quick Take” Ep. 51: How to Stop Selling on Price with NAB’s Keith Sampson
In Episode 51 of “The Trusted Advisor,” Keith Sampson, the National Sales Director for North American Bancard, previews his RetailNOW 2021 breakout session “Sell on Price, Lose on Price – Don’t be a Loser!” Sampson and the RSPA’s Jim Roddy discuss how to capture the attention of merchants, which tools will help you sell value over cost, and why VARs and ISVs should invest time attending shows, especially in 2021.
Scheduled for July 25-27 at the Gaylord Opryland in Nashville, RetailNOW 2021 will feature 20+ education sessions across six tracks: VAR & ISV Executive Education, Sales & Marketing, Customer Service, Security, Next Gen Technologies, and Cannabis. For more information on RetailNOW or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Jun 22, 2021 • 33min
RSPA Trusted Advisor “Quick Take” Ep. 50: Security Advisor Nathan Sweaney on Zero Trust and Other Security Trends
In Episode 50 of “The Trusted Advisor,” RSPA Security Advisor Nathan Sweaney previews the security education track for RetailNOW 2021. Sweaney and the RSPA’s Jim Roddy discuss balancing business needs with security preferences, which threats and technologies will remain relevant after COVID, and why POS solution providers should investigate the Zero Trust security model.
Scheduled for July 25-27 at the Gaylord Opryland in Nashville, RetailNOW 2021 will feature 20+ education sessions across six tracks: VAR & ISV Executive Education, Sales & Marketing, Customer Service, Security, Next Gen Technologies, and Cannabis. For more information on RetailNOW or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Jun 15, 2021 • 28min
RSPA Trusted Advisor “Quick Take” Ep. 49: ZolTrain’s Danny Gold on the Emerging (and Challenging) Cannabis Market
In Episode 49 of “The Trusted Advisor,” Danny Gold, co-founder and CEO of ZolTrain, previews his RetailNOW 2021 panel “Everything You Need to Know About Cannatech in 45 Minutes.” Gold and the RSPA’s Jim Roddy discuss nuances of the cannabis market, how VARs should market themselves to dispensary owners, and common reseller mistakes in this niche market.
Scheduled for July 25-27 at the Gaylord Opryland in Nashville, RetailNOW 2021 will feature 20+ education sessions across six tracks: VAR & ISV Executive Education, Sales & Marketing, Customer Service, Security, Next Gen Technologies, and Cannabis. For more information on RetailNOW or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Jun 8, 2021 • 25min
RSPA Trusted Advisor “Quick Take” Ep. 48: Chelsey Paulson on VAR & ISV Business Growth Traction
In Episode 48 of “The Trusted Advisor,” Chelsey Paulson, COO, EOS Implementer, and Culture Strategist for Keystone Group International, previews her RetailNOW 2021 presentation “Best Practices for Gaining Real Traction Toward Your Goals and Business Growth.” Paulson and the RSPA’s Jim Roddy discuss how operating systems benefit SMBs, why so many business owners struggle to operationalize their orgs, and why business leaders need to “stop mowing dandelions.”
Scheduled for July 25-27 at the Gaylord Opryland in Nashville, RetailNOW 2021 will feature 20+ education sessions across six tracks: VAR & ISV Executive Education, Sales & Marketing, Customer Service, Security, Next Gen Technologies, and Cannabis. For more information on RetailNOW or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

Jun 1, 2021 • 29min
RSPA Trusted Advisor “Quick Take” Ep. 47: Dan Jablons on the Business Language of Retail
In Episode 47 of “The Trusted Advisor,” Dan Jablons, owner of technology consultant Retail Smart Guys, previews his RetailNOW 2021 presentation “Learn the Business Language of Retail.” Jablons and the RSPA’s Jim Roddy discuss retail VAR communication shortfalls, how to engage in more meaningful conversations with prospects and customers, and the importance of inspiring your team to serve as trusted advisors.
Scheduled for July 25-27 at the Gaylord Opryland in Nashville, RetailNOW 2021 will feature 20+ education sessions across six tracks: VAR & ISV Executive Education, Sales & Marketing, Customer Service, Security, Next Gen Technologies, and Cannabis. For more information on RetailNOW or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

May 26, 2021 • 30min
RSPA Trusted Advisor Ep. 46: Retail Tech and Customer Experience Trends with Analysts Nicole Reyhle and Stacey Widlitz
In Episode 46 of “The Trusted Advisor,” the RSPA’s Jim Roddy talks retail technology and customer experience trends with two industry experts: Nicole Leinbach Reyhle, the Founder and Publisher of Retail Minded and author of Retail 101: The Guide to Managing and Marketing Your Retail Business, and Stacey Widlitz, President of equity research firm SW Retail Advisors and for 10 years a retail analyst for CNBC.
Reyhle, Widlitz, and Roddy – all named Retail Industry Top 100 Influencers by RETHINK Retail – discuss the latest tech innovations SMB retailers should embrace, AI (artificial intelligence) applications for smaller retailers, customer experience technologies SMBs can afford, and if the current labor shortage in retail is a short-term disruption or a broader trend.
For more information on RetailNOW, July 25-27 in Nashville, or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

May 21, 2021 • 20min
RSPA Trusted Advisor Ep. 45: RSPA Legal Counsel Jill Miller Talks VAR/ISV Post-COVID Challenges
In Episode 45 of “The Trusted Advisor,” the RSPA’s Jim Roddy sits down with association General Counsel Atty. Jill Miller about current business and legal issues in the retail IT channel. Among the topics discussed are next steps for solution providers related to the Restaurant Revitalization Fund, how VAR and ISV executives should approach staff travel and flexible work schedules, and best practices for creating your data privacy policy.
For more information on RetailNOW, July 25-27 in Nashville, or to register for “Where The Industry Meets,” follow this link: http://www.gorspa.org/retailnow
“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for point of sale resellers and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.
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