Booked Solid Show - Short Term Rental Podcast

Gil Chan
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Jul 3, 2024 • 59min

EP17 - The strategies and tactics used by large scale property management companies with Alex Husner

Welcome to this week's podcast with Alex Husner, former CMO of Condo-World, CEO of Directly Alex, and podcast host of Alex & Annie. Alex shows us how large property management companies invest in marketing and tactics smaller property managers can deploy to build their brands. She breaks down the components within her marketing flywheel. Want to connect with Alex, find her here: https://www.instagram.com/alexohusner/ https://www.alexandanniepodcast.com/ https://directlyalex.com/ Interested in joining happy guests? Here's Alex's referral link for our podcast guests. https://www.happyguestreferrals.com/simplified
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Jun 26, 2024 • 56min

EP16 - Getting your MBA in management with Michael Chang

On this episode, we get to do a collaborative interview with Michael Chang from STR Like the Best. In this two-way interview, Michael Chang leads us through his mindset of making short-term-rental investing approachable to anyone that's committed. We talk through his technology stack that he uses to manage his rentals, and areas where he's upgrading to improve his direct booking rate.
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Jun 19, 2024 • 55min

EP15 - Not relying on the OTA and investing in your own marketing with Rose Tipka

On this episode, we have Rose Tipka. While she is listed on the OTAs, she emphasizes the importance of diversifying your revenues across multiple channels, including your own direct bookings. She uses good, old, marketing tactics to fill her. calendar. Today she breaks down where she focuses her energy and how she executes her marketing strategy.
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Jun 12, 2024 • 57min

EP14 - Simplify repeat bookings using email campaigns with Lindsey Rodriguez

In this episode, Lindsey Rodriguez from Stay Booked breaks down why investing in your marketing is crucial and how to get more repeat bookings with effective email campaigns. Instagram: @lindzrodriguez Webpage: https://stay-booked.com
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May 31, 2024 • 1h 1min

EP13 - Building up your social media and five-star reviews to drive more direct bookings with Tara Bergstrom

On this episode, we have Tara Bergstrom. She’s a short-term host in multiple markets and has leveraged social media and a 5-star experience to gain more direct bookings.
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May 24, 2024 • 1h 2min

EP12 - Growing multiple entrepreneurial paths with Stephanie Figueros

On this episode, we have Stephanie Figueros. She's a short term rental operator, a public speaker, founder of Bravo VA, and the host of the STR Nation Facebook group and conference. She walks us through her entrepreneurial journey from being a nurse to having multiple starting multiple businesses. She also shares some simple tactics she uses to win direct bookings. You can reach her through these channels STR Nation Conference: str-nation.com (Use code STEPHANIE) VA Agency: bravovirtualassistants.com Real Estate Agent: https://www.savvy.realty/stephanie Other Links: https://linktr.ee/stephaniefigueros
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May 18, 2024 • 1h 1min

EP11 - Organically building your social media following with Candice from Boho A-Frame

On this episode, we have Candice from Boho A-frame. She's a short-term rental host with a unique a-frame along the California coast. She walks through how she's grown her social media following and why, even though she has 95% occupancy before direct bookings, she still invests heavily in marketing her own bookings.
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May 10, 2024 • 44min

EP10 - Building unique stays and growing your community with Zoey Berghoff

On this episode we have Zoey Berghoff. She's most known for creating unique stays. She started her portfolio with a yurt and is now working on a 1950's cabin restoration. She walks us through her journey and learnings on how to approach unique stays and new land development. She also touches on how she's built a community of folks who want to book directly. You can follow Zoey on her Instagram: https://www.instagram.com/zoeyberghoff/
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May 1, 2024 • 55min

EP09 - Designing and data goes hand-in-hand with Janice Pollard

On this week's episode we have Janice Pollard. She comes from 20 years of marketing and advertising background and she stresses the importance of good design and branding to get more direct bookings. She walks through how she works with her clients, data that she's gathered on expectations about guests and how this isn't just a fundamental of direct bookings but overall guest experience. You can reach out to Janice Instagram: @marshmallowhill Facebook page: Facebook Website: ⁠marshmallowhill.com
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Apr 17, 2024 • 39min

EP08 - Leveraging your niche to win more direct bookings with Mark Mancini

On this episode we have Mark Mancini. He's the host of VRBO Outstanding youtube channel and has several courses that helps hosts become amazing hosts. He shares his knowledge of hosting for 13 years and how he's able to fill up the majority of his calendar with direct booking by leveraging your niche and marketing your site. VRBO Outstanding - https://vrboutstanding.mykajabi.com/vhm Youtube Channel - https://www.youtube.com/@TheVacationRentalCoach

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