Booked Solid Show - Short Term Rental Podcast

On this episode we have Zoey Berghoff. She's most known for creating unique stays. She started her portfolio with a yurt and is now working on a 1950's cabin restoration. She walks us through her journey and learnings on how to approach unique stays and new land development. She also touches on how she's built a community of folks who want to book directly. You can follow Zoey on her Instagram: https://www.instagram.com/zoeyberghoff/

On this week's episode we have Janice Pollard. She comes from 20 years of marketing and advertising background and she stresses the importance of good design and branding to get more direct bookings. She walks through how she works with her clients, data that she's gathered on expectations about guests and how this isn't just a fundamental of direct bookings but overall guest experience. You can reach out to Janice Instagram: @marshmallowhill Facebook page: Facebook Website: ⁠marshmallowhill.com

On this episode we have Mark Mancini. He's the host of VRBO Outstanding youtube channel and has several courses that helps hosts become amazing hosts. He shares his knowledge of hosting for 13 years and how he's able to fill up the majority of his calendar with direct booking by leveraging your niche and marketing your site. VRBO Outstanding - https://vrboutstanding.mykajabi.com/vhm Youtube Channel - https://www.youtube.com/@TheVacationRentalCoach

On this episode we have Adam and Deavon Peterson, a couple that plays on each other's strenghts. They own over 100 long-term-rental doors and 4 short-term-rentals. They went against the grain and purchased in non-mainstream vacation destinations and found a niche that has allowed them to outperform their investor peers. They walk us through their philosophy that lead them to major direct booking wins by serving a short-term-rental market that does not fit airbnb's demographic. You can follow Adam and Deavon at: www.goamericaoutfitters.com www.southernparadisevacation.com instagram: @southernparadisevacation

In this episode, we have Chris Petzy. He's a seasoned operator with over 80 doors and is a coach at STR Secrets. He walks us through his operational framework of Technology, People, and Processes that lead him to consistent direct bookings. You can find Chris at: https://www.instagram.com/chris_petzy/ https://www.instagram.com/seacoastvacationrentals/

Join us as we talk to Chase Charifa, an STR investor with properties in 3 markets, now focusing on new construction, and has build a personal brand worth following. He shares his journey in the process, and walks us through how he approaches building his brand. Follow him on Instagram: https://www.instagram.com/lightfootcabin/ https://www.instagram.com/janchasecharifa/

On this episode we have Megan Castor. She's a short term rental copywriter and helps hosts nail their messaging to reach the right customers. She walks us through the myth of reaching casting a wide net when going direct and why it's critical to narrow your market in order to make an impact in direct bookings. Pick up her free workbook on how to get started: https://megancastoragency.ck.page/4698c73dec You can find out more about here at: https://www.megancastoragency.com/ https://www.instagram.com/thevacationrentalcopywriter

EP04 - Getting more repeat bookings with text and email marketing with Sam Minstretta Sam is a short term rental operator with properties in 5 markets and is the founder of GoSTRMarketing, the done-for-you str marketing firm focused on getting repeat bookings through email and text campaigns. You can learn more about Sam at: https://gostrmarketing.com/

On this episode, Allie Fugatt, Short term rental host turned boutique hotel expert walks us through how she grew from 0% to 50% direct bookings in just 6 months. https://www.cherokeerosehomes.com/who-are-we

Join us as we bring on Steph Weber. With over a decade of social marketing experience, she brings her experience from other industries to help hosts build a strong brand that leads to memorable stays and more direct bookings. Follow Steph on Instagram at @theweberco See full shownotes If you’re looking to take control of your bookings and get started with direct bookings, check our CraftedStays.