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The New Generation Entrepreneur Podcast

Latest episodes

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Apr 22, 2025 • 24min

What This Online Business REALLY Takes To Make Millions

Sometimes we all need an extra push to take necessary risks in our lives. I took the leap on some massive risks this year, and in this episode of the New Generation Entrepreneur Podcast I'm tackling common misconceptions about the online business world and starting with the importance of treating your business... like a real business.  Listen in and discover the blueprint for consistent content creation, why you need to post regularly, the importance of letting your messaging dictate your offers, and different phases of business growth, plus how each stage demands unique approaches and efforts.  This is a candid, no-nonsense look at what it takes to thrive in the online business world. If you're ready to embrace the risks and remain resilient but you just need a little extra "kick in the booty" this one is for you. Success is possible with time, effort, and unwavering commitment.  Did you enjoy this episode? I’d love it if you’d share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Apr 15, 2025 • 30min

One Of My Greatest Lessons Of The Last 12 Months: Self-Love and Acceptance

We all have insecurities and negative patterns we fall into like guilting or victimhood. This can take the form of thoughts like, “Why am I not ‘there’ yet?”, or, “What’s wrong with me? Why Can’t I figure this out?” It’s especially easy to fall into these thoughts and emotions when starting something new like a business. But what most people don’t realize is how destructive these thoughts can be. Because the focus becomes everything else EXCEPT fixing the problem and coming up with solutions. Your mission in business should be to move forward, get clear on the how, and take action. If you want to overcome these destructive thoughts or become more self-aware, join me for the latest episode of the New Generation Podcast! Listen in and discover how to escape destructive thoughts, the difference between blaming yourself and taking responsibility, establishing clear boundaries in your business (and who controls your message), and how to push past fear and take action. The breakthroughs I share in this episode have helped me break out of, and for some, become more aware of, destructive thoughts holding me back – I think you’ll love what’s inside this episode. Did you enjoy this episode? I’d love it if you’d share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Apr 8, 2025 • 18min

The Art Of Teaching With Story, Metaphors, and Examples

You’ve heard me talk about educational content quite a bit and how it shouldn’t be 100% of the content you put out there. But it does play an important role in your messaging when you do need to teach, like in webinars or a percentage of your social media content. For my students, many get frustrated because the audience doesn’t understand the value of what’s being taught, or they get a great response to the quality of the content… but nothing converts. Is it the same for you? In this episode of the podcast, I’m revealing how to teach in your content so your followers and audience will take action. Listen in and discover how to become a better teacher, the art of teaching with story and metaphor, ways to come up with powerful stories, tons of examples for you to hear and consider for your business, and secrets to next level presentations and more conversions. And, of course, I’ll share what’s going on in your audience’s mind so you know exactly where they are and how to help them get to the next stage, whether it’s joining a challenge or buying your course. Did you enjoy this episode? I’d love it if you’d share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show. Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Apr 1, 2025 • 28min

Unheard Content To 5-Figure Months In 30 Days with Kyle Stanley

Dr. Kyle Stanley is one of our students who has transformed his business just by honing his communication and messaging skills. He has an important mission helping fellow dentists master their mental and relational health so that they can have sustainable success in their careers and in their lives. And today on the podcast, Kyle shares his journey through the our program. Listen in and discover the strategy that doubled his Instagram following, how he uses our teachings to address ingrained beliefs and offer targeted solutions, the importance of mastering your communication not just in business but in everyday life, ways to boost revenue with low ticket offers, and more. Relatable, relevant messaging build the trust and engagement that lead to sales. If you're still wondering how our program could impact your business, this episode is for you. Connect with Kyle - https://linktr.ee/Drkylestanley Did you enjoy this episode? I’d love it if you’d share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show. Join the waitlist for our BRAND NEW program, Built To Convert - https://learn.brandonlucero.com/sales-page   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Mar 25, 2025 • 35min

How To Know When Your Messaging Isn't Converting & What To Do To Fix It

It doesn’t matter what strategy you use, what platform you own, what content you’re putting out there… if your messaging is off, nothing you try will lead to conversions. But I see this all the time! A course creator’s sales plateau so they change from Facebook to Instagram. Or a webinar doesn’t convert, so they change up the content. Instead, you have to go to the root of the problem –  your communication and messaging After working with thousands of students and business owners in my courses, my team and I have noticed 5 signs that your messaging is off. If your sales have plateaued or you’re not bringing in sales, don’t miss this episode! Listen in and discover the 5 signs your messaging is off, how to start fixing each one, the three levels of trust your audience needs to buy, and analogies and stories to make sure you know how to use each solution. By the end of this podcast, you’ll be able to diagnose whether or not you have a messaging problem, and if you do, you’ll know how to fix it! Stop switching up the platform you use and the content you share, and take a moment to source where the problem is actually coming from. Did you enjoy this episode? I’d love it if you’d share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show. [LIMITED TIME ONLY] Enrollment for Built To Convert is open! - https://learn.brandonlucero.com/sales-page   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Mar 11, 2025 • 12min

Part 5: Teaching Styles That Sell - The Conversion Messaging Series

Welcome to the final episode of our series on conversion messaging! In this episode, I'll delve into the importance of enhancing your teaching skills to boost sales.   Listen and discover practical examples, how to understanding key concepts can lead to automatic reactions and trust in your process, and insights on content that naturally leads to conversions. Instead of merely focusing on offers and pitches, you want to find concepts that resonate with your audience's specific situations.    Tune in to learn how to transform your teaching approach!   DON'T FORGET TO REGISTER for our FIRST EVER Master Your Conversion Messaging FREE 3-hay Event! learn.bradndonlucero.com/pod Get the PDF worksheet for this episode here: learn.brandonlucero.com/pdf Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Mar 4, 2025 • 17min

Part 4: Unstoppable Sales and High-Quality Leads - The Conversion Messaging Series

If you want to change your messaging to bring in higher quality leads and more sales… Then you don’t want to miss today’s episode! It’s the 4th part of our 5 part Conversion Messaging Series and I’m going to give you two tools that will immediately help you stand out online today. Yup… if you implement messaging techniques, you’ll see a difference in your business.    Listen in and discover what really helps drive sales, 2 tools to help you implement this in your business today, the three types of trust to build and how these techniques help you, and examples of each type and how to use them in your business    Create connections, remove objections, and discover simple messaging tools to help you bring in more sales now and as you grow.    We’ve talked about how to get more clicks, building engagement, and keeping your audience’s attention → Here’s how to bring in more sales.    Get the PDF worksheet for this episode and register for our FREE 3-Day Master Your Conversion Messaging live event here: learn.brandonlucero.com/pdf   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Feb 25, 2025 • 17min

Part 3: Hooks That Hold Attention On Any Content - The Conversion Messaging Series

In part 3 of our Conversion Messaging Series, I dive into the art of keeping your audience engaged with your content. I'll break down different hooks, the importance of teaching concepts over information, and the strategies to keep your audience engaged.   Listen in and discover ways you can improve watch time, how to ensure viewers follow your call to action, what you need to do to become a better teacher, how to avoid common pitfalls like overwhelming your audience with too much information or diving too deep too soon.    Want to enhance your webinars, videos, and other content to make them more engaging, efficient, and effective? This one is for you.    Get the PDF worksheet for this episode and register for our FREE 3-Day Master Your Conversion Messaging live event here: learn.brandonlucero.com/pdf   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com   
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Feb 18, 2025 • 12min

Part 2: The Most Powerful Triggers That Drive Clicks To Any Title - The Conversion Messaging Series

In the second episode of our series on conversion messaging, I delve into the concept of relevancy triggers. If you want to start crafting compelling content and titles that drive conversions, this one is for you!   Listen in and disocver the four main types of relevancy triggers—identity, problems, benefits, and mistakes—and how to use them to make your content hyper-relevant to your audience, plus practical examples of how incorporating these triggers can increase click-through rates and audience engagement, and more.   Tune in to learn how to implement relevancy triffers to refine your email subject lines, ad headlines, and content titles!   Get the PDF worksheet for this episode and register for our FREE 3-Day Master Your Conversion Messaging live event here: learn.brandonlucero.com/pdf   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com   
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Feb 11, 2025 • 17min

Part 1: Discovering The Gold Mine Of Engaging Topics - The Conversion Messaging Series

Welcome to the first episode in our new five-part series on conversion messaging! In this episode, I'll explore how to identify compelling topics and craft powerful titles that attract clicks and views.   Listen in and discover the importance of focusing on the decision-making part of your audience's brain, avoiding common mistakes like irrelevant topics or misleading survey data, and how to address people's concerns in your messaging.   Want to transform your knowledge into effective content, and discover how to choose and structure topics that resonate and convert? Tune in!   Get the PDF and register for our FREE 3-Day Master Your Conversion Messaging live event here: learn.brandonlucero.com/pdf   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 

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