School of Podcasting - Podcast Tips to Plan, Launch, Grow Your Podcast

Dave continues on with a few other mistakes that Podcasters may be making: 1. SHOW ME THE MONEY- The person who doesn't even have a podcast topic, but knows he can sell it. Get your audience first, then monetize it. Paul Colligan has a great book  - The Business Podcasting Bible - about it. 2. Not reporting their music to the Podsage Music Network. I have a brand new show I'm testing. I've told one other person, and the musician that I played. I ended up with 5 listens. Keep in mind that a musician may alert their fan list that they are being played (and send their listeners to your podcast). However, if you don't report it they won't know to alert their fans. 3. Failure to Cross Promote. Sometimes we get nervous networking with people that are too much like our podcast. We fear that they may steal our audience. Keep in mind if you are putting out great content, their audience should like you. Also keep in mind there are seven days in a week. This leaves lots of time for the listener to listen to their podcast and yours. 4. Miss networking opportunites. I use www.technorati.com after reading the book by Jason Van Orden Promoting Your Podcast I put some code from technorati and now I can see who is linking or bloggin about me. SponsorOnline Meetings Made Easy with www.gotomeeting.com Try it Free for 45 days use Promo Code PodcastPromo Played  "The Why and How of Podcasting"Go visit my new friend JD at http://www.thewhyandhowofpodcasting.com/ Other Sites Mentioned: Open Stacks Promoting information access and literacy for all. http://openstacks.net/os/  Anna Farmery at www.podcastfreq.com  Disciples with Microphoneshttp://www.discipleswithmicrophones.org/blog/  Who is linking to this blog? Find out Here

Dave talks about some common podcasting mistakes these include: Making your first impression by apologizing for not putting out a show. Remember there are lots of new listeners on the way (so why not do this at the end if you need to). People assume that people have heard Part 1 of an interview so they (literally) start the podcast with some opening music, and then (with no setup) go right back to the interview (so a new listener has no clue what they've walked in on). Volume on conference calls seems to be an issue. I realzie that you have no control over this when you are on the call, but you do have some control over the volume of the podcast. Check out the Levelator at www.gigavox.com   SponsorOnline Meetings Made Easy with www.gotomeeting.com Try it Free for 45 days use Promo Code Podcast LAST 5 in 5 with Wendy from www.gabberjaw.com   Keith and the Girl www.keithandthegirl.comTwisted Pickle www.thetwistedpickle.comUhh Yeah Dude http://uhhyeahdude.com/Public Nuisance Radio www.publicnuisanceradio.comTwit http://www.twit.tv/

In this podcast I answer one of the most frequently asked quesitons. "What is RSS, and why do I get jibberish when I click this orange thing?" Dave also assigns some "homework." LAST 5 IN 5 From John of The M Show (www.themshow.com ) Barack Obama Us Senator for Illinoishttp://obama.senate.gov/podcast/ Rumor Girlshttp://www.rumorgirls.com/ Accident Hashhttp://www.accidenthash.com Radio Adventures of Dr Floydhttp://www.doctorfloyd.com/ Kamakaze Comic Book Podcast (Fanboy?)http://fanboyradio.libsyn.com  Don't forget the Podcast Pickle contest starts February 1st!

Dave went back to colllege this week (but is still completely available to help new podcasters). He had a very difficult time getting bookmarks for his books. When he found one, he was amazed at how many times a day he viewed this bookmark. He did some research and found that you can have full color bookmarks create 500 bookmarks for 60.00 (see psprint.com ) or 1000 bookmarks for 94.00 (see brochures.com ) and if your target audience is college students - then I feel this is a decent form of promotion. SponsorOnline Meetings Made Easy with www.gotomeeting.com Try it Free for 45 days use Promo Code Podcast Last 5 in 5 From Steve at www.lifespringpodcast.com Griddlecakes Radio www.griddlecakes.com The M Show www.themshow.com Happy Tree Friends http://podcast.happytreefriends.com Geekbrief TV www.geekbrief.tvYour Wedding Your Way http://yourwedding.lifespringonline.com/  Sites Mentioned: School of Podcasting www.scholofpodcasting.com The Scene Zine www.thescenezine.com brochures.com (1000 bookmarks )psprint.com (500 bookmarks )Today in Podcasting www.todayinpodcasting.comPodcast Pickle www.podcastpickle.com All Things Dave www.thepodcastfreak.com

Dave talks about cross promotion, different samplg rates, and how he records a skype call. Special thanks to Jeff Lamb of www.buffalodick.tv for the awesome promo and testimonial. SponsorOnline Meetings Made Easy with GoToMeeting.com Try it Free for 45 days use Promo Code Podcast

Dave talks about how easy it is (and free) to cross promote your podcast. This is helped by networking with other podcasters who have similar podcasts. I play a quick promo I did for the Daily Source Code, I then turned around and used the same set up and ending and substituted a personalized greeting for each podcaster. It worked. While cross promotion may not get you 100 listeners overnight, it will help with your branding online. Thanks to Heather Vale of Success Unwrapped for our intro. Check her out at http://www.successunwrapped.com SponsorOnline Meetings Made Easy with GoToMeeting.com Try it Free for 45 days use Promo Code Podcast Last 5 in 5 Couresty of the Bucket Podcast (www.bucketpodcast.com ) 1. The Godess and Banana www.bgaffair.com 2. Diggnamtion www.diggnation.com 3. Dawn and Drew www.dawnanddrew.com 4. Ask a Ninja www.askaninja.com 5. Daily Source Code. www.dailysourcecode.com 6. Griddlecakes Radio www.griddlecakes.com ITEMS MENTIONEDAudio Technica 2020 Microphone MORE INFO -no tax - free shippingMarantz MD660 Portable Recorder MORE INFO -no tax - free shipping

Dave gets some more feedback on shaping your image with a podcast (as some feel www.betterdave.com is not the right image for Dave), and he answers a question about using podpress (www.mightyseek.com/podpress ) with Libsyn and how to get the URL into WordPress. SponsorOnline Meetings Made Easy with GoToMeeting.com Try it Free for 45 days use Promo Code Podcast P.S. I realize this episode breaks format a bit. I am away from my typical system, and do not have access (but I think this episode is fine anyway - even if it doesn't let you know its episode 68)

In this episode Dave talks about the potential pitfalls of a diary - storytelling podcast. He started a new podcast Building a Better Dave. Keep in mind that EVERYONE can hear your podcast. You also never know when people will Google you. He mentions a few of his favorite storytelling podcasts including The Bitterest Pill and Digital Flotsam SponsorOnline Meetings Made Easy with GoToMeeting.com Try it Free for 45 days use Promo Code Podcast Last 5 in 5 From Mike Wills of http://newmusictoday.net1.Geek News Central http://geeknewscentral.com2. New Music Today (one of my podcasts on Podcasternews) http://newmusictoday.net - I always listen to my own shows to make sure they keep sounding good.3. Security Now (http://Twit.tv)4. UC Radio Podshow ( ucradio.podshow.com)5. Podholes (http://www.podholes.com/) Other Sites MentionedPodcast411 autor of Tricks of the Podcasting Masters School of Podcasting End of Year BonanzaUse the coupon code santa when you check out the get 50% off your first month.

Dave talks about common mistakes that you can make that willcause errors inyour RSS feed. SponsorOnline Meetings Made Easy with GoToMeeting.com Try it Free for 45 days use Promo Code Podcast This was inspired by the Podcast Brothers www.podcastbrothers.com show where they talked about a feed reader having issues with their feed. You can see a table of code to put display characters without causing errors. http://www.w3schools.com/tags/ref_entities.aspYou can check your feed validation at www.feedvalidator.org Dave also reminds all podcasters to report their songs at the Podsafe Music Network When looking at your playlist, click the "show playlist history" option at the bottom of the list. Be sure to report your songs. The musicians will thank you for it. LAST 5 IN 5 by Cali Lewis of www.geekbrif.tv 1. Dawn and Drew Show www.dawnanddrew.com 2. Daily Source Code www.dailysourcecode.com 3. Mo Buzz Tv www.mobuzztv.com 4. Accident Hash www.accidenthash.com 5. Rocketboom. www.rocketboom.com Check out the School of Podcasting with its hundreds of resources and hours of tutorials. www.schoolofpodcasting.com Dave's favorite Podcast Host is Libsyn

Dave provides the results from last week's poll, a promtional Post Card Tool along with a podcasting idea. The One Minute How To PodcastA quick, fun way to cross promote your podcast. Check it out at http://www.oneminutehowto.com Dead Science Podcasthttp://www.deadscience.com Voice Over Work From Scott Fletcherhttp://www.caraworks.com SponsorOnline Meetings Made Easy withGoToMeeting.com Try it Free for 45 days use Promo Code Podcast ;   Vertical Response - Postcard Creation tool. Only pay for those cards you sell, no contracts, etc. Survey Results - Dave had a whole 6 people respond to last week's sruvey. Many people listen in the car on their portable media device. The audience is all male. (At this point) take the survey. HERELane www.missingalert.com podcast Last 5 in 5 From Rob of the Dead Science Podcast1. The Morning Announcements (this podcast)2. Podcast 411 www.podcast411.com 3. The Paracast. www.theparacast.net4. Haunted New Jersey Podcast www.hauntednewjersey.com5. Building a Better Dave www.betterdave.com People say what they want for Christmas The Zoon H4 Handy Recorder