School of Podcasting: Expert Tips for Launching and Growing Your Podcast

We have a ton of studd on the show today. We give away Sound Pack 3 from soundgods.com Congrats to Paul Clifford of the Tech, No bable Show You can earn money at Podcast Picke For Reviewing Podcasts We talk about how to keep things organzied so you don't let content slip through your fingers (and miss making it on to your podcast). We hear a promo for www.bestoftheworstpodcast.com I also talk about how easy it is to use www.polldaddy.com We then get a DUO of Last 5 in 5's (what were the last 5 podcasts you listened to, and tell us in less than 5 minutes). Dan from Journey Inside My Mind www.jimmpodcast.com had these:Morning Stories www.gbh.org/morningstoriesCoverville www.coverville.com Anji Bee Chill Cast http://chillcast.podshow.com Lifespring weekend Music http://weekendmusic.lifespringonline.com/Friday Night Dance Party http://www.fridaynightdanceparty.com/ Rich from www.audiogumshoe.com had these: Amp New Music Weekly http://amped.libsyn.com/Seventh Son  http://www.jchutchins.net/7thSonPodcast.xmlFIR For Immediate release http://www.forimmediaterelease.biz/Project Studio Network www.projectstudionetwork.com Kids Wife Work Life http://www.kidswifeworklife.com/  

The great thing about podcasting is its getting big enough for companies to start building tools for podcasters. Today we look at the Audio Lite system from Gigavox (the makers of the Levelator). www.gigavox.com You can record your podcast in segements. Then (if needed) you can update certain segments (like an advertiser spot) in the current AND PAST podcasts. I'm using this not for advertisers, but for a non-profit (my church). Instead of having advertising spots rotate in and out, we use it for our calendar, and prayer concerns (items that chance from week to week). This way people are up to date with the latest news (no matter what episode they listen to). In reality your podcast can be evergreen. The information can be updated in past shows. The good news is its free to use. Take some time to think about it and how you want your podcast to go from section to section. I love it. Oh yeah. IT's FREE. The "bad" news is it doesn't work with Libsyn (it does with the more expensive Libsyn Pro). So I looked at some different web hosts that had unlimited bandwidth (like Midphase.com ) and ended up with Dreamhost.com (as they increase your storage and bandwidth the longer you stay on their system). I will keep you in the loop as we move forward. LAST 5 IN 5 From Tim Dewey of the Sled Dog Podcastwww.sleddogpodcast.com For Immediate Releasehttp://www.forimmediaterelease.biz/ School of Podcasting Students Only Sales Roundup Podcasthttp://www.salesroundup.com/ Cold Calling Podcasthttp://coldcallingpodcast.com/ The Hunt Casthttp://huntcast.blogspot.com Other Sites MentionedPaul Colligan www.paulcolligan.com www.121Podcasting.com  (sell your podcast, do audio books and more).Weekly Web Tools www.weeklywebtools.com Community Baptist Church www.cbcot.com School of Podcasting. Learn how to podcast RISK FREE at www.schoolofpodcasting.com

Today I went and looked at some numbers regarding people using phones to listen to the School of Podcasting's Morning Announcements. I use voiceindigo.com and I had anywhere from 15 to 47 downloads a month. I also looked at how many people used the link shownotes.schoolofpodcasting.com and since April 100 people have used that link (which typically is not in print like today, but only heard in the podcast). So people ARE going to links they listen to. Sending Your Podcast to a Phonewww.voiceindigo.com Chris Penn's iPhone Kit http://www.financialaidpodcast.com/2007/06/30/financial-aid-podcast-podcaster-iphone-kit/   LAST 5 IN 5 From Dan Johnson of www.jimmpodcast.com Morning Announcements (this podcast - SUCK UP :) )Total Picture www.totalpicture.com (business leaders)Chill Cast www.anjibee.com (chill out with Anji)www.lynnparsons.net/redlightzone (A late night vibe podcast)www.jimmpodcast.com (An insight into Dan's mind) Other Sites Mentioned:www.soundsnap.com www.projectstudionetwork.com

Today we talk about what a double ender is, and some tips on recording them. We also talk about the newdirectory I've added at Also mentioned: www.box.net

In the episode we interview Paul Colligan of www.paulcolligan.com who has created a new Premium Podcast Solution that you can find at www.onetoonepodcasting.com This solution has three difference levels (including free), that allows you to have a private podcast, sell your podcast, sell a digital product, have an affilaite program, and and and .. (it does everything). It lets you podcast differently. I've had people ask how do to do certain things in podcasting in the past and there wasn't a solution - now there is. You can save 15% off  FOR LIFE using the coupon code sop121 if you want the pro version. You need to sign up by August 1st, 2007. You can save 15% off  FOR LIFE using the coupon code sop121v if you want the viral version. You need to sign up by August 1st, 2007. (So don't be tardy). If you want to see www.onetoonepodcasting.com in action check out www.askpaulcolligan.com Dave mentions that we wil have a drawing at the end of the month for School of Podcasting members, and listeners who had added The Morning Announcements to their favorites at Podcast Pickle. Winners receive "Dog pack 3" from www.sounddogs.com Lastly, Dave recently launched a new graphic based directory at www.learntosubscribe.com/podcast (you can use a free video at www.learntosubscribe.com/linktous.htm ) members of the School of Podcasting get 20 free clicks. For a complete list of bonus for members of the School of Podcasting click here

Is there ONE thing that you can do to bring a giant number of listeners? Probably not, but the key values are the same - find out where your listeners hang out and get some information to them. "You need to move to where the food is..." We are giving away "Dog Pack #3" from www.sounddogs.com to a School of Podcasting Listener who puts the School of Podcasting as a favorite at www.podcastpickle.com (members are already entered). Voicemail from Daniel Johnson of www.jimmpodcast.com Email from George at:http://OneMinuteHowTo.comhttp://EclecticMix.comhttp://DRiPInvesting.orghttp://GLSmyth.com - Blog: http://GLSmyth.WordPress.com Getting Ready For the Expo Time to get your business cards, and decide how you will network at the expo. Don't Forget About the Bonuses for Being a Member of the School of Podcasting Sponsor: Coolerwebsites.com www.coolerwebsites.com Quit paying for heb hosting space you'll never use!

I've started my own hosting company at www.coolerwebsites.com and have created some packages geared towards podcasters who are looking to host their files at Libsyn, and have a Wordpress Blog on their own site. Are you ready? It's only $1.99 a month and you have more than enough space to host your blog. BUT WAIT THERE IS MORE. School of Podcasting Members can get an additional 20% off (login to get coupon). Affordable Royalty Free Jazz MusicMike Stewart and his musical writing partner have put out a royalty free CD of jazz music. It's about $150 worth of music for $9.99 FOr more information CLICK HERE (School of Podcasting Members can get a $2 discount) Podcast Pickle FavoritesGary from Podcast Pickle has started a blog at http://pdillys.com/2007/06/08/understanding-our-favorites-system-at-podcast-pickle/ and I mention his blog item about Podcast Pickle Favorites. You may not be begging for Podcast Alley Votes again. Copy CatsDaniel Johnson from Journey Inside My Mind (www.jimmpodcast.com ) mentioned that he had dound my podcast on another "generic" blog. It turns out that there is software that people can put on a website to "copy" your blog, (as well as other podcasters/bloggers) posts. He had heard about this from Paul Colligan and the interesting thing is if you don't put your website address in your show readers may not know where the information came from. With that in mind, you are reading items from http://shownotes.schoolofpodcasting.com

Members of the School of Podcasting have another discount to take advantage of from studiocutz.com on their Podcaster Toolkit DVD. Members get 15% (25 bucks!) off using a coupon code found inside the members area (and yes you could sign up for a one day pass (5 bucks) get the coupon code and come out 20 bucks ahead of the game. The sales runs through mid July. Opening by Steve from www.geekcred.net Recommended Product www.trykall8.com Never Worry About Losing Your Voicemail Number due to lack of calls. Johnathan Waltz had his podcast mentioned in a Blog about his powerscripting podcast (http://powerscripting.wordpress.com/ ). Realize that your podcast could be mentioned by anyone and your audience could explode. This is why you need a host for your podcast that offers unlimited bandwidth. That way no matter how popular your podcast is, you NEVER have to worry about bandwidth. I suggest www.uselibsyn.com (the service I use for the SOP). Vince from the B Movie Podcast (www.bmoviecast.com ) answers the question "I'm sure glad I started podcasting because I enjoy talking about the thing I love which is B-movies and cult movies. I like sharing with and finding like minding people to talk to on the subject. I have met a lot of cool people by listening to similar Podcasts on the subject. I met two guys from the Mondo Movie podcast by interacting acting with there podcast. We went on a vacation to Europe in May and I got to meet them in London at a pub and talk for hours. How cool is that. It doesn't get much better than that." - Vincewww.bmoviecast.com People may be "mashing" your RSS feed in the future so be sure to keep announcing what your podcast is, where they can find more, and how to contact you. Podshow has channels, and Yahoo has Pipes (http://pipes.yahoo.com/pipes/ ) These allow multiple RSS feeds to be combined into one.

Join us as we interview "Ringmaster Greg" from the Dancing With Elephants Podcast (http://www.dwithe.com ) about the contest that involved cross promotion with other podcasters to help give away an ipod shuffle. In the end their listener numbers went up, but was it worth it? Listen an find out. Last 5 in 5dinkycast.http://dinkycast.com/ car talk NPRhttp://www.npr.org/rss/podcast.php?id=510097 Mac Casthttp://maccast.com/ Daily Giz WIzhttp://twit.tv/ Dr Floydhttp://www.doctorfloyd.com/ Get your domain name for $6.95 using the coupon code cooler3 when you check out at www.godaddy.com Need a host for your blog? Check out www.coolerwebsites.com

I am looking for answers to the question: I couldn't have done ___ if it was for podcasting. Or I sure am glad I started podcasting because _______   I talk with Ram Krishnan of www.castmetrix.com which is a company that allows you to gnerate dynamic content. For example I will be at he expo this year. I could put a segment into the system, and then after the expo, I could change that segment to talk about where people can download my presentation. The castmetrix.com system generates the file based on criteria that you set. For more information go to www.castmetrix.com Check out the new "Step by step" Podcast tutorials at www.schoolofpdocasting.com