
Marketer of the Month
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
Latest episodes

Oct 31, 2024 • 1min
Snippet: Connor Jeffers, CEO of Aptitude 8 and Hapily, Reflects on The Evolution of HubSpot!
Starting as a marketing software in 2006, HubSpot identified itself as a key tool for marketers until 2014. Then, they pivoted to become an SMB growth software company, and in 2021, their vision expanded again, marking another pivotal shift.
Watch the full episode here 👉https://bit.ly/4cPPqom

Oct 30, 2024 • 37sec
Snippet: Jan-Christoph Oetjen, Vice-President At the European Parliament, Envision the Future of Drones!
He discusses drone's transformative potential in healthcare and emergency response. He emphasizes how drones can revolutionize efficiency, replace outdated models, and significantly enhance emergency services.
Watch the full episode here 👉https://bit.ly/4e4AVNm

Oct 30, 2024 • 23min
EPISODE 218- Beyond the ThinkPad: Lenovo’s Director of SSG Sales on Service-Led Transformation
Benjamin Schneider is the Director of SSG Sales EMEA at Lenovo, where he leads services sales for global accounts in the enterprise and public sectors across the region. With extensive experience in the technology sector, he has held multiple leadership roles at Lenovo, including Director of Worldwide Business Operations and Director of Relationship Business for Eastern Europe and Turkey.
On The Menu:
1. Explores transition from IBM to Lenovo, including key managerial roles and international experience.
2. Discusses the shift from hardware to end-to-end services and solutions.
3. Explains Lenovo’s natural progression into digital workplace solutions through customer demand.
4. Balancing regulatory, security and employee satisfaction needs with digital workplace transformation.
5. AI used internally for optimization, and externally for new services and enhanced devices.
6. Focus on optimizing device lifecycles, from production to disposal, for sustainability.
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Oct 27, 2024 • 52sec
Snippet: Subho Mukherjee, VP and Global Head of Sustainability at Nokia, Discusses the Need for Sustainability in Business!
He underscores the critical need to make sustainability a core business and technology imperative. He highlights how Nokia, with its 150-year legacy, continues to operate on principles of sustainability and equity, setting an example for the industry.
Watch the full episode here 👉https://bit.ly/4ffwLDy

Oct 26, 2024 • 1min
Snippet: Yue Wang, Head of Advanced Network Research at Samsung Electronics, Explores Driving Network Efficiency with AI!
She discusses the transformative role of AI solutions in enhancing network operational efficiency. She highlights how AI advancements are pivotal in optimizing network performance and driving the future of connectivity.
Watch the full episode here 👉https://bit.ly/3Y0B1RU

Oct 25, 2024 • 47sec
Snippet: Philipp Schulte, CEO of Giesecke+Devrient Mobile Security Talks About Securing Connectivity in Critical Infrastructures!
He delves into the challenges of working with critical infrastructures and IoT. He emphasizes ensuring secure connectivity and reliable data transmission between devices to safeguard essential systems.
Watch the full episode here 👉https://bit.ly/3WqOaSY

Oct 18, 2024 • 1min
Snippet: Connor Jeffers, Founder, and CEO of Aptitude 8 and Hapily, Explores HubSpot's Marketplace as a Major Player!
With a vast array of apps that integrate seamlessly, HubSpot is catching up fast and the real game-changer will be building native apps within HubSpot. 💡
Watch the full episode here 👉https://bit.ly/4cPPqom

Oct 17, 2024 • 1min
Snippet: Maureen N. Dunne, Author of The Neurodiversity Edge, Embraces Neurodiversity!
She highlights how including neurodivergent individuals can bring unique value to organizations, helping them thrive with diverse perspectives and talents.
Watch the full episode here 👉https://bit.ly/3XmJSg9

Oct 16, 2024 • 1min
Snippet: Elizabeth Green, CISSP, EMEA Advisory and Cyber Lead at Dell Technologies, Discusses the Zero Trust Framework!
She discusses the principle of "never trust, always verify" and its significance in ecosystems, highlighting how it ensures an end-to-end solution verified by the Department of Defense.
Watch the full episode here 👉https://bit.ly/4dmhksw

Oct 13, 2024 • 53sec
Snippet: Enno De Boer, Head of Global Operations Technology at McKinsey & Company, Shares his Key Insights on Success!
He shares valuable pointers for achieving success. He emphasizes the importance of strong leadership, effective scaling, change management, and modernizing the technology stack to stay ahead in today's fast-paced environment.
Watch the full episode here 👉https://bit.ly/3Sh85Bi