

Marketer of the Month
Outgrow
“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
Episodes
Mentioned books

Feb 24, 2024 • 1min
Snippet: Phil Walsh, CMO of Turing, Sheds Light on How the Talent Cloud Revolutionizes Talent.
Through AI-driven efficiency, it ensures swift and high-velocity connections, bringing the best talent directly to your doorstep from any corner of the globe. 💻✨
Watch the clip here 👉 https://bit.ly/3WWmZxc

Feb 23, 2024 • 1min
Snippet: Maton Sonnemans, Partner and CMO at EY Netherlands, Explores the S Curve
He unravels the S curve, a symbol of human growth like the changing seasons. Understand how growth starts, peaks, and gradually slows, reflecting natural cycles. Explore the importance of change urgency at different points on this curve, gaining valuable insights for navigating personal and professional development.
Watch the enlightening discussion here 👉 https://bit.ly/3IdMJzf

Feb 21, 2024 • 30min
EPISODE 176- Blockchain And Beyond: Tanis Jorge's Blueprint for Business Brilliance
Tanis Jorge, Founder of The Cofounder's Hub and Trulioo, is a seasoned tech entrepreneur and influential advisor on building successful cofounder partnerships. With over two decades of experience in startups, she has co-founded, scaled, and exited multiple data-driven businesses, achieving "unicorn" status with Trulioo in 2021. She is a go-to expert on cofounder relationships, authoring The Cofounder's Handbook and advocating for open, productive, and symbiotic collaborations.
On The Menu:
1. Transitioning to solo entrepreneurship and acknowledging the value of communication outside the business realm.
2. Emphasizing the importance of self-belief in decision-making.
3. Focus on prioritizing the business focus over personal needs in partnerships.
4. Acknowledging the need for a collective approach to identity solutions.
5. Embracing the potential for innovation through blockchain.
6. Emphasizing the evolving nature of specialization in business growth.
7. Encouraging entrepreneurs to focus on their own time and contribution.
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Happy creating!
#TanisJorge #Trulioo #MarketerOfTheMonth #CofoundersHub #BusinessDevelopment #Blockchain #Outgrow #Podcastoftheday #MarketingPodcast

Feb 14, 2024 • 12min
EPISODE 175- Math, Magic, and Milestones: Wolff Olins' Sairah Ashman's Formula for Bridging Business Borders
Sairah Ashman, the Global CEO at Wolff Olins, renowned for its unique blend of maths and magic in brand consultancy, leads business direction and performance across four global hubs. With over 20 years of experience, she has cultivated a reputation for building high-performing teams and delivering outstanding results in business transformation. An alumna of Harvard Business School, she co-founded The House of St Barnabas, actively championing transformative ideas as a TEDx host and speaker.
On The Menu:
1. Addressing hurdles in building teams across varied cultures and markets.
2. Exploring methods to bridge cultural gaps in teams, emphasizing clear goal communication and the "math and magic" concept.
3. Examining the balance between analytical thinking and creativity when approaching complex problems.
4. Reflecting on key insights gained from Harvard Business School, focusing on increased confidence and an integrated approach.
5. Highlighting curiosity and diverse interests as catalysts for generating ideas in the dynamic business landscape.
6. Ensuring effective communication and goal alignment across different clubs through consistent rituals and leadership understanding of organization's values.
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Happy creating!
#SairahAshman #WolffOlins #MarketerOfTheMonth #Math #Magic #BusinessDevelopment #Outgrow #Podcastoftheday #MarketingPodcast

Feb 8, 2024 • 52sec
Snippet: Steven Levy, Editor at Large Wired Explores the Privacy Related Challenges.
While current strategies focus on blocking technology capabilities, Levy suggests their limited effectiveness in the long run. Explore the urgent need for innovative methods to ensure robust privacy protection in our interconnected world.
Watch the full episode here 👉https://bit.ly/3Nss79B

Feb 8, 2024 • 10min
EPISODE 174- Tackling Trials, Tech, and Turbulence: NFL's Kelvin Beachum's Playbook
Kelvin Beachum, NFL Athlete & Investor with the Arizona Cardinals Football Club, is a multi-dimensional leader excelling in creating and managing energy to drive change. Beyond his prowess on the football field, he demonstrates a keen understanding of organizational dynamics, utilizing his role as a systems thinker to make impactful changes. Proficient in synthesizing complex information, he excels at problem-solving and remains solutions-focused.
On The Menu:
1. Key lessons from football career, emphasizing the ability to thrive in critical situations.
2. Delving into the impact of athletic experience on decision-making and leadership style.
3. Passion for aviation and how it aligns with his interest in science, technology, engineering, arts, and math (STEAM).
4. Navigating challenges in advisory roles, highlighting the essence of being coachable and responsive to feedback.
5. Elaborates on the overarching importance of coaching, seamlessly connecting physical fitness, financial guidance, and mentorship in various life domains.
6. Shift from the NFL to diverse fields, emphasizing the opportunity to be curious and learn from different ecosystems.
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Happy creating!
#KelvinBeachum #NFL #MarketerOfTheMonth #Tech #Playbook #Football #Outgrow #Podcastoftheday #MarketingPodcast

Feb 7, 2024 • 1min
Snippet: Julien Bertolini, IoT Expert at Volvo Group Unveils Geolocation Solution for Truck Tracking.
He shares insights on geolocating trucks in vast factory yards. His solution makes managing hundreds of trucks seamless, bringing immense value to Volvo Group's business operations.
Watch the full episode here 👉https://bit.ly/3SlkS6w

Feb 7, 2024 • 32min
EPISODE 173- Wax On, Wax Off: Tackling Blockchain Gaming Challenges with Wax's William Quigley
William Quigley, a cryptocurrency and blockchain veteran with over two decades of experience, started as the first institutional investor in PayPal. He has since played a key role in incubating and investing in more than 30 cryptocurrency and blockchain projects, co-founding game-changing ventures like Tether, GoCoin, and WAX. His enduring influence continues to shape the digital financial landscape.
On The Menu:
1. Early Exposure to Virtual Item Trading: Partner's concept of trading virtual items for real money.
2. Delegated Proof of Stake Mechanism: Application to video game virtual item trading.
3. Video Games as Technology Pioneers: Pushing boundaries with graphics and augmented reality.
4. Tackling Blockchain Gaming Challenges: Creation of Wax as a purpose-built blockchain for media files.
5. Sustainable Blockchain: Adoption of proof-of-stake to address energy consumption.
6. Future of NFTs: NFTs as mini-computers with endless possibilities.
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Happy creating!
#WilliamQuigley #Wax #MarketerOfTheMonth #Blockchain #Gaming #Outgrow #Podcastoftheday #MarketingPodca

Feb 6, 2024 • 46sec
Snippet: Liza Landsman, CEO at Stash Shares Her Motivating Mission 🌟
She emphasizes the universal impact of counseling in helping individuals reach their goals. As CEO at Stash, her mission revolves around empowering consumers to achieve economic security. Discover how this mission guides Northstar, influencing decisions at every step.
Watch the full episode here 👉https://bit.ly/3Nss79B

Feb 5, 2024 • 33min
EPISODE 172- Value-Based Ventures: Vitor Asseituno's Prescription for Outcome-Focused Business
Vitor Asseituno, the Co-founder & President of Sami, is a dynamic force at the crossroads of healthcare, management, and technology. Having successfully founded Live Healthcare, acquired by Informa, and served as an investor at Vitta, acquired by Stone, Vitor brings a wealth of experience to his leadership role at Sami. Under his guidance, Sami has raised an impressive US$55M from four of the top five most active tier 1 VCs in Latin America, showcasing his expertise in navigating and thriving within the intersection of these dynamic industries.
On The Menu:
1. Diverse Teams Matter: Acknowledge the challenges of diverse team collaboration.
2. Startup Culture: Emphasizing the importance of a hustler mindset
3. Smart Marketing Tactics: Waiting lists, referrals, and utilizing unconventional platforms are effective.
4. Post-COVID Healthcare Challenges: Analyze hurdles in the healthcare system.
5. Outcome-Focused Business Model: Value-based care pays for results.
6. Adapt for Faster Improvement: Stress the importance of short measurement cycles.
7. Series A Impact: Address challenges in managing larger capital.
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Happy creating!
#VitorAsseituno #Sami #MarketerOfTheMonth #Outcome #Focused #Businesses #Outgrow #Podcastoftheday #MarketingPodcast


