Marketer of the Month

Outgrow
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Apr 24, 2024 • 18min

EPISODE 185- Marketing the Tomorrow: McKinsey's Head of Global Operations Tech Enno De Boer's Playbook for Growth

Enno de Boer is a Head of Global Operations Technology at McKinsey & Company Inc., leading their Global Manufacturing Practice and Industry 4.0 initiatives. He's also a World Economic Forum Project Advisor and the Founder of the WEF Global Lighthouse Network, focusing on impactful supply chain advancements. On The Menu: 1. Leadership focus, change management, and modernizing technology stack crucial for success. 2. Approach to implementing Industry 4.0 technologies remains consistent across various sectors. 3. Anticipates manufacturing companies becoming major tech leaders, integrating diverse technologies. 4. Focus on adopting existing innovations, simplifying user interfaces, and driving technology integration. 5. Leveraging digital capabilities to simultaneously improve productivity, sustainability, and workforce engagement. 6. No inherent conflict between profit motives and environmental/social responsibility, with smart use of digital capabilities. Click here for a free trial: https://bit.ly/495qC9U Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #EnnoDeBoer #McKinsey #MarketerOfTheMonth #TechGrowth #MArketing #Outgrow #Podcastoftheday #MarketingPodcast
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Apr 21, 2024 • 52sec

Snippet: ⁠Matt Wolach⁠ CEO of RingBot, Speaks on Optimizing Sales Teams and The Power of Hiring Multiples. 

In sales, hiring multiple candidates offers clarity. Success or failure? Process or person? Experimentation reveals strengths and weaknesses, refining strategies for growth. Watch the full episode here 👉https://bit.ly/3vJhERL
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Apr 20, 2024 • 35sec

Snippet: ⁠Julien Bertolini⁠, an IoT Expert at⁠ Volvo Group⁠,  Explores 5G and Autonomous Vehicles!

He discusses the increasing interest in autonomous vehicles, particularly in construction equipment. He notes that while there is considerable momentum in the industry, a revolution in the next few years is unlikely. Watch the full episode here 👉⁠ ⁠⁠https://bit.ly/3SlkS6w⁠
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Apr 19, 2024 • 55sec

Snippet: ⁠Liza Landsman⁠, CEO at ⁠Stash⁠, Redefines Onboarding!

She is leading the charge in revolutionizing onboarding as she shares her views at Collision Conf. By streamlining and activating the onboarding experience, Stash is simplifying the process to make it as seamless as possible.  Watch the full episode here ➡️ ⁠https://bit.ly/3TI9j9V
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Apr 18, 2024 • 35sec

Snippet: ⁠Sairah Ashman⁠ CEO of⁠ Wolff Olins⁠, Speaks On Fueling Goal Power! 🌟

She highlights the significance of clarity in a company's goals. She stresses the importance of continually reinforcing these objectives to maintain alignment and unity among team members. Catch the visionary conversation here 👉https://bit.ly/4aAF3E0
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Apr 18, 2024 • 12min

EPISODE 184- Surfing the Data Wave: Samsung's Head of Advanced Network Research Yue Wang on Telecom Trends

Yue Wang, Head of Advanced Network Research at Samsung Electronics, is a trailblazing leader in 6G innovation. Leading a dynamic team, she drives research in network architecture and AI-native networks, earning recognition such as the 'Chinese Women of the Year - Technology' Award. As Chair of the AI Expert Working Group at UKTIN, Yue is instrumental in shaping the UK's telco AI ecosystem. On The Menu: 1. AI as the foundation for telecom transformation, reducing costs and expanding revenue streams. 2. Balancing risk-taking with ROI justification and staying ahead of emerging tech. 3. Identifying opportunities and recommending unified frameworks for AI in telecom. 4. Diverse and inclusive environments are crucial for team morale and creativity. 5. Symbiotic Relationship: AI and Connectivity for efficient collaboration and data sharing. 6. Progress in deploying AI solutions for computational resources. Click here for a free trial: https://bit.ly/495qC9U Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #YueWang #Samsung #MarketerOfTheMonth #Data #TelecomTrends #Outgrow #Podcastoftheday #MarketingPodcast
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Apr 15, 2024 • 17min

EPISODE 183- The Next Frontier for AI is On-Device: Qualcomm CMO Don McGuire on why Hybrid AI is the key to Broad AI Adoption

Don McGuire, CMO of Qualcomm, brings over 25 years of experience spanning service provider, device OEM, content/applications, and semiconductor sectors. A decisive and high-energy leader, he excels in creating innovative marketing campaigns and collaborative partnerships to launch cutting-edge products, notably in 5G technologies. On The Menu: 1. Enhancing device capabilities for user benefit through efficient on-device AI. 2. Potential privacy risks and benefits of on-device AI proliferation. 3. Scaling AI across devices, edge, and cloud for sustainability and user benefits. 4. Ensuring stakeholder alignment and cybersecurity in AI integration. 5. Measuring awareness, sentiment, and brand affinity for ROI assessment. 6. Separating B2B and B2C branding for audience-led storytelling. 7. Embracing AI for augmentation, not replacement, with governance and principles. Click here for a free trial: https://bit.ly/495qC9U Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #DonMcGuire #Qualcomm #MarketerOfTheMonth #SME #Ai #Outgrow #Podcastoftheday #MarketingPodcast #FutureofAi
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Apr 8, 2024 • 54sec

Snippet: Scott Brinker VP of Platform Ecosystem at HubSpot, Prioritizes Capabilities for Business Growth.

Focusing 90% of our efforts on building capabilities vital for business expansion entails more than just technology. Talent, processes, and organizational alignment are equally crucial for leveraging technology effectively in our marketing and technology endeavors. Watch the full episode here 👉https://bit.ly/4aBi6Ae
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Apr 7, 2024 • 54sec

Snippet: Ariel Garten⁠ Founder of ⁠Muse by Interaxon Inc.⁠, Delves into the Essentials of Entrepreneurship! 

She explores the fundamental pillars of entrepreneurship: creative desire, drive, and effective team management. Discover how these elements form the backbone of successful business ventures. Watch the full episode here 👉 ⁠https://bit.ly/3TukdQl
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Apr 6, 2024 • 45sec

Snippet: Carol Carpenter⁠, CMO of ⁠Unity⁠ Discusses AI Fatigue! 

She addresses the phenomenon of "AI fatigue" at the Collision Conf. She highlights the importance of accurately defining AI to drive genuine advancements. Watch the full episode here 👉 https://bit.ly/3TK0Wtr

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