

Your Brand Amplified
Anika Jackson, Bleav
Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I'm thrilled to be your host, Anika Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success.
Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.
Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.
Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.
Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.
Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.
Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.
Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing.
Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors.
Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand.
Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice.
Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans.
Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.
Episodes
Mentioned books

Sep 5, 2025 • 39min
Unlocking Your Potential with Aurora Winter: The Power of Storytelling in Business
Aurora Winter's remarkable transition from a successful television executive to a dedicated author, trainer, and entrepreneur showcases the profound impact of storytelling in both personal and professional contexts. By leveraging her extensive background in the entertainment industry, she has developed a unique approach to helping individuals articulate their narratives effectively. Aurora emphasizes the importance of communication skills, enabling her clients to connect with their audiences on a deeper level and inspiring them to escape conventional career paths in favor of more fulfilling endeavors. Her insights reveal that everyone has a valuable story to share, and embracing one's individuality is key to standing out in a competitive marketplace.
Through her guidance, clients have achieved significant milestones, including writing bestselling books, delivering TEDx talks, and securing venture capital funding. Aurora's focus on emotional storytelling empowers individuals to uncover the gold within their experiences, fostering authentic connections that drive engagement and loyalty. By encouraging creativity and innovation, she helps her clients articulate their unique value propositions, allowing them to carve out their own niches and attract the right audiences. This approach not only transforms individual lives but also contributes to a broader cultural shift towards valuing genuine communication.
To further support your journey in harnessing the power of storytelling, Aurora offers a special gift, the Turn Words-to-Wealth Starter Library, which includes valuable resources and a video masterclass on attracting capital, clients, and media coverage. These tools are designed to empower you to effectively communicate your message and achieve your goals. Visit her website and explore more about Aurora's work. Embrace the opportunity to turn your words into wealth, wisdom, and wonder today!
Try ZipRecruiter for FEE at ZipRecruiter.com/work
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Sep 4, 2025 • 30min
Mentoring Beyond the Field: Marques Ogden on Authentic Leadership and Breakthroughs
Marques Ogden's journey from a single-parent household to the NFL exemplifies resilience and the pursuit of purpose. Raised with strong values of accountability and respect, he excelled in football at Howard University, eventually playing as an offensive lineman for several NFL teams. However, the transition from professional sports to civilian life brought significant challenges, including an identity crisis and struggles with addiction. Marques's experience highlights the emotional toll that such a transition can take on athletes, forcing them to confront their sense of self and purpose outside of the game.
Recognizing the need for change, Marques embarked on a transformative journey of recovery and self-discovery. He turned his struggles into a mission to uplift others, founding Ogden Ventures to provide inspirational keynote speeches and executive coaching across various industries. By integrating authenticity and emotional intelligence into his work, Marques empowers individuals and organizations to achieve breakthroughs and redefine their paths. His story serves as a powerful reminder that even in the face of adversity, it is possible to rise, rebuild, and make a meaningful impact on the lives of others.
To explore more about Marques Ogden and his journey, visit his website. Discover his books, coaching services, and podcast, all designed to support professional development and personal growth. Whether you are an individual seeking guidance or an organization looking to inspire your team, Marques offers valuable insights and resources to help you navigate your own journey toward success.
Try ZipRecruiter for FEE at ZipRecruiter.com/work
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Sep 3, 2025 • 34min
Scaling Success: Anthony Franco's Mission to Build and Empower Founders
Anthony Franco's journey as a serial entrepreneur is marked by his impressive track record of launching, scaling, and selling six companies. His no-nonsense approach provides aspiring founders with an unfiltered view of the entrepreneurial landscape, emphasizing the importance of learning from both successes and failures. By sharing his own experiences, Anthony fosters a culture of honesty and resilience, encouraging entrepreneurs to embrace the challenges they face and view them as opportunities for growth. His insights highlight that the path to success is often filled with obstacles, and it is through perseverance and adaptability that founders can truly thrive.
In his mission to empower other entrepreneurs, Anthony actively engages with founders, offering practical strategies for launching and exiting businesses. He creates a supportive environment where entrepreneurs can share their challenges and seek guidance, alleviating the isolation that often accompanies the entrepreneurial journey. By addressing the emotional and psychological aspects of entrepreneurship, he helps founders cultivate resilience and maintain a healthy mindset, reminding them that seeking help is a strength rather than a weakness. This holistic approach not only equips entrepreneurs with the necessary tools for success but also fosters a sense of community among those navigating similar paths.
For those looking to dive deeper into Anthony Franco's insights and learn more about the entrepreneurial journey, visit howtofounder.com for engaging content available on YouTube and Spotify. Additionally, you can contribute to the ongoing conversation about responsible AI implementation by signing up as a contributor or sponsor at aifirstprinciples.org. Join the community and take part in shaping the future of entrepreneurship and AI.
Try ZipRecruiter for FEE at ZipRecruiter.com/work
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Sep 2, 2025 • 37min
From Telecom Veteran to AI Innovator: Glenn Poulos on Creating a High-Performance Sales Culture
Glenn Poulos is a seasoned professional with over 40 years of experience in the telecom and tech distribution industries, now venturing into the world of artificial intelligence. His journey reflects a deep understanding of the evolving business landscape, emphasizing the importance of adaptability and continuous learning. Glenn advocates for building authentic relationships in sales, highlighting that success lies not just in closing deals but in fostering genuine connections with clients. He believes that a strong sales culture is rooted in understanding customer needs and delivering consistent value.
As he transitions into AI entrepreneurship, Glenn aims to help organizations integrate AI into their operations to enhance efficiency and drive growth. He emphasizes the balance between leveraging technology and maintaining the essential human touch in sales interactions. His insights extend beyond technology, focusing on the importance of creating a positive organizational culture where employees feel valued and motivated. By embracing change and innovation, Glenn inspires others to navigate the complexities of modern business successfully.
If you're interested in learning more about Glenn Poulos and his insights on sales and technology, connect with him on LinkedIn. Explore his book Never Sit in the Lobby: 57 Winning Sales Factors to Grow a Business and Build a Career for actionable strategies and valuable lessons from his extensive career.
Try ZipRecruiter for FREE at ZipRecruiter.com/work
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Sep 1, 2025 • 33min
Award-Winning PR Tactics: Elevating Brands with Melinda Jackson
Melinda Jackson's extensive experience in public relations, branding, and influencer marketing has positioned her as a leading figure in the industry. With over a decade of international expertise, she has successfully navigated the complexities of PR, working on high-profile campaigns that have garnered GRAMMY, EMMY, and PRSA awards. Melinda's untraditional approach emphasizes the importance of storytelling and emotional connection, allowing her clients to stand out in a crowded marketplace. Her strategic alignment with influencers further enhances brand visibility, demonstrating her ability to adapt to the ever-evolving dynamics of modern marketing.
Her journey from a small-town girl in North Carolina to a respected PR professional in Los Angeles showcases her determination and innovative mindset. Melinda's unique perspective on the music and entertainment sectors enables her to craft tailored strategies that resonate with audiences and drive engagement. By fostering authentic relationships and encouraging creative thinking, she empowers her clients to explore new avenues for growth and success. This commitment to innovation not only sets her apart from her peers but also inspires businesses to embrace their unique narratives.
For those who may not yet be ready for full-scale PR efforts, Melinda offers consulting calls designed to help businesses assess their current positioning and identify areas for improvement. These consultations provide valuable insights into effective branding and marketing strategies, ensuring that clients are well-prepared for future PR initiatives. To learn more and schedule a consulting call, visit www.melindajacksonpr.com and take the first step toward elevating your brand.
Try ZipRecruiter for FREE at ZipRecruiter.com/work
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Aug 29, 2025 • 34min
SEO as a Game: Steven Schneider's Unique Perspective on Success
Steven Schneider's journey in the world of search engine optimization (SEO) exemplifies the importance of adaptability and long-term thinking in digital marketing. Initially discovering SEO while studying finance, he ventured into building micro-niche websites, which provided him with invaluable hands-on experience. However, his path was not without challenges; significant events like the COVID-19 pandemic and algorithm changes forced him to pivot his strategies and rethink his business model. This resilience ultimately led to the founding of TrioSEO, where he and his co-founders focus on delivering high-quality, human-written content and personalized client relationships.
At TrioSEO, the emphasis is on viewing SEO as a long-term investment rather than a quick fix. Schneider advocates for a patient approach, likening SEO efforts to contributions made to a retirement account—both require time and consistent effort to yield significant returns. By prioritizing quality content and user experience, TrioSEO aims to help businesses navigate the complexities of the digital landscape while fostering genuine connections with their clients. This philosophy sets them apart in an industry often tempted by shortcuts and automated solutions.
For businesses looking to enhance their online presence, TrioSEO offers a unique opportunity to gain insights into their current SEO strategies. You can take advantage of a free hand-built SEO audit designed to provide actionable recommendations tailored to your specific needs. Visit the TrioSEO website today to request your audit and start your journey toward improved search engine visibility and sustainable growth.
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Aug 28, 2025 • 41min
Unlocking Focus: Skye Waterson's ADHD Coaching for Entrepreneurial Success Without Overwhelm
Skye Waterson's journey as an ADHD strategist and coach highlights the transformative power of understanding one's unique cognitive processes. Diagnosed with ADHD during her PhD studies, Skye realized that traditional productivity methods often fell short for individuals like her. This realization propelled her into extensive research and experimentation, leading to the development of tailored strategies that empower entrepreneurs and business owners to escape distraction loops and focus on what truly matters in their work.
At the helm of Unconventional Organisation, Skye has created a multi-six-figure business dedicated to helping others build ADHD-friendly systems that promote consistency and sustainable growth. Her approach emphasizes the importance of self-awareness and personal empowerment, enabling clients to step confidently into leadership roles while managing their time and energy effectively. By fostering an environment that accommodates the unique needs of those with ADHD, Skye equips her clients with the tools necessary to thrive in their entrepreneurial journeys without succumbing to burnout.
If you're looking to enhance your focus and productivity, Skye offers a valuable resource: the two-minute focus formula. This simple yet effective strategy can help individuals prioritize their tasks and regain control over their time. To download this formula, simply DM them on Instagram with the message brand. For more information and resources, visit her website here. Take the first step towards a more focused and productive life today!
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Aug 27, 2025 • 44min
EVOKE Your Story with Anna Rósa Parker: Guiding Leaders to Clarity and Authenticity Through Narrative
Anna Rósa Parker, a transformational coach and creator of EVOKE Your Story™, specializes in helping leaders and organizations unlock their narratives. By utilizing a framework rooted in storytelling, neuroscience, and self-discovery, she guides individuals and teams to reconnect with their core values, break free from limiting beliefs, and embrace the stories they are meant to live and lead. Through this process, leaders gain clarity and authenticity, allowing them to foster a more impactful and purpose-driven environment.
The EVOKE Your Story™ framework emphasizes the importance of understanding one's roots, values, and aspirations. Anna helps leaders articulate their unique contributions and align their personal narratives with their professional objectives. By integrating emotional intelligence into her coaching, she empowers leaders to connect their heart and mind, fostering resilience and empathy within their teams. This holistic approach not only enhances individual leadership styles but also cultivates a culture of collaboration and shared purpose within organizations.
Anna Rósa Parker's mission is straightforward: to help individuals transition from limiting narratives to inspiring ones, enabling them to lead with both heart and purpose. If you're ready to embark on your next chapter, connect with Anna on LinkedIn. Visit her website and subscribe to her newsletter to receive weekly insights and inspiration.
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Aug 26, 2025 • 38min
Building Big Leap: Bryan Phelps on Transforming SEO into a Brand-Led Performance Marketing Agency
Bryan Phelps is a seasoned expert in digital marketing, with over 15 years of experience helping brands navigate the complexities of the industry. As the Founder and CEO of Big Leap, he has transitioned from a technical SEO specialist to a leader in brand-led performance marketing. His philosophy centers on the belief that sustainable growth comes from integrating brand strategy with performance execution, allowing businesses to create cohesive narratives that resonate with their audiences.
Under Bryan's leadership, Big Leap has established itself as a growth partner for a diverse range of clients, including independent brands, private equity-backed businesses, and publicly traded companies. By focusing on a brand-led performance marketing approach, Bryan and his team help clients align their messaging and marketing efforts, ensuring consistency and clarity across all channels. This adaptability is crucial in a rapidly changing digital landscape, where consumer preferences and technological advancements continuously evolve.
If you're looking to enhance your brand's marketing strategy and achieve sustainable growth, consider connecting with Bryan Phelps on LinkedIn. You can also visit his website at Big Leap to explore the services they offer and discover how his expertise can help your business thrive in today's competitive environment.
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

Aug 25, 2025 • 39min
Streamlined Strategies: Elevating Service-Based Businesses with Ruthie Sterrett
Ruthie Sterrett, the Founder and CEO of The Consistency Corner, brings over 15 years of marketing expertise to service-based businesses, helping them achieve significant growth. Her journey began in retail, where she honed her skills in understanding consumer behavior and market dynamics. Transitioning to corporate life, Ruthie faced the challenges of balancing work and family, which inspired her to create a marketing agency dedicated to empowering other entrepreneurs, particularly mothers, to thrive in both their personal and professional lives.
At The Consistency Corner, Ruthie offers a full-service marketing solution that includes CMO-level strategy and done-for-you implementation. Her approach emphasizes the importance of consistency in marketing, allowing business leaders to focus on their core responsibilities while she manages their marketing efforts. By understanding the unique needs of her clients and their audiences, Ruthie helps them navigate the complexities of social media and content creation, ensuring their marketing strategies are effective and tailored to their specific goals.
If you're interested in enhancing your social media presence, consider exploring the Instagram 9 Grid strategy. This approach can help you create a visually appealing and cohesive profile that effectively communicates your brand's story. Learn more about this strategy and decide if it's the right fit for you by visiting here.
For the accessible version of the podcast, go to our Ziotag gallery.We’re happy you’re here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar