Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Are you ready to level up your Instagram marketing strategy this coming year? For this week’s Social Media News Live! Jeff and Grace are joined by Peg Fitzpatrick and today’s show is all about Instagram! We’re covering the newest features and product updates, the future of Instagram marketing in 2022, and how to stay competitive in a busy space!

Are you ready for 2022? Are your marketing plans? Experienced Marketing Director and co-founder Colin Lepiscopo joins Jeff and Grace to talk about the campaign strategy and planning for 2022. What have we learned from 2021, and what’s ahead for 2022?

What does it take to become a successful podcaster? Radio veteran, podcaster, and podcast producer, Shannon Hernandez, is back to talk about the tools, tech, monetization, and motivation that go into creating a successful and profitable podcast. Join us for this week’s Social Media News Live!

Join us for this week’s Social Media News Live! Jeff and Grace are joined by Chad Illa-Petersen to talk about what storytelling means for businesses. We break down the elements of a good story, share tips on improving your storytelling skill and discuss why your brand needs a storytelling strategy for 2022.

What does Facebook's name change to Meta mean? Will it affect your marketing? How will you use this new feature in your social media strategy? Tune into this week’s show to find out! In this episode of Social Media News Live, Jeff Sieh and Erik Fisher discuss why the name change, as well as Virtual Reality, Augmented Reality, Mixed Reality and Extended Reality. What that tech looks like and what that means for your business.

How can podcasting benefit your bottom line? Tune in to this week’s Social Media News Live and discover how to use the power of podcasting to connect with customers and grow your business. Radio veteran, podcaster, and podcast producer, Shannon Hernandez join Jeff Sieh and Grace Duffy to talk about connecting with customers through high-quality content that’s both entertaining and informative while still maintaining your authentic voice.

Are you a business owner who uses Instagram? In this episode of Social Media News Live, Grace Duffy and Jeff Sieh talk with Lou Mongello about all the new changes happening on Instagram. They discuss how businesses can take advantage of these updates and what you need to know about the new Story Links, Collabs, and Desktop Publishing. If you want to learn more about these long-awaited updates to Instagram, then be sure to tune into this show! Join in as Lou shares his wisdom on what's working on Instagram today!

Join us for this week’s Social Media News Live! Jeff and Grace share what the future of social media will look like in 2022. With decades of digital marketing experience - yes! decades, we'll discuss how we’ve seen the industry evolve over time and recap the social media trends of 2021 (so far)!

Do you want to create a deeper community around your brand? Want to discover how cohort-based courses can help your business grow? In this episode of Social Media News Live, Jeff Sieh and Ian Anderson Gray talk with Adrian Salisbury about the opportunity around cohort-based courses. They'll discuss the rise in these types of courses and how, if done correctly, they can be extremely powerful tools in building communities around your brand or business.

Where were YOU during the Great Facebook Outage of 2021? On this week’s Social Media News Live, Molly Mahoney joins Jeff and Grace to talk about the importance of an omnichannel presence in light of the Facebook outage! We’re covering how you respond when your business is built on social media platforms. And what can you do to prepare NOW to protect your business in the future!