

All Things Book Marketing
Smith Publicity
The Smith Publicity 'All Things Book Marketing' podcast explores all facets of book publicity and book marketing, with great expert guests sharing vital information for both authors and publishers.
Episodes
Mentioned books

Feb 7, 2018 • 35min
Book Cover Design - Why is it important and how much should you pay? [Guest TheBookDesigner.com's Joel Friedlander]
What does an author need to think about when they think about book cover design? Find info and resources for inspiration in this chat with the expert Joel Friedlander.Find Joel at www.thebookdesigner.com.As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Jan 25, 2018 • 37min
What’s an author coach and when do you need one? [Guest: Sara Connell]
What is an author coach and how do you know if you need one? We talk to author and author coach Sara Connell. Connell has been featured on The Oprah Winfrey Show, Good Morning America, The View, FOX Chicago, NPR, and Katie Couric. We talk about establishing and building your author brand, the big myth of publishing every author can relate to, and Connell’s own struggles when bringing her own first book to publication.You can find Connell at:http://www.saraconnell.comhttps://twitter.com/saracconnellhttps://www.facebook.com/SaraConnellAuthorSpeakerCoach/As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Dec 22, 2017 • 31min
Query letters that gets agents' attention with Reedsy Founder Ricardo Fayet
In this episode we discuss agent query letters and much more with Reedsy Founder Ricardo Fayet. We were inspired to do this episode by reading Ricardo's excellent post for the Reedsy Blog on query letters, which you can view here: https://blog.reedsy.com/how-to-write-a-query-letter/Find out more about Reedsy and Ricardo at:https://reedsy.com/https://twitter.com/reedsyhqhttps://www.facebook.com/wearereedsy/https://twitter.com/ricardofayetEmail: ricardo@reedsy.comAs always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Dec 7, 2017 • 38min
Getting the Most Out of Literary Conferences with Hippocamp’s Donna Talarico
In this episode we talk to the founder and publisher of Hippocampus Magazine, Donna Talarico. The magazine sponsors Hippocamp: A Conference for Creative Nonfiction Writers. We discuss how authors can benefit from attending literary conferences, and how to get the most out of the experience.More on Hippocamp: http://www.hippocamp2017.hippocampusmagazine.com/More on Hippocampus Magazine: http://www.hippocampusmagazine.com/As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Nov 30, 2017 • 36min
Twitter for Authors! Everything You Need to Know With Jesper Schmidt
Fantasy author and BookTuber Jesper Schmidt loved Twitter, but was frustrated when he started trying to use it as a business tool. So he set out to crack the code of how authors can get the most out of twitter, and now he gets half a million impressions and is converting hundreds of clicks into e-newsletter subscribers per month. All that research and trial and error resulted in his new book "Twitter for Authors."Connect with Jesper at www.jesperschmidt.com/ or www.twitter.com/schmidtjesper.As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Oct 31, 2017 • 41min
Self Publishing Best Practices with Author Jim Breslin
We talk to Jim Breslin, author of "Shoplandia" and founder of the West Chester Story Slam, about his decision to self-publish, the best ways to get your book out there, and different ways of networking on and offline as an author. Jim also gets into Flash Fiction and some great places to submit these shorter fiction pieces.What's a story slam? What's flash fiction? Listen to find out! You can find Jim Breslin at www.jimbreslin.comAs always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Oct 18, 2017 • 37min
Pop up bookstores and much more with expert Angela Marie Spring
In this exciting episode we speak to Angela Marie Spring, founder and owner of Duende District, a mobile bookstore focused on reaching Hispanic, black, immigrant and other communities of color throughout D.C.-Maryland-Virginia area. We talk about stocking diverse writers, how an author or brick and mortar bookstore could benefit from a pop up shop or event, and what a pop up bookstore is, for those of you who don't know! We also delve into Angela's experience as a bookseller and floor manager for Politics & Prose, one of our authors most-requested bookstores for signings and events. What did she tell authors about how to get an event in their store? Listen to find out.You can find Duende District at www.duendedistrict.com.As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Sep 28, 2017 • 36min
So you want to self publish... with Girl Friday Productions
Self publishing is no longer the Wild West of book publishing that it used to be, and there are a lot of services out there offering potential self-publishing authors a little or a lot of help on their journey. We talked to Christina Henry de Tessan, VP of Strategic Partnerships, and Meghan Harvey, Director of Indie Publishing at Girl Friday Productions, a full-service editorial, design & consulting agency about different options available.Find more information about Girl Friday at GirlFridayProductions.com. As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher

Sep 18, 2017 • 23min
Sandy Smith - when to start thinking about publicity for your book, and what to do with it when you get it!
In this episode of the All Things Book Marketing Podcast, Smith Publicity President Sandy Smith talks a bit about her experience in the industry, when an author should begin planning for the publicity of their book, and what they can do to make the most of that publicity when it starts coming in.For more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher, @shinyandrea on social media.

Aug 10, 2017 • 37min
Dan Smith - Inside the Mind of an Unusual Book Marketing Pioneer
Andrea Thatcher talks with the enigmatic CEO and Founder of Smith Publicity - Dan Smith. In this far-reaching conversation, Dan discusses everything from the changes he's seen in book publicity in the last 20 years to some infamous stories of his very first clients (think UFO's, levitating gurus, reincarnations, coffins, and cults). An unorthodox CEO and unique personality who has led Smith Publicity to 20 straight years of growth, Dan reveals the blend of personality, ingenuity, creativity, genuine affection for authors, and penchant for fun that is the culture of Smith Publicity.Learn, laugh and have some fun with a true maverick of book marketing.--As always, for more book marketing and book publicity tips, please visit www.smithpublicity.com, Smith Publicity on Facebook, and @smithpublicity on Twitter and Instagram.Host/Producer: Andrea Kiliany Thatcher


