
The P.T. Entrepreneur Podcast
The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products.
The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
Latest episodes

Aug 29, 2023 • 59min
Ep636 | 5 Free Ways To Deliver An Amazing Experience
In this episode of the podcast, Doc Danny and Yves delve into five practical and cost-free strategies that physical therapy practices can employ to enhance the customer experience and generate more referrals. The first strategy is the power of using people's names when interacting with them. By addressing patients by their names, it fosters a sense of personal connection and value. Tune in to hear the rest! Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 24, 2023 • 16min
Ep635 | Lessons From A 600 Million Dollar PT Practice
In this episode, we dive into the key insights from ATI Physical Therapy's recent quarterly investor report. ATI is a prominent publicly traded physical therapy company that is required to disclose financial information each quarter. The performance of their stock depends on whether they beat, meet, or miss projections made by analysts. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 22, 2023 • 1h 3min
Ep634 | What Marketing Is Working Now With Jeremy Dupont
This podcast discusses effective marketing strategies for cash-based physical therapy practices. Doc Danny interviews Jeremy Dupont from Patch, a marketing agency that works with PT practices. Jeremy shares valuable insights based on his extensive experience working with PT practices, shedding light on what marketing techniques are currently proving successful. He highlights the guerrilla marketing tactics employed by Ripple Physical Therapy when they first opened, such as placing posters on construction sites to generate buzz. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 17, 2023 • 17min
Ep633 | The Hardest Clinical Business Stage
In this episode, join Doc Danny as he discusses the toughest stage of starting a clinical business - the mental hurdles that come with believing in oneself. Danny emphasizes that skill-wise, this stage is not as challenging as it may seem. To overcome this obstacle, he outlines three essential steps that must be taken: transitioning to a standalone space, hiring administrative support, and bringing on board another clinician or fulfiller. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 15, 2023 • 1h 8min
Ep632 | Breaking Limiting Beliefs With Yves Gege
In this episode, Doc Danny and Yves Gege explore the concept of limiting beliefs and how they can hinder success in various areas of life. They delve into the external factors that contribute to these beliefs, such as family, childhood experiences, and professional environment, and how they shape our perception of the world. Danny emphasizes the importance of self-belief and overcoming external pressures to achieve personal growth. Drawing from his own experiences, Yves shares how caring for his special needs sister instilled a sense of worth through productivity. He also highlights the role of business as a catalyst for challenging and reframing self-beliefs. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 10, 2023 • 16min
Ep631 | How To Deal With Failure
In this episode, Doc Danny dives into the topic of dealing with failure in business. He sheds light on the various forms that failure can take, whether it be a referral partner canceling on a deal, a patient failing to show up, or a staff member venturing out to start their own practice. Danny emphasizes the personal impact that these failures can have, often leading to a negative snowball effect where one setback leads to another. However, he offers a refreshing perspective, encouraging listeners to view these failures as valuable lessons to learn from and to embrace the idea of failing forward. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 8, 2023 • 53min
Ep630 | How To Calm Your Racing Mind with Yves Gege
In this episode, Doc Danny tackles the question of how to calm a racing mind, particularly as an entrepreneur, in order to find a balance between work and family life. Drawing from personal experience, Danny shares the story of their own struggle with overwhelming stress and the toll it took on their physical and mental health. They emphasize the importance of understanding the body's limits and seeking support from mental health specialists and performance coaches to reframe thoughts and beliefs. While stress can be a motivator, Danny warns that it cannot be a long-term strategy, as entrepreneurs risk burning out. Taking a closer look at major life decisions, such as career changes or starting a business, this episode acknowledges the fear of the unknown that often accompanies these choices. Danny encourages listeners to embrace the idea of "taking a chance on oneself" and not allowing others to dictate their path. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 3, 2023 • 17min
Ep629 | How To Build Raving Fans For Free
In this episode, Doc Danny shares valuable insights on how to build raving fans without breaking the bank on marketing. He emphasizes the advantage that healthcare professionals have in being able to spend quality time getting to know their patients, which forms the foundation for building a strong rapport and relationship. Danny introduces the first step to building raving fans – the simple act of sending a text message to patients the day after their first visit to check in on them. This small gesture goes above and beyond what is commonly done in the medical community and showcases a high level of care and concern. Discover how the simple acts of thoughtful communication, creating effective programs, and attending appointments can make a world of difference in building trust and loyalty with your patients. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Aug 1, 2023 • 31min
Ep628 | How Retain Employees For The Longhaul
In this episode, Doc Danny dives into the topic of retaining high-quality employees, especially as businesses grow beyond the owner. He opens the discussion by highlighting a concerning trend of physical therapists leaving the profession due to burnout, with 15-20,000 professionals leaving in the last year alone. To address this issue and retain valuable team members, Danny suggests focusing on three key variables: culture, pay consistency, and work-life balance. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/

Jul 27, 2023 • 14min
Ep627 | Understanding Business Cash Flow
In this podcast episode, we explore the fundamentals of cash flow management, a crucial concept for aspiring entrepreneurs who may have a different financial background. Danny breaks down the difference between revenue earned and revenue completed, shedding light on how these figures can impact your business finances. While revenue earned reflects the money collected within a given month, revenue completed represents the value of work completed during that period. Understanding this distinction is vital, as it reminds us that we haven't yet fully earned the amount reflected in our revenue completed. To ensure financial stability, Danny advises maintaining a conservative approach to cash flow. They recommend setting aside 3-6 months' worth of cash as a safety net, cautioning against paying yourself too much until this cushion is established. Having cash on hand serves several purposes, including covering refunds, weathering seasonal downturns, and adapting to unforeseen events like the recent COVID-19 pandemic. Head to the link below to participate in our 5 Day Challenge! https://www.physicaltherapybiz.com/challenge www.physicaltherapybiz.com/apply Do you enjoy the podcast? If so, leave us a 5-star review on iTunes and tell a friend to do the same! Are you a member of our free PT Entrepreneur Facebook Group? If not, head to the link below and join the community! https://www.facebook.com/groups/ptentrepreneur/