

We Are For Good Podcast - The Podcast for Nonprofits
We Are For Good
Nonprofit professionals are faced with more challenges to accomplish their missions and the growing pressure to do more, raise more, and be more for the causes we hold so dear. Join Jon McCoy, CFRE and Becky Endicott, CFRE as they learn with you from some of the best in the industry; sharing the most innovative ideas, inspiration and stories of making a difference. You’re in good company and we welcome you to our community of nonprofit professionals, philanthropists, world changers, innovators, and others to bring a little more goodness into the world. Get cozy, grab a coffee, and get ready to be inspired. We Are For Good. You in?--We Are For Good is an online media and education platform with an aim to revolutionize the nonprofit industry by equipping this generation of for-good leaders with the mindsets, tools and innovative ideas to make a bigger impact than any of us could ever dream to accomplish on our own. Our vision is to create an Impact Uprising. Learn more at www.weareforgood.com
Episodes
Mentioned books

Jun 30, 2021 • 33min
137. Using Tech for Good: Celebrating + Growing Everyday Philanthropists - Brian Ford
Meet Brian. He's the host of the Self Improvement Daily podcast (you know, a podcast with a casual 8M+ downloads where each episode lasts less than 2 mins 😲😱🤗) as well as the founder of For Purpose - a social impact platform modernizing what it means to make a difference. This self-professed Social Impactivist is breaking down how to capture impact and amplify it for good. Tune in and learn how to activate everyday philanthropists for your mission.EPISODE HIGHLIGHTSBrian’s story and what led him to where he is today (2:00)For Purpose: the founding story and mission (4:20)Maslow’s hierarchy of needs and the connection to social good (6:00)How For Purpose functionally works - and how you can get involved today! (9:00)Leveraging storytelling to share impact (14:00)The Four Pillars of Impact (16:50)Brian’s podcast and other speaking experiences (20:00)Personal development hacks (22:00)A moment of philanthropy in Brian’s life that deeply moved him (25:00)Brian’s One Good Thing: Do it now. 100% of the things you do right now get done (28:00)For more information and episode details visit: www.weareforgood.com/episode/137The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout our Sponsor GivebutterGivebutter is Loved by over 30,000 nonprofits, About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 28, 2021 • 42min
136. A Filmmaker's Guide to Storytelling + Empathy to Advance Social Good - Cheryl Miller Houser
Meet Cheryl. This founder and CEO of Creative Breed, is an award-winning filmmaker who now applies her human-centered storytelling to marketing to help brands and organizations drive connection, engagement and action. In fact, she feels so passionately about how story can transform a person that she's leveraging her best tips to help nonprofits elevate their video storytelling game. Tune in and hear her tips for casting and building a narrative story arc.EPISODE HIGHLIGHTSCheryl’s story and the journey to where she is today (2:00)Creative Breed: an empathy agency (6:00)Narrative transportation: how to craft a compelling story (6:20)An example of a successful story that activated people in a positive way (14:30)How to create video content on a low budget: it’s not about the production value, it’s about the storytelling value. (19:30)Storytelling ethics (22:42)A powerful moment of philanthropy in Cheryl’s life (30:00)Cheryl’s One Good Thing: everything boils down to our relationships. (36:00)For more information and episode details visit: www.weareforgood.com/episode/136The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout our Sponsor GivebutterGivebutter is Loved by over 30,000 nonprofits, student groups, sports teams, About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 25, 2021 • 31min
135. Back to Basics: Fundraising Events - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Well, we had to bribe Becky with chips and queso to have this conversation, but even she agrees that regardless of how you feel, events are about as basic to fundraising as it gets. Join us as Jon + Becky walk us through Back to Basics: Fundraising Events. We're talking all things event fundraising, staging, volunteers, messaging, production, follow-up, and we're even advocating for diversifying your event offerings (Welcome to the party, hybrid-events! Please grab a chair and stick around awhile. A chiavari chair, of course🧐)Episode OverviewGoals of Fundraising Events (2:50)Back to the Basics: Events (7:00)Hybrid and virtual events (20:00)Think bigger: focus on your overall strategic plan, leverage digital channels, and dream bigger (26:00)For more information and episode details visit: www.weareforgood.com/episode/135The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout our Sponsor GivebutterGivebutter is Loved by over 30,000 nonprofits, student groups, sports teams, schools, companies, and individuals just like you, and PS: it’s also loved by the three of us who are superfans of their incredible giving platform. 💛 Givebutter helps you collectAbout our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 23, 2021 • 41min
134. Philanthropy Trends: Breaking Down the Giving USA 2021 Report - Elizabeth Abel
Meet Elizabeth. She's answering the questions we've all been wondering the past year: what happened to philanthropy in 2020? This seasoned fundraising pro is breaking down the 2021 Giving USA Report on Philanthropy, which dropped last week. Beyond the headlines and major takeaways, she's giving us some actionable steps to provide focus - no matter the size of your fundraising shop. Tune in and to hear where the sector is moving and how you can level up your preparedness.EPISODE HIGHLIGHTSElizabeth’s story and journey to where she is today (2:45)Today’s philanthropic landscape and the 2021 Giving USA Report (6:00)Individual donors and their role in driving philanthropy (10:00)The donor journey and building authentic relationships (15:00)CCS 2021 Philanthropic Landscape Report (16:15)3 actionable insights: after hearing the data, learn what to do today! (17:20)The importance of refining your case for support and your messaging to reflect the current environmentThe importance of engaging and activating your volunteer leaders and board members as fundraising ambassadorsCultivating an organizational culture that's focused on community, empathy, and inclusionA powerful moment of philanthropy in Elizabeth’s life (27:20)Elizabeth’s One Good Thing: Be hyper-organized, and discover your strike method. (34:00)For more information and episode details visit: www.weareforgood.com/episode/134The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our bAbout our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 21, 2021 • 49min
133. The 3 Step Formula to Creating Social Change - Taneshia Nash Laird
Meet Taneshia. She's a social change agent and community developer who centers cultural equity in her work. As the President and CEO of Newark Symphony Hall, a historic performing arts center, she's using arts and culture as an economic development tool for the resurgence of Newark, N.J. She's also talking about how employing an entrepreneurial mindset for social change has created jobs, community engagement, and - of course - fueled donations for her nonprofit. We are cheering her ingenuity and creativity as a disruptive leader in our sector!EPISODE HIGHLIGHTS Taneshia’s background and journey to where she is today (4:09)Taneshia’s work with Newark Symphony Hall (7:50)$50 million renovation campaign and using arts and culture as an economic development tool for the resurgence of Newark (15:00)Investing in your staff members (16:00)Casting visionary leadership (22:00)Taneshia’s advice for dreaming bigger (27:18)Taneshia’s 3 step formula to social change (30:00)1. How can you really embody your mission? 2. What are your values? How can you really kind of live those values?3. Model humanity Building a legacy and living life on purpose (35:00)A powerful moment of philanthropy in Taneshia’s life (41:00)Taneshia’s One Good Thing: Your current situation is not your final destination. (43:00)For more information and episode details visit: www.weareforgood.com/episode/133The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 18, 2021 • 33min
132. Back to the Basics: Donor Relations - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Back-to-Basics this week is diving into one of the brightest spots in our sector: donor relations. We're talking all things stewardship, acknowledgment, recognition and engagement, but naturally we're putting that WAFG spin on them to ensure you're not diluting the experience for those who are not in your top 1%. In short, we're talking about how to love on your people while also showing impact. It's one of those awesome feel-good conversations - where you can also learn! Episode OverviewBack to the Basics: Donor Relations (2:00)Strategies that help donors feel seen, known, and appreciated (4:30)Donor Relations vs. Stewardship (5:00)Mindset shifts in donor relations (9:20)Steps of creating a donor relations program in your organization (12:40)Leverage technology to take your donor relations to the next level (17:30)Key goals of donor relations (21:00)Personal examples of ways we were stewarded that have stayed with us (26:00)For more information and episode details visit: www.weareforgood.com/episode/132The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout Our Sponsor VirtuousYou know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love itAbout our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 16, 2021 • 35min
131. How to Use Financials to Show Impact - Stephanie Skryzowski
Meet Stephanie. She's a nonprofit purist with a passion for numbers and making them work for you in a most non-intimidating way. We're learning how nonprofit leaders can use their numbers to tell a more robust story, and how transparency around your numbers can lead to greater contributions. Numbers can do that?! You bet they can. Tune in and learn how.EPISODE HIGHLIGHTS Stephanie’s Background - 2:54Threading together numbers and non-profit - 6:15Example full of numbers - 9:50Practical first steps - 11:57Why is transparency important? - 17:03Number Hacks - 19:31Stephanie’s One Philanthropic Moment - 23:33Why hire a CFO? - 27:08Stephanie’s One Good Thing - 29:28For more information and episode details visit: www.weareforgood.com/episode/131The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout Our Sponsor VirtuousYou know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.Learn more about Virtuous at www.virtuous.org/About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 14, 2021 • 45min
130. How to Launch a Digital Fundraising Program in 21 Days - Jeremy Haselwood
Meet Jeremy. This author and digital marketing expert believes now more than ever, digital fundraising is both essential and critical for advancing missions. He's walking us through some key steps for launching a digital fundraising program in 21 days. Then he's throwing some icing on that cake by sharing how to refresh a Giving Tuesday or other digital fundraising campaign this year. If you're looking for a quick online solicitation campaign blueprint - this episode is for you.Episode HighlightsJeremy’s background - 2:59Diving into Jeremy’s book, The Digital Fundraising Blueprint - 6:46Breaking down the blueprint - 10:15Making the process “frictionless” - 14:33Knowing your audience - 15:55Keeping up with your website - 17:49Football & Fundraising - 23:05The next step - 25:56Don’t forget direct mail - 29:25Successful Campaigns - 30:31Jeremy’s One Philanthropic Moment - 35:56Jeremy’s One Good Thing - 39:23To learn more about Jeremy’s course that walks you through each of the 21 days we discuss in the episode, click HERE! For more information and episode details visit: www.weareforgood.com/episode/130The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout Our Sponsor VirtuousYou know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, VirtAbout our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 11, 2021 • 22min
129. Back to Basics: Planned Giving - Jonathan McCoy, CFRE and Becky Endicott, CFRE
Back-to-Basics continues this week with the topic with diving into the ultimate realization of playing the long game: Planned Giving. Planned giving is the convergence of some of our favorite topics - value alignment, having meaningful conversations and telling incredible stories of quite possibly our most rabid fans. We discuss a starting point, Pro Tips and even provide a glossary of terms for those words you've never been brave enough to ask about in a staff meeting. If we can do it, so can you. Episode OverviewBack to the basics: Planned Giving (2:00)Definitions of planned giving (4:00)The giving vehicles in planned giving (6:45)Do you have a gift acceptance policy? It is ok to say no. (10:30)Do your data mining (11:30)Planned giving pro tips (15:00)Explore creative hybrid giving options (18:50)For more information and episode details visit: www.weareforgood.com/episode/129The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout Our Sponsor VirtuousYou know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you do just that. It’s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized engagement.Learn more about Virtuous at www.virtuous.org/About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 9, 2021 • 54min
128. How To Raise Money Without Feeling Creepy - Jenna Goodman and Nancy Jackson
Meet Jenna and Nancy. When you meet two brilliant disruptors who are incredible teachers, good humans and have a heck of a fun time doing it all, it makes you want to come over and join their table - stat! They're chatting through how to remove that icky feeling from asking for money, and these native Kansans are doing it with authenticity and joy. If you're looking to shore up your training and confidence for more solicitations this year, then this episode is for you. Episode HighlightsJenna and Nancy’s stories and the journey to what led them to where they are today at Generous Change - 3:38Fundraising Fundamentals - 10:17How to Fundraise Without Feeling Creepy - 19:59Aha! Moments in Jenna and Nancy’s Careers - 27:01Overview of Generous Change - 30:40Nancy's One Philanthropic Moment - 37:44Jenna’s One Philanthropic Moment - 40:48Jenna’s One Good Thing - 44:13Nancy’s One Good Thing - 45:21For more information and episode details visit: www.weareforgood.com/episode/128Check out Jenna & Nancy's new course Raise Money: the Unapologetic Guide to Raising Money for your Nonprofit dropping soon!The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/helloAbout Our Sponsor VirtuousYou know we believe Everyone Matters - and we’ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here’s the thing, Virtuous created a fundraising platform to help you About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter