

We Are For Good Podcast - The Podcast for Nonprofits
We Are For Good
The We Are For Good Podcast brings nonprofit professionals + everyday changemakers into conversations with the most innovative, heartwired leaders in social impact. Hosted by Jon McCoy + Becky Endicott, each episode unpacks fresh mindsets, practical skills + inspiring stories designed to help you work smarter, build healthier cultures + accelerate our collective impact.Join our value-aligned community—it’s free—at weareforgoodcommunity.com.About We Are For GoodWe Are For Good is a storytelling, learning + activating community built for nonprofit professionals + everyday changemakers. Through our podcasts + media, purpose-driven activations + global gatherings, we equip for-good leaders with the connection, skills + inspiration to grow their impact. Because we believe community is everything—and together, we can create an Impact Uprising.Learn more at weareforgood.com.
Episodes
Mentioned books

Sep 18, 2023 • 32min
466. Let‘s talk about MONEY: The Mindsets, the Beliefs + the Possibilities - Lin Shi
Meet Lin. This relentless, practical idealist is focused on building a more compassionate world through her work as an actuary, consultant and nonprofit leader. She believes that community-based financial resilience can be a safeguard against the uncertainty our society is facing around the world💰 She’s the founder of Money Health Collective, a financial well-being community that is now serving people in 20+ countries🌎 Money can be hard to talk about, but when discussed in community we can reconsider our mindsets and beliefs and find new possibilities. Tune in to explore the interconnectedness of money, health and philanthropy.💡LearnWhy talking about money is difficultHow to navigate conversations around moneyWays the stories we tell ourselves about money affect philanthropyToday’s GuestLin Shi, Founder, Money Health CollectiveFor more information + episode details visit: weareforgood.com/episode/466.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Sep 13, 2023 • 41min
465. The Founder's Journey: Transforming a 100 Year Old Organization with an Entrepreneurial Mindset - Maya Ajmera
Meet Maya. At 22 years old, she experienced a life-altering “moment of obligation” in India as she witnessed a teacher surrounded by students learning to read and write on a bustling train platform. That experience led her to found the Global Fund for Children which has invested over $60 million in over 1000 community-based organizations impacting more than 11 million children and youth🌎 Maya's remarkable journey also led her to bring her entrepreneurial mindset to The Society of Science & the Public, an organization with a history spanning over a century. There, she's reshaping the dynamics of donor relationships, introducing innovative programs, and ensuring that every child who aspires to be a scientist can realize that dream. But that's not all—Maya is also an award-winning children's book author with more than 20 titles to her name, including "Children from Australia to Zimbabwe," which has reached over 5 million readers worldwide 📚Join us for an inspiring conversation with this exceptional founder and leader.For more information + episode details visit: weareforgood.com/episode/464.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Sep 11, 2023 • 50min
464. Amplifying Transformative Change with Impact Measurement - Sasha Dichter
Meet Sasha. We’ve been big fans of Sasha’s since reading his Manifesto for Nonprofit CEOs about how we have to stop apologizing about the value of the work that we do in the nonprofit sector. And, we loved his TedTalk about The Generosity Experiment where he said "yes" to all requests that came his way for a month😍He’s the Co-Founder and CEO of 60 Decibels, a company helping anyone, anywhere, listen to their customers to create more social impact. He’s sharing how you can truly listen to gather data that can change the game when it comes to how our sector delivers impact. This Ungettable Get totally lived up to the hype and we we can’t wait for you to tune in! 💃💡LearnWhy nonprofits need to stop apologizing for raising moneyHow impact measurement can drive transformative changeTips for changemakers about generosity, personal growth + resilienceToday’s GuestSasha Dichter, Co-Founder + CEO of 60 DecibelsFor more information + episode details visit: weareforgood.com/episode/464.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Sep 8, 2023 • 48min
463. The Founder‘s Journey: Growing + Leading An Organization You Love - Brooke Richie-Babbage
We’re so excited to be kicking off a brand new series today: The Founder’s Journey. Were talking to founders about the challenges they’ve overcome, their wins and the lessons learned along the way. Here to help us kick off this series is Brooke Richie-Babbage, one of our “phone a friend” experts to move from overwhelm to clarity. Brooke helps nonprofit founders and leaders launch, scale and lead their organizations with more clarity and confidence and without overwhelm. She’s also the host of the Nonprofit Mastermind Podcast. Over the past 20+ years she has had many journeys, she’s been an organizer, lawyer, nonprofit founder and leader, professor and a member and board officer many times over. Through it all, what ties Brooke’s many journeys together, is her deep passion for creating social change. Brooke is sharing her wisdom on the founder's journey, discussing the ins and outs of organizational design, managing founder fatigue, and creating a venture you can't help but adore. Don’t miss this episode that will provide leaders at all levels with practical tools for their organizational journeys!💡 LearnHow to use nonprofit life cycles to reflect on the state of our organizations How to build + lead an organization you loveThe ins and outs of founder fatigue + compassion fatigueToday’s GuestBrooke Richie-Babbage, Founder, Bending Arc ConsultingLearn more: weareforgood.com/episode/463.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Sep 6, 2023 • 42min
462. It's Time to Decide. How to Reimagine Nonprofit Impact - Seth Godin
Meet Seth. He’s a legendary author, thinker and all around good human. You can find his expert marketing tips just by typing “Seth” into Google where his blog will pop up😍 His podcast Akimbo is in the top 1% of all podcasts worldwide. He’s the real deal and we can’t think of a better opener for Season 8 of the podcast. Tune in for disruptive ideas, better ways to work and so much hope for the nonprofit sector. You don’t want to miss this epic convo! 💡 LearnHow to rebuild + reframe the way that we workHow to find your mission's authentic believersHow to know when it's time to fire your donorsToday’s GuestSeth Godin, Bestselling Author + SpeakerEpisode HighlightsSeth’s experiences growing up (3:20)The reason for nonprofits (5:10)Reimagining what work looks like today (7:25)Opportunities for the taking for nonprofit marketers and leaders (10:50)Foundational marketing principles that hold true, regardless of tools and platforms (15:20)Leveraging the power of community in our missions (20:00)Small but Mighty organizations (25:10)Knowing when to quit and when to persist (31:50)A few impactful stories of philanthropy in Seth’s life (34:45)Seth’s One Good Thing: “You don’t need more time..you just need to decide.” (38:00)Learn more: weareforgood.com/episode/462. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Aug 25, 2023 • 34min
After 3 Years of Podcasting… An Ode to the Power of Community - Jon McCoy, CFRE and Becky Endicott, CFRE
Cue the Party Poppers + Confetti Cannons 🎉 It’s We Are For Good’s 3rd Birthday! Which means we are here to celebrate you and this community today.And three years in - you deserve to be celebrated. You - the person who first embarked upon this work because you felt a nudge to pour into something bigger than yourself. The idealist who wanted to change the world. The person with a unique skillset and lived experience. The professional + human who’s open to doing this work differently and curiously embracing innovation. You who’s looking for support, mental wellness, fair pay, balance, a reminder to chase joy, and encircled by a squad of people who’re your personal hype team 📣 Join us as we share:Tone setting (3:00)Community is Core PlaylistHow our views of community have changed over time (9:00)Simon’s story (13:00)Combating Burnout and Compassion Fatigue in communityJon and Becky’s reflections after 3 years of podcasting (20:00)Play the long gameCultivate + activate rabid fansBecome a Friend of We Are For GoodLearn more: www.weareforgood.com/episode/birthdayThank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Aug 23, 2023 • 49min
461. How Nonprofits Should Step Into an Activist Role (Replay) - Robert Egger
Meet Robert. This nonprofit leader, entrepreneur, author, speaker and activist is a passionate proponent of social good. In fact, he's the founder of D.C. Central Kitchen, the Campus Kitchen Project and the L.A. Kitchen, which have collectively produced over 40 million meals and helped over 2,000 individuals attain jobs. He's talking about the economics of nonprofit (Spoiler: we're REALLY good for business) and sharing why activism matters to the sector. Bottom line: you don’t have to choose between making good and making a living.Today’s GuestRobert Egger, Founder, DC Central Kitchen and L.A. Kitchen, Author, and ActivistEpisode HighlightsRobert’s story and journey to where he is today (3:00)The founding story of the DC Central Kitchen (6:17)Robert’s advice for nonprofits to embrace change, challenge the status quo, and be open to new ideas (7:47)The founding story of the LA Kitchen (13:00)“There is no profit without nonprofits.” - Robert’s philosophy on the economics of nonprofits (23:30)What Robert is paying attention to for the future of the nonprofit sector (30:00)How nonprofits should step into an activist role (32:00)A powerful moment of philanthropy in Robert’s life (42:30)Robert’s One Good Thing: If you chase money, you'll run forever. If you chase results money will come to you. (44:00)For more information + episode details visit: weareforgood.com/episode/461.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Aug 21, 2023 • 44min
460. How to Be a Change Agent - Tania Bhattacharyya, Tara Abrahams, Alex Aide, and Alia Whitney-Johnson
Ready to awaken the change agent within you? Prepare to ignite your potential to impact the world as we sit down with Tanya Badacharya, Tara Abrambs, Alex A, and Alia Whitney Johnson, extraordinary individuals who are dismantling the status quo and paving the way for a more inclusive and equitable world. We explore what it takes to be a change agent, even when you feel minuscule in a grander scheme. By sharing their insights on overcoming systematically limited beliefs and the importance of courageous conversations, our guests inspire us to challenge the norms and reshape our societies.Do you understand the power of collective action? Join us as we unravel the profound influence of collaboration in creating significant change. Our guests Tanya and Tara share their transformative experiences in the foster care system in San Francisco, demonstrating the potential of collective action. Alia Whitney-Johnson stirs us with her insights on how artists, activists, and journalists can catalyze change. We also connect climate justice with the rights of women and girls, emphasizing how those on the societal fringes bear the brunt of climate emergencies.Lastly, we delve into the potent tool of ethical storytelling in our quests as change agents. With our words and images, we hold the power to shape the realities we yearn to manifest. Emphasizing the importance of lived experience in our movements, our guests invite us to see ourselves and others beyond our experiences. Kindness, they remind us, is free, yet it impacts our collective mental health profoundly. Tune in, let's explore the interconnectedness of our efforts, and together, we'll create an enduring ripple of change.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Aug 16, 2023 • 52min
459. How to Recruit and Empwer a Diverse Team (Replay) - Kishshana Palmer
Meet Kishshana. Educator, speaker, head honcho, coach, you name it. She is the real deal. Kishshana delivers meaningful messages with such wisdom and knowledge. There is power in her words and actions of creating a more inclusive world, not just in the nonprofit sector. Kishshana gives us an insight into creating a more inclusive and diverse workplace as well as real-life experiences that shaped her into the powerhouse she is today. Hunker down with your notepad and a good pen, you’ll want to write this down. Today’s GuestKishshana Palmer, Speaker, Educator, Trainer, Coach and Recovering Fundraiser, and Founder of The Rooted CollaborativeEpisode HighlightsKishshana’s journey and background (2:50)Using narrative to get people to believe (9:00)Transformational Leadership: Be present in the game. (9:58)The lack of diversity in the nonprofit profession (16:30)Inequities persist in our practices and policies and bubble up and show up in our hiring (20:00)Kishshana’s advice on the “job search” (23:10)The Rooted Collaborative: a female-focused and led community for BIPOC female leaders, entrepreneurs, advocates, and artists who are redefining the look of philanthropy and fundraising, through their eyes. (29:00)Kishshana’s 4 tips to recruit more diverse fundraising professionals to your teams (36:00)Kishshana’s One Good Thing: Get you some good counsel. (46:27)Maintain a diverse mix of mentors, friends, and colleagues on your personal and professional advisory boards (47:00)Kishshana’s Book: Hey I’m New HereFor more information + episode details visit: weareforgood.com/episode/459.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Aug 14, 2023 • 43min
458. A Conversation about Going Further with Diversity, Equity, and Inclusion Efforts - Kevin Clayton, Travis Ning, Prisca Bae and Ashley Clinkscale
Join this panel of modern impact thinkers as we explore going further with our diversity, equity and inclusion efforts. We’ll be challenging current practices, discussing the harm that’s still projected in our missions, how to value all people (not just your big donors!), building cultures of belonging, and understanding how to go beyond basic education and check-the-box diversity trainings. Everyone has a role to play in this conversation.Today’s GuestsKevin Clayton, Vice President of Diversity, Inclusion & Engagement for the Cleveland CavaliersTravis Ning, Program Director, The Ward FoundationPrisca Bae, Chief Partnerships Officer, The Asian American FoundationAshley Clinkscale, Senior Advisor, Raise for GoodEpisode HighlightsThe business case for DEI (3:00)Abundance mindset and collaboration (4:45)Layers of diversity in companies (8:00)Diversity, equity and inclusion is not optional 10:15)Structures or systems organizations can put into place (14:35)An overview of the Asian American Foundation (17:25)Engaging with communities (22:15)Leadership needs to champion DEI practices (25:15)Dispelling DEI myths (33:00)One Good Thing from the panelists (36:05)For more information + episode details visit: weareforgood.com/episode/458.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter


