

We Are For Good Podcast - The Podcast for Nonprofits
We Are For Good
Nonprofit professionals are faced with more challenges to accomplish their missions and the growing pressure to do more, raise more, and be more for the causes we hold so dear. Join Jon McCoy, CFRE and Becky Endicott, CFRE as they learn with you from some of the best in the industry; sharing the most innovative ideas, inspiration and stories of making a difference. You’re in good company and we welcome you to our community of nonprofit professionals, philanthropists, world changers, innovators, and others to bring a little more goodness into the world. Get cozy, grab a coffee, and get ready to be inspired. We Are For Good. You in?--We Are For Good is an online media and education platform with an aim to revolutionize the nonprofit industry by equipping this generation of for-good leaders with the mindsets, tools and innovative ideas to make a bigger impact than any of us could ever dream to accomplish on our own. Our vision is to create an Impact Uprising. Learn more at www.weareforgood.com
Episodes
Mentioned books

Jul 29, 2024 • 45min
557. How to Build a Breakthrough Recurring Giving Program - Miry Whitehill, Vik Harrison, Nhu Te, and Kyle Roosen
Meet Miry, Vik, Nhu + Kyle. They’re here to help you unlock sustainable impact through recurring giving! Recurring giving isn't just a fundraising strategy; it's a catalyst for sustainable impact. In this Responsive Nonprofit Summit Reply, they’re sharing actionable insights, best practices, and innovative approaches to cultivate and maintain a successful recurring giving program. Tune in for a rich conversation with tools and tips to amplify your mission and engage your supporters.💡 LearnHow to treat recurring giving as a product and campaignWays to lean into impactful storytellingTips to balance acquisition and retention strategiesToday’s GuestsMiry Whitehill, Founder + Executive Director, Miry’s ListVik Harrison, Co-creator, charity: water + Founder, Mission CriticalNhu Te, Founder & Content Strategist, NTB ContentKyle Roosen, Sr. Marketing & Communications Director, Tim Tebow FoundationFor more information + episode details visit: weareforgood.com/episode/557.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 24, 2024 • 43min
556. Unleashing Collective Power: Reflections from the Impact Uprising Gathering - Jon McCoy and Becky Endicott
Join Becky and Jon as they relive the incredible energy of Impact Uprising and explore the key themes that emerged from the community. Discover the courage to drive change, the importance of tapping into inner power, and the transformative potential of collective action. Plus, they'll share details about the new Impact Uprising membership. Tune in to be inspired, challenged, and equipped to be part of the movement!💡 LearnAbout the power of collective action and community The importance of tapping into your inner power and authenticityHow to be part of the Impact Uprising membershipFor more information + episode details visit: weareforgood.com/episode/556.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 22, 2024 • 44min
555. How to Create a Modern Donor Journey - Dulari Gandhi, Tiffany Allen, and Brady Josephson
Meet Dulari, Tiffany, and Brady. Are you looking for the playbook to fundraise more by creating journeys that guide donors from their first interaction to becoming lifelong advocates? The answer isn't a complicated one. It's threaded through an intentional donor journey. Tune into this episode as our experts walk us through how to create a modern donor journey within our organizations today. 💡 LearnHow to create personalized, human connections with donors rather than overly complex automated segmentation and journeys.How to leverage storytelling and diverse perspectives to engage donors and build a sense of community and belonging.How to regularly review performance and plan for the future to continuously improve your donor engagement strategies.Today’s GuestsDulari Gandhi, Founder, D. Gandhi CommunicationsTiffany Allen, CEO + Founder, Boss on a BudgetBrady Josephson, VP of Marketing & Growth, charity: waterFor more information + episode details visit: weareforgood.com/episode/555.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 17, 2024 • 46min
554. How It's Built: The 4 Core Pillars of a Movement that Sustains Itself - Bryan Funk
Meet Bryan. He’s a community builder, marketer and movement builder🛠️ He’s sharing his experiences from Invisible Children, the team behind KONY 2012, the fastest-growing viral social justice and online fundraising campaign in the history of the internet (at the time). This digital campaign gained 100 million views in 5 days 🤯 and raised millions of dollars to support the efforts to bring warlord Joseph Kony to justice. Tune in for this How It’s Built episode that gives you the playbook for creating a powerful movement that sustains itself. 💡 LearnThe Impact of the KONY 2012 Campaign + the Movement Surrounding ItHow It’s Built: 4 Core Pillars of a Movement that Sustains ItselfPro Tips + Lessons LearnedToday’s GuestBryan Funk, Managing Director, Modern ProfitEpisode HighlightsBryan’s journey to where he is today (3:20)Bryan’s experience with Invisible Children (9:45)How It’s Built: 4 core pillars of a movement that sustains itself(14:40)Challenges nonprofits face when implementing grassroots strategies (23:05)How can we leverage this moment for our movements right now (30:00)Bryan’s One Good Thing: Come for the mission, but stay for the donor. (40:25)How to connect with Bryan (42:30)For more information + episode details visit: weareforgood.com/episode/554.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 15, 2024 • 42min
553. Our Sector Needs Whole Leaders. Here's How. - Diaris Alexander, Carolina García Jayaram, Virginia Almendarez, and Jonah Nigh
Meet Diaris, Carolina, Virginia + Jonah. These four industry experts shared their unique insights into how nonprofit leaders can stay whole during the Responsive Nonprofit Summit. All too often we neglect our personal needs for “the greater good” not realizing that our lack of well-being makes us and our team less effective. Tune in for advice on combating burnout, cultivating a culture of well-being, and showing up as our whole selves to advance our missions.💡 LearnHow to Cultivate Whole LeadersPractical Wellness Strategies for Nonprofit LeadersRecognizing and Addressing Burnout in the Nonprofit SectorToday’s GuestsDiaris Alexander, Founder, InwellthCarolina García Jayaram, Founding CEO, The Elevate Prize FoundationVirginia Almendarez, Founder, Fund StrategyJonah Nigh, Senior Vice President for Development and Alumni Engagement, The New SchoolFor more information + episode details visit: weareforgood.com/episode/553.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 10, 2024 • 47min
552. How It's Built: A 400+ Person Mindfulness Community for 200 Feeding America Network Food Banks - Megan Whitney
Meet Megan. She’s a nonprofit pro, certified coach, and meditation teacher. In this How It’s Built episode, she’s sharing how she started a thriving mindfulness community of over 400 people at Feeding America, the largest nonprofit in the U.S. Discover the power of mindfulness in addressing workplace stress, improving organizational culture, and enhancing personal well-being. Tune in for a practical playbook for bringing mindfulness to your org🧘♀️💡 LearnThe Impact of Mindfulness at Feeding America How It’s Built: Creating a Mindfulness CommunityPro Tips + Lessons LearnedToday’s GuestMegan Whitney, Sr. Manager of Network Fundraising, Feeding AmericaFor more information + episode details visit: weareforgood.com/episode/552.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 8, 2024 • 45min
551. How to Evolve Your Mission to Meet the Moment - Shereese Floyd, Iara Peng, and Scott Curran
Meet Shereese, Iara and Scott. At the Responsive Nonprofit Summit, these three rockstars discussed evolving your mission to meet the moment🙌 Tune in for a convo that challenges traditional models and advocates for inclusive, innovative fundraising practices. Overcoming fear and scarcity mindsets, they reveal how nonprofit leaders can drive change with bold, incremental innovations. Discover how nonprofits can ask boldly and create impactful change💪 💡 LearnHow to embrace change + innovationTips for leveraging AI while maintaining humanityThe importance self-care Today’s GuestsShereese Floyd, Founder, AI Consultants for NonprofitsIara Peng, Founder + CEO, JustFundScott Curran, CEO + Founder, Beyond AdvisersFor more information + episode details visit: weareforgood.com/episode/551.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 3, 2024 • 42min
550. How It's Built: How Perkins School for the Blind Transformed their Fundraising, Customer Experience + Brand - Stephanie Jones Wagle
Meet Stephanie. In this "How It's Built" episode, she’s sharing the journey of how the Perkins School for the Blind transformed their fundraising, customer experience and brand. From rebuilding their websites to reimagining direct mail, Stephanie unveils the strategies that have breathed new life into a 200-year-old institution 🏫 This conversation is packed with actionable insights for nonprofits looking to modernize their approach, expand their reach, and create a true sense of belonging for all. 🌍 Tune in for fresh ideas and stay for the incredible mission of this org. 💡 LearnThe Impact of the Perkins School for the Blind How It’s Built: How they Transformed their Fundraising, Customer Experience + Brand (and how you can too!)Pro Tips + Lessons LearnedToday’s GuestStephanie Jones Wagle, Senior Director, Marketing & Annual Giving, Perkins School for the BlindFor more information + episode details visit: weareforgood.com/episode/550.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jul 1, 2024 • 49min
549. Tapping into Top Talent: How Fractional Executives Can Help Nonprofits Thrive - Sahar Vermezyarito and Cindy Wagman
Meet Cindy and Sahar. Cindy, founder of the Fractional Fundraising Movement, and Sahar, Director of the East Scarborough Storefront, are here to share the game-changing benefits of hiring fractional executives. They’ll show how these professionals can act as mission-aligned extensions of your team. Sahar’s experience with a fractional fundraiser has taken their organization to new heights 🚀 Tune in to hear how fractional fundraisers not only raise money but can also help shift mindsets and team cultures 🙌💡Learn:The case for fractional executives (even with a small budget!)The playbook for working with fractional fundraisersPro tips and insightsToday’s GuestsCindy Wagman, Founder, Fractional Fundraising Movement and Sahar Vermezyarito, Director, East Scarborough StorefrontFor more information + episode details visit: weareforgood.com/episode/549.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter

Jun 26, 2024 • 34min
548. How It's Built: 7 Shifts for 7 Figure Fundraising Growth - Jon Delange
Meet Jon. He's revolutionized Summit Ministries' fundraising, driving a 25% increase in active donors and securing their first seven-figure cash gift💰 As part of the How It’s Built series, he’s sharing practical advice on data-driven decisions and fostering donor relationships through innovative marketing. Join us as he reveals how small shifts in strategy can cause significant growth Tune in to discover how these 7️⃣ shifts can transform your fundraising efforts.💡LearnMindsets Shifts Necessary for Fundraising Success7 Shifts for 7 Figure Fundraising GrowthPro Tips + Lessons LearnedToday’s GuestJon DeLange, Summit MinistriesFor more information + episode details visit: weareforgood.com/episode/548.About our Sponsor Givebutter 💛Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes. Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, DonorDock, Feathr, Whiteboard and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.Support the showBecome a Member and Get All-Access to Everything We Are For Good!Experience the Impact Uprising Membership by We Are For Good: an ecosystem to learn, connect + grow in the power of a value-aligned community. Members gather monthly with Jon + Becky at exclusive members-only meetups + get video access to all new podcast episodes in an ad-free experience + so much more! Learn more + join us at weareforgood.com.Say hi👇LinkedIn / Instagram / Facebook / YouTube / Twitter