

Business By The Books with Danielle Hayden
Kickstart Accounting, Inc.
Welcome to Business By The Books, the podcast for women entrepreneurs who want to leverage their financials to grow their business and achieve their goals.
Your host Danielle Hayden, owner of Kickstart Accounting Inc., is a reformed corporate CFO who is on a mission to help empower women entrepreneurs to understand their numbers so they can gain the confidence needed to manage and grow their business.
Your host Danielle Hayden, owner of Kickstart Accounting Inc., is a reformed corporate CFO who is on a mission to help empower women entrepreneurs to understand their numbers so they can gain the confidence needed to manage and grow their business.
Episodes
Mentioned books

Feb 22, 2022 • 41min
EP 34- How to Scale your Business into Multiple Streams of Income with Danny Ozment
Danny Ozment is a former recording engineer turned podcast producer who helps people grow and launch engaging podcasts. His first business was working with musicians as a sound recording engineer until he realized his passion for podcasts. He is now the founder of Emerald City Productions, a podcast production and consulting agency that's on a mission to help podcasters spread their message and build trust with their audience. In this episode, Danny is sharing how he was able to maintain and uplevel his money mindset as he shifted his business. He's also talking about how podcasting is a growing industry that can help you grow your business and keep the conversation flowing between you and your audience. In this episode, Danny also discusses: How he was able to shift his business from music to podcasts Why keeping a positive money mindset is so important How he was able to get past his pricing his issues Where he found his mentors that helped him grow How to make important decisions when it comes to investing and spending money What keeps him curious when it comes to his business Connect with Danny: Website | https://emeraldcitypro.com/ Website | https://dannyozment.com/ Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: https://kickstartaccountinginc.com/product/financial-issues-for-females-webinar/ Book your FREE strategy call https://www.kickstartaccountinginc.com/get-started What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Feb 15, 2022 • 47min
Financial Planning Series- Part 2 with Eunicia Peret - EP 33
Today, we're talking with wealth strategist and financial expert, Eunicia Peret! Listen in as she goes over what you should know when it comes to investments and financial planning in your business. Eunicia also shares her personal journey to entrepreneurship and how her past role in corporate America helped shape her outcome today. You'll learn how you can form a strong financial team and how a strong money mindset can help set strategic goals that can lead to success. In this episode, Eunicia also discusses: Who you need on your financial team as an entrepreneur Why money mindset is so important Why you need to determine how much risk you're willing to take Common pitfalls people make with their money when it comes to investments How you can stop financial leakage Metrics you should be looking at within your finances Connect with Eunicia: Website | https://www.empoweredfinancialplanner.com/ 5 Pitfalls to Avoid Guide | https://www.empoweredfinancialplanner.com/pitfalls Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: https://kickstartaccountinginc.com/product/financial-issues-for-females-webinar/ Book your FREE strategy call https://www.kickstartaccountinginc.com/get-started What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Feb 8, 2022 • 38min
EP 32- Falling in Love with Your Numbers
Are you in love with your numbers? A lot of entrepreneurs would probably say no. Money is often not the sexiest or the most fun part of running a business, but as an entrepreneur it's SO essential to have an intimate relationship with your numbers. So many business owners avoid looking at their numbers altogether, because they find it uncomfortable or have an unhealthy relationship with money. That's why today, my operations team, Victoria and Alexis, are joining me to talk about why it's so important that you have a healthy and intimate relationship with your money as a business owner. Listen as I share how you can fall in love with your numbers and set yourself up for success within your business. Plus, learn how you can rewrite your money story so that you develop a better and healthier mindset around money. Connect with Danielle: Website | https://www.kickstartaccountinginc.net/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: https://kickstartaccountinginc.com/product/financial-issues-for-females-webinar/ Book your FREE strategy call https://www.kickstartaccountinginc.com/get-started What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Jan 25, 2022 • 54min
EP 31 - Financial Planning Series - Part 1 with Andee Sloot
Today, we're sitting down with accounting and financial advisor, Andee Sloot! Listen in as she breaks down what you need to know about financial planning and shares her journey to becoming a financial advisor. Andee shares helpful insights about financial planning and how you can work efficiently with advisors. You'll learn about how the right money mindset can help you make better decisions for your financial growth. In this episode, Andee also discusses: Her journey into financial advising and her mistakes and lessons along the way How she helps people make smart money decisions The money mindset she grew up with and its impact on her career decisions What working with a financial planner looks like Connect with Andee: Website | Andee Sloot - Financial Advisor in Dallas, TX | Ameriprise Financial (ameripriseadvisors.com) Email | Andee.Sloot@ampf.com Connect with Danielle: Website | https://www.kickstartaccountinginc.com Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Twitter | https://twitter.com/KickstartAcct What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Jan 18, 2022 • 35min
EP 30 - What to Expect From Your Bookkeeper
If you're feeling overwhelmed and struggling to find the time and energy to dig into your business finances, we want to remind you that you don't have to go at it alone. It's totally possible to outsource your business bookkeeping! We get it - with tax season quickly approaching you might be stressing out a bit about catching up on bookkeeping for your business, and as a CEO you want to stay in YOUR zone of genius (which may not involve crunching numbers!). Plus, you're probably juggling a ton of deliverables while keeping up with all your clients' demands. Now, if you're wondering what to expect when you take that brave step to outsource bookkeeping, you're in luck with today's episode. Listen in as Kelsey and I dive into what you can expect from your bookkeeper. We're chatting about everything from how to prepare to work with a bookkeeping firm to how to pick a good candidate and red flags to look for when you're hiring support for this vital role in your business! Connect with Danielle & Kelsey: Website | https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: Schedule a FREE strategy call - https://kickstartaccountinginc.com/book-a-call/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Jan 11, 2022 • 44min
EP - 29 Money Mindset Shift with Erin Holston Singh
Erin Holston Singh, N.D. is the founder of the Ohio Association of Naturopathic Doctors (OHNDA) and has been in private practice since 1999. She had her first brush with natural medicine at 15 years old when her mother developed a perplexing and seemingly incurable health condition. This opened up a fascinating new world full of possibilities and ignited her passion for true healing. In this episode, she's sharing her journey to establishing her own practice, and giving us an inside look at the money mindset shifts that allowed her to go from zero business experience to growing a million-dollar natural medicine business! Connect with Erin: Website | https://www.optionsnaturopathic.com/dr-erin/ Instagram | https://www.instagram.com/optionsnaturopathic Connect with Danielle: Website | https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: Schedule a FREE strategy call -https://kickstartaccountinginc.com/book-a-call/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Jan 4, 2022 • 37min
EP 28 - Why Goals Suck
Have you set goals for the New Year? We'd guess that most of you will say yes. After all, it's the time for new beginnings and making big changes, and everything starts with a goal! But we're here to tell you that just setting the goal and making the vision board isn't enough to set you up for success—and bad goal-setting could actually make things harder for you. Today, Kelsey and I discuss the pitfalls of the vision board fantasy so you can reframe how you think. Listen as we dive deep into some of the mistakes business owners make when planning and setting goals, everything from making too-vague goals to not building accountability into their plans. Plus, we'll share some of our strategies for avoiding these pitfalls and setting smart goals. Connect with Danielle & Kelsey: Website | https://www.kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: Book your FREE strategy call | https://kickstartaccountinginc.com/book-a-call/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Dec 14, 2021 • 34min
EP 26 - How Kendra Swalls overcame her money mindset and turned her passion into a business
Kendra Swalls is a former elementary school teacher turned photographer and entrepreneur who is helping women let go of the notion that perfection equals success. Her first business was a portrait photography business based in the Dallas area, Paisley Layne Photography, that specialized in helping women feel comfortable and confident in front of the camera. She is now the founder of the Girl Means Business business education site and podcast, and is on a mission to help women not only launch their dream business, but to show them all of the marketing and social media tips and tools she's learned on her own journey. She wants women to know that balancing motherhood and your career is definitely possible and achievable. In this episode, Kendra is uncovering how she managed her money mindset as she leaped into entrepreneurship, leaving her safe and secure teaching job behind. Plus, she's diving deep into her journey to monetizing her passions and TRUSTING her skills. Connect with Kendra: https://girlmeansbusiness.com/ Connect with Danielle: Website | https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: FREE map Your Way to 100K Workshop - https://kickstartaccountinginc.com/product/map-your-way-to-100k-pre-recorded-workshop/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Dec 7, 2021 • 26min
EP 25 - Your guide to up leveling your financial health
There are SO many pieces that make up the financial health puzzle. Assessing it and trying to fix it alone can get very stressful very quickly. That's why today I'm breaking down how to up-level your financial health so you can cultivate a sound financial presence. Listen in as I share a 3 step action plan that will help you stop stressing and start laying the foundation for a stable secure financial future. Connect with Danielle: Website https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: Book your FREE strategy call with the Kickstart Accounting Team https://kickstartaccountinginc.com/book-a-call/ FREE map Your Way to 100K Workshop - https://kickstartaccountinginc.com/product/map-your-way-to-100k-pre-recorded-workshop/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce0

Nov 30, 2021 • 35min
EP 24 - "Sales" doesn't have to be a dirty word with Joe Sanok
Joe Sanok is a keynote and TEDx speaker, business consultant, and podcaster. Joe has the #1 podcast for counselors, The Practice of the Practice Podcast. Joe is also writer for PsychCentral, has been featured on the Huffington Post, Forbes, GOOD Magazine, Reader's Digest, Entrepreneur on Fire, and Yahoo News. He is the author of five books and has been named the Therapist Resource top podcast, consultant, and blogger. In this episode, Joe is opening up about how he transformed his mindset around business and sales. Listen in to hear about how leaning into authenticity and impact helped him embrace entrepreneurship and selling. Connect with Joe: Website | https://joesanok.com/ & thursdayisthenewfriday.com Linkedin | https://www.linkedin.com/in/joe-sanok-8b140023/ Connect with Danielle: Website | https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: Book your FREE strategy call with the Kickstart Accounting Team - https://kickstartaccountinginc.com/book-a-call/ FREE map Your Way to 100K Workshop -https://kickstartaccountinginc.com/product/map-your-way-to-100k-pre-recorded-workshop/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce0


