

The Playbook With David Meltzer
David Meltzer, Entrepreneur.com
Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.
Episodes
Mentioned books

Apr 12, 2020 • 21min
Trevor Cowley and Kale Goodman: Partners at Real Business Owners LLC | #ThePlaybook 221
Trevor Cowley and Kale Goodman, serial entrepreneurs and Partners at Real Business Owners LLC, talk about some of the most valuable lessons they’ve learned about financial stability while launching businesses like Easier Accounting and 60 Day Credit Repair, as well as how they are working to help small business owners of all kinds to grow and develop.Cowley, Goodman, and host of #ThePlaybook, David Meltzer, chat about a variety of topics including why schools neglect to teach students basic skills to help them understand things like budgeting, why you need to be evaluating your lifestyle as well as your business operations during tough times, and how to create a partnership agreement that ensures equitable profit distribution.

Apr 11, 2020 • 22min
Creating Your Own Karma
Today's episode is something I haven't tried yet. This is actually one of my coaching calls with two of my favorite clients, Alan Lazaros and Kevin Palmieri from The Hyper Conscious Podcast. Alan and Kevin are always super prepared with their action items and they always make the most of their 20 minutes. We talk about creating your own karma and how you are the only person that can hold you back. Let me know what you all want to hear about next and if you want more of these coaching calls by texting me at (949) 298-2905.Check out Alan and Kevin on The Hyper Conscious Podcast by clicking on the link below!https://podcasts.apple.com/us/podcast/hyper-conscious-podcast/id1221110027?mt=2

Apr 10, 2020 • 17min
The Key For Every Company Right Now | A Conversation With SAP's Global CMO, Alicia Tillman
Hey everyone, today is a special episode. During my Instagram live session yesterday I was joined by SAP's Global CMO, Alicia Tillman. Alicia and I discussed how to make things better for your business and life during this time and what they key is for every company right now. This was one of my favorite conversations yet so please text me your biggest takeaway from today's episode at (949) 298-2905. Also I am hosting a free live training every Friday at 11am PT so you can also text me so I can send you the information to join, I hope to see you there.

Apr 9, 2020 • 26min
Ozan Varol: Rocket Scientist an Author of Think Like a Rocket Scientist | #ThePlaybook 220
On this episode of #ThePlaybook, Ozan Varol, rocket scientist, law professor, and author of Think Like a Rocket Scientist, shares his thoughts on:
[3:37] - How rocket scientists take a two-pronged approach to address any uncertainty
[9:15] - Why people tend to avoid “aiming high” and how entrepreneurs can break this conditioning
[13:51] - How times of boredom can lead to some of our biggest breakthroughs
[20:55] - The importance of re-framing the problems you face in order to generate a better answer and how the most successful Mars exploration mission proves it
Be sure to check out Ozan’s special offer for the listeners and viewers of #ThePlaybook: https://ozanvarol.com/playbook/

Apr 8, 2020 • 32min
Now is the Time to Double Down on Yourself
Hi everyone! I went live on LinkedIn and Facebook last week and I enjoyed it so much that I am going to start going live everyday at 3:00 pm PT. I'll be having guests on each day to for conversations and even taking some Q&A. Last week I had Brandon Ball, the CEO of Starch Creative and he shared with us a story about an ad campaign he ran for Adidas and James Harden. I was also fortunate to be joined by Heather Monahan, and we talked about how the current times are creating new opportunities. Text me at (949) 298-2905 and let me know who you want to see join me live.Check out my latest Youtube video "Why Stress and Anxiety are Actually Uniting Us"https://www.youtube.com/watch?v=kg5JZ9RjMFU

Apr 7, 2020 • 31min
Katie Couric: Journalist and Founder of Katie Couric Media and Shelly Ibach: President & CEO of Sleep Number | #ThePlaybook 219
On this episode of #ThePlaybook, Katie Couric, journalist and founder of Katie Couric Media, and Shelly Ibach, President & CEO of Sleep Number, share their thoughts on:
[2:14] - Why “not needing sleep” is no longer a badge of honor thanks to shifting perspectives about sleep’s importance
[7:51] - The values that have fueled Katie’s drive to make a positive impact on the world
[10:58] - Why individualism is not only an important part of Shelly’s life, but Sleep Number’s mission to serve their customers
[24:48] - Their two best pieces of advice to ensure that you live a happy life
Checkout my latest YouTube video “Why Stress and Anxiety are Actually Uniting Us” https://youtu.be/kg5JZ9RjMFU

Apr 6, 2020 • 58min
Improving Your Strength, Health, and Happiness | Road to Revenue #2
Hey everyone, I wanted to share another one of my weekly free training sessions. This week I talked about improving your strength, health, and happiness. I also go in depth into how you can start creating your own coincidences by putting your intention and attention in to whatever you are doing. I want you all to join me every Friday so please text me at (949) 298-2905 to find out how you can join me on my next training this Friday.

Apr 5, 2020 • 21min
Justin Wu: CEO and Founder of Growth.ly | #ThePlaybook 218
Justin Wu, CEO and Founder of Growth.ly, shares his thoughts on what “growth hacking” really means for businesses in today’s digital age, the types of brands that are easiest to grow, and how to find the right channels to connect with your audience.Wu and host of #ThePlaybook, David Meltzer, discuss a range of topics including why some entrepreneurs choose to invest in their businesses over a “traditional” education, how to master content distribution by mastering the mediums where your targets consumers are, and some of the most common mistakes that personal brands are making when trying to monetize their following.

Apr 4, 2020 • 21min
David Tao: Editor and Co-Founder of BarBend | #ThePlaybook 217
David Tao, Editor and Co-Founder of BarBend and entrepreneur, talks about how his beginnings in business journalism inspired him to find a niche audience in need of content and shares insight into the process of finding the right mix of content to serve that niche.Tao and host of #ThePlaybook, David Meltzer, discuss a range of topics including how to find niches or sub-niches that aren’t saturated and both using testing and audience input to improve your content. The pair provide guidance on some of the best ways to create diverse revenue streams once you have built up an audience.

Apr 3, 2020 • 27min
How To Sell Over The Phone | Interview on All Things Telesales Podcast
Hey everyone, today we are going to talk about toughness and telephone. The telephone is something we should all be utilizing right now and so I wanted to share with all of you my appearance on All Things Telesales with Jake Lynn. Jake and I talk about selling over the phone, and how important credibility is when selling over the phone. Text me your biggest takeaway from today's episode at (949) 298-2905.