The Playbook With David Meltzer

Simply put, sales is a process to ultimately reach an agreement or understanding where all involved see the vision as beneficial. No matter what we are selling to others, whether it is a product, service, company, or yourself, mastering these five steps will lead you to the successes you desire.

On this episode of #ThePlaybook, Marc D’Amelio, CEO & Co-Founder of D'Amelio Brands, provides his insights on: [1:00] - His biggest challenge in figuring out the social media realm [3:35] - How he leans on his decades of business experience to guide his famous family [16:54] - The formula that the D'Amelio family has used to build their personal brands [19:22] - How they are taking what they’ve learned about personal branding and applying it to the consumer space

People connect through emotion, and everything is your stage. I try to find two ambassadors a year.  The goal for this is to simply find two ambassadors for your brand that align with your brands values and can organically sell to others. From there, you want each ambassador to find two additional ambassadors. After 20 years of doing this, you would have two million ambassadors.

5 Steps To Sell Anything1. Stimulate Interest: Stimulate interest for availability first, meaning practice getting people to respond to your calls, texts, emails, and social media messages first. Then, focus on stimulating interest for your business or services.2. Transition the Interest: Emotionally connect with who you’re targeting. Then, transition their interest through professional collateral and a clear explanation of true value. Use the 100/20 Rule: be able to articulate that your customers will receive $100 of value for every $20 they spend.3. Share the Vision: Share the vision of true value. You want to demonstrate the value you’ll be providing in relation to the customer’s personal values, experiential values, giving and receiving values. Make them see the win-win situation in doing business together.4. Manage and Develop the Vision: Manage and develop a vision by providing the value that you promised. Don’t oversell, rather help them manage and develop their expectations.5. Thrive: When you’ve done all four previous steps correctly, consistently, and persistently, you thrive. Thrivation is, in essence, getting your customers or other people outside of your organization to sell your product or service for you. This means that you make a lot of money, help a lot of people, and have a lot of fun!

Manifest what you want more accurately and rapidly. Meditate each morning on what you want and be willing to put enough energy out in the universe to attract it. Remember, your free will should be used to connect to goodness, so do whatever it takes. No job is beneath you, and your positive attitude and awareness will help you stay focused to manifest exactly what you desire!

The first and best way to improve your feelings of worthiness is simply to provide value to others; be kind to others as well as to your future self. Be of service, which means providing value with no expectations of receiving anything in return. It contains the requirement that you give unconditionally. Giving with expectation, as my friend Bob Proctor says, is trading and not real giving.

On this episode of #ThePlaybook, Damon West, Keynote Speaker at Be a Coffee Bean, shares his thoughts on: [1:27] - Why he compares life to a pot of boiling water  [5:30] - How our belief systems impact our achievements [9:47] - The difference between religion and spirituality, as well as what it means to have a spiritual awakening [13:50] - Why you should look at everyone in your life as a teacher

Just because we manifest what we desire doesn’t mean we’re going to be happy, but it does make us happy to get what we want. Then, we have to learn to sustain that happiness to make sure that we can continually manifest and learn from what we wanted. Some of it may have been misguided, or misadjusted, but in the end, it will create happiness as long as we learn lessons from the process of making it our reality.

On this episode of #ThePlaybook, Steve Schulze, CEO, President, & Co-Founder of Nékter Juice Bar, shares his thoughts on: [1:03] - How Nékter grew from one store into one of the top franchises in the space [4:36] - The need for businesses to focus on “one customer at a time” before thinking about scaling [9:01] - Why keeping things simple, healthy, and accessible are at the core of Nékter Juice Bar [17:04] - The three traits that will bring you success in any industry

Every month I like to host a session on clubhouse called, "Takeaway of The Week" so I can share my biggest lesson I learned from the week and so I can learn what some of your biggest takeaways were as well. There were so many valuable lessons learned this week so I here are a few of my favorites from the session! Tweet me your takeaway from today’s episode @davidmeltzer Email Me! david@dmeltzer.comSign up for my Free Weekly Training https://free.dmeltzer.com/friday-training-1Text Me! (949) 298-2905