

The Insurance Guys Podcast
Scott Howell & Bradley Flowers
The Insurance Guys podcast is dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency.
Episodes
Mentioned books

Mar 27, 2018 • 37min
Ep.15 - The Beards Of Wisdom: Extreme Lead Generation
In this episode, Scott and Bradley sit down with the Beards of Wisdom themselves, Michael McCormick and Taylor Dobbie. These two insurance and marketing influencers have started a sales and cultural movement in the insurance industry with their creation and involvement in Insurance Soup, Career Agent Concepts, and TouchPoints Professional. This episode is sponsored and brought to you by the fine folks Thrice Beard Oil. Thrice is a premium men’s grooming brand, focused on a creating a clean and distinguished look and feel. We only use natural products to solve the problems we face with our beards--and, of course, having them smell great in the process. Check them out here. Resources: Insurance Soup is the #1 FREE group on Facebook for Agents and Brokers with a focus on sales, marketing, and social media mastery. Facebook Page Website Career Agent Concepts is the #1 Free Group, Paid Courses, Ground Breaking Masterminds, Vendor Marketplace, & Innovative New Business Model in the Insurance Industry. Website Touchpoint Professionals is a bulk SMS texting and email marketing with no short codes or keywords. Send bulk mobile SMS for your business marketing campaigns and reply with your own cell phone. Website Sponsor: About The Insurance Guys The Insurance Guys Podcast is made and dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency. Please subscribe, review and rate our show on iTunes, SoundCloud, IheartRadio App, Spotify & Overcast.

Feb 27, 2018 • 35min
Ep.14 - Andrew Cooney: Guerrilla Marketing For The One Person Agency
Scott Howell and Bradley Flowers talk to One Man Shop, Farmers Insurance Agent, and Marketing Guru Andrew Cooney as he shares some of his clever and effective marketing strategies and executions. Andrew, to his surprise, created a viral social media post with video of him paying parking meters in his city to land new business. Learn how a single agency owner uses and finds the time to do traditional media, social media, as well as smart and community-oriented marketing “stunts” to grow his business. Click here to check out the "free media" Andrew earned with his parking meter marketing. About The Insurance Guys The Insurance Guys Podcast is made and dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency. Please subscribe, review and rate our show on iTunes, SoundCloud, IheartRadio App, Spotify & Overcast.

Feb 8, 2018 • 51min
Ep.13 - Yellow Hammer Guerrilla Marketing w/ Jeff Roberts
In this episode, Jeff Roberts (founder & CEO of Yellowhammer Coffee) walks us through funding your Startup business through life insurance, using guerrilla marketing, and shares some of the everyday challenges of running a successful business. Jeff left his previous career to dive head first into putting a unique spin on the food truck business. Instead of food, he serves world-class coffee. Yellowhammer Coffee was founded in July 2016, and Jeff attributes almost 90% of his loyal following to a creative content creation strategy, social media, and word of mouth advertising. So sit back, grab a cup of coffee, turn up the volume, and let's get down to business! Check out Yellow Hammer Coffee and their cool yellow cups. Instagram: @yelhamcoffee Twitter: @yelhamcoffee About The Insurance Guys The Insurance Guys Podcast is made and dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency. Please subscribe, review and rate our show on iTunes, SoundCloud, IheartRadio App, Spotify & Overcast.

Jan 31, 2018 • 29min
Ep.12 - Viral Videos, Subliminal Ads and Stinky Fish
What’s it like to make a youtube video that gets 45 million views? What does it take to do it? How do you turn click-worthy social content into qualified leads and new customers? Meet Joe McCloskey, Jr., the brains behind The Stinky Fish Challenge video. This clever insurance man (and internet superstar) from Colorado shares his video and social media strategies and tips to get the most out of your online presence, unique content, and Facebook advertising. Watch Joe McCloskey's Stinky Fish Challenge - Surstromming Video About The Insurance Guys The Insurance Guys Podcast is made and dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency. Please subscribe, review and rate our show on iTunes, SoundCloud, IheartRadio App, Spotify & Overcast.

Jan 22, 2018 • 1h 7min
Ep.11 - Past, Present and Chris Paradiso of Insurance
In this episode, Scott & Bradley had the chance to talk with the one and only Chris Paradiso (of Paradiso Insurance) before he takes the stage at (the upcoming) Gary Vaynerchuk's Agent2021 Conference*. In a high energy discussion, Chris candidly shares his expertise in insurance agency growth strategies, procedure and process, and his marketing mojo and ninja-like social media and branding skills. Want a crash course in the daily grind and some long-term ideas to GROW YOUR AGENCY? You can't afford to miss this incredible interview on the state of the insurance industry and what is coming. *Agent2021 is a one-day conference that educates agents and owners in four industries (real estate, auto, insurance, and travel) on how to use innovation to grow their business. Social Media Influencers and industry thought leaders discuss the tools, platforms, and tactics that can be used to start marketing in the year we live in. Visit agent2021.com for more information and tickets. Subscribe To The Insurance Guys Podcast Marketing Resources from Paradiso Presents: Brand Guide - for more information on creating your own agency's branding guide, contact Kelly Donahue-Piro at kelly@agencyperformancepartners.com or 401-415-620s The Digital Customer Experience - (Our Email Marketing Strategy) Paradiso onboarding process Paradiso Presents YouTube Channel Paradiso Presents Website (free marketing content updated weekly) The Paradiso Promise The Paradiso Presents Twitter Facebook Paradsio Onboarding Process Article - personal vs agency branding Free template for building marketing personas Fiverr video - this is the service for animated intros on our videos Recommended Services ResponseiQ - Paradiso's 27 second callback widget on website MyInsuranceVideos - video done for you (for more information on getting started, contact Mike Demko at mike@myinsurancevideos.com or 858-461-1075) Paradio mobile app (contact Matt Aaron at matt@goinsuranceagent.com or 980-322-7723 to get started) RocketReferrals - generate more referrals automatically (contact Oxana at oxana@rocketreferrals.com or 888-978-8325) About The Insurance Guys The Insurance Guys Podcast is made and dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency. Please subscribe, review and rate our show on iTunes, SoundCloud, IheartRadio App, Spotify & Overcast.

Jan 11, 2018 • 19min
Ep.10 - Finding Your Digital Voice w/ Rhen Bartlett
In this episode,Scott & Bradley interview digital marketing pro Rhen Barlett. Rhen candidly shares his insights on getting the most from your digital marketing and advertising from the perspective of the advertising agency. Facebook and digital marketing is seen as the "wild west" these days and it's time get started putting your Insurance Agency on social media and live video the right way. Find your "voice", quit making excuses, and start putting yourself out there on Facebook Live and other useful video channels. If your not making your own unique content on social media, nothing is setting you apart. What is your WOW factor?

Jan 3, 2018 • 47min
Ep.9 - Telling Your Story & Finding Your Rocket Fuel
Scott & Bradley discuss how your compelling personal and business story can propel you to success in the insurance industry. Plus, a discussion on what motivates you and puts rocket fuel in your tank? Quotable Quotes: > Losing or someone getting the better of me makes me work harder. - Bradley Flowers > Struggling with adversity, just missing my goal, and competitors talking negatively about me is like rocket fuel for me to succeed. - Scott Howell

Dec 15, 2017 • 44min
Ep.8 - The Process of Nick Saban
In this episode, Scott & Bradley discuss working with your spouse, making your clients feel at home (Paula Dean & Sweet Tea) and go in depth on the University of Alabama football process after a visit to The Nick Saban Football Camp. Please subscribe, rate & review our show on iTunes. Hear more shows at theinsuranceguyspodcast.com The Insurance Guys is a no BS and straight talk podcast dedicated to insurance agents by insurance agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency.

Dec 3, 2017 • 58min
Ep.7 - Start Using Social Media
In this episode, Scott & Bradley discuss how to get started in social media, why it's so important, how to get over the resistance and stop making excuses on why you can't get started. Please subscribe, rate & review our show on iTunes. Hear more shows at theinsuranceguyspodcast.com The Insurance Guys Podcast is a no BS and straight talk podcast dedicated to agents by agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency.

Dec 3, 2017 • 45min
Ep.6 - Building Referral Partnership Relationships
In this episode, Scott & Bradley discuss how to network & build referral partners and how the days of sitting in the office and aggressively waiting on the phone to ring are over. Please subscribe, rate & review our show on iTunes. Hear more shows at theinsuranceguyspodcast.com The Insurance Guys is a no BS and straight talk podcast dedicated to insurance agents by insurance agents. Scott Howell and Bradley Flowers discuss all aspects of becoming an insurance agent and give real life examples of their experiences in all aspects of hiring, sales and the day-to-day reality of running your own successful insurance agency.