The Authority Builder Podcast

I have yet to meet a business owner who's not dreamed--with a twinkle in the eye--about the prospect of cashing out and collecting a BIG paycheck. But when you really look at most businesses, the firms just aren't built to sell. Whether you're seriously looking for an exit, or you're decades away, today is the day to design the business in a way that will be attractive to a buyer. There are two important reasons to do this... First, it will force you to build something that can run without you--freeing you to enjoy life and to really focus on growing the business. Second, it'll give you OPTIONS...and options are cool. You'll have the option to exit, or not...to stay inside the business or step back to the role of "investor"...to sell internally to someone on your team or to an external buyer... In this episode, I interview Rick Hadrava of Epic Advisory Group to discover how to engineer your business to make a "wealth creation event" possible... Listen and you'll discover... Why most businesses die with the founder (and how you can avoid that fate). How to extract yourself as the owner of the business, and enjoy the benefits and freedom now, long before you exit the business. The key to letting go and delegating responsibility to your team--this is the #1 roadblock to building a business that has value without you. How to step back and build a bigger vision for your business. Rick's secret for staying unstoppable... And so much more... I guarantee this interview will open up your thinking. Timeline 00:13 Steve introduces Rick Hadrava. 02:00 Rick starts off by telling us how his loves, including his wife, math, and puzzles led him to Dallas. 03:34 Rick sites overcoming his inward corporate thinking to looking outwards in creating value for his clients was one of the biggest hurdles he had to overcome, that and quitting his well-paid job! 08:49 Rick explains to us how his time working in corporate structures made him more resourceful and not depend on costly sources for help. 11:22 Rick tells us how living through certain life experiences (death) with a client re-evaluates everything for him and how a simple thank you means more to him than money. 12:15 Steve says that “money is just a yardstick”. 15:23 Rick talks about a particularly challenging case and how he mapped out their exit strategy for them using this program. 20:51  Steve sites two stories of how an explain went well and how one was a disaster. 22:33 Rick goes into detail on how he helps business owners build a legacy for, not just themselves, but for their employees and everyone connected with the business. 27:20 Rick talks about the effect his work has had on a client's business, the art of delegation and how stepping back from the business can give you fresh ideas. 31:42 Ricks answers the now infamous question of what books he is now reading. Mentioned in the show Valerie Oswald  Dean Witter  Epic Advisory Group Raymond James Value Builder Score Exit Planning The Daily StoicThe E-Myth & Beyond The E-Myth Be Sure to add links to Rick's websites: http://www.epicsbiz.com/ and http://www.epicwmg.com/

One of my business mantras is “Cash ain't cash unless it's cash...” I heard that from the late Red Scott. He was the CEO of Snapper Lawnmower and the CEO of Vistage Florida. His point is simple... Receivables “ain't” cash. Your line of credit “ain't” cash. Your brand “ain't” cash. Cash is cash. Sometimes it's easy to believe otherwise in business... In this week's episode of The Unstoppable CEO™ Podcast, I talk with Justin Krane, author of Money: You Got This. It's the best guide to controlling your money, specifically written for entrepreneurs. In this episode, you'll hear... The importance of “return on life” as a metric. Why the old work for 50-years, then retire model is broken. How to understand both sides of the money equation and why focusing only on cutting back is short-sighted. The vital importance of paying yourself first in your business, and how to do it. How to create a plan for the money in your business. Avoiding cash flow problems...'cause cash ain't cash unless it's cash! This is a subject that isn't talked about very often in business, but it's an important conversation. I know you'll enjoy it!   Timeline 00:12 Steve introduces Justin Krane. 01:38 Justin tells us how he started off in business, from working on Wall Street to the effect 9/11 had on him to the inspirational talk he heard from a blind Olympic weightlifter 04:39 Justin’s philosophy “ Return on Life” is what he considers makes him unstoppable. The opposite philosophy he got from Wall Street. 06:44 Steve points out that there isn’t the finishing line for careers there once was. 07:43 Justin explains the difference between savers and spenders. 09:28 Justin tells us how he deals out financial planning. 11:54 “Pay yourself first” - Justin explains how to create more profit. 13:34 Steve gives examples on Strategic Coaching. 14:46 Justin tells us about the importance of cash flow management and the steps you need to take. 19:12 Justin tell us how recurring revenue helps so much. 20:08 Justin goes through how he works with a client. Mentioned in the show Money you got this Jerry Maguire Wall Street World Trade Centre Jim Stovall Dan Sullivan www.cashflowgift.com

I'm fortunate to get to hang around successful professionals and the side conversation that's always going on is this... “How can I create income without trading hours for dollars?” and... “How can I take the profits from my practice and diversify my wealth?” If you've had some success, these are critical questions to answer. The professional services business can be a great place to create profits—done right, the margins are huge—but if you're not “billing” you're not making money. Paul Chase--one of our Unstoppable CEO Elite members has found one way to take some profits off the table, and put them to work for you, without a lot of complication. In this episode of The Unstoppable CEO Podcast, I interview Paul about his unique (and very accessible) method for creating consistent passive income with the profits from his main real estate practice. Timeline 00:12 Steve introduces Paul Chase. 01:36 Paul tells us how he turned around his business model from a realtor to a private money lender and what exactly is a private money lender. 02:29 In private money lending there are a lot of rules and regulations that have to be navigated. Paul talks us through how he managed this. 05:26 Paul credits Steve’s book (The Unstoppable CEO) in teaching him to get to know preferential potential clients - Entrepreneurs. 08:02 Paul didn’t lump himself all the work. He tells us how and why he called in the experts to help him. 09:24 When Paul had money to invest in real estate but didn’t want to deal with the 3 T’s (Tenants, Toilets & Trash), it was an email from a friend that lead him getting checks in the post. 11:05 Paul gives us a quick breakdown of the first couple of deals that started off his business. 17:33 Paul takes about the pressure of finding the next deal as a realtor has been replaced by the deals coming to him. 20:55 Paul tells us about the books he’s reading now and how he’s looking into AI. Mentioned in the show: The Unstoppable CEO Josh Turner LinkedIn www.Chalancolending.com

You’re going to love this interview with Gene Hammett. If you’ve not met Gene before, he’s an absolute wizard at driving business success through speaking. He’s not a “here’s how to get paid big bucks to speak” guy, instead...he’ll show you how to use speaking to get clients for your business (and you’ll probably make more money than that big name speaker you heard at the last conference). Plus, I share how I delivered the worst speech of my life and still landed several million in contracts from one speech. If you’re selling high-ticket services, this is worth every penny you paid for this podcast ;-) In this episode, he reveals his secret to finding and keeping focus in your business. We discuss the real secret to being productive (it’s not what you think). And Gene shares how to choose which opportunities to invest your time and energy to pursue. Timeline 00:13 Steve introduces Gene Hammett 01:47 Gene starts off by telling us how he deals with the tough roadblocks that businesses have thrown at him- he hired a coach. 06:15 Gene tells us his interesting way of staying focused on his goals and not get distracted from them. 13:12 Gene tells us the thing that he is most excited about this year, and why it’s changed from his forthcoming book. 15:56 Steve talks about his tough first experience with public speaking and how it leads to $5M in contracts! 17:34 Gene tells us how he can teach you to leverage your network through speaking as well as beyond just that moment on stage. 21:19 Steve gives us a further example from his own business experience how speaking is such a powerful tool. 23:02 Gene talks about a young guy who from one simple speech has gotten $800,000 worth of contracts in 18 months, and outlines fear as the biggest barrier. 28:37 Gene explains the importance of referrals when he first started out in business. 30:57 How to reach Gene and how to get some very valuable templates…..for free! Mentioned in the show: Forbes Success Magazine The One Thing Dan Sullivan Authority Camp www.LeadersInTheTrenches.com www.GeneHammett.com

If you’ve got more than you in your organization, you’ve got to deal with a team and get them motivated to do what you need to be done. I’ve believed for a long time that you really can’t motivate people. They’re all self-motivated. They just might not be motivated to do what you need them to do. In this week’s episode of The Unstoppable CEO™ Podcast, I sit down with Robert Michon to discover his unique approach to aligning the roles you need with the natural motivations of your people. Robert shares the tools he uses to assess motivation, and how you can use them to align your team. Oh, and Robert shares his “Thought Tracking” technique for clearing out disruptive negative thinking so you can get focused on the great work you’re doing. This little tip (at 10:13 into the interview) will help you get and stay at the top of your mental game. Timeline 00:13 Steve introduces Robert Michon. 01:26 Robert starts off by telling us how he learned he didn’t want to be a doctor, or work for somebody and how it lead to where he is now. 04:41 Robert tells us what he has learned over the years that has to lead to his success- ask for help, but not from your friends and Thought Blogs. 10:13 Robert discusses the effects of his Thought Blogs has on his clients and just how quickly they work. 13:16 Robert tells us why what got you to where you are won’t get you much further and what can push you past 7 figure earnings. 16:34 Robert talks about coaching entrepreneurs, the issues he has collaborating with virtual teams and how he realized to solve those issues. 19:20 “People are already motivated, it’s just a question of what they are motivated to do” 22:56 Robert tells us that turnover is expensive and he explains to us why we should try to motivate all employees and gives a real-life example. 30:17 The way you solve a problem, your “how” differs from other people. Robert tells us not to care about how you get there, just that you do indeed end up there. 34:00 Robert gives us two books to read that can help you if you’re in a funk and one that he is currently reading. Mentioned in the show Ryan Levesque Ask Method What got you here won’t get you there Malcolm Goldsmith Daniel H Pink Adrian Gostick Kolbe Assessment Michael Gerber Mind over Mood CBT Toolbox Help them grow or watch them go www.RobertMichon.com

Listen as my friend and client John Curry gives you a simple, clear plan for becoming unstoppable in sales. John is a top-performing financial advisor and has been for over 35 years. He’s a lifetime member of The Million Dollar Roundtable and has achieved the Top of the Table and Court of the Table distinctions. What you’ll hear on this interview will transform your approach to selling… Timeline 00:46 Steve introduces John Curry 02:30 John begins by telling us how he started off in business and how a battery of aptitudes tests he took whilst in the army pointed him towards sales. 05:52 John outlines his motto for success T.E.A.M- Time, Energy, Attitude, Mission. 11:04 John tells us how his days in the army practicing Muay Thai Kickboxing taught him to get over disappointment quickly and move on, including open heart surgery, clients passing and the economic crash. 14:49 After surgery John reconstructed his entire physical form and explains the importance of keeping fit as well as the importance of breathing! 17:47 John explains that he only works on stuff he likes and pays somebody else to do the stuff he doesn’t. 20:09 John goes through his thought process when something or someone frustrates him. 23:16 He continues his point with a sports analogy. 26:03 John tells us how the 2 books he always carries with him both have the same theme, longevity and how they inspire him to keep working for a very long time! 29:32 Steve expands on John’s point on how retirement should not be the finishing line people believe it to be. Mentioned in the show “Unstoppable Referrals” Thailand Muay Thai Kickboxing Tykwando B-52 Bombers George Burns “100 years, 100 stories” Kirk Douglas “Life Could Be Verse” www.JohnHCurry.com “Preparing for a secure retirement"

This is a fantastic interview with Dorie Clark, author of Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. Dorie’s an absolute expert at showing you how to create your own authoritative brand and she shares very practical ways of doing it in this interview. Plus, she shares how she became a published author--it’s an unstoppable story you won’t want to miss. Timeline 00:12 Introduction of Dorie Clark 01:16 Dorie starts by telling us how she started off in business by how she was running a business before she knew she was running a business! 03:10 Steve asks Dorie what Unstoppable traits she has which has gotten her through the tough times 04:10 Dorie talks about her struggles in getting the massively successful “ Reinventing you” published and how she built her audience. 08:32 Dorie tell us the two most exciting things that she has coming up, her new book and her course, Recognise Me. 11:40 Steve talks about the next Industrial Revolution and asks Dorie how best to prepare for it. 13:52 From speaking with over 50 thought leaders Dorie recognize 3 similar traits amongst them. 17:29 Steve asks if putting out the content of what your thinking and doing is dangerous and could be stolen. 20:55 Dorie talks more about Recognise Me and why you should get involved. 25:04 Steve asks the now infamous, “what book are you reading now?” question. Mentioned in the episode Dorie Clark Duke University Reinventing You Stand Out NY Times Huff Post Harvard Business Review Dorieclark.com/unstoppable Entrepreneurial You Recognise Me Seth Gordon Sheryl Sandberg Lean In David Allen Daniel Pink Robert Cialdini Counterfeit Gods Tim Keller

In this episode of The Unstoppable CEO™ Podcast Brice McBeth, Founder of Reap Marketing and StandishSalonGoods.com shares the two key questions he's developed to stay focused and unstoppable as he grows two successful companies. Plus, Brice shares his "Conversion Precedence Framework"...if you have a website and want better performance you won't want to miss this... Timeline 00:12 Steve introduces Brice McBeth. 02:08 Brice begins by telling us how he got started in business, from IBM to Agency to eventually working for himself. 04:49 Brice defines the trait that he believes makes him Unstoppable- how he deals with attrition. 08:49 Steve adds to Brice’s attrition point by using examples from his own experiences. 11:12 Brice talks about how one of his peers told him to “fire and rehire himself” as a CEO. 13:40 “Email is Evil!” 15:24 Brice talks about his Agency days how this is where he learnt the importance of delegation of work. 18:44 Brice tells us what he is most excited about- his Conversion Precedence Framework. He thankfully breaks it down for us. 22:48 Steve continues Brice’s point on A/B testing. 24:34 Super Bowl commercials suck. 25:53 Brice goes into yet further detail about his concept. 31:30 Brice re-tells a story from Salon Chairs Don’t Sell Themselves about buying an awful $300 website template, that worked! 34:48 Brice explains exactly what Salon Chairs Don’t Sell Themselves can help you with. 38:17 Brice tells us what he is reading right now. Mentioned in the episode BriceMcBeth.com Reap Marketing Coca-Cola Orbits StandishSalonGoods.com Salon Chairs Don’t Sell Themselves Infinite Conversion Workshop Program IBM Google Analytics Landon Martin Conversion Precedence Framework The Everything Store Jeff Bezos Giving The Love You Want Harville Hendrix