2: Dorie Clark | How to Become a Recognized Expert

This is a fantastic interview with Dorie Clark, author of Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine.

Dorie’s an absolute expert at showing you how to create your own authoritative brand and she shares very practical ways of doing it in this interview.

Plus, she shares how she became a published author--it’s an unstoppable story you won’t want to miss.

Timeline

00:12 Introduction of Dorie Clark

01:16 Dorie starts by telling us how she started off in business by how she was running a

business before she knew she was running a business!

03:10 Steve asks Dorie what Unstoppable traits she has which has gotten her through the tough

times

04:10 Dorie talks about her struggles in getting the massively successful “ Reinventing you”

published and how she built her audience.

08:32 Dorie tell us the two most exciting things that she has coming up, her new book and her

course, Recognise Me.

11:40 Steve talks about the next Industrial Revolution and asks Dorie how best to prepare for it.

13:52 From speaking with over 50 thought leaders Dorie recognize 3 similar traits amongst

them.

17:29 Steve asks if putting out the content of what your thinking and doing is dangerous and could

be stolen.

20:55 Dorie talks more about Recognise Me and why you should get involved.

25:04 Steve asks the now infamous, “what book are you reading now?” question.

Mentioned in the episode

• Dorie Clark
• Duke University
• Reinventing You
• Stand Out
• NY Times
• Huff Post
• Harvard Business Review
• Dorieclark.com/unstoppable
• Entrepreneurial You
• Recognise Me
• Seth Gordon
• Sheryl Sandberg
• Lean In
• David Allen
• Daniel Pink
• Robert Cialdini
• Counterfeit Gods
• Tim Keller