
Growth Triggers
Discover how to use your podcast to generate leads, sales, and influence in any market.
On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 16 Million Downloads for his clients.
Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.
Get in touch over on Instagram https://www.instagram.com/luisryandiaz/
Latest episodes

Aug 7, 2019 • 8min
Two Ways to Instantly Increase Your Growth and Conversions on Your Podcast
I said it before, and I’ll repeat it. I am not original; however, I am a pretty good observer and good at identifying what works for a podcast.
The secret that’s not so much of a mystery is the fact that marketing a podcast is like marketing a product. The same principles typically apply with just minor tweaks to fit the medium.
However, today we're talking about two things that are too awesome podcasters are not using which I am positive will help you grow your show and increase your reach!
This episode, will layout two things that I want you to try immediately. Also if you check out my Instagram you can see I’ve been doing a bit more of this as well. 😉
I won’t spoil these for you so make sure you listen to the episode.
If you like the podcast leave some feedback over at the Podcasters Inner Circle or on IG @Luisryandiaz.
“People need to hear your message more and more nowadays ‘coz there’s just more and more competition… it is harder to stand out.” - Luis Diaz
Get all my best tools, templates, guides HERE - www.Luisryan.com/book
Connect with me here >> - www.luisryan.com/contact
JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip
Timestamps:
1:20 - The best marketing podcast that you can listen to
1:50 - Why you should stream your podcast recording/session
2:28 - Five places where you can stream
3:32 - How to pique your listener’s curiosity so you get high-quality leads
Resources Mentioned in this Episode:
Marketing School by Neil Patel and Eric Siu
Connect with Luis:
Website
Instagram
Facebook Group
Facebook
Check out the top 5 episodes here:
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
Intent Based Podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Aug 5, 2019 • 9min
The One Tool You are Not Using To Launch and Grow Your Podcast
There are lots of tools out there but I BET you’ve overlooked this one ☝🏽
It’s a great easy and free tool to get exposure for your show, send traffic to your website, contest, music and more.
The website is producthunt.com.
Now, this website is normally used by the founders of tech companies and people who make apps and different online tools. However, podcasts are big along with these types of people so it lends itself to being a great tool for promotion.
“I would be remiss if we didn’t try this tactic and strategy and we didn’t use this website.” - Luis Diaz
Get all my best tools, templates, guides HERE - www.Luisryan.com/book
Connect with me here >> - www.luisryan.com/contact
JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip
Timestamps:
0:50 - What is changing in the Podcast Domination Show
1:32 - Why you should use producthunt.com
4:25 - Looking inside the website - what you should do if you’re launching a podcast
Resources Mentioned In This Episode:
producthunt.com
Connect with Luis:
Website
Instagram
Facebook Group
Facebook
Check out the top 5 episodes here:
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
Intent Based Podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Aug 4, 2019 • 14min
Apple Podcast Category Update
Im sure you heard by now about the new Apple Podcast categories. On this episode, you are going to hear me speak about it. You will hear me talk about why they are important, where you need to go, how you need to position yourself and I will run through you the whole entire list.
But before you dive into that, press fast forward. I want to let you know this is important because one of the biggest things you can do to A. climb up the rankings and B. separate yourself and position yourself as an expert is to be in the right category.
Guess what, if your customers are looking for a podcast about football and you're in the wrong freaking category and you talk about only football then there's a problem. They are not going to find you.
This is important. Pay attention. Get in the right genre. Enjoy.
One thing we help our clients with is figuring out the unique podcasting angle. What is the specific thing that makes your show better, different? The number one in this is category. That is super important in today's competitive market. It will only get more competitive so I suggest you figure out what category you want to dominate and double down on that. - Luis Diaz
Get all my best tools, templates, guides HERE - www.Luisryan.com/book
Connect with me here >> - www.luisryan.com/contact
JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip
Timestamps:
0:57 Overview of old Apple Podcast Categories
1:58 Does Apple Podcast category matter
2:33 What are the Apple Podcast categories and its new sub-categories
Connect with Luis:
Website
Instagram
Facebook Group
Facebook
Check out the top 5 episodes here:
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
Intent Based Podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Aug 1, 2019 • 33min
Top 21 Shows in June (The NEW Domination List)
I've been wanting to do this for a long time 4 many years I've had to sort through the endless slew of podcast episodes to find the handful that really were good and made an impact. A good podcast episode is how I like to start my weeks, and weekends so hopefully this helps you shorten the list of shows you need to listen to.
These top 21 episodes were picked by yours truly and a few our team members, Let me know which episodes were your favorites what you would like to see on next month's Edition!!
Feel free to submit podcast episodes you thought were worthy of the Domination List to me in the Facebook group.
Enjoy
Get all my best tools, templates, guides HERE - www.Luisryan.com/book*
Connect with me here >> - www.luisryan.com/contact
JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip*
Timestamps:
3:47 - Tim Ferriss - #376: How Seth Godin Manages His Life — Rules, Principles, and Obsessions (Repost)
4:58 - Reid Hoffman - 10 New Rules for Big Career Changes (The Graduation Episode) w/ Jordan Harbinger
7:18 - Neil Patel and Eric Siu - 7 Examples of World Class Content That Stand Out From The Rest | Ep. #1067
8:01 - Vince Del Monte - Master the Follow-Up with Jarrod Glandt
8:58 - Dennis’s Brown - 5 LinkedIn Tips For Building Your Personal Brand with Dennis Brown
10:09 - Noah Kagan - My Favorite Productivity Hacks Ever
11:39 - Smartest Guys in Marketing - #175: Wanting something is not enough
12:35 - How I built this - Yelp: Jeremy Stoppelman
13:32 - Elevation Church - When The Battle Chooses You
14:33 - Daxy Perez - Podcasting For Your Personality Type...
15:40 - Luis Diaz - How To Build A Podcast Empire From 0 To Reaching Millions with a Few Simple Secrets
17:46 - Kaivan Dave - #20: How to stop procrastinating
18:52 - For podcasting industry Rob Walch - 146 Podcasting, Privacy and When To Fire Your Podcasting Agency
19:52 - Joel Marion - Football, Dancing with the Stars, and the “IF” in Life, Feat. Rashad Jennings, with Joel Marion – BTI 34
21:47 - Craig and Bedros Keulian - The Secrets to Becoming a Millionaire - 104
23:30 - This "Bodybuilding Yogi" Explains Why Mindset Trumps All
25:07 - MFCEO - EMPTY THE TANK: Why You Must Execute After You're Exhausted, with Andy Frisella - MFCEO303
25:51 - Rhonda Patrick - Dr. Elissa Epel on Telomeres and the Role of Stress Biology in Cellular Aging
26:41 - Ben Greenfield - The Most Proven Supplements For Performance & Recovery, Cold Water Immersion vs. Cryotherapy, The New Science of Athletic Performance & Much More!
28:54 - The Power of Reinventing Yourself, ft. Nolan Carroll (Former NFL Player), with Alex Quin
30:04 - The State of Podcasting in 2019 with Matt and Pat
Connect with Luis:
Website
Instagram
Facebook Group
Facebook
Check out the top 5 episodes here:
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
Intent Based Podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Jul 25, 2019 • 9min
Key Tips For Podcasters Launching in 2019
This episode of the Podcast Domination Show is a short one, but extremely valuable. Luis shares key tips from his listeners for launching and growing a podcast. Listen in as Luis shares these snippets of advice.
“You need to be different in today’s world and in podcasting… or you’re just not going to grow.” - Luis Diaz
Get all my best tools, templates, guides HERE - www.Luisryan.com/book
Connect with me here
www.luisryan.com/contact
JOIN THE INNER CIRCLE AND BE FIRST IN LINE
https://www.facebook.com/groups/pdvip
Timestamps:
1:42 - Know who you’re trying to reach and don’t be afraid to start saying or hearing the word “No.”
2:34 - Don’t be afraid to be yourself and be different.
4:08 - If you can’t afford an editor, use auphonic.com
Resources Mentioned in this Episode
Auphonic
Connect with Luis:
Website
Instagram
Facebook Group
Facebook
Check out the top 5 episodes here
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
Intent Based Podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Jul 24, 2019 • 60min
How Mike and Rick Built a 20k a Month Recurring Monthly Revenue Engine with their MoveMint System
In this episode of The Podcast Domination Show, Luis speaks with Mike and Rick Tealsman, digital marketing geniuses. Listen in as Mike, Rick, and Luis discuss tips, tricks, and strategies to leverage your following and grow a passionate tribe-like mentality. Hear how you can use proven marketing methods to transform your sphere of influence and dominate.
“You want your followers’ lifestyle to be as closely tied to you as possible.” - Rick Tielemans
Get all my best tools, templates, guides HERE - www.Luisryan.com/book
Connect with me here
www.luisryan.com/contact
JOIN THE INNER CIRCLE AND BE FIRST IN LINE
https://www.facebook.com/groups/pdvip
Timestamps:
4:28 - Mike and Rick explain how they began their careers in marketing and indoctrinating audiences.
9:17 - The Tielemans brothers describe how they developed their system.
13:02 - Mike and Rick tell Luis what causes the change from a following to a tribe.
21:21 - How you can imprint your beliefs on the brains of your followers (it’s easier than you think)
25:01 - Common mistakes that the Tielemans brothers see frequently.
29:07 - Mike and Rick explain how to utilize rituals so you can grow your following into a tribe.
40:33 - So what is the Tribe method? The Tielemans brothers describe and explain it.
45:16 - Mike and Rick tell what they do to dominate in their podcasting.
Resources Mentioned in this Episode:
Meraki Move Mint offer PDS listeners only!
Connect with Mike and Rick:
Website
Meraki Marketing’s Facebook
Rick’s Facebook
Mike’s Facebook
Connect with Luis:
Website
Instagram
Facebook Group
Facebook
Check out the top 5 episodes here:
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin
Intent Based Podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Jul 23, 2019 • 1h 21min
How to Land Amazing Podcast Interviews the Right Way with Jose Perez
In this episode of The Podcast Domination Show, Luis speaks with Jose Perez, an expert networker and seasoned podcaster. Listen in as Jose and Luis discuss tips, tricks, and strategies to leverage your status to make huge leaps forward.
No matter how many people you reach, there’s always room for improvement. Hear how you can use proven marketing and psychological methods to grow your sphere of influence and continue to dominate.
“You have to become the highest and best version of yourself; nobody is going to come knight you.” - Jose Perez
Get all my best tools, templates, guides HERE - www.Luisryan.com/book
Connect with me here
www.luisryan.com/contact
JOIN THE INNNER CIRCLE AND BE FIRST IN LINE
https://www.facebook.com/groups/pdvip
Timestamps:
0:55 - Jose retells his transition from the rat race of corporate America into the world of podcasting.
9:31 - Jose speaks about his first mentor and his move into entrepreneurship.
12:07 - Jose explains how you can reach a massive audience and invest in a new type of currency (no, not that kind of currency)
19:17 - Jose shares how you can get a free production team by leveraging what you’ve got.
23:23 - Strategic and purposeful marketing to reach those people you never thought possible.
38:28 - Getting through the Gatekeepers, however many there may be.
52:17 - Imposter syndrome and how you can overcome it.
59:45 - The follow-up sequence, continuing to influence and leverage your successes.
1:07:38 - Jose gives you one more trick to seal the deal.
Connect with Jose Perez:
Website - https://www.thefitceo.com/home
Facebook - https://www.facebook.com/thejosealonsoperez
Twitter - https://twitter.com/the_fit_ceo?lang=en
Instagram - https://www.instagram.com/josefitceo/?hl=en
Connect with Luis:
Website - http://www.luisryan.com
Instagram - https://www.instagram.com/luisryandiaz/?hl=en
Facebook Group - https://www.facebook.com/pg/podcastdomination/posts/
Facebook - https://www.facebook.com/luisryan4
Want a copy of my book??? (Free just pay to ship) - link: https://podcastdomination.co/freebook
Check out the top 5 episodes here
Expert Secrets For Growing Your Podcast Audience with Yann Ilunga - http://luisryan.com/post/expert-secrets-for-growing-your-podcast-audience-with-yann-ilunga
Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal - http://luisryan.com/post/unheard-ways-to-market-your-podcast-and-grow-your-audience-with-ravi-jayagopal
What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin - http://luisryan.com/post/what-wwe-wrestling-can-teach-you-about-storytelling-in-podcasting-with-celeste-bonin
Intent Based Podcasting - http://luisryan.com/post/intent-based-podcasting
Insider Tips To Grow A Massive YouTube Channel with Mike Piet - http://luisryan.com/post/insider-tips-to-grow-a-massive-youtube-channel-with-mike-piet

Jun 27, 2019 • 44min
How To Build A Podcast Empire From 0 To Reaching Millions with a Few Simple Secrets
In this episode of The Podcast Domination Show, Luis speaks with Tony DiLorenzo, acclaimed author, and long-time podcaster. Tony explains how he started in the realm of podcasting, his keys to success, and his experience with sponsors. Whether you have just started your podcast or you have years of experience under your belt, this episode has something for you. Listen in and find out how you can change and grow your show. “Utilize whatever platform you’re on; wherever you have your largest audience, make sure you’re there engaging them and getting them to your show.” - Tony DiLorenzo *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book *Want to work with me* - www.luisryan.com/contact *JOIN THE FACEBOOK GROUP!* https://www.facebook.com/groups/pdvip Timestamps: 6:14 - Tony retells how he got his start in podcasting. 9:00 - Tony describes the current success of his content and distribution. 13:32 - Tony explains how he structures his content throughout the year. 15:09 - Tony speaks on the topic of audience feedback 18:19 - Vulnerability in podcasting: the secret to Tony’s honesty and transparency. 23:45 - Tony explains the chicken and the egg of his products and resources for his following. 28:36 - Tony recounts his experience with sponsorships. 35:17 - Tony summarizes the changes that he has made to grow his show. Resources Mentioned in this Episode: Tony’s Books on Amazon Culture Code - A book about building business culture ONE Conference registration Connect with Tony DiLorenzo: Website Facebook Twitter Instagram Connect with Luis: Website Instagram Facebook Group Facebook Check out the top 5 episodes here: Expert Secrets For Growing Your Podcast Audience with Yann Ilunga Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin Intent Based Podcasting Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Jun 20, 2019 • 1h
Biggest Mistakes Podcasters Make [Hint: It is not what you think]
In this episode, Luis talked to Yann Ilunga, and they discuss common pitfalls, managing interviews, and the visual aspects of podcasting. Whether you have dozens or thousands of listeners, Yann will give you advice that can help increase interactions ensure that your podcast reaches your audience across all platforms. Unlock the secret to growing and maintaining your podcast community! “As a podcaster, everybody should focus on building a community.” - Yann Ilunga *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book *Want to work with me* - www.luisryan.com/contact *JOIN THE FACEBOOK GROUP!* https://www.facebook.com/groups/pdvip Timestamps: 5:04 - Yann explains some of the biggest podcast mistakes. 9:31 - How do you sell without being all about sales? 15:44 - Yann explains the importance of the use of visuals. 21:58 - Distribution: am I on the right platforms and directories? 27:30 - Yann weighs in on Anchor. 34:16 - How to find and maneuver podcast guests and interviews. 51:20 - Yann gives advice on building your podcast community. Connect with Yann Ilunga: Website Facebook Facebook Group Twitter Connect with Luis: Website Instagram Facebook Group Facebook *Check out the top 5 episodes here* Expert Secrets For Growing Your Podcast Audience with Yann Ilunga Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin Intent Based Podcasting Insider Tips To Grow A Massive YouTube Channel with Mike Piet

Jun 13, 2019 • 59min
Why Do You Hate Money? With Joey Percia
In this episode, Luis talks with Joey Percia about storytelling and copy and how those can be utilized to motivate, inspire, or otherwise call an audience to action. Joey’s insights include relevance, titles, balance, and much more. Listen in to hear how you can use Joey’s book and insights to get your audience to purchase and participate! “The story you’re telling has to be relevant to the person reading it.” - Joey Percia *Get all my best tools, templates, guides HERE* - www.Luisryan.com/book *Want to work with me* - www.luisryan.com/contact *JOIN THE FACEBOOK GROUP!* https://www.facebook.com/groups/pdvip Timestamps: 5:14 - Joey explains his background and his inspiration for the title of his book. 9:41 - Joey walks through the importance of storytelling and its use in motivating others. 15:23 - Luis asks Joey his process of helping others in their businesses. 17:41 - Joey explains his offer pyramid. 23:25 - Common mistakes Joey sees in storytelling on sales pages and how he fixes them. 29:45 - Joey walks through his interview process. 32:31 - Go-to frameworks Joey uses for titles. 38:08 - Joey talks through his book writing process and what he learned through that process. 41:13 - Joey explains his qualifying quota. 46:51 - Joey hits a few final key points that could be helpful to make the difference in your audience. Resources Mentioned in this Episode: Joey’s Book on Amazon Connect with Joey Percia: Website Facebook Instagram Connect with Luis: Website Instagram Facebook Group Facebook Check out the top 5 episodes here: Expert Secrets For Growing Your Podcast Audience with Yann Ilunga Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin Intent Based Podcasting Insider Tips To Grow A Massive YouTube Channel with Mike Piet
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.