I Fired My Boss - A Franchise Podcast

In this episode of the I Fired My Boss podcast, host Dan Claps dives into the transformative lessons he’s picked up from a handful of impactful business books. Dan shares insights from titles like Grinding It Out by Ray Kroc, The Outsiders, How to Make a Few Billion Dollars by Brad Jacobs, and That Will Never Work by Netflix co-founder Marc Randolph. The episode zeroes in on the Netflix story, particularly Randolph's revelation that true company culture isn’t about perks like hot tubs and ping-pong tables—but about giving brilliant, creative people the autonomy to solve meaningful problems. Dan connects this idea to his own leadership journey in franchising, emphasizing the importance of crafting a culture of trust, autonomy, and alignment around a common mission.Dan also reflects on broader lessons for entrepreneurs, including the importance of starting before you feel completely ready. Drawing parallels between Netflix’s foresight in pivoting from DVDs to streaming and his own path into water restoration franchising, Dan underscores how being in the business gives you clarity you can’t get from the outside. He encourages listeners not to overanalyze potential future challenges but to dive in, learn, and adapt. Whether you're considering launching a business or are already deep in the game, this episode offers a grounded yet inspiring perspective on leadership, culture-building, and the value of action over hesitation.

In this episode of I Fired My Boss, host Dan Claps dives deep into the concept of becoming the Mayor of the Town—a powerful strategy for building a thriving local business, especially in the home services industry. Dan shares how local business owners can establish trust, build strong relationships, and create lasting brand awareness in their communities by being highly visible, involved, and service-oriented. Drawing from his own experiences, he highlights the importance of networking through organizations like BNI (Business Networking International), leveraging community events, and relentlessly promoting your business through strategic branding and partnerships.Dan also emphasizes the long game of entrepreneurship, reminding listeners that true success doesn’t come overnight—it requires consistency, persistence, and an unwavering commitment to growth. He shares personal stories from his early days in business, the challenges he faced when launching Voda Cleaning & Restoration, and the lessons he learned about resilience and adaptability. Whether you're a new entrepreneur or a seasoned business owner, this episode is packed with actionable insights on how to build strong local connections, generate referrals, and ultimately, dominate your market by becoming a trusted leader in your community.

In this episode of I Fired My Boss, host Dan Claps dives deep into lead generation strategies specifically for home service businesses and franchise owners. He shares his evolving vision for the podcast—documenting his journey and providing actionable insights for entrepreneurs looking to scale their businesses. Dan emphasizes the importance of engaged leads, explaining why quality trumps quantity and how irresistible lead magnets can attract high-intent customers. He also introduces the "Rule of 100," a powerful framework involving daily content creation, outreach, and advertising investments to maximize lead flow. Throughout the episode, Dan breaks down the core four lead generation strategies—warm outreach, cold outreach, paid advertising, and content creation—showing how a well-balanced approach can drive sustained business growth.Beyond lead generation, Dan offers a masterclass in sales psychology, demonstrating how to handle objections and close deals effectively. Using his experience in the mold remediation industry, he walks through a proven sales presentation framework that builds trust, establishes authority, and preemptively addresses customer hesitations. He emphasizes the power of strategic partnerships and referrals, explaining how nurturing deep relationships with referral sources—like plumbers for a water restoration business—can significantly impact long-term success. Whether you're a franchise owner, home service provider, or entrepreneur looking to improve your lead generation and sales conversion, this episode is packed with valuable, real-world strategies you can implement immediately. Don't forget to leave a five-star review and stay tuned for more insights from Dan on growing and scaling a business the right way!

In this episode of I Fired My Boss, host Dan Claps breaks down the essential numbers every home service business owner needs to know to measure marketing success. He dives into the critical metrics—Customer Acquisition Cost (CAC), Lifetime Value (LTV), and Closing Rate—and explains how these numbers dictate whether your business is growing profitably or spinning its wheels. Dan shares real-world insights from his own experiences, including past mistakes, lessons learned, and a powerful story about a business owner who didn't realize he was making an 80X return on his marketing spend. If you don’t know your numbers, you’re flying blind—and Dan is here to make sure you see the full picture.With his signature no-nonsense approach, Dan also debunks common misconceptions about marketing ROI, explaining why early-stage businesses often struggle with high acquisition costs and how long-term thinking can transform your bottom line. He challenges business owners to analyze their sales processes, improve their closing rates, and recognize when marketing isn't the problem—operations and customer experience are. Whether you're a franchise owner, an independent operator, or just considering jumping into the home service industry, this episode will give you the tools to approach your business with a data-driven mindset. If you’re ready to stop guessing and start scaling, this one's for you.

In this episode of I Fired My Boss, host Dan Claps takes a deep dive into the art of selling—specifically in the home services industry. Walking and recording on a Saturday morning, Dan shares raw and unfiltered insights into what it takes to build a successful business, drawing from his experience scaling Voda Cleaning and Restoration to over 200 territories across 30 states. He breaks down the psychology of selling, emphasizing the importance of building rapport, asking the right questions, and handling objections like a pro. Whether you’re in home services, fitness, or any other sales-driven business, his step-by-step framework for overcoming resistance and closing deals is invaluable.Dan also reflects on his journey as an entrepreneur and podcaster, offering a behind-the-scenes look at what it takes to build a brand over time. He stresses the power of persistence, authenticity, and creating real value for customers. If you’ve ever struggled with closing deals or want to improve your sales game, this episode is packed with actionable strategies that you can apply immediately. Plus, Dan makes a call to action—if you enjoy the show, leave a five-star review and help him grow I Fired My Boss into a top-ranked business podcast!

In this episode of I Fired My Boss, host Dan Claps dives deep into the power of Google Local Service Ads (LSAs) for home service businesses. Dan breaks down how LSAs have transformed lead generation, explaining why Google introduced the "Google Guaranteed" program and how businesses can leverage it to rank at the top of search results. He highlights the importance of five-star reviews, quick response times, and a well-optimized Google My Business (GMB) profile to maximize visibility and conversions. Dan also shares tactical tips—like using a QR code for on-the-spot review collection—to boost rankings and secure more high-intent leads.Beyond LSAs, Dan expands on broader lead generation strategies, emphasizing customer acquisition costs (CAC) and how to measure marketing ROI effectively. He discusses the four key types of lead generation, from word-of-mouth referrals to automated cold outreach, and shares practical advice on email marketing, grassroots networking, and leveraging data sources like ZoomInfo for scalable prospecting. Whether you're a home service entrepreneur or a franchise owner, this episode is packed with actionable insights to help you generate more leads, close more deals, and take control of your business growth. If you're ready to fire your boss, be sure to subscribe to this podcast and leave us a five-star review!

In this episode of I Fired My Boss, Dan Claps, founder and CEO of Franchise Playbook dives into the art of lead generation for home service businesses. Reflecting on his mission to help aspiring entrepreneurs "fire their boss" and take control of their futures, Dan shares actionable strategies to optimize your Google My Business (GMB) page, leverage local service ads (LSA), and transform your website into a lead-converting machine. He emphasizes the importance of prioritizing quality and quantity in marketing efforts, advocating for forward investment in customer acquisition even when revenue is tight. With over a decade of experience helping franchise owners scale their businesses, Dan unpacks the nuances of building a pipeline of high-quality leads and highlights why consistent, intentional marketing is the foundation of long-term success.Whether you're a franchisee or an independent business owner, this episode is packed with practical advice on optimizing your digital presence, generating five-star reviews, and maintaining marketing momentum through the ups and downs of business. Dan also shares real-world examples, including how incentivizing reviews and focusing on relationship-building can yield exponential growth. Tune in to hear why marketing is the “rent” of your business and how to confidently double down on lead generation to build a thriving company. Don’t forget to leave a five-star review to help Dan grow the podcast—and empower more people to take the leap into business ownership!

In this episode of I Fired My Boss, host Dan Claps sits down with Jason Feifer, the editor-in-chief of Entrepreneur magazine and host of the podcasts Build for Tomorrow and Problem Solvers. Together, they dive into the evolving dynamics of franchising, focusing on how franchisors can stay innovative and responsive to their franchisees. Jason emphasizes the importance of collaboration, noting how some of the most iconic innovations in franchises like McDonald's and Taco Bell originated from franchisees themselves. They discuss how listening to franchisees' on-the-ground insights can drive system-wide success and highlight examples of franchise brands that prioritize a two-way dialogue with their operators. Jason also shares an inspiring story of Taco Bell's CEO, Sean Tresvant, requiring executives to work frontline shifts, illustrating the value of staying connected to the day-to-day realities of the business.The conversation also delves into the legacy of Entrepreneur magazine and its deep ties to franchising. Jason recounts how the magazine was saved from bankruptcy by a visionary franchisor and has since grown into a powerful resource for entrepreneurs worldwide. As the brand celebrates over four decades of publishing the Franchise 500, Jason shares insights on why franchising remains central to their mission. Whether you're a budding entrepreneur or a seasoned franchisee, this episode is packed with actionable advice and industry insights. Tune in to learn how to foster innovation, leverage franchisee contributions, and build a thriving business in today’s fast-paced world.

In this episode of the I Fired My Boss podcast, Dan and Christian sit down with Joe Matthews, founder of Franchise Performance Group, to dive deep into the journey of building a successful franchise business. Joe shares his insights on creating long-term value in franchising, emphasizing the importance of a patient, strategic approach over a quick win. Reflecting on Warren Buffett’s advice that the best holding period is “forever,” Joe explains why he believes in taking a five- to six-year view for sustainable success, even when faster growth might seem tempting. He shares candid thoughts on the challenges and rewards of committing to this long-term vision and how it ultimately leads to greater fulfillment and financial gain.Joe also provides practical advice for aspiring franchise owners and those looking to make the leap into entrepreneurship. He discusses his book, The Ultimate Guide to Responsible Franchise, which serves as a resource for anyone interested in franchising done right. Listeners can learn more about Joe and his work by visiting Franchise Performance Group’s website. If you've been inspired to take control of your career and maybe even fire your boss, Dan and Christian invite you to visit ifiredmybosspodcast.com for a free consultation. Don’t forget to subscribe, leave a review, and share this episode with anyone who might be ready to take the plunge into entrepreneurship.

n this episode of the "I Fired My Boss" podcast, Dan Claps sits down with Lexi Weiss, the marketing coordinator for Voda Cleaning & Restoration, at their corporate training and Discovery Day in Wisconsin. Lexi, who hails from a third-generation franchising family, shares her journey from initially pursuing psychology in college to finding her niche in marketing within the franchising world. She discusses how her family's deep roots in franchising, including her father's transition from corporate America to franchise consulting, naturally led her to a career in the industry. Despite being relatively new to the professional world, Lexi has quickly become a crucial part of Voda's marketing team, offering hands-on support to franchisees and playing a pivotal role in their success.Throughout the conversation, Dan and Lexi dive into the challenges and opportunities that come with working in a high-growth franchise. Lexi candidly talks about how her young age can sometimes be perceived as a challenge, but also highlights how it serves as a strength in her role, particularly in adapting to new marketing technologies and social media platforms. They explore the innovative strategies Voda employs to support franchisees, such as the introduction of marketing boot camps and advanced automation tools. Lexi's passion for continuous improvement and her dedication to ensuring franchisees have all the tools they need to succeed shine through, making this episode a must-listen for anyone interested in the inner workings of franchise marketing and support.