

Novel Marketing
Thomas Umstattd Jr.
The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
Episodes
Mentioned books

Apr 7, 2014 • 16min
023 – SMART Goals the Key to Marketing Success
Learn how successful authors set SMART goals to foster perseverance and make progress in their writing career. You can find the blogpost version of this episode HERE.The post 023 – SMART Goals the Key to Marketing Success appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Mar 31, 2014 • 21min
022 – 12 Ways to Get More Facebook Fans
In this episode we are going to talk about Facebook. And more specifically, how to get more Facebook fans. Why Facebook is still important: Still the biggest social network (after email) Publishers pay attention to Facebook, particularly your PTAT score. 12 Ways to Get More Fans: Create sharable content particularly photos. Put a Facebook like […]You can find the blogpost version of this episode HERE.The post 022 – 12 Ways to Get More Facebook Fans appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Mar 17, 2014 • 17min
021 – Queen Esther, Staggered Marketing & Why Waiting to Ask Can Boost Book Sales
Talking Points: Esther Story: Esther Had a Tough Marketing Position Not in favor with the King Had a big ask. What does she do? She offers value and invites the King to a banquet in his honor. At the banquet does she offer her big ask? No, she invites him to a second banquet. It […]You can find the blogpost version of this episode HERE.The post 021 – Queen Esther, Staggered Marketing & Why Waiting to Ask Can Boost Book Sales appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Mar 10, 2014 • 17min
020 – To Brag, or not to Brag, that is the Question!
I know, you’re wondering where we’re going with this. You’re probably saying, “Isn’t that the Novel Marketing podcast is all about?” Yes, it is, but in this episode, we’re going to tackle the age old question, should you promote yourself, or find someone else to do it for you?You can find the blogpost version of this episode HERE.The post 020 – To Brag, or not to Brag, that is the Question! appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Mar 3, 2014 • 18min
019 – The #1 Killer of Good Book Covers & Websites: Design By Committee
Talking Points What is Design by Committee? Something that everyone likes is typically something no one loves. Compromise leads to bad design. A camel is a horse designed by a committee. Think of a recipe. If you try to accommodate everyone’s preference you end up with catsup and peanut butter on ice cream. How do […]You can find the blogpost version of this episode HERE.The post 019 – The #1 Killer of Good Book Covers & Websites: Design By Committee appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Feb 10, 2014 • 16min
017 – 12 Tips to Help You Nail Your Next Podcast Interview
James & Thomas talk about how to ace your next podcast or radio interview.You can find the blogpost version of this episode HERE.The post 017 – 12 Tips to Help You Nail Your Next Podcast Interview appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Jan 20, 2014 • 17min
016 – How to Prepare for a Podcast Interview
Show Notes Resolve to be as entertaining and helpful as possible. The more value you offer the more in demand you will be. If you shoot for being helpful you will be both helpful and will sell books. If you shoot for selling books you will be neither help nor sell. If you are boring […]You can find the blogpost version of this episode HERE.The post 016 – How to Prepare for a Podcast Interview appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Jan 13, 2014 • 19min
015 – How Google Works And Why Some Authors Rank Better than Others With SEO Expert Tony Tovar
Why do some authors rank better than others on Google? How does Google even work? I interviewed Tony Tovar, a search engine optimization (SEO) expert. He’s the CEO of Inbound Mastery and the person I contact when I have questions about how Google works. Why is it important for authors to rank well on Google? […]You can find the blogpost version of this episode HERE.The post 015 – How Google Works And Why Some Authors Rank Better than Others With SEO Expert Tony Tovar appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Dec 31, 2013 • 24min
14 Publishing Predictions for 2014
We have asked the experts and here is what they think 2014 will hold for authors and publishers. You can find the blogpost version of this episode HERE.The post 14 Publishing Predictions for 2014 appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show

Dec 30, 2013 • 24min
013 – Publishing Predictions for 2014
Every year, Author Media polls a panel of industry experts and collects a list of publishing predictions. We are going to share those predictions with you along with our commentary. You can find the blogpost version of this episode HERE.The post 013 – Publishing Predictions for 2014 appeared first on Author Media.https://novelmarketingconference.com/ https://novelmarketingconference.com/Support the show