The How of Business - How to start, run, grow and exit a small business.

Crafting an effective pitch for your small business. John Livesay is the “Pitch Whisperer” and helps entrepreneurs develop and refine their pitch to get funded. John is an entrepreneur, podcaster, coach, and author of “The Successful Pitch”. He gives startups the pitching secret to become irresistible to investors. When John works with startups, they become master storytellers so that they can inspire investors to join their team. An effective elevator pitch is not just about securing financing - it's also valuable and important for all entrepreneurs to be able to effectively and succinctly explain and promote their business. Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Overcoming fear, finding your sweet spot and other tips & advice for small business owners. Angus Nelson is a life coach, author, speaker, podcaster and innovation consultant. He shares his truly unique entrepreneurial journey, dealing with and overcoming fear, finding your sweet spot in life and business, and other tips & advice for entrepreneurs. "Fear is an invitation to a new echelon." Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Trust-Based Marketing through Endorsements, Testimonials & Reviews for your small business. Doren Aldana is an entrepreneur and marketing expert, and founder of True Trust Marketing and the Testimonial Engine – automating the process of getting great reviews from your customers. Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Starting & growing an eCommerce business with Nathan Hirsch. He is the founder and CEO of FreeeUp.com, which helps small business owners with outsourcing to remote workers online. He shares his entrepreneur journey, from starting his first business in college to launching his current company. He explains some of the keys to his success in life and business, including partnering to compliment what you are good at. "I don't try to make my weaknesses my strengths." Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Improving & accelerating small business performance. Chuck Gumbert is an entrepreneur, business mentor & coach, and he is known as The Turnaround Specialist. He helps his clients improve their businesses by accelerating performance. He shares his life journey from serving as a navy fighter pilot to becoming his own boss. Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Small business insights from Serial Entrepreneur Jonathan Rivera. Stories from his journey to business success (including previous business failures), successful podcasting, and other tips & advice for small business owners. Jonathan is the founder of The Podcast Factory, and is the King of Podcasting! He helps business owners reach more customers through podcasting. Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Digital Marketing & Social Media for small business. Joe Apfelbaum is an entrepreneur & co-founder of Ajax Union - a digital marketing agency that helps companies generate leads online. He shares his entrepreneurial journey, insights on starting & growing a business, social media and digital marketing for small business, and other tips & advice. He also explains how he overcame his fear of public speaking, the important of adding value for your ideal customer, and getting MOJO-vated! This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Growth by Referrals and productivity tips from Stacey Brown Randall. Stacey is a business owner and founder of Stacey Brown Randall and the Growth by Referrals program. She shares a unique approach to building your small business through referrals, and how to improve your productivity. "It’s not about B2B or B2C – it’s about H2H – Human to Human is where we build trust and become resources to our clients. Because it is at this place where cultivating referrals begins." This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Balancing entrepreneurship and working with your spouse. Tony DiLorenzo - entrepreneur, coach, author and podcaster – shares stories from his entrepreneurial journey, productivity & time management techniques, being in business with his spouse, and other tips & advice for business and personal success. "Life and entrepreneurship is a journey." This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Clinical Pharmacist, business owner, and business coach Alex Barker shares his entrepreneurial experiences, his 66-Day Experiments, and tips & advice for small business owners. Alex explains his approach to getting 10% better. He intimately shares his personal focus on eliminating his personal debt, so that he is in a better position to expand his business in 2017 and beyond. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run, grow and exit your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com