Thought Leaders – Real Estate Re-imagined (formerly The Elevate Podcast)

Guest Interview: Samantha McLean talks to real estate coach, Peter Gilchrist, about what gets in the way of growth, how to approach change, the characteristics of number one agencies and why he has no interest in goal setting. He also shares the impact of digital and the five videos agents must have. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guest: Peter Gilchrist SHOW NOTES / LINKS 01:30 Peter’s takeaways from VAULT, 3-day workshop with Shane Smollen03:30 The 4 major things number one agencies have05:30 Understanding the concept of ‘busy-ness’07:00 Why agents remain at a comfortable volume of listings. Watch Peter’s video on ‘Managing Volume’ here08:30 How to respond to vendors who ask if you’ll be at their open09:30 When you reach ‘busy-ness’, you’ll either ‘contract’ or ‘open’10:50 Peter’s 15-min real estate caliper, first 3 listeners will get one free – contact us: support@eliteagent.com12:00 An agents’ inclination to set too many expectations to vendors14:00 If you believe you’ll only get things done by doing it yourself, you won’t get past ‘busy-ness’15:00 Delegate to your team: “The system creates the service.”17:00 Neuroscience says changing our choices isn’t as easy as we think19:00 “Awareness on how you’re wired allows you to go from $1m to $2m.”21:00 Measure your ‘accommodation’ i.e.  how much you like to help others22:45 Understanding your ‘Moment of Truth’25:50 “You cannot delegate prospecting to hot and warm people.”27:00 Train staff at your OFI to ask: “Are you renting? Is that why you’re looking?”29:00 The five videos agents must have and use online31:00 When producing videos, you must talk about the people listening to you32:00 With relevance under question in real estate, we need to be providing value34:00 If you set goals too far ahead, they won’t get done.35:00 “Give up on the outcome.” This afternoon is more important than 12 months’ time.39:00 Play to your strategy; the scoreboard takes care of itself.

Guest Interview: Samantha McLean talks to real estate coach and trainer Lisa B about all things digital marketing, dominating your local area and what some of the biggest questions are being asked by agents. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guest: Lisa B SHOW NOTES / LINKS 01:30 How Lisa made her start in the real estate industry04:00 Transitioning from real estate to training and coaching06:30 What are the common questions being asked by agents?06:50 Questions about the new real estate award; sign up to forums or ask us here.07:30 Counteract your competition by assessing where you are and where you want to be.09:00 Independent VS brand; franchises differ in methods so it comes down to what you believe in10:50 Lisa’s advice for agents new or starting out in the industry11:30 “People that have bought or sold through me, I would make them part of my family.”12:40 The worst advice Lisa has heard agents being told.14:30 Adam Flynn: 5 mistakes that can cost listings19:00 Josh Phegan: How to charge more21:00 “Work out how you can add value, what you can give your buyers and sellers to make it an unbelievable experience.”22:40 Jet Xavier: How to eliminate distractions for good23:40 Lisa B: The 4-hour work week by Tim Ferris25:00 Focus on the dollar-productive tasks and outsource others to create productive time27:00 Consider writing your to-do list the night before, as Bob Wolff does. 27:30 A sneak peek of Lisa B’s upcoming compilation books30:00 Lisa B will be coaching on ‘Beating the Interceptors‘ in Transform 2018 – register now!34:00 “You don’t have to take on the whole world online, you only have to take on your area.”35:00 For more information or visit The Real Estate Hotline or ask questions at Lisa’s FB Group, Lets Talk About Real Estate

Guest Interview: Samantha McLean discusses real estate’s digital space with special guest Steve Carroll, Head of Industry Relations of REA Group. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guest: Steve Carroll SHOW NOTES / LINKS 04:00 “If you post to your 1000 connections, less than 3 per cent will be reached if you rely on organic search or organic reach.” Agents will need to allocate a budget to Facebook to effectively connect in their marketing.05:00 Introducing social media vendor-paid advertising/marketing into your plan06:00 Using personal Facebook profile VS a Facebook business page07:00 If your paid Facebook posts do not receive engagement, Facebook will force a limit on its reach.08:00 Henry Ruiz from REA Group says social is not about self-promotion; it’s about connection.09:00 Instead of “I’ve just listed a property in ‘x’ suburb”, write what’s great about living in ‘x’ suburb (restaurants, schools, landmarks, etc), then link your listings for ‘x’ suburb in the post.10:30 Facebook is always changing; agents should focus on building their own CRM/database because they have control of it (as opposed to Facebook).11:00 The ‘personalisation trend’, ask yourself: “How can I offer personalised service to my sellers/buyers/landlords?”13:15 LinkedIn’s features, keeping your profile updated and why it is an effective tool for real estate agents15:00 LinkedIn’s ProFinder ability to search for professionals with a specific title; prospecting digitally.16:00 Look at what you have in common with your prospects to form connections e.g. working in the same suburb.17:00 “Building a professional relationship on LinkedIn is like dating someone.” Don’t rush in and sell first. Build rapport and make a connection slowly and steadily.17:30 About Digital Live 2017 and its contribution to The Smith Family.  Information about Digital Live 2018 here19:00 Be consistent, look for testimonials and provide value in your content on your social media platforms20:30 “67 per cent of opinions are formed by what people find out about you online.” (Harvard Business Review)21:00 Having curiosity, resilience to change and ’embracing the weird’ are key to succeeding in the digital space.24:20 What Steve will be talking about at Metro Momentum 2018 and at AREC 2018

Guest Interview: Samantha McLean discusses the April Real Estate Industry award changes with special guest Roman Panovski, Senior Employment Advisor at Employsure. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guest: Roman Panovski SHOW NOTES / LINKS 01:00 About Employsure02:10 A background on the changes being made to the real estate industry award from April 2, 201803:30 Comparing real estate’s commission-only agreements to other industries0430 The new job role classifications being introduced and how they affect employees covered by the award07:00 How the award affects employees with multiple roles (e.g. a buyer’s agent who also does marketing) and where to seek advice08:50 The introduction of MITA (minimum income threshold amount), how it works and what occurs if employees meet/don’t meet their MITA.13:30 Allowances, introducing a new motorcycle allowance, changes to mobile allowances and more.16:00 What employers/companies should be doing to prepare for the changes20:00 Will the real estate industry award experience two increases this year?21:30 The responsibilities of the licensee-in-charge and the franchisor with the award changes23:00 For more information visit employsure.com.au , REEF or fairwork.gov.au

Weekly wrap: Samantha McLean and Mark Edwards recap the week that was. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLean SHOW NOTES / LINKS 01:30    Dexar’s new COO – Jeffrey Gray02:00    Biggin & Scott expanding into NSW and QLD03:00    Michael Conolly returns to McGrath03:30    Kevin Mendes and Imran Hamidi heads to McGrath Sydney’s Eastern Suburbs03:45    Malek Younan and Phillip Mercieca opens office Ray White in Gladstone Parl04:10    Kate Zuppicich moves to Ray White Double Bay with Jye Emdur05:00    200 Ray White staff head up to Crows Nest for planning conference05:45    Sonia Treloar speaks of her experience at The Shed06:10    Barry Plant kickstart with AFL Coach Mick Malthouse07:00    RE/MAX celebrates 21 years & 550 at their annual awards11:00    Article in of the week – Luis d Ortiz13:30    Nick Harrington now calls McGrath eastern Suburbs Home15:30    Five ways to improve your Instagram account – Tiffany Wilson19:15    New Product that caught our eye this week – BnbGuard21:00    NPP – New Payments Platform25:00    Super Saturday roundup26:30    Gavin’s take on market sentiment in his area27:45    Mark McLeod speaks about stock management28:20    Mark’s McLeod’s Transform 2017 lesson30:00    Happy Birthday Sam! Transform is now open for all and SIX Platinum AREC tickets are up for grabs Register for Transform 2018 at eliteagent.com/transform

Weekly wrap: Samantha McLean and Mark Edwards recap the week that was. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLean SHOW NOTES / LINKS 00:30 Our podcasts for 2018 featured special guests Paul Tonich with John Percudani and Jet Xavier03:00 Singapore agency PropNex04:00 Singapore monetary policy intervention (Singapore Business Review Oct/Nov Cover Story)04:30 Paul Tonich and John Percudani, Realmark and Altitude join forces on 1 Feb, creating Realmark Urban05:00 East West consolidation planned by The Agency to drive further growth06:30 The Agency Group acquires Sell Lease Property, brands to run separately in the market08:00 Revive whitepaper flags potential to thrive not just survive09:45 5 Ways To Improve The Employee Experience: Ush Dhanak10:45 ‘Park the funk’ helps you Build Trust and Land More Listings14:00 Voice Activated intelligence15:30 Google Home talking to Amazon Alexa16:30 Off to a smart start: realestate.com.au announces artificial intelligence for Amazon Alexa16:45 Agent Comparison Tool launches on realestate.com.au17:00 Say hello to Diana Dugan, the real estate agent of the future19:00 If I Was New In Real Estate Or A Struggling Sales Person, Here Is What I’d Do: Josh Pyatt21:15 Getting leads for your database23:00 Transform has Transformed Transform is now open for all and SIX Platinum AREC tickets are up for grabs Register for Transform 2018 at eliteagent.com/transform

Weekly wrap: Samantha McLean recaps the week that was with special guest Jet Xavier. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guest: Jet Xavier SHOW NOTES / LINKS 01:00 The Revive 2017 White Paper – key findings from the report here.03:15 Defining ‘doing well’ in the industry and the impact of the million dollar agent model04:45 In Australia, the cost of untreated mental health conditions cost workplaces $10 billion every year ($4billion absenteeism, $6billion presenteeism)05:55 Healthy employees are 3 times more productive and take 9 times less sick leave than unhealthy employees06:15 “Overworking, or working extra long hours, doesn’t guarantee that you’re effective or efficient”07:30 The impact of messages such as ‘hustle and grind’, ‘sleep is for losers’, ‘sacrifice everything now, play later’ on mental health09:00 “47 percent of respondents said that they had felt physical symptoms of anxiety in the past 12 months, either often or always.” 12:45 Jet’s advice for agents to shift their mindset around success in real estate; reevaluate, redefine and re-engage success in your career and life.14:20  Working smarter, not harder.16:30 Jet’s practical tips on practising mindfulness for improved wellness and wellbeing.18:55 “Mindfulness is not about stopping your thoughts, it’s about letting them come and go.”19:50 Learning to detach, avoid striving and never arriving25:00 Social media’s relationship wellness and wellbeing26:00 Be a Looper app28:30 What’s next for The Revive Project, 2018 Revive event on 29-30 July30:00 Visit Jet Xavier’s website to download the full White Paper

Weekly wrap: Samantha McLean recaps the week that was with special guests Paul Tonich, Founder of Altitude Real Estate and John Percudani, Managing Director of Realmark. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guests: Paul Tonich and John Percudani SHOW NOTES / LINKS 00:55 Realmark and Altitude to join forces on 1 Feb, creating Realmark Urban01:30 How Realmark and Altitude came together, how the directors saw the strategic fit between the two companies03:25 John’s goals for 2018, thinking forward to 201904:05 Paul’s goals for 201806:55 Create your market despite what the outside market may be doing07:30 Don’t let the market decided your result, agents must deliver a result11:10 What does the ideal EBU look like in 2018?14:00 With the recent changes to Facebook, how will this impact agents’ own Facebook Pages, and what should they do in response?16:40 Real estate advertising on Facebook19:40 Paul’s strategies on building his presence on his own personal page and Facebook Page23:20 What trends in real estate will make a difference in 2018, and what will the future of real estate be?

Weekly wrap: Samantha McLean recaps the week that was with special guest John Cunningham of Cunninghams Real Estate. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLeanSpecial guest: John Cunningham SHOW NOTES / LINKS 04:00   Josh Phegan: Riding the wave06:50   ​Kylie Davis: 7 Habits Of Highly Successful Agents09:40   ​Mark McLeod: Are You Ready to Go Digital13:50   ​Matt Lahood: How to Build a Super-Team18:05   ​Carl Quested: 9 Most Common Cold Call Objections (And How to Tackle Them)20:50   ​Josh Phegan: Solving the 10 Pain Points of Prospecting: Josh Phegan25:35   ​Chris Rolls: 5 Trends That Will Impact Real Estate In The Future33:30   ​Eddie Cetin: 10 Productivity Apps Leading Agents Use Every Day35:10   ​Jet Xavier: 9 Truths about Success in Real Estate42:30   ​Ush Dhanak: 10 Signs you need to work on your Emotional Intelligence at work

Weekly wrap: Samantha McLean and Mark Edwards recap the week that was. ‘Elevate’ is the official podcast of Elite Agent Magazine for real estate industry sales professionals, property managers, and leaders. Each episode, we will bring you behind the scenes coaching, news analysis, exclusive interviews, technology, and more to help you list more, sell more, and elevate your results. Want more from this episode? Get access to the full episode guide, quick video tips, tools and more by joining our community or becoming a subscriber JOIN COMMUNITY (FREE!) BECOME A SUBSCRIBER To subscribe on iTunes, click here.To subscribe on Stitcher, click here.Episode host: Samantha McLean SHOW NOTES / LINKS 01:28 New REIV data shows one in three Melbourne suburbs now have a median house price of at least $1 million01:53 Stamp duty boosts surplus for NSW Government02:39 Foreign investor surcharge raises concern in SA04:07 Pets are part of the family too: REISA establishes standard pet agreement that reflects the obligations of a tenant towards keeping a pet in their rental property04:53 Beachfront markets lead growth surge: REIQ05:25 LocationScore names Australia’s top holiday investment locations06:44 Insurance and the ‘share economy’ by Sharon Fox-Slater12:35 Why Christmas is the best time to market your rental property: Danelle Hunter13:27 How to increase your number of listings over the Christmas period: Adam Flynn14:07 Beating The New Year Blues: Sherrie Storor15:10 Taking The ‘I’ Out of Gift Giving: Kylie Dulhunty17:23 Paperless Post18:15 Landscaping Trends for 2018: Matt Leacy19:03 Unforced Errors: Mark McLeod24:54 Gavin Rubinstein: Mastering the Listing Presentation (video)