

The Excellence Cartel
Jeff Black / Jason Theobald
Join us each episode as we learn to be better at our crafts as coaches and business owners in the health and fitness space.
Episodes
Mentioned books

Dec 1, 2021 • 1h 7min
Episode 113: Physical Therapy Applications with Dr. Lawler (Part 2)
Episode 113: Physical Therapy Applications with Dr. Lawler (Part 2) Today we got some "in clinic" hands on troubleshooting from Dr. Lawler on shoulder, back, and knee pain. This is an episode we are also putting up on YouTube so listeners can also view the therapeutic movements being performed and physical ailments being diagnosed. Be sure to check it out here https://youtu.be/BL-28UnHxQc and let us or the good doctor know if you have any questions!
www.theexcellencecartel.com

Nov 23, 2021 • 1h 2min
Episode 112: Physical Therapy Applications with Dr. Lawler
Episode 112: Physical Therapy Applications with Dr. Lawler Today we invited Dr. Racheal Lawler, owner of Anatomy Repair in Cleveland, TN onto the show to discuss the common anatomical issues which arise in athletes chasing strength and size. Tight shoulders, low back pain, hip pain, knee pain, etc. are common in male and female athletes as well as general population clientele of all ages. Dr. Lawler breaks it down for us and explains the common symptoms and situations involved when we experience joint and muscle pain. This is a two part series, so join us next time for applicable tips and tricks to fix any muscular imbalances or joint pains you may have.
www.theexcellencecartel.com

Nov 16, 2021 • 1h 4min
Episode 111: Estrogeneration ft. Dr. Anthony Jay
Episode 111: Estrogeneration ft. Dr. Anthony Jay Today we invited Dr. Anthony Jay, author of Estrogeneration onto the show to discuss the implications and origins of increased environmental estrogens on our bodies. Estrogen dominance and testosterone deficiency are both on the rise, and it's no coincidence so is our consumption of and interaction with plastics, detergents, and other environmental sources of estrogenics. Dr. Jay discusses how we've all become overdosed on estrogen and provides some key takeaways to reduce exposure.
www.theexcellencecartel.com

Nov 9, 2021 • 57min
Episode 110: Open Q&A with Coaches Alicia and Sarah
Episode 110: Open Q&A with Coaches Alicia and Sarah
Alicia and Sarah are back today to join us on a round table, rapid fire style Q&A to answer your questions. We cover benefits of HRT, recent deaths in bodybuilding, dawn phenomenon, activity trackers, and monitoring client progression. This episode was filled with great take away information as well as laughs so let us know what you think and if our answers helped. Also don't forget to register for PEC 5 in Dallas, TX. We are already getting sign ups and it's looking like our biggest event yet!
www.theexcellencecartel.com

Nov 2, 2021 • 57min
Episode 109: Coaching Spotlight with Sonia Rosario
Episode 109: Coaching Spotlight with Sonia Rosario
Today we invited Sonia Rosario, owner of SR Fitness onto our show alongside Mathew Park from Trainer Revenue Multiplier to discuss Sonia's coaching business and her aspirations for continued growth. We discuss price points, her ideal client, and her fears and hopes being a new coach in this ever changing space.
www.theexcellencecartel.com

Oct 26, 2021 • 1h
Episode 108: Hashimoto's!
Episode 108: Hashimoto's!
It was just us three on the podcast today and we decided to take a deep dive into the obscure yet prevalent auto-immune disease known as Hashimoto's. 1 in 5 people suffer from an auto-immune disease with 75% of sufferers being female. Hashimoto's is the most common form, affecting about 8% of the US population. Join us along a deep dive into thyroid function, thyroid testing, and the ins and outs of proper coaching and treatment to slow Hashimoto's disease progression. This is a knowledge and application packed episode, hope you enjoy it and let us know if you have any questions!
www.theexcellencecartel.com

Oct 13, 2021 • 1h 4min
Episode 106: Laurin Conlin Joins Us To Discuss Finding Balance
Episode 106: Finding Balance with Social Media Laurin Conlin joined us today from a solo trip away after unplugging from her social media for 10 days. We discuss the necessity of social media as a tool for online coaches while expressing our unique feelings toward it as a distraction. Our world has changed and will continue to change. Those of us who can adapt and maintain solid ground will have a greater chance of longevity in business. How do you feel about social media? Let us know!
www.theexcellencecartel.com

Oct 7, 2021 • 1h 5min
Episode 105: Open Q&A with Coaches Alicia and SarahUpdate
Episode 105: Open Q&A with Coaches Alicia and Sarah
Today we were joined by Alicia Ciak of Fit Alpha Females and Sarah Fucinari of Team Fit With Me to answer your submitted questions. We chat about feeding up, cardio modalities, and even get into discussing our new and varying approaches to SIBO and the GI MAP. If you have questions you want answered make sure you DM them to us on The Excellence Cartel page on Instagram!

Sep 22, 2021 • 1h 1min
Episode 104: Building Muscle for Women ft. Sarah Ford Bishop
Episode 104: Building Muscle for Women ft. Sarah Ford Bishop Today we invited Sarah Ford Bishop, coach and host of Unfiltered Fitness Radio on to discuss her personal journey and recovery from an eating disorder to bodybuilding to coaching. Thorough her personal experiences Sarah picked up tools and strategies which she uses in her coaching today. We discuss how to train hard, how to approach food freedom, and how to enjoy the journey.

Sep 8, 2021 • 1h 13min
Episode 102: Coaching Spotlight: Ashley Marcum
Episode 102: Coaching Spotlight: Ashley Marcum
Kicking off a new mini-series here on TEC, we invited up and coming coach Ashley Marcum onto our show today to discuss her growth trajectory as a new coach in the space. How do you go from 3 clients to 100? What systems should you have in place? Do you pay for marketing? Who should your target client be? The coaching industry has changed a lot since the forum and early social media days. if you are just getting into this space, how will you ensure you make it?
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The excellence cartel 9-7-21
:36 What kind of bike are you getting su? Last 7 days?
3:45 How is Ashley’s last 7 days?
5:54 Matt’s last 7 days
7:25 Jason’s last 7 days
9:35 Jeff blacks last 7 days
10:30 amino-pure.com TEC 15
10:45 TRM free consult mathewpark.com/tec
13:11 PEC5 Jan 28-29th
14:45 Ashley tell us a little about you
17:40 Where are you at with client load? And offer?
19:20 What is the value of your offer?
21:52 Why should someone work with you? How are you different?
23:00 What would you say is your client avatar? What are the pain points?
26:45 Su when did you start charging $1000/mo
28:30 Anything you would suggest about her social media
29:33 Do you have a call to action on your posts?
31:00 Have you ever offered a free fitness challenge or workout plan?
33:30 How long do clients stick with you?
34:45 How do you make sure your clients voice is heard?
37:38 How do you track your leads? And do you have a referral program?4
39:54 Do you use any apps for your clients?
51:30 What do you visualize yourself making/doing in 10 years? Client load etc?
52:20 How will your personal life change with your success? What are you trying to accomplish?
53:30 How heavy is the imposter voice in your head?
54:15 What do you think triggers your imposter voice in your head?
58:40 Nick, what is the biggest takeaway you had from this episode?
60:53 Ashley, what is your opinion on how this podcast has gone?